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NB: This newsletter is published every Monday. Point your browser to www.tayosolagbade.com/sdnuggets to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays)

in line with this publishing schedule

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WHEN YOU BUY BURT DUBIN’S SPEAKER MENTORING PRODUCTS/SERVICES – LEARN MORE HERE!

1 of 2: PUBLIC SPEAKING – No Substitute for Hard Work If You Want Success

Don’t fool yourself. Authentic long-lasting success in ANY field won’t come quickly or easily. It will take time and HARD WORK.  Thinking otherwise can make you end up a frustrated failure!

Below, I explain why hard work, when avoided in pursuing success, will often lead to success with a short shelf-life.

Thomas Edison once said: “Success is 1% inspiration and 99% perspiration”

For me, there are 2 perspectives from which Edison’s words can be viewed:

1. On the physical plane, when we engage in physically demanding tasks, sweating often results.

2. However one can also perspire psychologically e.g. in doing the serious thinking required to solve problems or create solutions. This latter aspect is more relevant to what Edison was saying, since he was an inventor – and not a labourer

NB: Forgive me if I just stated the obvious in the last paragraph, but I just wanted to make sure.

Now, you have to admit the truth in the above quote, when you consider that the man who uttered those words had only 3 months of formal schooling. That was due to teachers saying he lacked the intellectual capacity to learn effectively.

They called him “addled”. His furious mother on hearing this pulled him out of school, and vowed to teach him at home.

Edison went on to become a renowned inventor by dint of hard work.

At a point he held over 1,000 different patents for inventions he either improved, or conceived entirely by himself!

Yet if you think about it, what he achieved was extraordinary, considering that he had NOTHING in the way of formal scientific training/education to draw on.

His life story reveals that all he did was diligently and persistently CONTINUE DOING what he was doing, despite countless failures – until he made it.

Edison was NO stranger to hard work. But he gained even more fame for his demonstrated attitude to failures that resulted from most of the hard work he did.

There is the well known story of how it took him about 10,000 attempts to refine the light bulb, by testing different metals.

Before discovering the tungsten filament that eventually, worked at the 10,000th attempt, he was asked about the 9,999 failed attempts he had made.

His response provides powerful insights into the way a person who wishes to succeed in spite of failures MUST think:

‘I have not failed. I have just found 9,999 ways that do not work’. – Thomas Edison

What most people who know about Edison’s success often miss…

I’ve studied success and failure a lot, by reading the life stories of successful people like Edison. I needed this especially during the years I struggled to find success as an entrepreneur.

The insights I gained made tell that most people fail to realize Edison, for instance, did not do all those 9,999 tests on different metals in one evening.

Most of us do not think about the fact that every time another metal failed the test, his financial backers must have been wondering if they were wasting their time and money on him.

Few of us stop to wonder, how Edison must have summoned courage to keep trying despite the thousands of failures he kept recording.

And oh, how many of us ever wondered how he faced naysayers that must have existed in his time, each time he failed??

The above is why I think it’s crucially important to ALWAYS try visualizing the CONTEXT in which failure happened for successful people – by diligently studying them.

That will enable us better appreciate the big picture of the experiences they had.

The understanding we gain will equip us to better handle the need to work hard at our goals, and to KEEP doing so, regardless of the failures we encounter (making intelligent changes of course, based on feedback we get).

I’ve used the example of Edison deliberately, because he achieved phenomenal success despite the potential handicap of a lack of formal education.

It’s no surprise that he said “Success is 1% inspiration and 99% perspiration”!

As a keen student of authentic long-lasting success achievement, I LIVE the stuff I’m sharing with you.

Based on my experiences and achievements, I want to let you in on one little known secret.

When you develop the HABIT of working hard at what you love doing, you get to a point where you can do it virtually effortlessly. Once there, it stops being work for YOU, but continues LOOKING like HARD WORK to those who observe you!

That’s what Edison achieved.

His focus on getting the results he wanted made him diligently form the habit of working hard at it until it came so naturally that he could do it (regardless of the outcome), without losing interest or passion for it.

The above is why I’m able to churn out a 1,500 word article in 30 to 45 minutes, and publish it on my blog every day

I’ve been doing this for YEARS.

Sometimes I draft 2 or 3 more, ready for the days that follow, then later tweak and auto-schedule them to go out on consecutive days.

