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PII 003: Proven Web Marketing Ideas Your Travel and Tourism or Hospitality Business Needs

If you run a Travel and Tourism agency, or are in the hospitality (hotels, restaurants and bars) business, catering to travelers and tourists, the ideas I share below can help you achieve substantial and sustainable generation of quality sales leads at VERY low to zero cost.

As you read on, you’ll encounter a FREE instant download PDF “travel guide” (no signup needed), PLUS a Joint Venture proposal I’m making to help interested businesses.

I’ll start by saying, if you own (or are planning to acquire) a website for your business, the ideas I share in this piece (and another to follow tomorrow) can help you get the RESULTS you want at less cost, using less effort and in a sustainable manner too!

SCROLL DOWN TO READ FULL ISSUE

Tayo Solagbade's Performance Improvement IDEAS(PI Squared) Newsletter

Tayo Solagbade’s
Performance Improvement
IDEAS
(PI Squared) Newsletter

Logo - Tayo Solagbade's Self-Development Academy


NB: This PI Squared newsletter will be published weekly, on Mondays, in place of the Speaking/Web Marketing IDEAS newsletter, starting from today – 15th February 2016.
I’m reinventing my Monday newsletter content and theme, to accommodate my vision of serving the growing audience of serious minded individuals and organizations reaching out to me, with information, education. news and research findings designed to help them do what they do better.

**********

View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google PlusConnect with Tayo on LinkedIn.com

PII 003: Proven Web Marketing Ideas Your Travel and Tourism or Hospitality Business Needs

If you run a Travel and Tourism agency, or are in the hospitality (hotels, restaurants and bars) business, catering to travelers and tourists, the ideas I share below can help you achieve substantial and sustainable generation of quality sales leads at VERY low to zero cost.

As you read on, you’ll encounter a FREE instant download PDF “travel guide” (no signup needed), PLUS a Joint Venture proposal I’m making to help interested businesses.

I’ll start by saying, if you own (or are planning to acquire) a website for your business, the ideas I share in this piece (and another to follow tomorrow) can help you get the RESULTS you want at less cost, using less effort and in a sustainable manner too!

I recommend that you…

1. Conceive, Develop and Implement a Web Marketing Plan for your business towards generating more sales leads of potential clients.

2. In doing the above, consider creating a range of travel/information guides branded in YOUR company name (in both digital and print formats), that your company can use to build a following among people fitting your client profile. The guides/other publications would also be useful for reconnecting with past clients or customers so that they follow your activities with more interest, in addition to telling others about you.

In my experience, a custom Web Marketing System deployed in conjunction with Print On Demand (POD) publishing offers a very cost-effective avenue, to do the above, in a manner that generates sustainable zero cost sales leads for your business (apart from income you can earn if you decide to sell them!)

Visit this page (click here) to read details of what I mean by POD publishing and why I believe you can use it to transform your business marketing when intelligently integrated with a Smart WMS (Hint: More on WMS below).

NB: Note that my website URL was spontaneousdevelopment.com in 2005 when I put the revised version of the report online. That 9 year old URL became defunct in 2014, and was replaced by TayoSolagbade.com – which you’re on right now.

An Example You Can Use: Discovering South Africa [Downloadable PDF Travel Guide]

For instance, in 2003, I wrote an educational PDF guide (click here to download it – no signup needed) about tourism destinations in South Africa, using the contents from a bulky information package prepared by the South African Department of Trade and Industry(DTI).

Click to download - Tayo Solagbade's Performance Improvement IDEAS(PI Squared) Newsletter PII 003: Discovering South Africa [Downloadable PDF Travel Guide]

The DTI package came into my possession following an event hosted by the DTI in Abuja, at the time. I wrote it back then simply to “test” myself to see what I could come up with, in form of a potentially useful information product.

Travel is a passion I’ve always had, and creating that DTI document back then gave me lots of ideas. Over the years I’ve offered it as a download from my websites. But I’ve also taken action on some of my ideas to do more traveling, while seeking ways to document my experiences and observations.

My Joint Venture Offer to travel and tourism/hospitality companies across Africa

Today, I work as a Location Independent Multipreneur, currently traveling slowly across West Africa – but with my base in Benin Republic’s Cotonou.

One of my key objectives is to collaborate with interested organizations in the travel and tourism and/or hospitality industries (hotels, resorts etc) – or corporate entities in general – to produce guides on various subjects relevant to their target audiences.

