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No. 150: 4 Tips on Successful Public Speaking…from Muhammad Ali!

July 14, 2014 Tayo Solagbade Leave a comment

Muhammad Ali gave us his gift of beautiful and entertaining boxing. However, I believe an even greater gift he gave us was his unique brand of eloquent & impact-FULL public speaking. Ali remains one of the most widely quoted celebrities to ever grace this planet.

I doubt many will disagree with that sentiment.

Ali, in his prime, was an extremely proficient public speaker…

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Publication: Weekly Public Speaking IDEAS Newsletter

Date: Monday 14th July 2014

No:150

Title: 4 Tips on Successful Public Speaking…from Muhammad Ali!

Author & Publisher: Tayo K. Solagbade [Tel: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic) ]

Blog URL: http://www.tayosolagbade.com/sdnuggets

Archive (E-mail version started 14th May 2012): Click here to view

Archive (Blog version started 24th September 2011): Click here

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NB: This newsletter is published every Monday. Point your browser to www.tayosolagbade.com/sdnuggets to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays) in line with this publishing schedule

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IMPORTANT NOTE: THIS newsletter is published online on the “reincarnated” version of my Self-Development (SD) Nuggets blog. I continue to put finishing touches to the content. If you encounter ANY bad/dead links, and you can spare the time, email it to me via tayo at tksola dot com. Thanks in advance

No. 150: 4 Tips on Successful Public Speaking…from Muhammad Ali!

I doubt many will disagree with that sentiment.

Ali, in his prime, was an extremely proficient public speaker…

His many famous one-liners (e.g. “Float like a butterfly, sting like a bee”) earned him incomparable fame worldwide.

Certain insightful experts have however rightly pointed out Communication researchers have often missed the opportunity to examine Ali’s public speaking performances, to distil useful lessons others can learn from them.

I agree.

One of my greatest passions is analyzing successes by authentic achievers. That is persons confirmed to have done it without cutting corners.

Muhammad Ali happens to be one of such persons. And he made it look so easy!

That’s why I want to be like him when I “grow up” :-))

This probably explains why many who admire and celebrate him, do not know that Ali actually spent a series of years barred from boxing. So, he could not box to earn a living.

Documented records indicate that he came close to financial ruin while pursuing the historic case he eventually won as a Conscientious Objector (CO), after he was accused of dodging the draft to the US Army.

Ali thus became – and remains – the most high profile CO from the military draft in the history of the United States.

He obtained this status, under the law, when the courts ruled that his objection to military service on moral or religious grounds was legitimate.

What I find most noteworthy however, is that Ali used his famed doggedness, and adaptability, to survive financially, during the period of the ban.

For instance, during the years of his ban from boxing (for refusing to fight in the Vietnam war), he went across the U.S. giving speeches at various venues – including university campuses – on race, racism, inequality, non-violent civil disobedience etc.

In other words, he wisely used his celebrity status to attract invitations to speak his mind, and challenge the status quo.

We can all learn from that.

Aside from your core skills or expertise, can you think of any other abilities you can fall back on, in the event that you are temporarily unable to do what you do best?

Sometimes, this can prove to be “life saving”. For Ali, his speaking ability “saved” him!

Do you have a skill, or ability you can fall back on in the same way, should the need to do so arise?

If no, I suggest you start working at it NOW…: honing your public speaking skills might not be a bad idea…to start with…:-))

And that brings me to the message for this issue of my newsletter.

My study of Ali’s story, so far (there’s so much exciting stuff written about this great man!), has revealed potentially useful lessons I believe experts-who-speak can learn from Muhammad Ali’s public speaking exploits.

1. He Always Knew His Subject(s) Well Enough to Impress, & Be Remembered

Both in the ring and out of it, whenever he was speaking, Ali never had to pause to think or refer to notes. He knew what he needed to say, how to say it, and when to say it!

It’s why most of us remember his rhetoric so well.

We have no evidence of it, but Ali must have devoted some quality time to thinking up and planning his delivery.

His passion added fuel to his drive, because he truly believed what he was saying in the boxing ring (e.g. “I am the greatest”).

Outside the ring, Ali did his research and spoke truths based on facts. Here’s an example no one could argue with back then:

“I buy a lot of bullets, at least 3 bombers a year, and pay the salary of fifty thousand fighting men with the money they take from me after my fights”.

Wow, what a wonderfully VISUAL speaker. He used picture words right there. Ali wasn’t “just a boxer”. He was an educator!

In other words, there was MORE to him than just his boxing.

