Category Archives: Self-Development

No. 203: To Succeed, Speak to Solve Problems!

One proven way to succeed is to develop viable solutions to problems others will gladly reward you for. By implication, your success as an expert-who-speaks will be determined by how well your message empowers your audience to solve the problem(s) they face.

The reason: Human Beings dislike problems & often want to eliminate them QUICKLY!

As a result, people always welcome anyone who offers a speedy resolution.

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Tayo K. Solagade‘s

 

Weekly Public Speaking/Web Marketing IDEAS Newsletter

Date: Monday 27th July 2015

No:203

Title: To Succeed, Speak to Solve Problems!

Author & Publisher: Tayo K. Solagbade [Tel: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic) ]

Blog URL: http://www.tayosolagbade.com/sdnuggets

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NB: This newsletter is published every Monday. Point your browser to www.tayosolagbade.com/sdnuggets to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays) in line with this publishing schedule :-)

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1 of 2: PUBLIC SPEAKING – To Succeed, Speak to Solve Problems!

One proven way to succeed is to develop viable solutions to problems others will gladly reward you for. By implication, your success as an expert-who-speaks will be determined by how well your message empowers your audience to solve the problem(s) they face.

The reason: Human Beings dislike problems & often want to eliminate them QUICKLY!

As a result, people always welcome anyone who offers a speedy resolution.

That’s why it is said that if you want to get rich, find a solution to a real problem being experienced by people in your society or market.

In Nigeria for instance, lack of constant power supply creates a unique challenge not faced in most other countries…

So you’ll find, in Nigeria’s markets, all sorts of alternatives to public power supply – from generators to power banks, solar power generators, inverters etc – on sale/actively purchased.

For obvious reasons, the above solutions command much less attention from paying buyers in neighbouring Benin Republic, who ironically buy their electricity from Nigeria!

So, compared to their smaller/poorer Beninese neighbours Nigerians in Nigeria have to spend EXTRA money daily to buy and fuel generators to power their homes and offices.

That has multiple implications: The avoidable extra expense of buying, servicing and replacing generators, the noise and smoke pollution associated with using generators, and the LOSS of pure profit by way of the extra expense associated. These annoyances face the average Nigerian in business – and general society.

The inadvertent extra spending directly impacts on the bottom line for a business owner, or disposable income for a salary earner in Nigeria. Both consequently end up with LESS money than they should, in their pockets or bank accounts every single month.

As you can imagine, for people who are forced to incur EXTRA expenses generating power, ANY opportunity to cut down on spending in other areas would be welcome.

To achieve speaking success with your target audience, address them where they “hurt”!

Identify your client’s unique situation and challenges. Add whatever you find out, to whatever s/he tells you is/are the “goals”.

Then come up with workable ideas and strategies to us in solving the problems/achieving the goals.

a. For instance, in reaching out to individual or organizational clients with my speaking solutions, I typically offer to share ideas and strategies for getting more done, with less effort, in less time, and at less cost.

All of that translates to making them more productive, at increasingly lower cost.

The above is a key reason why over 80% of my Feed Formulation Handbook and Software sales are to Nigerian Farm Business Owners. Many of them tell me their main reason for buying is to learn how to make their own feed, and cut down the huge sums they spend on feeding their livestock.

b. Here’s another perspective: More members of my target audience are inquiring about and purchasing information products, talks and services I offer on passive income generation.

Most already make money doing what they do, but they WANT to make even MORE money, without necessarily having to do more work.

It goes without saying that people all over the world have the same preferences. Everybody wants that kind of benefit.

However, the Nigerians in Nigeria are under much greater pressure to find ways to earn more, without spending, because a chunk of the INCOME they earn is ROUTINELY spent in generating power that government should normally provide them…!

Since no viable short/medium term alternative exists for them to stop spending on power generation, the opportunity to earn MORE money without needing to run their generators for LONGER periods is one that appeals to them.

That’s why I always say the following to my target audience:

“No matter how much money you are making on your job, or in your business, creating passive income streams to COMPLEMENT your efforts WILL leave you better off!” – Tayo K. Solagbade

People LIKE that kind of message. You telling them they don’t need to keep spending time/effort/money in order to keep making money.

People LOVE anyone who can give them a solution to the challenge of not-enough-money.

In speaking to your target audience, you must give them workable ideas to use in solving:

(a) The problems they tell you they face

(b) The problems your own diligent research and investigations tell you they need to address.

In my case, I often go out of my way to find out where the shoe pinches EACH client/member of my target audience – especially those in Nigeria…

Basically, for most of them, their profit margins (in business) and disposable incomes (in paid employment) are LESS than they should be…

That knowledge guides me in speaking to them, so that I know what to say to MAKE THEM feel a need to take action and hire (or buy from) me!

I doing so, I share my tested and proven ideas for getting things done, and making MORE money in the process, without necessarily having to spend ANY money.

One example: Last week, I told the story about a 2 part audio DVD product I purchased, at what I called a criminally LOW price of N100 (half a dollar) per disk.

To make matters worse, I was told that 3rd parties were paid to prepare the audio recording in a studio, and to mass produce the branded labels and jackets used.

Unfortunately, after the heavy spending, sales barely trickled in for months. The sales shop had boxes of unsold disks and books (in thousands) stacked on the floor when I visited.

The staff explained many potential buyers kept asking them to LOWER the price, but despite dropping prices to as low as N100 (about $0.5 USD) per disk, nothing had changed!

I told them to tell their boss…

a. That they needed to take the price back up to something more respectable, noting that my lowest priced audio DVD product sells for N1,000.0…and that, despite the fact that I do NOT use a rented sales shop.

b. That they could have saved A LOT of money by doing some of their product development in-house (at least for starters)…

In this regard, I explained that ALL my branded DVD labels and book covers were designed by me, using Photoshop, on my laptop. I also noted that ALL my audio pod casts and video tutorials/demos are recorded on my laptop.

What’s more, I use my laptop’s DVD drive to burn the needed copies of ALL my products to CD/DVD, which I then label and put in sleeves or plastic casings etc.

Now, don’t get me wrong. In other climes, it could be smarter to give this out to some “provider”…

But when you are an individual or micro to small business in a market like Nigeria, where buyer attitudes make selling of products like this difficult, it’s best to minimize the expense overheads to give yourself the best possible chance of earning tangible profits per sale.

Then over time, as your brand becomes more established, nothing stops you from outsourcing any areas you want, so long as you’re sure you’ll remain profitable.

There’s also the relatively higher cost of doing it. For instance in Cotonou, I print ONE A4 page in black and white for N8, but in Lagos, it costs me N50…over 10 times more!

NB: In case you’re wondering “What if the numbers of disks to be duplicated are many?” the answer is simple: purchase a CD duplicator!

It will pay for itself many times over. I know this because of the results being enjoyed by a young Beninese friend in Cotonou, who I encouraged to revive his own CD duplicator, which he’d abandoned in his parents’ home for months.

Today, he uses it in a business centre he’s opened in that spare room in the family house!

Moral: The fact that you have money does NOT mean you have to spend it to get MORE of the results you want.

Quite often, deep thinking and analysis of how you currently do what you do, can help you conceive superior ways to IMPROVE the results you get – at zero cost!

As you can see from the above, in speaking to my clients, I offer to share ideas and strategies, about how to earn MORE, and SPEND LESS money, time, and effort in doing what they do better.

In other words, I describe to them practical solutions to problems they face…and every now and then, that leads them to hire (or buy from) me.

If you adopt a similar problem solving focus in speaking to your clients(be it as individuals or in groups), you’ll dramatically boost the response generating impact of your sales/marketing messages on them!

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This newsletter (which I use to promote Burt Dubin’s Speaker Mentoring Products/Services) serves experts-who-speak. Starting – Monday 13th April 2015 – it MORPHED in name and content served, to a 2 part Speaking/Web Marketing IDEAS newsletter, to better serve them. You just read the “Public Speaking IDEAS” part above. What follows below is the “Web Marketing IDEAS” part.

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Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Burt Dubin’s monthly Speaking Biz Strategies Letter [Signup & get a 7-Part Email Course on “How To Succeed And Get Paid As A Professional Speaker“]

Get Burt’s mentoring at any of the 3 levels below:

1. Top Shelf [Click here]

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2 of 2: WEB MARKETING: To Achieve Sustainable Success, Closely Monitor News About Current Affairs and Politics! [FREE MP3 DOWNLOAD]

“If you want to achieve sustainable success in business (especially in a volatile market place like Nigeria), it’s in your best interest to develop interest in current affairs and politics, because those are the two key ingredients that really keep this country from having a stable sociopolitical climate.
And for as long as that stable sociopolitical climate does not exist, every person running a business will probably have to sleep with one eye open.” – Tayo K. Solagbade

It’s FREE for all my Web Marketing/farm business clients, and ALL members of my Inner Circle as well as for ALL subscribers to THIS newsletter.

If you are not yet ANY of the above, just send me a message here to let me know.

If you want me to send you the full MP3 recording, just say so in your message.

NB: If you’re already a client or subscriber, email me via tayo at tksola dot com and let me know you want it

Alternatively, click here to request the FREE MP3 DOWNLOAD.