For instance, local travel guides on specific destinations featuring brief history of the country/people in an area, pictures of historical landmarks, review of tourist attractions, recommended walks, listing of popular spots (i.e. place to see/be) etc.

Whatever other content the Joint Venture partner wants can be included. Where possible, I’ll research interesting anecdotes and other useful information to make readers see multiple reasons to want to OWN and keep (even give out) copies.

This partnership can be implemented locally or remotely. In other words, I do NOT even need to be locally or physically present in the same location as the Joint Venture partner to develop the agreed resources.

Today’s PC, Internet and Mobile technology makes it possible for me to get ALL the information and resources I need to create solutions of this kind for clients, without needing face to face meetings. I’ve worked like this for years.

Payment can be both monetary and in kind. Products/service barter is a method I have used for years to make it easy for clients/buyers to gain access to cost-effective solutions I offer.

For instance, I do A LOT of freelance ghostwriting for clients within and outside Africa (e.g. the UK), and in many cases, have had to work remotely, while on the move, using Skype, email and phone to communicate with an interview clients, to get their articles, white papers and digital as well as print books published.

I have a time-nurtured vision to help more African business owners learn how to use my methods to dramatically cut down their operating and marketing expenses, while at the same time boosting their marketing reach and impact.

Apart from work I do for clients, I also maintain a growing library of – multidisciplinary themed – information products (in both digital and print formats) available to a global paying audience, via my online store.

If my proposal of a Joint Venture partnership as outlined above interests you, click here to send me a message.

Below, I offer links to some resources on the above theme, which you may find useful…

1. Title: [PODCAST] Making Money With Your Online Presence to Cover Your Annual Website Renewal Payments: Part 1

Subtitle: Don’t Serve Prospects At the Expense of Your Profits [You Are a Marketer First & An Expert Second]

I recently published this as the first pod cast in my new series Making Money With Your Online Presence

Click here to listen

I believe you would greatly benefit from using the ideas I advocate in this pod cast in conjunction with POD publishing to create a SERIES of income generating Information Products (i.e. reports, books, audio/video products) that will also attract clients to your physical business.

Smart use of the strategies I advocate can help you earn more, beyond the income that accrues to you from direct sales in your physical business.

This strategy is one that enables me continue making sales even when offices are closed on public holidays.

It is my considered opinion that too many business owners limit themselves in terms of the channels through which they earn income.

For those who are willing, I offer FREE information and education, as well as formal support in various pocket-friendly ways, to help them achieve similar outcomes to mine – and even better.

2. Video Presentation Based on Tayo Solagbade’s Mind Map for Steve Roller’s “Reap What You Sow: 12 Ideas to Increase Your Harvest of New Clients in 2 to 6 Months”

In line with my vision to help more website/business owners make more successful use of the web for their marketing, I created this Educational Commercial late last year(2015).

Click here to watch the video

Visit http://tayosolagbade.com/sow-reap to download the mind map and read the full explanation

3. Further reading…

Read the articles below, for more about Educational Commercials, Web Marketing Systems, Bartering, and other ideas you may find potentially useful.

a. Educational Commercials Will Boost Your Web Marketing

b. For Web Marketing Success You Need to Tell Compelling Stories [Hint: How Educational Commercials Can Help You]

c. The Thinking Required to Succeed With a Web Marketing System

d. Why You Need A Web Marketing System (WMS) – Part 1 of 3

e. Why You Need a Web Marketing System (WMS) – Part 2 of 3

f. Why You Need a Web Marketing System (WMS) – Part 3 of 3

g. Use Your Custom Web Marketing System Correctly (Hint: What NOT to Do If You Want to Attract Profitable Buyers)

h. Problem Solving Content, NOT Domain Names, Determine Web Marketing Success

i. Back Good Quality Website Content With Delivery of Value Promised, to Achieve Web Marketing Success

j. No. 211: The Key to Sales and Marketing Success

k. The Best Way to Make Money (True Story)

l. No. 211: The Key to Sales and Marketing Success

m. Property Buyers Don’t Use Facebook (?)

n. What You Need to Achieve Web Marketing Success (4 Tips)

o. Response Generating Content Creation Support for Website and Blog Owners Who Want Quality Content – FAST!

p. Succeed by Emerging from Adversity Like a Phoenix

(TayoSolagbade.com launches extra Hosting plan with FREE Web Marketing!)