Google “Muhammad Ali videos” and watch him speak. The words basically poured out of him. He had a message to deliver on each topic – boxing, racism, equality, non-violence etc.

If you can be that way, no audience will forget what you tell them!

2. He Believed He Was Good Enough

This is one big grouse I have with formal schooling. Especially in one’s formative years.

There is this requirement for everyone to be like everyone else, to avoid being called a wet blanket or anti-social.

It can be good for controlling people – which benefits teachers and school administrators. But it can often kill the creative and spontaneous instincts of those exposed to it.

And this is why so many people leave formal school with a fear of being different.

The result is that even when they see things they know better about, that they can add useful value to, they shy away, for fear of being criticized or looking different.

Ali had no problems with being different.

Many others of his kind had already been drafted. He knew that.

And it goes without saying that some of them would have wondered what his problem was.

But that did not bother him. Instead, when it came to finding an alternative vocation, he settled on public speaking. And his self-belief enabled him do so well that he became sought after.

If you want to succeed in impacting audiences you address, BELIEVE you are good enough.

In fact, believe you are the best!

That’s what Ali did, and he kept saying it (while also working HARD towards it).

Below: A screen shot of Muhammad Ali’s quote that I posted on my wall yesterday, in which he said:

“To be a great champion you must believe you are the best. If you’re not, pretend you are.” – Mohammed Ali

3. He Was Not Afraid

The fear of public speaking is common among adults across the world (ever noticed kids rarely harbor such fears?). Like others before you, that fear can be overcome, with effort.

Experts out here need to stop hiding behind the excuse of being “too busy” to make out time to speak, or write. I do both, and it does not keep me from competently serving my wide variety of clients!

If you think you’re too busy, to add speaking/writing to what you do, what you need is better self-management. I can help you with that, email tayo at tksola dot com.

4. He Did Not Expect (or Wait For) Someone Else to Do it

Now, apart from fear, I’ve found some experts believe others should do the speaking. They actually think speaking should not concern them.

As a result, their interest in developing their public speaking skills is low.

Ali did not do that. He did not decide to leave the speaking to Elijah Muhammad and the Nation of Islam. Or to Malcom X and Martin Luther King Jr.

He did not think or say “I’m a boxer, not a speaker”.

Ali was smart enough to understand that his public speaking could be used, simultaneously, as a powerful promotional strategy, and a subtle psychological weapon against his opponents.

He also knew his fame gave him a unique advantage to reach larger audiences, with his message about race and equality, better than the other activists.

In developed societies, one can find practicing professionals offering speaking services in their various fields.

Even within the same field, experts brand themselves by identifying a market niche they want to serve as speakers.

So in addition to providing their expert services, these savvy individuals also offer learning solutions (talks, seminars, workshops) and products (books, videos, audios etc) for a fee!

By so doing, they make themselves more complete solution providers.

They do not assume some other persons will do the speaking. Rather, they step up and offer themselves…and get paid sometimes MORE than they earn for doing what they are expert at!

More experts in this part of the world (Africa) CAN – and should – adopt a similar strategy.

I use it, and it helps me achieve multiple benefits.

Apart from getting paid to speak, I also get to market my products/services to many people at the same time – achieving name recognition/credibility!

Final Words: Ali Chose to Be a Public Speaker, & The World Was The Better for It!

Because Ali chose to speak, people got educated about history, race, equality, non-violent civil disobedience, human rights etc.

Not just that, we also got entertained with poems, and memorable one-liners such as those in the screen shot below:

Source: http://www.muhammad-ali-boxing.org.uk/witty-quotes-by-muhammad-ali.htm

That last quote – on the benefit of hindsight – was quite prophetic, wasn’t it? Today’s boxing is nothing compared to Ali’s era.

What a speaker he was: truly INSPIRED!

Next Steps You Can Take : Get Help from a Seasoned Expert

Learn how to improve your public speaking, by getting help support from a seasoned mentor.

Burt Dubin is an accomplished speaker, and veteran mentor of some of the world’s highest paid speakers. He works with experts who want to be speakers, and with speakers who want to be masters.

With regards to today’s theme, Burt can help YOU use Public Speaking to show clients that there’s MORE to you than what you’re expert at!

For instance, apart from his renowned Speaking Success System used by experts across 5 continents, Burt distills key lessons from his studies of some the world’s greatest speakers.

He periodically shares his findings in his newsletter broadcasts.

Click here to signup and get more time tested wisdom to boost your speaking success.