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SPECIAL OFFER TO READERS OF THIS SPEAKING/WEB MARKETING IDEAS NEWSLETTER

Did you know that as an expert in your field you can make more money by speaking professionally? Or do you already speak-for-money, but want to know how to do it better AND/OR how to make more money even when you do not speak?

If you said YES to any of the above, THIS offer is for you.

Burt Dubin can teach you to do ALL the above and more. You can learn from him via direct mentoring (regardless of distance) or using the many home study packages he offers.

Get FREE Lifetime Membership of My Inner Circle (OVER $250 USD) when you do 1 or more of the following:

1. Signup for Burt’s Speaker Mentoring Service (click here for details)…

2. Purchase Burt’s Speaker Mentoring Products up to $500 USD or more (click here to see a popular one)…

NB: Membership of my Inner Circle comes with a FREE product of your choice e.g. my custom Excel-VB software, Information Products etc. (click here for full details of what my Inner Circle members get)…PLUS you get a LIFETIME 65% discount on ALL my other existing/future products and services.

HERE’S AN ADDED BONUS YOU GET FROM ME, IF YOU BUY FROM BURT…

If, upon commencing or completing Burt’s mentoring you choose to launch your speaking business formally, I WILL (at no cost to you) develop and implement for YOU, in line with guidance from Burt, a Web Marketing System to cost-effectively promote your brand.

Click here to tell me which of Burt’s speaker mentoring products or services you are interested in.

ALSO GET MY PERSONALIZED MS EXCEL-VB VIDEO TUTORIALS (N100K) WHEN YOU BUY FROM BURT…

Buying up to $500 USD or more from Burt will also qualify you to receive my personalized MS Excel VB home study tutorial workbooks/videos – over N100k value.

Learn more on my Excel Heaven solutions website at www.excelheaven.biz

Click to visit my Facebook page (opens in new browser window)

Click here to tell me which of Burt’s speaker mentoring products or services you are interested in.

Question: But who is Burt Dubin, and why do I (Tayo K. Solagbade) think you should you learn from him?

Answer: Burt is a 3 decade veteran in the professional speaking business. After achieving top level cross continental success as an expert-speaker, he has established a reputation for mentoring some of the highest paid speakers in the world. He owns SpeakingBizSuccess.com, SpeakingSuccess.com and BurtDubin.com.

Burt helps those he mentors (experts-who-speak) to Position, Package, Promote, and Present* themselves successfully to clients (*He calls them the 4Ps). That’s why it’s no surprise that on Burt’s website, considerable space capital is devoted to useful business marketing articles as well as products.

It might also interest you to know that MANY years back, Burt established himself as one of the best marketing minds in the world. To really put this FACT in proper perspective, I’ll provide more specific details in form of an example.

A few years ago, Burt contributed an article to a powerful publication titled “The Most Effective Articles Ever – By The World’s Top Marketers“. That 574 page ebook features timeless marketing advice from 71 of the world’s top marketers – including Jack Trout, Joe Vitale, Yanik Silver…and Burt Dubin.

That’s ample proof that (in addition to Public Speaking), Burt would be a great resource to learn business marketing from!

Full Disclosure: I represent Burt as Sole Agent for his products/services, which means if YOU buy from him, I get paid.

But that’s NOT the main reason I represent and recommend him. I have benefited in many ways by learning from Burt. Through his writing, his audio recordings, and from directly relating with him.

Before we teamed up in 2011, I’d been studying his work and adapting it to succeed in my work from way back in 2002. It does not matter what part of the world you’re in. If you know how to adapt them to suit your peculiar local needs, Burt’s ideas and strategies WILL work for you. I am living proof of it!

That’s why I never tire of CONFIDENTLY recommending him to others.

If you need help putting the ideas shared above to use, let me know HERE.

Click here to tell me which of Burt’s speaker mentoring products or services you are interested in.

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Learn about Burt Dubin’s speaker mentoring products (books, audios etc) below…

If you need help purchasing ANY of Burt’s products (like “Presentation Magic”), call me on +229-66-122-136 (in Benin Republic, my base) or +234-803-302-1263 (in Nigeria)  or email tayo@tksola.com

Have a great week :-))

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SPECIAL PRODUCT FEATURE

“Inside Speaking Business Success Secrets”

In this offer, Burt Dubin promises to show you how to generate PASSIVE incomes streams WHETHER YOU SPEAK OR NOT.

Plus, you learn a proven shortcut to top level speaking business success across corporate markets.

CLICK HERE to get full details of what it takes to make yourself a true speaking business champion in Burt's Boot Camp V: Inside Speaking Business Success Secrets

So, with diligent persistent application of what you learn you’ll start (as Burt says)…”bringing home high speaking fees”…whether you speak or not…in a matter of weeks….

Sooner than later you’ll find you’re ready to go for Burt’s mentoring at Diamond or higher Inner Circle membership level.

The best part is: every cent of your fee to purchase this product counts toward your membership in Burt’s Inner Circle.

In other words, you effectively get to eat your cake and still have it!

CLICK HERE to get full details of what it takes to make yourself a true speaking business champion in Burt’s Boot Camp V: Inside Speaking Business Success Secrets

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Get Burt Dubin’s Public Speaking Mentoring
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Useful Resources for Speakers

Burt Dubin works with people who want to be speakers, and with speakers who want to be masters.

Showmanship Strategems

177 Wow! Wow!

Showmanship Stratagems

Discover these secrets of making your programs more interesting and valuable to your clients and audiences now.

more information

Burt Dubin live

Burt’s Flagship Album

This is the product to own if you can own only one. Why? Because in it you discover principles of platform mastership available to you nowhere else at any price.

You hear performance strategies you can emulate. You shorten your learning curve. You see ways to engage and delight audiences with both content and stories . . . plus you experience a bit of fun.

With its Money back if not delighted Guarantee hardly any are returned.

Find out why

Presentation Magic - Speaking Business Success

Presentation Magic

A live example, including a complete audio recording of a program Burt created from scratch–on a topic he knew nothing about and never, ever presented before! See how you, guided by your personal Learning Guide, (Presentation Magic), can do this too and thrill audiences as often as you want.

Presentation Magic Manual with new pages added plus 3 audio CDs.

more information

ProgramManual

How To Create a Great Program Manual

Discover how you can produce a precious memento of you and your program. Capture over 44 model pages you can easily adapt for your use. Engage proven principles that add value to the experience of sitting at your feet and learning from you.

This is a reprise of the historic presentation that launched the Speaking Success System.

No copy of this 2 CD program and 50 page Learning Guide has ever been returned.

more information


Smart Exercising Will Keep You Fit, Healthy and Alive - Click to read

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NEW: Speaking Ideas: 25 Articles and True Stories for Experts Who Speak and Those Aspiring (Volume 1)

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Download above PDF

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NEW: KUKURU DANGER™: 5 True Stories About the Adventures – & Misadventures! – of a School Age Child Trying to Find Purpose in Life

lick here to download your FREE 20 Page PDF Chapter preview of my latest Book" titled "KUKURU DANGER™: 5 True Stories About the Adventures - & Misadventures! - of a School Age Child Trying to Find Purpose in Life

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THEY WROTE…


“(Tayo Solagbade) is amazing and I think he is going to produce some impressive results online…” – click here to read full comment by Patrick Meninga (US based 6 figure income blogger who gained fame for building a $2,000 per month adsense website and selling it for $200,000).

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“Tayo, I honestly believe you are one of those who will succeed at anything he does. Your commitment and effort has been outstanding….Thanks for all your hard work since I’ve been here – you will be sorely missed. I don’t need to wish you good luck, you have the ability to make your own luck. – Andy”(R. Jones)*

*Operations Manager, Guinness Nigeria Plc Benin Brewery, December 2001 (Handwritten comments in farewell/xmas cards sent to Tayo Solagbade following his resignation to start his own business).

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Click here to contact Tayo… 

SD Nuggets Blog

New posts from last week that may interest you! *
Public Speaking[Monday]:

[Tuesday]:

[Wednesday]:
[Thursday]:
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www.tayosolagbade.com - Invite me to Speak...click here!

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Sole Agent For Burt Dubin’s Speaker Mentoring Service In Africa

Mobile: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic)

http://www.tayosolagbade.com

Tayo K. Solagbade is a Location Independent Performance Improvement Specialist and Multipreneur (i.e. a highly versatile/multi-skilled entrepreneur), with a bias for delivering Best Practice solutions to

Farm Businesses and others.

Since 2002, he has earned multiple streams of income providing individuals and organizations with personal development training and coaching, custom MS Excel-VB solutions, web marketing systems/web hosting,

freelance writing services, and best practice extension support services (for farm business owners).

Tayo is the author of the Self-Development (SD) Bible™ and the popular Livestock Feed Formulation Handbook. He is also the developer of its accompanying Excel-VB driven Ration Formulator™ and the Poultry Farm Manager™ software.

He has delivered talks/papers to audiences in various groups and organizations, including the Centre for Management Development, University of Lagos, Christ Baptist Church, Volunteer Corps, Tantalisers Fast Foods

and others.

In May 2012 he was the Guest Speaker at the Centre for Entrepreneurship Development’s Annual Semester Entrepreneurial Lecture at Yaba College of Technology in Lagos.

On 1st April 2013, Tayo (who reads, write and speaks the French language) relocated to Cotonou, Benin Republic to begin slowly traveling across the West African region.