q. A Proven Strategy to Find Profitable Buyers Regardless of Your Domain Name

r. [PODCAST] Making Money With Your Online Presence to Cover Your Annual Website Renewal Payments: Part 1 – Don’t Serve Prospects At the Expense of Your Profits [You Are a Marketer First & An Expert Second]

s. No. 181: To Achieve Selling Success, Always Have Products You Can “Gift” Away

t. No. 175: Why Speakers Who Barter Products and Services Will Make More Money

u. Dealing With Stereotypes and Innuendoes (True Story of a Nigerian Location Independent Multipreneur) | SD Nuggets™

v. No. 180: 3 Key Strategies for Making Clients Want to Hear From You

w. Why I Relocated from Nigeria to Benin Republic (Hint: A “Poor” Country Where Even Poor People Live Well!)

x. Tayo, What Happened to

SpontaneousDevelopmentDotCom ?

y. How YOU CAN Browse CHEAPLY On Your PC or Laptop Without Using A “Modem”!

z.

If you need help making use of any of the ideas discussed in this piece, and/or want to connect with me regarding my proposal of a Joint Venture partnership as outlined above, click here to send me a message.

SDN Blog

New posts from last week*
Monday:

PII 002: Deliver Promised Quality Consistently, and Buyers Will Feel No Need to Look for Alternatives

This week’s issue was inspired by Pius Adesanmi’s 2006 article titled “Ibo Made” republished on Facebook on Feb. 20, 2016 (click). It was very articulate, and loaded with solid points. Definitely a good read. However I refuse to let my patriotic zeal blind me to the root causes I’ve identified to contribute in no small […]

[Tuesday]:

How YOU CAN Browse CHEAPLY On Your PC or Laptop Without Using A “Modem”!

If You Own a Smart phone, THIS report can SAVE YOU A LOT OF MONEY! Don’t own a Smart phone? Get yourself ONE NOW! Some People Already Know What I Share In This Report – And They Are SPENDING LESS Than Others Who Don’t ! Quick Take Away: If you own a smart phone – […]

[Wednesday]:

[PODCAST] Making Money With Your Online Presence to Cover Your Annual Website Renewal Payments: Part 1 – Don’t Serve Prospects At the Expense of Your Profits [You Are a Marketer First & An Expert Second]

This is the first issue in the FREE pod cast series I promised to do to offer practical information and education for use by my clients (and other business owners) who own websites. Title: Making Money With Your Online Presence to Cover Your Annual Website Renewal Payments Subtitle: Part 1 – Don’t Serve Prospects At the […]

[Thursday]:

New Video: Write Your First Macro to Open Multiple MS Word Files From Within MS Excel

Below is a screen shot from a part step-by-step video showing how to write a Microsoft Excel macro that will open a Microsoft Word document you specify from inside Excel. With this macro, you will be able to open any MS word document on your computer as you work in Excel. I explain in the video, […]

[Friday]:

Is Olajumoke the Bread seller-Turned-Model Getting a Fair Deal?

I’ve wondered intermittently about this from the very beginning, but felt it was nothing to worry about given the high profile exposure that the entire development has so far enjoyed. Even now, I’m not sure what to think… However @HNNAfrica’s tweets asserting that Olajumoke the bread seller-turned-model is being exploited have now made me decide to […]

[Saturday]:

For Web Marketing Success You Need to Tell Compelling Stories [Hint: How Educational Commercials Can Help You]

I create Educational Commercials (EC) for clients in various markets, and continue to do so for myself as well. It’s a resource I have found to be quite versatile in that it can be used both on and off the web to establish expert authority status and generate potential sales leads. However, not many business […]

[Sunday]:

 

Temi & Oluoma’s No-Oven Charcoal Stove Cookies [Facebook page now LIVE!]

‘Temi (10) & Oluoma (7) are sisters who (with support from their family) use creative low cost recipes & a charcoal stove pot to bake cookies for sale. This micro business venture began as a “skills acquisition project” Temi asked their Dad to let her do, after seeing videos of home made cookies baking. Click […]

THE FARM CEO (Issue 38): Using innovative ideas to make money in: Crop Farming, 40+ Highly Profitable Agriculture Small Business Ideas for Young Entrepreneurs, [PODCAST] Making Money With Your Online Presence to Cover Your Annual Website Renewal Payments: Part 1, Get your free copy of my report titled: How YOU CAN Browse CHEAPLY On Your PC or Laptop Without Using A “Modem”!