Don’t plan to do it later. Do it now. Your speaking success could depend on it. Good luck!

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Have a great week :-))

Get Burt Dubin’s Public Speaking Mentoring
for Africa Based Experts(PDF…Click!)

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Sole Agent For Burt Dubin’s Speaker Mentoring Service In Africa

Mobile: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic)

http://www.tayosolagbade.com

Tayo K. Solagbade is a Location Independent Performance Improvement Specialist and Multipreneur (i.e. a highly versatile/multi-skilled entrepreneur), with a bias for delivering Best Practice solutions to

Farm Businesses and others.

Since 2002, he has earned multiple streams of income providing individuals and organisations with personal development training and coaching, custom MS Excel-VB solutions, web marketing systems/web hosting,

freelance writing services, and best practice extension support services (for farm business owners).

Tayo is the author of the Self-Development (SD) Bible™ and the popular Livestock Feed Formulation Handbook. He is also the developer of its accompanying Excel-VB driven Ration Formulator™ and the Poultry Farm Manager™ software.

He has delivered talks/papers to audiences in various groups and organisations, including the Centre for Management Development, University of Lagos, Christ Baptist Church, Volunteer Corps, Tantalisers Fast Foods

and others.

In May 2012 he was the Guest Speaker at the Centre for Entrepreneurship Development’s Annual Semester Entrepreneurial Lecture at Yaba College of Technology in Lagos.

On 1st April 2013, Tayo (who reads, write and speaks the French language) relocated to Cotonou, Benin Republic to begin slowly traveling across the West African region.

His key purpose is to deliver talks, seminars

and workshops on his key areas of focus and interest to interested audiences (Email tayo at tksola dot com for details).

In a previous life, before leaving to become self-employed, Tayo served for seven years as a high performing manager in Guinness Nigeria. He rose from Shift Brewer, to Training & Technical Development Manager, and then later acted in senior management roles as Production Manager and Technical Manager.

He is an Associate Member of the UK Institute & Guild of Brewing, a 1997 National Finalist of the Nigerian Institute of Management’s(NIM) Young Managers’ competition, a Certified Psychometric Test Administrator for Psytech UK, innovator of Spontaneous Coaching for Self-Development™ (SCfS-D™), and Founder of the Self-Development Academy Limited.

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Daily Self-Development Nuggets blog – on which he also publishes his Weekly Public Speaking IDEAS

newsletter(which he uses to promote Burt Dubin’s Public Speaking Mentoring service to experts working across the African continent).

You can connect with him on Twitter @tksola.com and Facebook.

Visit Tayo Solagbade Dot Com, to download over over 10 performance improvement resources to boost your personal and work related productivity.

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[IMPORTANT NOTE:====

On 4th May 2014, Tayo’s 9 year old domain (Spontaneousdevelopment dot com), which hosted his website, was taken over by Aplus.net.

Within a few days however, Tayo used his advanced self-taught web development skills to build a SUPERIOR “reincarnation” of it the website http://www.tayosolagbade.com.

But updates are still ongoing to URLs bearing the old domain name in most of the over 1,000 web pages, and blog posts

he’s published.

If you experience any difficulties finding a page or document, email Tayo at tksola dot com.

Click “Tayo, What Happened to SpontaneousDevelopmentDotCom ?” to read a detailed narrative about how the above event occurred :-))

Here’s an article Tayo wrote, to inspire others to defy adversity, and bounce back to even greater reckoning at what they do EVERY time:

Succeed by Emerging from Adversity Like a Phoenix (TayoSolagbade.com launches extra Hosting plan with FREE Web Marketing!)

And he wrote the one below, to explain why losing a domain name, no matter how old NO LONGER determines your online success or otherwise:

A Proven Strategy to Find Profitable Buyers Regardless of Your Domain Name

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Useful Resources for Speakers

Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Burt Dubin’s monthly Speaking Biz Strategies Letter [Signup & get a 7-Part Email Course on “How To Succeed And Get Paid As A Professional Speaker“]

Get Burt’s mentoring at any of the 3 levels below:

1. Top Shelf [Click here]

2. Mid Range [Click here]

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Publications

Burt Dubin’s latest book: “On Being a Master”

Download Chapter 1 Preview as PDF

Visit the “On Being a Master” website

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more information

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Discover how you can produce a precious memento of you and your program. Capture over 44 model pages you can easily adapt for your use. Engage proven principles that add value to the experience of sitting at your feet and learning from you.

This is a reprise of the historic presentation that launched the Speaking Success System.