His key purpose is to deliver talks, seminars

and workshops on his key areas of focus and interest to interested audiences (Email tayo at tksola dot com for details).

In a previous life, before leaving to become self-employed, Tayo served for seven years as a high performing manager in Guinness Nigeria. He rose from Shift Brewer, to Training & Technical Development Manager, and then later acted in senior management roles as Production Manager and Technical Manager.

He is an Associate Member of the UK Institute & Guild of Brewing, a 1997 National Finalist of the Nigerian Institute of Management’s(NIM) Young Managers’ competition, a Certified Psychometric Test Administrator for Psytech UK, innovator of Spontaneous Coaching for Self-Development™ (SCfS-D™), and Founder of the Self-Development Academy Limited.

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Daily Self-Development Nuggets blog – on which he also publishes his Weekly Public Speaking IDEAS

newsletter(which he uses to promote Burt Dubin’s Public Speaking Mentoring service to experts working across the African continent).

You can connect with him on Twitter @tksola.com and Facebook.

Visit Tayo Solagbade Dot Com, to download over over 10 performance improvement resources to boost your personal and work related productivity.

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[IMPORTANT NOTE:====

On 4th May 2014, Tayo’s 9 year old domain (Spontaneousdevelopment dot com), which hosted his website, was taken over by Aplus.net.

Within a few days however, Tayo used his advanced self-taught web development skills to build a SUPERIOR “reincarnation” of it the website http://www.tayosolagbade.com.

But updates are still ongoing to URLs bearing the old domain name in most of the over 1,000 web pages, and blog posts

he’s published.

If you experience any difficulties finding a page or document, email Tayo at tksola dot com.

Click “Tayo, What Happened to SpontaneousDevelopmentDotCom ?” to read a detailed narrative about how the above event occurred :-))

Here’s an article Tayo wrote, to inspire others to defy adversity, and bounce back to even greater reckoning at what they do EVERY time:

And he wrote the one below, to explain why losing a domain name, no matter how old NO LONGER determines your online success or otherwise:

A Proven Strategy to Find Profitable Buyers Regardless of Your Domain Name

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View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google Plus

 

 

People Who Succeed Are Often Driven By A Compelling Need (True Story About My ExcelVB Income & Expense Manager – Get it for N1,000 instead of N5,000) – Offer Expires MNT Friday 31st July 2015

My Income & Expense Manager is a nifty little Excel-VB driven software. Runs trouble free on MS Excel versions 2000 to 2013. Sells for N5,000 (But if you want, you can fill the form below, to claim it for N1,000 – approx. $5 USD: Offer Expires MNT Friday 31st July 2015).

If this app could speak, it would tell you about a heartbreakingly prolonged, adversity filled period of my life during the last QUARTER of 2007(described in another article here – click)…

That was when I marketed that app, on a CDROM from door to door (via daily pavement pounding) in the Ogba-Ikeja area of Nigeria’s Lagos state.

I pushed myself so hard, that in November 2007, I sold over N41,000.00 (Forty One Thousand Naira) worth of it to micro, small and medium business owners in the above mentioned area. Funny thing is I NEVER thought about how much it was adding up to. I was just going out there each day, driven by a need to make money to meet the basic needs of myself and my dependents.

Below: Image version of printed flyer I used to market an earlier version of the Income & Expense Manager

income-Expense-Manager

What I learned during that phase serves me well today, as I sell to high profile buyers from home – using the web.

How is this possible you ask?

You see, if you pay careful attention, you CAN learn a LOT about yourself and the psychology of selling to HUMAN BEINGS in the process of struggling and suffering to make sales!

When you KNOW that you have NO MONEY in your pockets or bank account to buy fuel into your car, or buy food for your wife and kids to eat at home, YOUR RESOLVE to close sales is likely to HARDEN!

Human beings like leisure, pleasure, comfort, fun etc. We do NOT like stressing ourselves when alternatives exist to take things easy. We love EASE.

We therefore need to have something that we simply cannot ignore happen to use, to DENY that love of EASE.

This is why many who succeed as sales persons tend to be those who are DRIVEN by a need they have (e.g. lack of money, hunger, poverty) which they know that CLOSING sales can help them meet

A guy who needs to cough up N150k to complete his rent renewal, will be DRIVEN to try closing more sales of his Web Marketing service (priced at N100k).

He will do so, in order to fulfill his rent obligation, and have a little left over to live on.

What I just said above is what has happened personally to me: October to December 2007 was an extremely challenging period of my life!

But there were many others…

Those kinds of circumstances are what I routinely found myself faced with, and often with NO ONE to help (Especially since close relatives had already been lending me money I never managed to return)!

Those painful, prolonged experiences of struggle and suffering forced me to grow faster than I would have, if I had HAD alternatives to fall back on every time.

For instance, my negotiation skills rapidly improved because of the constant need I had to return home with at least ONE sale of my N2,500 software, so as to provide for my family’s needs for the next day. We were basically living from hand to mouth back then.

Yet, I persisted. Actually I had no choice. My bridges were burnt.

So I had to steel myself (hat tip to Burt Dubin) and fight to get back on my feet.

And it worked: I came face to face with my other self(as promised by Napoleon Hill in Think & Grow Rich) i.e. the one that KNOWS that conquering adversity is necessary step for success achievement.

I consequently gained LOTS of confidence and selling skills refinement from selling my N2,500 app. I also got a LOT of ideas about WHO I could sell to, WHAT I could sell to them, and HOW to make them buy.

It all began to pay off within the first 8 weeks of 2008…

I won high paying projects building apps much more elaborate and sophisticated than the N2,500 app. The client companies (a hotel, as well as a hospital) hired me to develop custom apps for them after I did my demonstration of the smaller app.

Basically, the decision maker asked “Can you build something that works like this app of yours, to do what we do here in MS Excel?

And I simply replied: “Of course. Just tell and/or show me what you do, and how you do it, then tell me what you want the finished app to do. For best results, let me have someone to vet what I’m doing, to minimize rework, and you’ll have your app in the promised delivery duration.

By this time, my selling instincts from the painful periods of hardship had become keenly honed…

Among other things, I’d become adept at parrying any attempts to haggle about or beat down my fees unreasonably.

I was always clear in my mind about HOW MUCH I needed to get from each job, to ensure reasonable peace of mind for me and my family, until I got another project.

The result was that I got home with much more money in my pockets.

Today, I use what I learnt to close sales without even meeting clients face to face.

That’s how suffering helps you. When you have a NEED that you feel compelled to satisfy, and money is required, that NEED is likely to drive you to put in much more effort, than you normally would be willing to, in order to get the money that enables you meet it!

During the period when that need remains unmet, you may feel pain, stress or have to struggle. In other words, you may experience some suffering. But ultimely, if you persist, that NEED you feel is what will drive you to succeed.

That’s why I tell people all the time that suffering is good for us…like Jim Rohn said, “Adversity forces the human spirit to grow!”

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Below: Raw Data Entry Table for the latest version of the Income & Expense Manager app

Click HERE, to buy it for N1,000 (approx. $5 USD) only…just tell me you want the Income & Expense Manager emailed to you for N1,000.0

Click here to read an article that describes the app’s features in elaborate detail: screenshot images, and links to video demos of it in use…

Excel-VB driven”Business Centre Cash Inflow & Outflow Tracker” (click here to request details of it, including screenshots and Youtube video demonstrations).

 

Your Response to Life’s Challenges Determines How Well You Succeed

The Challenge-Response (C-R) Model

I learnt about this model in a course I took during my third year of undergraduate study in the University of Ibadan’s Agricultural Extension Services department.

As I recall it, the C-R model is based on the premise that people from some societies, which today are regarded as “developed”, in the early days on earth, were confronted by very harsh environmental conditions.

They had – among other things – extreme weather variations (e.g. Snow during which time most plants either died or hibernated, leaving little if any fruits and animals for humans to eat). Also phenomena like Hurricanes, Blizzards, and Earthquakes etc were repeatedly visited upon them and often claimed many lives.

The frightening possibility of extinction forced them to search for ways to “control” their environment.

Over many years, concerted efforts led to various inventions which progressively made it possible to control their environment better (Electricity, Air-conditioning, weather monitoring and control equipment etc). Man-made creations, designed to make life on earth safer and easier, were thus initially produced as a means to ensure survival.

However, in the process of responding to nature’s life-threatening challenges, they also discovered a previously unknown part of themselves. They had come to realise an inherent ability as humans to achieve practically anything they set their minds to.

So they began applying the learnings obtained from trying to survive, to making their existence even more pleasurable. In effect science and technology was born, and evolved over the years to meet their needs – and those of the rest of the world!

At about the same time, in the other groups of societies, which today are considered to be “developing” or “under-developed”/”third world” etc, however (i.e. during those early days), the C-R model posits that the environment was generally very conducive for human existence.

For instance in many places, trees with juicy, edible fruits were rarely ever in short supply -and when they did get limited in availability, the people simply moved on to other areas where things were still “rosy”!

Also, weather variations – in most parts – rarely approached the extremities recorded in the societies, which are today called “developed”.

So, the proponents of this sociological “theory” posit that the favourable environment – at that time – in the societies today regarded as “under-developed” made the people there adopt a relaxed – passive – attitude to life wherein they felt no pressing NEED to control their environment (at least not like those in the relatively “harsher” environments which today are considered “developed”.