Last week, in Issue 37 of the Farm CEO I announced that this members-only website version of the newspaper will now be used to publish latest updates based mainly on content shared on the private Facebook group. Next week, I will provide a download list of past PDF issues here. Register for your FREE username […]

 

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Creator of the Mastering Adversity for Perpetual Success Achievement Coaching Program

Mobile: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic)

http://www.tayosolagbade.com

Tayo K. Solagbade is a Location Independent Performance Improvement Specialist and Multipreneur (i.e. a highly versatile/multi-skilled entrepreneur), with a bias for delivering Best Practice solutions to Farm Businesses and others.

Since 2002, he has earned multiple streams of income providing individuals and organizations with personal development training and coaching, custom MS Excel-VB solutions, web marketing systems/web hosting, freelance writing services, and best practice extension support services (for farm business owners).

Tayo is the author of the Self-Development (SD) Bible™ and the popular Livestock Feed Formulation Handbook. He is also the developer of its accompanying Excel-VB driven Ration Formulator™ and the Poultry Farm Manager™ software.

He has delivered talks/papers to audiences in various groups and organizations, including the Centre for Management Development, University of Lagos, Christ Baptist Church, Volunteer Corps, Tantalisers Fast Foods and others.

In May 2012 he was the Guest Speaker at the Centre for Entrepreneurship Development’s Annual Semester Entrepreneurial Lecture at Yaba College of Technology in Lagos.

On 1st April 2013, Tayo (who reads, write and speaks the French language) relocated to Cotonou, Benin Republic to begin slowly

traveling across the West African region.

His key purpose is to deliver talks, seminars

and workshops on his key areas of focus and interest to interested audiences (Email tayo at tksola dot com for details).

In a previous life, before leaving to become self-employed, Tayo served for seven years (October 1994 to December 2001) as a high performing manager in Guinness Nigeria. He rose from Shift Brewer to Training & Technical Development Manager, and later acted in senior roles as Production Manager and Technical
Manager.

In addition to constantly challenging the status quo and influencing positive work changes, he built a reputation for using self-taught spreadsheet programming skills (starting with Lotus 1-2-3, and later moving to Excel Visual Basic) – in his spare time – to develop Automated Spreadsheet Applications to computerize manual report generation processes in the departments he worked. Over four(4) of his applications were adopted for brewery level reporting.

Tayo holds a B.Sc degree in Agricultural Extension Services from the University of Ibadan, Nigeria, having graduated top of his class – with Second Class Upper Division honors – in 1992. He is an Associate Member of the UK Institute & Guild of Brewing, a 1997 National Finalist of the Nigerian Institute of Management’s(NIM) Young Managers’ competition, a Certified Psychometric Test Administrator for Psytech UK, innovator of Spontaneous Coaching for Self-Development™ (SCfS-D™), and Founder of the Self-Development Academy (SDAc).

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Daily Self-Development Nuggets blog – on which he also publishes The Farm CEO Weekly Newspaper (sent via email to paid subscribers) and his Weekly Performance Improvement IDEAS newsletter.

You can connect with him on Twitter @tksola.com and Facebook.

Visit Tayo Solagbade Dot Com, to download over over 10 performance improvement resources to boost your personal and work related productivity.

====
[IMPORTANT NOTE:====

On 4th May 2014, Tayo’s 9 year old domain (Spontaneousdevelopment dot com), which hosted his website, was taken over by Aplus.net.

Within a few days however, Tayo used his advanced self-taught web development skills to build a SUPERIOR “reincarnation” of it the website http://www.tayosolagbade.com.

But updates are still ongoing to URLs bearing the old domain name in most of the over 1,000 web pages, and blog posts he’s published.

If you experience any difficulties finding a page or document, email Tayo at tksola dot com.

Click “Tayo, What Happened to SpontaneousDevelopmentDotCom ?” to read a detailed narrative about how the above event occurred :-))

Here’s an article Tayo wrote, to inspire others to defy adversity, and bounce back to even greater reckoning at what they do EVERY time:

Succeed by Emerging from Adversity Like a Phoenix

(TayoSolagbade.com launches extra Hosting plan with FREE Web Marketing!)

And he wrote the one below, to explain why losing a domain name, no matter how old, NO LONGER determines your online success or otherwise:

A Proven Strategy to Find Profitable Buyers Regardless of Your Domain Name
==================

View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google PlusConnect with Tayo on LinkedIn.com

Home |About | Contact | SD Nuggets™ | Speaking/Web Marketing IDEAS | Web Marketing Systems | Freelance Writing | MS Excel® Heaven™ | Cost-Saving Farm Biz Ideas

 


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