This is the first issue in the FREE podcast series I promised to do to offer practical information and education for use by my clients (and other business owners) who own websites.
Title: Making Money With Your Online Presence to Cover Your Annual Website Renewal Payments
Subtitle: Part 1 – Don’t Serve Prospects At the Expense of Your Profits [You Are a Marketer First & An Expert Second]
My decision to do this arose from a recent series of experiences my web hosting clients had, in which they have had to effectively pay double what they paid just 1 year ago, to renew their domain name registration and website hosting! This was caused by the inadvertent crash in value of the Nigerian Naira within the last 6 to 9 months especially.
It so happens that I’ve constantly told all website owners I connect with, my clients especially, that a website is ONLY working when -at the very least – it pays for itself, and ideally, it should do more than that – by helping to owner boost SAVE money (by cutting marketing etc costs) and also MAKE MORE money (by generating additional sales leads to complement offline efforts).
In this first podcast, I explain the required thinking, and start with a case study based on a real life case study, in which the benefits of Information Products creation and marketing are made apparent.
Hope you find it useful – and if you need any help making use of the ideas I propose in it, do let me know(click here to send a message).
Posted on 24 February 2016
Tags: Making Money With Your Online Presence to Cover Your Annual Website Renewal Payments, Part 1 - Don't Serve Prospects At the Expense of Your Profits, PODCAST, You Are a Marketer First & An Expert Second
About the Author
Tayo K. Solagbade is a Location Independent Performance Improvement Specialist and Multipreneur (i.e. a highly versatile/multi-skilled entrepreneur), with a bias for delivering Best Practice solutions to Farm Businesses and others.
Since 2002, he has earned multiple streams of income providing individuals and organisations with personal development training and coaching, custom MS Excel-VB solutions, web marketing systems, freelance writing services, and best practice extension support services (for farm business owners).
Tayo is the author of the Self-Development (SD) Bible™, the popular Livestock Feed Formulation Handbook, and developer of its accompanying Excel-VB driven Ration Formulator - as well as the increasingly popular Monthly Poultry Farm Manager app.
On 1st April 2013, Tayo (who reads, writes and speaks the French language) relocated to Cotonou, in the French Speaking Benin Republic on the first lap of his slow travels across the West African region. His key purpose is to deliver talks, seminars and workshops on his key areas of focus and interest to interested audiences (Email tayo at tksola dot com for details).
When he's not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Daily Self-Development Nuggets blog - on which he also publishes previews of paid issues of The Farm CEO™ Newspaper (www.thefarmceo.net), in addition to his FREE Weekly Public Speaking/Web Marketing IDEAS newsletter - which he uses to promote Burt Dubin's Public Speaking Mentoring service to experts across the African continent.
Visit Tayo's Flagship Performance Improvement website to download over 10 performance improvement resources to boost your personal and work related productivity.
Join Tayo's international community of fans on his Flagship MS Excel Heaven Facebook page (click here). You can also connect with him via Twitter (@tksola).
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