Unfortunately, this absence of frighteningly challenging external stimuli (believed to have motivated the now developed societies (back then – and even today!) to actively seek to control their environment), is what the proponents of the C-R model believe led to the relative underdevelopment of those less developed today.

Analogy: Application of the C-R Model In Sports

Now, I have no interest in debating whether or not this model is correct. What I am interested in is the logic of the argument it presents. World Class athletes will tell you that when their rivals are not in a race with them, they often find it difficult to put in the extra effort needed to break old (or set) new records. It is not uncommon to hear a professional athlete say she needs someone to “pace” her.

Think back to competitions you have witnessed, and you will realise that records have often been set, as a result of two or more strong contenders for the first place in a race struggling to beat each other to the finish line. When an athlete knows she has outpaced the rest of the field, there is sometimes less motivation to keep going at maximum speed, since no physical evidence of a threat to clinching first place is apparent.

The foregoing shows that the logic of the C-R model could (and I do mean could!) be right. If we apply it to our individual lives, it implies that our difficult colleagues, bosses, and friends actually present us with challenges that we can CHOOSE to deliberately USE motivate ourselves to strive for continuous improvement in our personal and work lives.

So, every time they refuse to help, try to obstruct us, criticise (or ridicule) us, we should deliberately draw strength from the thought of eventually achieving our objective(s) DESPITE their efforts!

Generally, those who go through life too easily or comfortably are often ill prepared to deal with difficulties and disappointments – especially psychologically. As a result, they are typically incapable of withstanding adversity or recovering from (temporary) setbacks or failures.

On the other hand, people who have always had to struggle through life often emerge “toughened”, and demonstrate this by being resilient even in the face of difficulties, hardships, setbacks etc caused by difficult people or circumstances around them.

Summary: To be successful in life, one needs to develop an ability to accommodate and tolerate others who differ from – or disagree with – us in any number of ways.

In the same way, we need to be able to ADAPT to those inevitable periods when we will find ourselves in inconvenient, difficult, uncomfortable environments or circumstances that we are NOT so used to, or that we totally dislike. Our ability to ENDURE, and make the most of such “opportunities” will ultimately determine our success – or otherwise.

These are examples of REAL-LIFE challenges you will have to deal with daily. As I have said elsewhere, development of a positive mindset, mental stamina and visualisation are the three most CRUCIAL requirements for ANYONE to succeed in ANY area of endeavour in life.

It’s not easy to do and you may not like it, but in my opinion nothing teaches greater discipline (and builds you UP better) than having to periodically struggle, and WORK hard to OVERCOME unexpected difficulties or challenges that confront you in your society and/or environment.

Master this skill, and you will be well on your way to becoming truly UNSTOPPABLE!

Why You Are Not Making (Enough) Sales!

Today I purchased an excellent 2 part audio DVD product (titled “Know Your Rights in Dealing With the Police/In Court”) at a microbusiness sales shop. But each disk cost me N100 (One Hundred Naira) – and to me, that price was criminally LOW! I told the sales lady so, noting that my audio DVD products sell for a minimum of N1,000 (most from N2,500), and I do NOT even pay for a rented outlet!!

Curious, I asked the lady, if the sales recorded covered the rental overheads and other expense they were incurring.

Not surprisingly, she told me her boss, the brilliant lawyer who had produced that 2 part audio series – and many other products lined up in boxes in the shop – had dispensed a lot of his personal funds trying to get buyers.

According to her, people keep telling them to bring down their price – yet, even at N100 for both the DVDs and the book versions, sales are only trickling in!

Figures.

Buyers in these parts are like that. Listening to them in deciding your pricing is equivalent to commiting business marketing suicide. A long time ago, I learned to IGNORE prospective buyers who are too fixated on my PRICE to the exclusion of other considerations.

Before leaving, I told the lady to tell her boss to give me a call.

If he calls I intend to give him a FREE consultation on what he is doing wrong, and why he needs to completely CHANGE the selling arrangement he currently has in place, if he wants to command SALES befitting the quality of product he offers.

I have listened to the first part of the DVD, and it’s obvious that it was professionally produced in a studio. What’s more, each DVD has a label, and a sleeve – all branded.

As you can imagine that must have cost quite a bit, to do.

Consider also that he has over 10 other products similarly produced all stacked in boxes in the retail shop.

The problem is – as I told the young lady – only people who PHYSICALLY come across the shop, and who can spare the time to stop over are most likely to make purchases.

Yet, the truth remains that MANY people would most likely be positively disposed to purchasing a product that offers RELIABLE information of YOUR RIGHTS in dealing with the police, and in court.

It’s a subject, especially in Nigeria, that is worth learning a bit about, given the erratic nature of Nigeria’s society.

I should add here that she mentioned they have a website, but their offline efforts are not in anyway complemented by what is online. As a result, little synergy is being achieved.

If my experiences are anything to go buy (and I KNOW from what I’ve done for other clients and myself that they are), waiting for people to discover you in a corner shop, where you have books and DVDs in boxes for sale, is unlikely to yield tangible, talk less sustainable results over time.

What you are selling is INFORMATION in various formats that people can buy. It is imperative, if you wish to be profitable, that you drastically cut down the costs you incur in FINDING or attracting potential buyers.

Indeed, I always recommend for people in this field, that they employ a system that makes people who need their products find and come to them. This is because that ensure the most serious of them come to have sales discussions with you.

This lawyer, I learnt, in a bid to make more sales at a point has even paid “marketers” to go out to the streets hawking the products.

Wrong move.

That will hurt you much more than it can help you – if at all!

Take it from me. I have seen so many people end up with zero results to show from using this strategy.

The minute you adopt that approach, you make yourself and what you offer look ORDINARY – and that will only attract the worst kinds of potential buyers: those looking for bargains at ANY cost. Those who do NOT appreciate quality or value.

If you want to make good profits in business, it is important to make up your mind to attract ONLY people who will be willing to pay what you ask (or something close) to get the QUALITY solution you offer.

That’s why you need to adopt a system that is repeatable, and reproducible, which will work for you 24 hours a day, 7 days a week, and all round the year – even when you are sleeping – to make serious minded potential buyers discover and contact you!

This kind of system can however NOT be developed overnight.

You will need to invest quality time and effort, to get it up and running.

But the minute it’s in place and working well (and you keep WORKING it) you will be able to reap the SALES rewards as promised, with MINIMAL cost overheads.

Indeed, in the case of the lawyer, like I told his sales person, he would be abe to SHUT that rented shop permanently, and still be able to make MUCH more money selling ALL his products than he ever did BEFORE he adopted the system I propose here.

Simply put, this system is a timeless marketing weapon that will generate sales leads for you, making those who need your information products find and CONTACT by themselves, to get it.

The best part is most times they will come VERY prepared to part with the money you tell them to pay !

So, what is this system that ATTRACT profitable buyers at zero cost that I refer to – and how do I know it work?

It’s called a Web Marketing System.

And I know it works because I developed it myself using my experiences from over a decade of building my brand to generate passive income streams as a Location Independent Multipreneur.

I also help clients develop, implement, and maintain it for their different businesses.

Imagine NOT having to go out hunting for potential buyers with your products in hand anymore?

Imagine being able to get total strangers to send you money to buy products you make/store at home, without needing to spend crazy sums renting an office or shop?

Imagine being able to WORK LESS and earn more money?!

That’s what intelligent use of a Web Marketing System has been doing for me for YEARS.

That is also what it can do for you – if you know how.

If you’d like to learn more about a Web Marketing System, and how I can help you, click here to contact me.

Below: Photograph of my latest Audio DVD Information Product titled “Proven Ways to Generate Useful Passive Income” (sitting on my copy of Robert Kiyosaki’s “Why ‘A’ Students Work for ‘C’ Students, and ‘B’ Students Work for the Government”)

Photograph of my latest Audio DVD Information Product titled Proven Ways to Generate Useful Passive Income (sitting on my copy of Robert Kiyosaki's Why 'A' Students Work for 'C' Students, and 'B' Students Work for the Government)

This was handed over – on Sunday 12th July 2015 p.m (when we met for a private session) – to a newsletter subscriber who paid for it on Monday 6th July 2015, but was unable to join us at Tantalizers Fast Foods Restaurant, along Ojodu-Berger Road, in Nigeria’s Lagos, on Wednesday, 8th July 2015, for the face to face coaching session I had with others on the subject.

Want a copy of the Audio DVD? Price is N5k. Click here to let me know.

 

No. 202: If People Write You Off ?

Africans have many wise sayings. A good example in Yoruba (i.e. my) language is:

Aropin ni ti eniyan. Ko da ise Oluwa duro!”

Translation:Human beings have a tendency to readily write others off (e.g. when a person suffers failure or setback in business or life). But their doing so NEVER changes God’s plan for that person’s progress!

The problem I keep seeing is that the same Africans who OWN these sayings are often guilty of NOT applying their wisdom in THEIR PERSONAL LIVES.

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Tayo K. Solagade‘s

Weekly Public Speaking/Web Marketing IDEAS Newsletter

Date: Monday 20th July 2015

No:202

Title: If People Write You Off?

Author & Publisher: Tayo K. Solagbade [Tel: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic) ]

Blog URL: http://www.tayosolagbade.com/sdnuggets

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1 of 2: PUBLIC SPEAKING – If People Write You Off?