Many times I’ve been asked “How do you do it?”…sometimes by some clients I ghost-write articles for. They ask because it tends to take them much longer, days even, to finish even ONE write-up that they feel confident enough to put out for others to read.

I tell them I’ve been doing this for over 2 decades, and NEVER gotten bored or tired. If anything, I get a HUGE RUSH, each time my fingers are on the keyboard. The words just FLOW through my fingertips!

In reality I’m able to do so because for YEARS I’ve diligently applied myself to writing even when I did NOT feel like doing it.

My wife and kids will tell you how (when I was still based in Lagos) I used to type 1,000 to 2,000 word articles right into midnight on my Blackberry, when we had no power(and no fuel for the generator).

This was often when I needed to ensure I got my artice for the day out, even though I had no electricity, and had just returned from working on a client’s premises hours away from home.

I would sit outside in the darkness, typing on the smart phone’s tiny keyboard, and then navigate on its browser to post the article on this blog.

Sometimes I would be so TIRED and would repeatedly catch myself dosing off as I waited for the Blackberry to load the browser or display confirmation that the post was published. If that did NOT happen, I would keep at it, until it did.

My commitment to getting it done was fanatical: failure was simply NOT an option!

[Note that I do the above, even while handling multiple client Web Marketing projects, fulfilling orders placed by buyers for my books and software, and even as I travel across borders. And I’m still able to create ample time to spend with my family – especially coaching my kids]

I still work that way today. But it comes VERY easily to me, and I never feel stressed or over worked, because I KNOW how to strike the balance needed (my regular exercise regimen for physical fitness is worthy of note here)

What I’m saying in essence is that once you develop the self-discipline to make yourself function as I’ve described above, working hard will become like play to you. And once that happens, your productivity will go through the roof.

Sadly, I read and hear too often today, people getting told they can succeed, but not being told that it’s VERY likely to require 99% perspiration from lots of hard work they MUST do!

That’s why I’ve written this article.

To warn as many people as will read this, that short-lived success, which ultimately ends in failure is the most likely outcome to be had from adopting such LAZY thinking.

The following quotable quote underscores the point I’ve made above, providing a fitting end to this piece:

THE “MAGIC FORMULA” FOR WINNING

It’s so simple that it’s “revolutionary”.

The fact is, this formula, or principle, is misunderstood enough and overlooked enough that it can truly be called “magic” by those who understand it.

Ready, here it is:

You beat 50 per cent of the people in America by working hard.

You beat another 40 per cent by being a person of honesty and integrity and standing for something.

The last 10 per cent is a dogfight in the free enterprise system.

I find that this simple concept is the hardest thing to get people to believe.

But I know it’s true.

I’ve seen it time and time again. Just take a minute and let it sink in.

You beat 50 per cent by working hard. I don’t care if you’re building a football team, going into business, starting a company, or running the country as president…

You beat 50 per cent of the people AT ANY LEVEL just by working hard consistently over a long period of time.

I get so mad when I read some of those get-rich-quick books on the market today. They talk about how you need to work smart, nor hard, to succeed.

Wrong!

Nobody wants to tell you about the bone-wearing, backbreaking work it takes to succeed, but I can promise you one thing.

You aren’t going to get to square one if you aren’t willing to work harder than you’ve ever worked in your life.” – A.L WILLIAMS in “All You Can Do Is All You Can Do” – Thomas Nelson Publishers

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This newsletter (which I use to promote Burt Dubin’s Speaker Mentoring Products/Services) serves

experts-who-speak. Starting – Monday 13th April 2015 – it MORPHED in name and content served, to a 2 part Speaking/Web Marketing IDEAS newsletter, to better serve them.

You just read the “Public Speaking IDEAS” part above. What follows below is the “Web Marketing IDEAS” part.

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Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how

you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Burt Dubin’s monthly Speaking Biz Strategies Letter

[Signup & get a 7-Part Email Course on “How To Succeed And Get Paid As A Professional

Speaker”]

Get Burt’s mentoring at any of the 3 levels below:

1. Top Shelf [Click

here]

2. Mid Range [Click here]

3. Budget Delight [Click here]

2 of 2: WEB MARKETING: To Achieve Sustainable Success, Closely Monitor News About Current Affairs and

Politics! [FREE MP3 DOWNLOAD]

“If you want to achieve sustainable success in business (especially in a volatile market place like Nigeria), it’s in your best interest to develop interest in

current affairs and politics, because those are the two key ingredients that really keep this country from having a stable sociopolitical climate.
And for as long as that stable sociopolitical climate does not exist, every person running a business will probably have to sleep with one eye open.” – Tayo K.