No copy of this 2 CD program and 50 page Learning Guide has ever been returned.

more information

Download above PDF

Download above PDF

—

NEW: Your Practical Feed Formulation (& Compounding) Home Study Video Series Is Now Available

Click here to learn more

FREE TALK: How a Best Operating Process Management Sysem (BOPMS)™Will Earn Your Farm MORE Profits!

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THEY WROTE…

“(Tayo Solagbade) is amazing and I think he is going to produce some impressive results online…” – click here to read full comment by Patrick Meninga (US based 6 figure income blogger who gained fame for building a $2,000 per month adsense website and selling it for $200,000).

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“Tayo, I honestly believe you are one of those who will succeed at anything he does. Your commitment and effort has been outstanding….Thanks for all your hard work since I’ve been here – you will be sorely missed. I don’t need to wish you good luck, you have the ability to make your own luck. – Andy”(R. Jones)*

*Operations Manager, Guinness Nigeria Plc Benin Brewery, December 2001 (Handwritten comments in farewell/xmas cards sent to Tayo Solagbade following his resignation to start his own business).

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Click here to contact Tayo…




SD Nuggets Blog™	New posts from last week that may interest you! *
Public Speaking[Monday]:	No. 149: To Succeed, Use Adversity To Become More Creative
Entrepreneurship[Tuesday]:	One Major Reason Why People Avoid Entrepreneurship (True Story)
Self-Development [Wednesday]:	To Succeed, You Need a Gut-Level Instinct for Self-Preservation
Entrepreneurship[Thursday]:	Video Narration: She Called Me a Peeping Tom (A True Personal Story) – What If This Happened To YOUR 8 Year Old Child?
General [Friday]:	The Mental Attitude That Yields Web Marketing Success (Hint: Tips for “Marketers” In Paid Employment…and others)
Writing/Blogging/Entrepreneurship [Saturday]:	Many People Who Should Write Are NOT Writing – and YOU Are Probably One of Them (Read This to Learn Why) – Part 1 of 2
Writing/Blogging/Entrepreneurship [Saturday]:	Many People Who Should Write Are NOT Writing – and YOU Are Probably One of Them (Read This to Learn Why) – Part 2 of 2
Want me to write for you? Click here to send me a message

Burt Dubin’s Public Speaking Mentoring

for Africa Based Experts(PDF…Click!)

Career Development, Entrepreneurship, Farm Biz, My DN Travel News, Public Speaking, Self-Development

No. 140: Knowledge Without “Know-How” Rarely Yields Success

May 5, 2014 Tayo Solagbade 2 Comments

Knowing “what to do” is crucial. However, knowing “HOW to do it” is the key to ultimate success. The former has to do with your knowledge. The latter relates to your ability to apply that knowledge to achieve results you want i.e. your “know-how”.

Your success in life depends on being able to develop the latter!

To illustrate my point, I’ll use analogies that we can all relate to.
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Publication: Weekly Public Speaking IDEAS Newsletter

Date: Monday5th May 2014

No:140

Title: Knowledge Without “Know-How” Rarely Yields Success

Author & Publisher: Tayo K. Solagbade [Tel: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic) ]

Blog URL: http://www.tayosolagbade.com/blog

Archive (E-mail version started 14th May 2012): Click here to view

Archive (Blog version started 24th September 2011): Click here

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As a subscriber to my mailing list, you get to access over 10 potentially useful books and reports.

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Can’t find it? No problem. E-mail me via tayo at tksola dot com and I’ll send you another. Not yet a subscriber? Click here to signup.

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No. 140: Knowledge Without “Know-How” Rarely Yields Success

Your success in life depends on being able to develop the latter!

To illustrate my point, I’ll use analogies that we can all relate to.

As an employee, your on-the-job “know-how” will determine your success or otherwise.

For instance, a sales person would “know” that s/he needs to meet the monthly sales target set by the boss or company.

That could be to sell one thousand crates of farm eggs for instance.

But “how” to do that, may not be something s/he would be very clear about.

So many ways exist to go about “selling” anything. And without a clear idea of which “way” would yield the best results (i.e. actual – not credit – sales that put money in your pockets), “knowing” what to do can be quite useless sometimes!

This is why sales people attend (or get sent on) Sales and Marketing Training course. The hope or expectation is that they will come away with the additional ability to find profitable PAYING customers to sell to.

That’s what often separates top sales persons from all others.

But not everyone “knows how”. And that includes those who provide “training” or “lectures” on sales and marketing!