Africans have many wise sayings. A good example in Yoruba (i.e. my) language is:

Aropin ni ti eniyan. Ko da ise Oluwa duro!”

Translation:Human beings have a tendency to readily write others off (e.g. when a person suffers failure or setback in business or life). But their doing so NEVER changes God’s plan for that person’s progress!

The problem I keep seeing is that the same Africans who OWN these sayings are often guilty of NOT applying their wisdom in THEIR PERSONAL LIVES.

It’s strange how many people know the above proverb for instance, and yet lack the capacity to see BEYOND the present or to think deeply about issues/to be better judges of character!

They generally prefer to LEAN on what OTHERS think and/or say, to decide what their own personal thoughts and actions should be at any point in time.

As a result, they readily write others – even themselves! – off.

I recall several people who pointedly stated – when I still struggled to establish my brand – that I could not achieve my goal of attracting paying clients for my products or services 80% of the time via online channels, while based in Nigeria/West Africa [NB: I do that regularly today, as a Location Independent Multipreneur]

They said “Look Tayo, this is Nigeria/Africa, and NOT America. All those your ideas are from Americans. You have to understand that over here things don’t work the same way!”

What they failed to realize, and which I tried without success to get them to understand was that IDEAS will often not work if used EXACTLY the same way they were used in another socio-cultural environment.

On the contrary – and history attests to this fact – most times YOU will have to take an idea you like and ADAPT (i.e. modify) it to suit the unique peculiarities extant in the society you wish to transplant and use it.

All over the world we see evidence of it.

Yet in Nigeria/Africa, especially those of us who travel little or not at all, there is this unwillingness to recognise this important requirement.

The Japanese are today considered leaders in car making with special emphasis on ergonomics, durability/longevity, and fuel economy, among other benefits.

But a look back in time will reveal that when they began, they basically studied and then copied what car makers in Europe and America were doing, making intelligent improvements, to suit the needs of their intended target audience, until they got it right, and over time won the market over.

As an expert in your field, your ability to “borrow” ideas from ANYWHERE, and creatively apply them to achieve your goals in the market you serve, will determine how much impact you make, and ultimately how successful you become.

I say this as one who has done – and continues to do – just that.

Everything you see me do offline, and on this website – www.tayosolagbade.com – is based on over 10 years of hard work studying highly successful experts from across the world, and incorporating ideas from what I saw them doing, to boost my own efforts.

From how I talk or write about what I do, to how I think about it, and who I choose to offer my solutions to, I have borrowed countless ideas from countless successful experts, and adapted to my own purposes.

One expert, whose work has most greatly influenced me is Burt Dubin. What’s most exciting for me is that today, he and I are business partners!

For those who may miss the significance of the foregoing point, it has to do with what Napoleon Hill called the Power of Association in his classic bestseller “Think and Grow Rich”.

You see, the QUALITY of minds you expose your mind to, will often greatly determine how much personal growth and success you are able to achieve in life.

If you spend your time rubbing minds with people of LOW QUALITY thinking (and I KNOW I do NOT need to give you examples of this!), you will not make much quality advancement towards any tangible success in your personal or work life.

But if you devote your quality time to INTERACTING purposefully with people of great MENTAL CAPACITY (and I do NOT mean “book worm” or academic types), you are likely to eventually begin to record exception successes consistent with what those great minds you associate with are known for.

Many people who tell me they’ve read Think and Grow Rich often express surprise when I tell them that THAT Henry Ford started out in life as a stark illiterate, working for Thomas Edison, before leaving to build his car-for-the-masses manufacturing empire!

Yet the story of how Ford began is told in a chapter in Think and Grow Rich (Which makes me wonder, as I’ve said in past articles, if they really read the book as they claim)!

That book explains the impact of the Power of Association with great minds (like Thomas Edison, Luther Burbank and others) on Henry Ford.

Since he was illiterate, it was not his IQ or academic abilities that led him to success. Instead, it was the QUALITY of great minds he was opportune to associate with that stimulated his creative insights till he conceived his own magnificent obsession and achieved it.

In the same way, YOU need to understand that what people say or think about where you are or how far you can go with your dream should NOT matter to you.

What you need to do is seek out people of GREAT MENTAL CAPACITY like those Ford courted in his start-up years, and it will only be a matter of time before you begin to manifest your full potential.

In my case I can confirm that years of reading works by Burt Dubin, Napoleon Hill, James R. Cook, Zig Ziglar, Wole Soyinka, Chinua Achebe, Patrick Meninga, Jim Rohn, Michel Fortin and so many others, helped me in no small way BUILD myself into the relentless force of personality that I am today.

So, the above is one proven way of connecting with great minds and learning to succeed from them i.e. reading their works.

But if other opportunities present themselves, to get even closer, I recommend you SEIZE them with both hands (Two Examples/True Stories)!

For instance, about 4 or 5 years ago, I got the unique opportunity to partner with Burt Dubin and relate one-on-one via multiple channels with him.

That relationship continues to evolve in multiple dimensions today, and my growth has jumped up several notches in a manner that’s obvious to those who have watched my progress.

For instance: Burt generates income by monetizing his knowledge and expertise via home study resources (books, manuals, Audio CDs, Telephone Mentoring etc for experts-who-speak). As a result, he earns passive income, without having client projects in hand!

Today, I have grown my own range of branded products, to generate passive income via multiple channels – and continue to do so. Most of the ideas I’ve used to develop my brand came from studying what Burt does, and from relating with directly with him.

Another example: Patrick Meninga achieved celebrity status for his accomplishments in blogging few years ago. I went out of my way to study and apply his recommended blogging strategy, and not only am I enjoying great sales leads generating rewards for it, but my efforts have earned me Patrick’s friendship in the process, leading to more useful tips coming my way!

And that is the power of associating with great minds. It rubs off…IF you stay in contact long enough!

Incidentally, the opposite is also true: when you stay too long with mediocre minds, THEY also tend to rub off, till you begin to manifest mediocre outcomes like them as well!

Like I said at the start of this piece, Africans have so many wise sayings…

So, it is not surprising that Yoruba people (of which I am one) have a proverb that perfectly illustrates the above final point, providing a fitting end to this write-up:

Ti ewe ba pe ni ara ose, o ma ndi ose ni.”

Translation:When a leaf stays for a prolonged period in contact with soap, it will eventually become soap” (In Yoruba culture, traditional/locally made soaps are wrapped in leaves, which – as they age in storage – blend into the body of the soap, becoming one with it).

In my case, the longer I stay in contact with Burt Dubin, Patrick Meninga and other great minds, the more LIKE THEM I will become!

The Moral: Watch the kinds of minds you choose to have prolonged association with, as that will influence the kind of mind you BECOME, which WILL in turn determine your ability to achieve your God-given potential, especially when others have written you off!

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This newsletter (which I use to promote Burt Dubin’s Speaker Mentoring Products/Services) serves experts-who-speak. Starting – Monday 13th April 2015 – it MORPHED in name and content served, to a 2 part Speaking/Web Marketing IDEAS newsletter, to better serve them. You just read the “Public Speaking IDEAS” part above. What follows below is the “Web Marketing IDEAS” part.

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Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Burt Dubin’s monthly Speaking Biz Strategies Letter [Signup & get a 7-Part Email Course on “How To Succeed And Get Paid As A Professional Speaker“]

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2 of 2: WEB MARKETING: To Achieve Sustainable Success, Closely Monitor News About Current Affairs and Politics! [FREE MP3 DOWNLOAD]

“If you want to achieve sustainable success in business (especially in a volatile market place like Nigeria), it’s in your best interest to develop interest in current affairs and politics, because those are the two key ingredients that really keep this country from having a stable sociopolitical climate.
And for as long as that stable sociopolitical climate does not exist, every person running a business will probably have to sleep with one eye open.” – Tayo K. Solagbade

It’s FREE for all my Web Marketing/farm business clients, and ALL members of my Inner Circle as well as for ALL subscribers to THIS newsletter.

If you are not yet ANY of the above, just send me a message here to let me know.

If you want me to send you the full MP3 recording, just say so in your message.

NB: If you’re already a client or subscriber, email me via tayo at tksola dot com and let me know you want it

Alternatively, click here to request the FREE MP3 DOWNLOAD.

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SPECIAL OFFER TO READERS OF THIS SPEAKING/WEB MARKETING IDEAS NEWSLETTER

Did you know that as an expert in your field you can make more money by speaking professionally? Or do you already speak-for-money, but want to know how to do it better AND/OR how to make more money even when you do not speak?

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Burt Dubin can teach you to do ALL the above and more. You can learn from him via direct mentoring (regardless of distance) or using the many home study packages he offers.

Get FREE Lifetime Membership of My Inner Circle (OVER $250 USD) when you do 1 or more of the following:

1. Signup for Burt’s Speaker Mentoring Service (click here for details)…

2. Purchase Burt’s Speaker Mentoring Products up to $500 USD or more (click here to see a popular one)…

NB: Membership of my Inner Circle comes with a FREE product of your choice e.g. my custom Excel-VB software, Information Products etc. (click here for full details of what my Inner Circle members get)…PLUS you get a LIFETIME 65% discount on ALL my other existing/future products and services.

HERE’S AN ADDED BONUS YOU GET FROM ME, IF YOU BUY FROM BURT…

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Click here to tell me which of Burt’s speaker mentoring products or services you are interested in.

ALSO GET MY PERSONALIZED MS EXCEL-VB VIDEO TUTORIALS (N100K) WHEN YOU BUY FROM BURT…

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Click here to tell me which of Burt’s speaker mentoring products or services you are interested in.

Question: But who is Burt Dubin, and why do I (Tayo K. Solagbade) think you should you learn from him?

Answer: Burt is a 3 decade veteran in the professional speaking business. After achieving top level cross continental success as an expert-speaker, he has established a reputation for mentoring some of the highest paid speakers in the world. He owns SpeakingBizSuccess.com, SpeakingSuccess.com and BurtDubin.com.

Burt helps those he mentors (experts-who-speak) to Position, Package, Promote, and Present* themselves successfully to clients (*He calls them the 4Ps). That’s why it’s no surprise that on Burt’s website, considerable space capital is devoted to useful business marketing articles as well as products.

It might also interest you to know that MANY years back, Burt established himself as one of the best marketing minds in the world. To really put this FACT in proper perspective, I’ll provide more specific details in form of an example.

A few years ago, Burt contributed an article to a powerful publication titled “The Most Effective Articles Ever – By The World’s Top Marketers“. That 574 page ebook features timeless marketing advice from 71 of the world’s top marketers – including Jack Trout, Joe Vitale, Yanik Silver…and Burt Dubin.

That’s ample proof that (in addition to Public Speaking), Burt would be a great resource to learn business marketing from!

Full Disclosure: I represent Burt as Sole Agent for his products/services, which means if YOU buy from him, I get paid.

But that’s NOT the main reason I represent and recommend him. I have benefited in many ways by learning from Burt. Through his writing, his audio recordings, and from directly relating with him.

Before we teamed up in 2011, I’d been studying his work and adapting it to succeed in my work from way back in 2002. It does not matter what part of the world you’re in. If you know how to adapt them to suit your peculiar local needs, Burt’s ideas and strategies WILL work for you. I am living proof of it!

That’s why I never tire of CONFIDENTLY recommending him to others.

If you need help putting the ideas shared above to use, let me know HERE.

Click here to tell me which of Burt’s speaker mentoring products or services you are interested in.

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Learn about Burt Dubin’s speaker mentoring products (books, audios etc) below…

If you need help purchasing ANY of Burt’s products (like “Presentation Magic”), call me on +229-66-122-136 (in Benin Republic, my base) or +234-803-302-1263 (in Nigeria)  or email tayo@tksola.com

Have a great week :-))

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So, with diligent persistent application of what you learn you’ll start (as Burt says)…”bringing home high speaking fees”…whether you speak or not…in a matter of weeks….

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THEY WROTE…


“(Tayo Solagbade) is amazing and I think he is going to produce some impressive results online…” – click here to read full comment by Patrick Meninga (US based 6 figure income blogger who gained fame for building a $2,000 per month adsense website and selling it for $200,000).

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“Tayo, I honestly believe you are one of those who will succeed at anything he does. Your commitment and effort has been outstanding….Thanks for all your hard work since I’ve been here – you will be sorely missed. I don’t need to wish you good luck, you have the ability to make your own luck. – Andy”(R. Jones)*

*Operations Manager, Guinness Nigeria Plc Benin Brewery, December 2001 (Handwritten comments in farewell/xmas cards sent to Tayo Solagbade following his resignation to start his own business).

———————–

Click here to contact Tayo… 


SD Nuggets Blog

New posts from last week that may interest you! *
Public Speaking[Monday]:

[Tuesday]:

[Wednesday]:
[Thursday]:
[Friday]:
[Saturday]:
Want me to write for you? Click here to send me a message

www.tayosolagbade.com - Invite me to Speak...click here!

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Sole Agent For Burt Dubin’s Speaker Mentoring Service In Africa

Mobile: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic)

http://www.tayosolagbade.com

Tayo K. Solagbade is a Location Independent Performance Improvement Specialist and Multipreneur (i.e. a highly versatile/multi-skilled entrepreneur), with a bias for delivering Best Practice solutions to

Farm Businesses and others.

Since 2002, he has earned multiple streams of income providing individuals and organizations with personal development training and coaching, custom MS Excel-VB solutions, web marketing systems/web hosting,

freelance writing services, and best practice extension support services (for farm business owners).

Tayo is the author of the Self-Development (SD) Bible™ and the popular Livestock Feed Formulation Handbook. He is also the developer of its accompanying Excel-VB driven Ration Formulator™ and the Poultry Farm Manager™ software.

He has delivered talks/papers to audiences in various groups and organizations, including the Centre for Management Development, University of Lagos, Christ Baptist Church, Volunteer Corps, Tantalisers Fast Foods

and others.

In May 2012 he was the Guest Speaker at the Centre for Entrepreneurship Development’s Annual Semester Entrepreneurial Lecture at Yaba College of Technology in Lagos.

On 1st April 2013, Tayo (who reads, write and speaks the French language) relocated to Cotonou, Benin Republic to begin slowly traveling across the West African region.

His key purpose is to deliver talks, seminars

and workshops on his key areas of focus and interest to interested audiences (Email tayo at tksola dot com for details).

In a previous life, before leaving to become self-employed, Tayo served for seven years as a high performing manager in Guinness Nigeria. He rose from Shift Brewer, to Training & Technical Development Manager, and then later acted in senior management roles as Production Manager and Technical Manager.

He is an Associate Member of the UK Institute & Guild of Brewing, a 1997 National Finalist of the Nigerian Institute of Management’s(NIM) Young Managers’ competition, a Certified Psychometric Test Administrator for Psytech UK, innovator of Spontaneous Coaching for Self-Development™ (SCfS-D™), and Founder of the Self-Development Academy Limited.

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Daily Self-Development Nuggets blog – on which he also publishes his Weekly Public Speaking IDEAS

newsletter(which he uses to promote Burt Dubin’s Public Speaking Mentoring service to experts working across the African continent).

You can connect with him on Twitter @tksola.com and Facebook.

Visit Tayo Solagbade Dot Com, to download over over 10 performance improvement resources to boost your personal and work related productivity.

====
[IMPORTANT NOTE:====

On 4th May 2014, Tayo’s 9 year old domain (Spontaneousdevelopment dot com), which hosted his website, was taken over by Aplus.net.

Within a few days however, Tayo used his advanced self-taught web development skills to build a SUPERIOR “reincarnation” of it the website http://www.tayosolagbade.com.

But updates are still ongoing to URLs bearing the old domain name in most of the over 1,000 web pages, and blog posts

he’s published.

If you experience any difficulties finding a page or document, email Tayo at tksola dot com.

Click “Tayo, What Happened to SpontaneousDevelopmentDotCom ?” to read a detailed narrative about how the above event occurred :-))

Here’s an article Tayo wrote, to inspire others to defy adversity, and bounce back to even greater reckoning at what they do EVERY time:

And he wrote the one below, to explain why losing a domain name, no matter how old NO LONGER determines your online success or otherwise:

A Proven Strategy to Find Profitable Buyers Regardless of Your Domain Name

==================

View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google Plus

 

If You Want to Succeed, Stop Hesitating and Follow Your Gut!

I’m excited. It’s been slow in coming. Over 10 years I’ve been working at it. But it’s happening now: Nigerian/African business owners (and those aspiring) in particular, are OPENING up to accept my guidance, towards doing what they do BETTER.

Like Burt Dubin would say, I HAVE CRACKED THE CODE. I know WHAT to Do and HOW to Do It!

I say this with regard to my chosen areas of focus e.g. Web Marketing Systems Development to generate pre qualified sales leads, Unique Strategies for Generating Passive Income Streams, Custom Excel-VB Software Development (and Training).

There was a time when people laughed me out of their office and/or pointedly ignored me when I reached out to tell them how I could help them.

Well, today, a growing number are paying attention. Many know that I’ve been around a while, and they noticed that each time they rediscovered me, it’s often been at a HIGHER level of progress from where they last saw me.

So, the natural human curiosity kicked in, and they came in closer to sniff and find out what made me tick.

Today, some have paid to join my Inner Circle (and get multiple benefits, including FREE Software, 65% Lifetime Discount, and FREE mentoring). Others have purchased my home study audio DVD on Passive Income Generation, and other subjects.

More recently I’ve been getting sign ups for my offer titled “Your Own Money Making Information Product Built by Me”.

Indeed, as I type this I am commencing the last mentioned project for two new clients. Both are CEOs, but they are worlds apart age wise. One is male, and almost. The other is female and much MUCH younger. They are also in vastly different lines of business. One is in agriculture, the other in manufacturing.

Yet the solution I offer promises to enable them both BOOST their business marketing reach and impact, in addition to enabling them generate NEW/PASSIVE income streams by monetizing what they know.

You see, these 2 CEOs have seen what I do, and know that I practise what I preach.

Being the true entrepreneurs that they are, they have grabbed my offer with both hands, and I WILL be going out of my way to DELIVER what I promised them.

If they do what I tell them, and use the solution I develop the way I tell them to, they WILL eventually begin reaping similar rewards to the ones they know I get.

And others will ask them: How do you do it? Just like they ask me every now and then.

Do you want “Your Own Money Making Information Product Built by Me“?

Click here to let me know. The original offer expired on Monday 13th July 2015, but I have a special EXTENDED version that will last until Midnight Monday 20th July 2015 – in the spirit of the holiday season (and Nelson Mandela Day celebration).

Just click here to let me know you’re interested

Not sure if to signup? Here’s a tip: Napoleon once said…

I have one advantage over the rest of mankind. It is that I have never hesitated“.

My advice to you therefore is: If You Want to Succeed, Stop Hesitating and Follow Your Gut!

That’s what I have always done, and the results are there for ALL to see today.

It’s also what those who signup for my help have done. You would be wise to JOIN THEM!

Help Your Child Profitably Monetize her Genius (Ideas You Can Use)

Below: Image of branded audio DVD label bearing 2 photos of Chika, my 3rd child, playing the Recorder and Harmonica respectively: gifts he got from me, when he clocked 12 years old, 4 days ago, on Monday 13th July 2015.

He’s the one I’ve written about as being gifted at fiddling with – and often – fixing electrical devices, and even building useful contraptions from junk parts (click to read an example).

A week earlier, when I’d asked him what he wanted for his birthday…

He’d requested that I buy him a brand new replacement for his Recorder. He also asked me to buy him a Harmonica (aka Mouth Organ).

Now, I had no idea he could play the latter, but I granted him both requests without hesitating.

It took me till Monday evening (on his birthday) to find a music shop with the Harmonica on sale. But I persisted till I did – following directions through Ikeja all the way to Music instrument shops at Oshodi, where I finally got it.

…and I am so glad I did, because it’s been such a delightful experience hearing him play familiar tunes (including the signature tune for a popular local TV comedy show) often spontaneously and fluently!

You see, I went to all that trouble because I’d seen/heard him play different tunes by ear on his old Recorder countless times, with no help from anyone since he learnt to play it at school.

His 2 older brothers also took classes but have never demonstrated any serious interest or proficiency close to his.

If he hears a song on radio for instance, he can, within a matter of minutes practice and begin playing it on his Recorder. For this purpose, he even keeps a notebook of song lyrics, notes/compositions, which he refers to as he practises (usually whenever he’s not making/fixing things).

[NB: The above gave me an idea…and I’ve acted on it (see FREE MP3 Downloads – below]

The point I’m making here, is that Chika never needs to be chased around to do these things. They come naturally to him!

This young man is so intensely driven to self directed learning (which I’ve ALWAYS challenged them to do), that coaching him to explore and develop his talents has been a unique privilege for me as a parent!

All I have to do is simply make subtle suggestions to point him in the right direction to improve himself, and he’s off. Then when next he sees me, he’ll often have something to show, or tell me, along the lines of improvement he’s made.

The results he’s getting convince me he’s building a powerful foundation to achieve sustainable life long success by developing his natural talents and abilities in a way that enables him/her achieve self actualization and fulfillment.

When this happens, a person can become literally unstoppable.

I believe that’s the best gift a parent can give a child.

Suggestion to parents:
You are best positioned to educate and empower your child to achieve self discovery that equips her to achieve sustainable success in adult life

Today, now more than ever, you simply cannot leave that role to outsiders. What I do with my kids takes a few minutes daily of conversing and guiding.

Every now and then we have 30 minute to 1 hour sessions.

No matter how busy you are, you can create time to do same for your kids, if you want to give them the best stab at life long success and fulfillment.

Watch for those times when your child gets so engrossed in an activity, that she ignores all else around her till she’s done.

That will often be a sign of where your child’s vocational passions lie.

Use that to guide the coaching conversations you have with her, and watch her genius emerge!

FREE MP3 DOWNLOADS…

To illustrate the points I’ve made above, I share below, 2 of 10 MP3 audio recordings I did of him playing each of his new instruments, a day after I presented them to him on his birthday.

On No. 2, you’ll hear the – slightly timid – background vocal support provided by his 10 year old sister :-))

1. http://tayosolagbade.com/uploads/ckika-on-Harmonica-with-temi.mp3

2. http://tayosolagbade.com/uploads/ckika-on-Recorder-with-temi.mp3

NB: You can download and listen offline on your PC or mobile device.

I’ve now edited MP3 audio recordings of ALL 10 popular children tunes/songs I got him to select and play (fun renditions), and made them into a special compilation available in 2 formats:

1. As a downloadable zipped folder, containing the audio clips

2. As a DVD branded with a photos of him, containing the audio clips.

Branded label for DVD containing 10 MP3 audio fun renditions of children's songs/tunes played by Chika

Click here to request details of how to get the FULL compilation either via website download or on DVD.

I practise what I preach, so I’m doing this to show him how to monetize the skill he is developing.

Not surprisingly, he’s gotten all pumped and has been practicing more songs – especially from his little Songs Of Praise book.

This is a passion of mine: That’s why I often say I LIVE for my kids, literally speaking.

And my ultimate purpose is to use everything I know, and that I can learn, to prepare them to succeed to their fullest potentials in life. By way of interest, I will be teaching Chika to create these recordings, and package them for monetization purposes by himself.

It will NOT matter if s/he makes sales or not at this stage.

What matters is giving him the EXPERIENCE via the simulation of what I do in real life (selling my own monetized audios), so as to inspire him to invest more time and effort to create products that will eventually command the attention and interest of persons willing to pay to get them.

[NB: Click here to watch a video of Chika Mixing Butter, Sugar & Eggs for Our Trademark “No Oven” Charcoal Stove Baked Cakes. You can also read about how I taught him and his siblings “Practical Problem Solving” Through a Cake Baking Mishap!]

It’s instructive to note that the reason I share my stories on this theme is NOT to brag about my kids.

Instead, my purpose is to challenge – and if possible inspire – other parents to do what I’m doing for my kids, for THEIR own kids as well.

If you need help, I offer a Personal Achievement Coaching for Kids (PACK) program. Click here to request details.

Final Words: An Interview – and LIVE Challenge – With Chika (MP3 Audio Recording)

This morning (Friday 17th July 2015), before coming online at the Cafe, I did an audio interview with Chika, in which I deliberately challenged him to play – without previous warning – any of the songs in his notebook that I picked.

He struggled, as I expected, especially initially – but after the first song, he was soon in his elements and playing away.

I did that in the interview to TEST him, for the benefit of whoever will listen to the audio clip, so they see how REAL his abilities are. In other words, this was not some sort of arranged talent display. Another thing I did in the interview was to ask him how he learnt to play the Recorder as well as the Harmonica. He claimed he did it all by himself.

However, further discussions with his brothers have revealed that he got exposed to the basics in school, during a few music classes he attended. And he also learnt via notes he copied from his brothers and classmates, who shared with him.

On that front I had to impress upon him the need to acknowledge the IMPACT made by others on his learning process, even though there was no doubt he had done a wonderful job developing himself well above that initial level.

I did that to encourage him to give credit to others, who may have contributed, sometimes in subtle but significant ways to his growth. It’s important to be able to do that if one wishes to achieve long term success and self-actualization.

If you’d like to get a copy of/listen to the interview clip, click here to send me a request.

RELATED ARTICLES/FURTHER READING

1. Introduce Your Kids to the Philosophy of Personal Success Achievement (A Real Life Example) – Part 1 of 2

2. Introduce Your Kids to the Philosophy of Personal Success Achievement (A Real Life Example) – Part 2 of 2

3. Selling Skills Development in Tayo Solagbade’s Personal Achievement Coaching for Kids (PACK)™ Project [Hint: Finding Buyers for Cakes Made Without Oven]

4. Teaching Kids “Practical Problem Solving” Through a Cake Baking Mishap!

5. 10 Year Old Uses Dead Laptop Battery, to Build Home-Made Rechargeable Lamp

6.To Achieve Success, Be Prepared to Give, In Order to Get (Lesson from an 11 year old boy, and his 13 year old brother)

 

 

Get 67% Discount to Buy My Ration Formulator, Feed Formulation Handbook, Poultry Farm Manager OR to Join My Inner Circle (Offer Expires Midnight Saturday 18th July 2015)

This offer has “67” as its theme, because it’s for tomorrow Saturday 18th July 2015, which is Nelson Mandela (NM) International Day & the Nelson Mandela foundation asks us to give 67 minutes on THAT day to help others.

However, THAT day also happens to be my 2nd son (Chukwuemeka)’s 14th birthday.

On top of that, holidays marking completion of fasting by our Muslim brothers and sisters begin today through to Monday…!

To do my own bit with regard to the Mandela foundation cause, and also in the spirit of the celebratory season, I make the following offer…and it’s open to ANY interested persons:

1. My FREE 1 hour LIVE coaching session on Passive Income Generation at Sherryville Arcade, Ojodu Berger road, Lagos @ 4p.m on Sat 18th July 2015 [You have to contact me to indicate interest. SMS to +234-803-302-1263 will do. See maiden event flyer here]

2. My 2 hour audio DVD on Passive Income Generation will be available for purchase by ANYONE at 67% off its N5k price [ See the DVD flyer here]

3. My Ration Formulator Software (N12.5k) & Feed Formulation Handbook(N8k) bundle will be available for purchase by ANYONE at 67% discount i.e N13k approx instead of N20.5k [See http://iff.tayosolagbade.com/wp/?page_id=26]

4. My Poultry Farm Manager Software will be available for purchase by ANYONE at 67% discount i.e N25k approx instead of N75k [ See videos at http://tinyurl.com/15pfmVideos ]

5. Full lifetime membership of my Inner Circle – with ALL benefits – will be available for purchase by ANYONE at 67% discount i.e. $167 USD (approx. N32k) instead of the current $500 USD (approx. N100k) fee [ Read full member benefits at http://tayosolagbade.com/uploads/InnerCircle.pdf]

NB: I recommend choosing No. 5 (i.e. Joining my Inner Circle), because it WILL give you the opportunity to get ONE of the other paid options (i.e. 2 to 4) completely FREE, while the others become available to you at 65% discount for LIFE!

For instance, as an Inner Circle member, can get my Ration Formulator (N12.5k) or Poultry Farm Manager(N75k) or Payslip Generator(N50k) FREE.

All you have to do is choose and let me know which one you want, and I’ll personalize it for you, and send it over within 24 to 48 hours .

WHAT YOU NEED TO DO…

Send SMS/call +234-803-302-1263 to indicate your interest in one or more of 1 to 5 above (or click here to send me a message using my web contact form)

This offer Expires MIDNIGHT TOMORROW Saturday 18th July 2015: But You Can Use Online Banking to Claim It!

Today is a holiday in Nigeria, so banks are closed – and they will be until Tuesday. But that’s NO reason for you to miss this opportunity, IF you really want it.

In the past, many who have taken up my time limited offers have found using online bank transfers to be quite time saving and convenient – especially after banking hours.

I want more people to embrace use of digital PC/Internet technology more in their financial transactions, because that OPENS up more opportunities for self-advacement. Limitations to getting what you want are minimized or eliminated.

If banks are NOT open, and you’re interested in my offer, but do NOT currently have access to online banking, THINK of someone you can approach to make the online bank payment transfer on your behalf, while you pay him/her cash.

PS: If you’d like me to EXTEND the offer for you until midnight Monday 20th July 2015, so you can find someone to make online payment on your behalf, call me on +234-803-302-1263 (You have to CALL and speak to ME).

Sometimes The WRONG We See Are Symptoms of a Deeper Root Cause or Ailment

The Yorubas have a saying that goes thus:

“Amukun eru e wo, oke le nwo…e o wo isale”.

Contextual Translation: A distorted state of affairs can often be traced to an equally distorted foundation on which the affairs are being conducted”

This 670 word piece is my “contribution” to recent debates about President Buhari’s performance so far in office. I argue that Buhari’s seeming reluctance to proceed with RAPID governance may be a reflection of distortions he’s having to deal with in establishing RELIABLE systems to ensure success.

Today, I visited the Nigerian head office of an (over 50 year old) international organization, with branches across the world.

They’ve been in Nigeria now for about 11 years or so.

My purpose was to investigate certain assertions/allegations made by some individuals I’d interacted with about the transparency and integrity of their business operations.

Some claimed the company was unethical in its rewards and recognition scheme implementation – denying them of worthwhile financial rewards for their efforts.

Others claimed the opposite was the case.

By the time I left ONE hour later, I’d gotten a VERY clear impression of what the actual problem was:

Those who had failed to ACT in accordance with the laid down rules and regulations of the organization, had over time forced the company to modify the manner in which it administers its rewards and recognition scheme differently from what obtains across its other branches across the world.

The top officer I spoke with gave me graphic examples of how individuals/groups employed crooked tactics to reap undue rewards for themselves to the detriment of the company’s finances and image.

This included trips organized for them to travel abroad. Nigerians were doing things that people from other countries had NEVER done. That forced the management to change its rules for NIGERIA!!!

Now if I had any doubts about all that he told me, the various WARNING notices I read pasted on the walls as I walked out of the premises helped to lend credence to the defense he put up.

One that stuck clearly in my memory had to do with members of the organization being warned against making false claims to their banks about payments received. Basically, these individuals connived with others to make false claims designed to get them unmerited product issues!

I share the above to point out something that I have seen even in religious organizations as well as across Nigerian society.

There is an unwillingness to put the team, or group or organization’s interests ahead of the individuals.

Each person, no matter how much “preaching” is done to him/her continues to THINK “self” first and actively explore opportunities to rewards him/herself FIRST (or ONLY).

This is why Nigerians are difficult to lead. It is also why it can be very difficult to find people who can lead selflessly to work with selfless others in a government that is committed to delivering change.

I have learnt the hard way from 7 years of working in a large corporate manufacturing multinational that “politics” can cripple the most talented assembly of achievers.

All it takes is one negatively minded person who decides to ONLY act if/when his/her vested interests are taken care of, to SPOIL the efforts of the others. I saw a lot of this in the corporate world.

And I saw just how skilful those who did these negative things were at concealing their actions, and making others who were innocent look either guilty or incompetent or both!

Now, consider the fact that the corporate workplace is still a CONTROLLED environment with rules enforced more firmly than is the case in the real dog-eat-dog world we live in outside paid employment….

Maybe then we will begin to understand the scary variables/dynamics that political office holders with honest intents may have to deal with, in order to build and manage a WINNING team to deliver the promises rewards – and that, over a 4 year period or longer.

I personally believe Obama, when he took over at the height of America’s economic crisis had LESS to worry about on the HUMAN RESOURCES front (in terms of people to choose to work with him) than PMB is having to deal with.

This is why I believe it’s still too early to demand much from Buhari…

But that’s not to excuse what is being called the snail pace at which he seems to be moving. Instead, I feel it may be better to move at snail pace and get it right, than move faster and fall flat on your face.

All of the above is of course MY opinion.

Having said ALL of the above, it is worthwhile to add that NONE of what I’ve said above is to be taken to imply I support a perpetual snail’s pace to governance by Buhari.

What I’ve instead tried to say here is that I feel it would be good to give him MORE time to settle in.

PS: It goes without saying that you do NOT have to agree with me…that’s the way the world is – sometimes we have to AGREE to DISAGREE!

 

THE FARM CEO (Issue 06) – 13th July 2015: Reducing Catfish Feeding Costs (A Secret Weapon) – Parts 1 & 2, Cutting Costs by Feeding Chicken Intestine to Your Catfish (Native catfish culture), How to Reduce Your Feeding Costs by Rearing/Feeding Maggots to Your Catfish, How to Rear Daphnia (Water Fleas) to Feed Your Catfish at Lower Cost, FAO Information Programme (Production Cycle etc) on Catfish – Clarias Gariepinus

This sixth (6th) issue of THE FARM CEO newspaper is devoted entirely to Reduction of Feeding Costs in Catfish Farming. You get my reviews of, and links to:

1. [URL] Reducing Catfish Feeding Costs (A Secret Weapon) – Parts 1 & 2 P.1

2. [URL] Cutting Costs by Feeding Chicken Intestine to Your Catfish (Native catfish culture) P.2

3. [URL] How to Reduce Your Feeding Costs by Rearing/Feeding Maggots to Your Catfish P.2

4. [URL] How to Rear Daphnia (Water Fleas) to Feed Your Catfish at Lower Cost P.3

5. [URL] FAO Information Programme (Production Cycle etc) on Catfish – Clarias Gariepinus P.3

Below: Screenshot of the cover for Issue No. 06 of THE FARM CEO (Monday 13th July 2015)

Screenshot of the cover for Issue No. 06 of THE FARM CEO (Monday 13th July 2015)

Subscribe to THE FARM CEO, and get this new issue 06, as well as ALL back issues, in addition to your full subscription of 48 weekly issues.

1) Useful feed formulation/other findings from trusted sources

2) Cost-saving ideas from farm visits as I travel across West Africa.

3) Ads by farm providers/suppliers of all genres.

4). Special promo price offers of my Software and Book products

Full details at http://tinyurl.com/TheFarmCEO

1 year’s subscription = 48 issues.

Subscription Fee = $36 USD (approx) N6.8k [You get my $82 USD Feed Formulation Handbook FREE, as well as FREE Bi-weekly ads for YOUR biz]

PS: Your Own Money Making Product Built by Me [Offer Expires MNT Thur 16th July 2015]*

Would you like to build your own Digital Passive Income Generating Information Product in YOUR area of proven knowledge/competence/expertise, BUT worry that you may lack time/training to START, and FINISH it?

If you said YES to the Above, This Offer May Interest You

Let me do all the work for you as a Ghost-Writer (research, writing, recording, book cover design, book publishing, audio/video DVD Information Products creation etc).

We can do it face to face or remotely. It won’t matter.

I will interview you (and record/transcribe what you say) on the topic, to get what you know in written form. Then I’ll use my wealth of experience to research the subject to add more to what you give me. I will then combine it all, creatively, to make a ready-to-sell Information Product in PDF format, with front and back book cover designs for a PRINT version – both will be put up for sale in an online store I will setup for you.

NB:* This offer expires at Midnight Wed 15th July 2015. ONLY 4 slots are available.

However, IF YOU are a subscriber to THE FARM CEO™, I’m extending the deadline till MNT Thursday 16th July 2015.

For payment details text (or call) me on +234-803-302-1263 or +229-66-122-136. Or email tayo at tksola dot com.

Learn more at: http://tinyurl.com/YourOwnCFGP