Solagbade

It’s FREE for all my Web Marketing/farm business clients, and ALL members of my Inner Circle as well as for ALL subscribers to THIS newsletter.

If you are not yet ANY of the above, just send me a message here to let me know.

If you want me to send you the full MP3 recording, just say so in your message.

NB: If you’re already a client or subscriber, email me via tayo at tksola dot com and let me know you want it

Alternatively, click here to request the FREE MP3 DOWNLOAD.

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Question: But who is Burt Dubin, and why do I (Tayo K. Solagbade) think you should you learn from him?

Answer: Burt is a 3 decade veteran in the professional speaking business. After achieving top level cross continental success as an expert-speaker, he has established a reputation for mentoring some of the highest paid speakers in the world. He owns SpeakingBizSuccess.com, SpeakingSuccess.com and BurtDubin.com.

Burt helps those he mentors (experts-who-speak) to Position, Package, Promote, and Present* themselves successfully to clients (*He calls them the 4Ps). That’s why it’s no surprise that on Burt’s website, considerable space capital is devoted to useful business marketing articles as well as products.

It might also interest you to know that MANY years back, Burt established himself as one of the best marketing minds in the world. To really put this FACT in proper perspective, I’ll provide more specific details in form of an example.

A few years ago, Burt contributed an article to a powerful publication titled “The Most Effective Articles Ever – By The World’s Top Marketers“. That 574 page ebook features timeless marketing advice from 71 of the world’s top marketers – including Jack Trout, Joe Vitale, Yanik Silver…and Burt Dubin.

That’s ample proof that (in addition to Public Speaking), Burt would be a great resource to learn business marketing from!

Full Disclosure: I represent Burt as Sole Agent for his products/services, which means if YOU buy from him, I get paid.

But that’s NOT the main reason I represent and recommend him. I have benefited in many ways by learning from Burt. Through his writing, his audio recordings, and from directly relating with him.

Before we teamed up in 2011, I’d been studying his work and adapting it to succeed in my work from way back in 2002. It does not matter what part of the world you’re in. If you know how to adapt them to suit your peculiar local needs, Burt’s ideas and strategies WILL work for you. I am living proof of it!

That’s why I never tire of CONFIDENTLY recommending him to others.

If you need help putting the ideas shared above to use, let me know HERE.

Click here to tell me which of Burt’s speaker mentoring products or services you are interested in.

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Learn about Burt Dubin’s speaker mentoring products (books, audios etc) below…

If you need help purchasing ANY of Burt’s products (like “Presentation

Magic”), call me on +229-66-122-136 (in Benin Republic, my base) or +234-803-302-1263 (in Nigeria)  or email tayo@tksola.com

Have a great week :-))

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SPECIAL PRODUCT FEATURE

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Sooner than later you’ll find you’re ready to go for Burt’s mentoring at Diamond or higher Inner Circle membership level.

The best part is: every cent of your fee to purchase this product counts toward your membership in Burt’s Inner Circle.

In other words, you effectively get to eat your cake and still have it!

CLICK HERE to get full details of what it takes to make yourself a true speaking business champion in Burt’s Boot Camp V: Inside Speaking Business Success Secrets

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No copy of this 2 CD program and 50 page Learning Guide has ever been returned.

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NEW: Speaking Ideas: 25 Articles and True Stories for Experts Who Speak and Those

Aspiring (Volume 1)

Download above PDF

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NEW: KUKURU DANGER™: 5 True Stories

About the Adventures – & Misadventures! – of a School Age Child Trying to Find Purpose in Life

Download above PDF

“(Tayo Solagbade) is amazing and I think he is going to produce some impressive results online…” – click here to read full comment by Patrick Meninga (US based 6 figure income blogger who gained fame for building a $2,000 per month adsense website and selling it for $200,000).

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“Tayo, I honestly believe you are one of those who will succeed at anything he does. Your commitment and effort has been outstanding….Thanks for all your hard

work since I’ve been here – you will be sorely missed. I don’t need to wish you good luck, you have the ability to make your own luck. – Andy”(R. Jones)*

*Operations Manager, Guinness Nigeria Plc Benin Brewery, December 2001 (Handwritten comments in farewell/xmas cards sent to Tayo Solagbade following his resignation to

start his own business).

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