Trainers lacking “know-how” (and those who learn from them) tend to focus on “theory” (i.e. knowledge). They ignore the hands-on element/practical that cements learners’ “know-how”.

As an Entrepreneur, Your Selling Success Depends On Your “Know-How”

You most likely know your stuff inside out, backwards and forwards – like Burt Dubin suggests.

If you don’t please make out time to do so. It’s a basic requirement for successfully selling yourself as an expert-who-speaks.

But knowing your stuff is just one side to it.

“Knowing HOW” to sell yourself to – and subsequently IMPRESS – paying clients is however another thing entirely.

Sadly, I see too many people who think they can simply jump in the pond and start “catching the fish”.

They fail to realize that careful planning and implementation of a tried and tested METHODs is best for recruiting good buyers.

No One is Born With “Know-How”…

None of us is. However some of us arrive more equipped to demonstrate “know-how”, than others.

In reality, anyone so willing, can successfully develop it to achieve ANY goal s/he desires. All that is required is the conviction to do what it takes, for as long as may be needed.

I say this based on my achievements as an entrepreneur over the past decade. My conviction also comes from studying and relating with significant others who have achieved great feats by developing their own “know-how”.

One of them is Burt Dubin. Through exposure to him, my ability to “sell to ” and “impress” my target audience has greatly improved.

It is noteworthy, however, that I had to ADD my own uniqueness to the mix, to make it work.

In other words, developing “know-how” requires learning proven ways, and adapting them to your unique skills/needs.

Two Ways I Believe “Know-How” Can be Developed

If you desire significant long term success, aiming for methods that yield sustainable results is best.

This is why developing your “know-how” relevant to achieving your goal(s) is so crucial. I discuss two possible ways to do that…

1. Developing “Know-How” Via Trial and Error:

I personally consider this the hard way. It involves trying out different ideas, concepts, strategies and techniques untill you narrow down to what works, then refine – and perfect – it.

An Example: I’ve been interacting with some Farm CEOs about my new Sales and Marketing Coaching and Support Service.

What I’ve noticed is that a few who contact me think my FREE Power Point Slide show presentation contains everything, which means they don’t need me.

Burt Dubin, in one of his articles, referred to such people as “free loaders”. Those not really interested in the solution I offer. They only seek to get what they can without paying.

The truth is however that my slide show’s content is simply a condensed version of ideas I’ve shared in past Cost-Saving Farm Business Ideas articles.

Basically, it tells you as a Farm CEO WHAT you need to do, to find profitable buyers.

But the HOW is not specified. And it’s the HOW that really matters. That’s what determines your success.

The “HOW” (of finding profitable buyers) is what Farm CEOs need my help with!

It goes without saying that you can work out “how to” by yourself.

But you may not have the benefit of saving time, effort, and resources, AND also being sure that you’re on the right path.

You would, by implication, be towing the “Trial and Error” line.

There would be nothing wrong with that, if you don’t mind the negatives that could result.

However, for those keen to make more productive use of their time and effort, the next option below, will appeal more to them…

2. Developing “Know-How” Via Tried & Proven Systems:

This option involves tapping into the experience based real world relevant guidance of others who have done what you wish to do – or something similar.

You can achieve this learning through studying books, audios, videos, articles, reports etc prepared by successful others you identify to offer the wisdom you seek.

In some case, you may also be able to connect directly with such persons for personal coaching or mentoring.

All or some of that could be free, or for a fee. Either way, access to their expertise in this regard would be available.

Typically, these would be accomplished experts in your area of focus/interest. And they would have condensed their knowledge and “know-how” into a form others can learn from.

Quite often, many would have used the “trial and error” method mentioned in 1. above – out of necessity – to succeed.

Now, being a Best Practice and Performance Improvement advocate, I believe in NOT reinventing the wheel.

That’s why I prefer this second option (of using proven “systems” to develop the “know-how” I need to achieve long term success.

I’ll conclude this write-up by describing one such system…

A “Tried & Proven System” That Has Helped Experts-Who-Speak Develop Their “Know-How” for Decades!

Renowned mentor of some of the world’s highest paid speakers, Burt Dubin, failed many times, before succeeding, in various fields – including high paid international public speaking.

He later tapped those experiences to develop a system used today, by experts worldwide, to achieve speaking success.

It’s called the Speaking Success System.

In other words, Burt Dubin uses his “system” to helps experts develop the “know-how” to succeed in the speaking business.

Here’s what two accomplished experts say about Burt’s system: