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NB: This newsletter is published every Monday. Point your browser to www.tayosolagbade.com/sdnuggets to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays) in line with this publishing schedule 
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WHEN YOU BUY BURT DUBIN’S SPEAKER MENTORING PRODUCTS/SERVICES – LEARN MORE HERE!
1 of 2: PUBLIC SPEAKING – The Process of Succeeding Is Messy [Hint: If Arnold Schwarzenegger’s “Terminator” Was Selling Stuff, What Would He Say to REPEAT Rejection?]
Yep. “The Process of Succeeding Is Messy”. That’s not just MY opinion. It’s a statement of FACT acknowledged by authentically successful people worldwide! You WILL make mistakes, look foolish, get laughed at, lack money and more – on the way to YOUR success.
Simply put, THINGS will go wrong a lot, for you, before they eventually begin to go right (Except you cut corners, in which case your success would NOT be authentic)!
But why does succeeding have to be so messy? [Case Study 1: Richard Branson]
It’s because succeeding is a learning process.
It’s not a one-off thing. You don’t just decide to – and become – successful at anything: at least NOT when you want exceptional, ABOVE AVERAGE, non-corner cutting success.
Sadly, many people fail to LOOK beyond the outer appearance of successful people they admire. As a result, they miss valuable opportunities to discover the CIRCUMSTANCES under which they succeeded.
For instance, we see Richard Branson, and LOVE the wonderful brands he represents: But many of us have not bothered to find out what his journey to success was like.
How many of us know that being Dyslexic, he found it difficult to succeed in conventional schooling, and eventually dropped out when he could not take it anymore?
That happened when he was just 15 years of age. He NEVER went back to school after that.
Instead, what he did was to start a micro business, buying and selling things…
However, that journey was also NOT a straight line. Many failures were recorded. Each time he fell, he dusted himself off, and went right back – in what must have been a messy process.
Yet he kept at it.
Today, he is a billionaire business owner – and boss to MANY who did well in conventional school!
But few of us KNOW what it really feels like to fail in the many ways Richard Branson has all these years. Even fewer understand what failing repeatedly has TAUGHT him about succeeding!
By reading up on, and studying Mr. Branson (and other successful people), I have learned a lot about what it takes to succeed.
Here’s one FACT: Those messy encounters and experiences he had, combined to make him the seemingly unstoppable success machine we know him to be today!
In other words, what I discovered to be common to virtually all successful people is that there was a time when they got MORE wrong, than they got right.
During that period, there was little to be admired about their efforts. But they knew enough to keep going, learning from the messy failures they had, and using what they learned to try again more intelligently – till success came.
The process of succeeding is necessarily messy [Case Study 2: Analogy using two popular action movie heroes]
If Arnold Schwarzenegger as Terminator, or Sylvester Stallone as Rambo, did not get bruised and battered, in beating bad guys, their movies would not be so interesting – would they?
Think about it. Why do people connect so deeply with those characters?
It’s not that they NEVER face adversity or fall/get wounded…NO!
Instead, it’s because they defy adversity in whatever form it comes to them…and go on to achieve their goals e.g. saving lives etc.
Human beings love people who can turn bad circumstances around for the better.
When the bad guys tried to take down Rambo, he came back with a vengeance.
Sometimes, it “looks” like the bad guys have actually succeeded in “killing” the hero.
But the hero, with his/her never-say-die attitude (what Burt Dubin calls “Bulldog blood”) digs deep and draws inspiration from his/her REASON for doing what s/he does.
Eventually, that helps him/her find the needed extra reserve of physical and/or mental energy to get right back up, and take the fight to the bad guys again…until s/he wins.
Let’s leave the movies, and come back to YOU…
As an expert in your field, if you want to excel at what you do, YOU need to choose challenging GOALS and go after them, no matter what, until you succeed.
Sadly, many people today do NOT want to get “dirty”, talk less of emerging at any point in the course of trying to achieve their goals, looking “bruised”.
Unfortunately, life’s reward systems designed by the Creator, do NOT work like that. You must be willing to VENTURE!
For instance, if you want to make more money, by selling more of your products or services, you need to develop your skills in Marketing & Sales.
Among other things you will need to LEARN how to go out and TALK to the RIGHT people, and to DEAL with rejection by NOT taking it personally.
In other words, you must develop the ability to BOLDY promote solutions you offer to those you IDENTIFY to need it, in a way that makes them gladly decide to buy.
When they say NO (and some will), that will be rejection.
The truth is rejection WILL happen often, and in sometimes embarrassing ways.
That’s why many people dread having to “sell”. It’s also why many competent experts struggle to find buyers for the products and services they offer.
But get this: If you go out to “sell” and end up meeting a LOT of people who say NO (some being nasty in doing it), that’s equivalent to an action movie hero emerging “bruised and bloodied” from an encounter with the “bad guys”.
However, whether you go on to succeed like a true hero, will depend on how much you let the “messy” state of affairs you find yourself in AFFECT you, as you pursue your success!
If you dwell on what others say…especially if/when they mock you, and let it demoralize you, chances are good that you WILL end up quitting.
Now, if that happens it will not be anything new. Most people are experts at quitting or giving up. You would NOT be the first or the last.
But imagine if Arnold Schwarzenegger’s “Terminator” was selling stuff, what would he say to rejection?
I’m willing to bet it would be: “I’ll be back!”
That attitude is what makes a person achieve exceptional success others LOVE to talk about!
Have you noticed that the story of a person who kept going till s/he achieved success, despite facing massive odds, is one that people find interesting?
The story of the person who quit rarely excites anyone – for obvious reasons!
This is why some of the greatest stories in the world are those about people who succeeded in spite of exposure to great suffering and prolonged adversity e.g. South Africa’s Nelson Mandela, Nigeria’s Fela Anikulapo Kuti, and America’s Abraham Lincoln.
The above is why anytime I face rejection. I never let it get me down, or make me scared to try again. Instead I simply silently say: “I’ll be back!”
The success I enjoy today is proof that this works.
While being messy, the journey to authentic success can also get lonely [Case Study 3: Glenn Cunningham]
So, if you want success, don’t expect others to be with you all the way. You may have to go it alone at some point – and that’s when it can get even messier!
The amazing story of an 8 year old boy who, despite getting badly burned in a fire (leading Doctors to tell his mother he would NEVER walk again)…went on to become the first human being to run the mile under 4 minutes!
Burt Dubin’s excellent narration of Glenn Cunningham’s story is best read in its original form titled “THE POWER OF DETERMINATION” (as published in the popular Chicken Soup for the Soul, Copyright 1993 by Jack Canfield and Mark Victor Hansen): Click here to read it now.
That story graphically illustrates what I mean by saying “The Process of Succeeding is Messy!”
Glenn Cunningham for weeks and months, in a lonely environment, with no crowds to cheer him on, dragged himself, on the ground in the fields, with his limbs hanging useless behind him, until he managed to begin walking.
Imagine what Glenn Cunningham must have looked like every time he did that? Dirty, soiled clothes and body? Imagine how many stares of pity he must have had to ignore, to keep doing it again, and again and again.
Remember: he was doing it when no one believed it could help him.
So, it was not like he announced it on Facebook, and everybody clicked LIKE, giving him some moral support.
He was ALL alone. Only when he eventually succeeded, and went on to WIN, did he get the applause. By then however, he had so mastered the whole process that he made it look EASY, and he certainly did NOT look pitiful!
Final Words: If you don’t want to get dirty, don’t expect to reap lasting success!
I decided to write this piece because today I see too many people who want to succeed, without getting “dirty”.
I mean that literally and figuratively…
If you want to ALWAYS look “in control”, or “cool, calm and collected”, you are very unlikely to achieve exceptional success.
Learning precedes competence. To achieve success, you must be prepared to experience failure (i.e. you will make mistakes, fall, and get dirty), and use that to improve, till you succeed.
So, don’t fool yourself – and do NOT let anyone fool you…
You simply cannot get a FREE ride in a fancy car, on the way to authentic, non-corner cutting, exceptional success: if you want success, be prepared to get dirty!
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This newsletter (which I use to promote Burt Dubin’s Speaker Mentoring Products/Services) serves
experts-who-speak. Starting – Monday 13th April 2015 – it MORPHED in name and content served, to a 2 part Speaking/Web Marketing IDEAS newsletter, to better serve them.
You just read the “Public Speaking IDEAS” part above. What follows below is the “Web Marketing IDEAS” part.
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Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how
you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.
Burt Dubin’s monthly Speaking Biz Strategies Letter
[Signup & get a 7-Part Email Course on “How To Succeed And Get Paid As A Professional
Speaker”]
Get Burt’s mentoring at any of the 3 levels below:
1. Top Shelf [Click
here]
2. Mid Range [Click here]
3. Budget Delight [Click here]
2 of 2: WEB MARKETING: To Achieve Sustainable Success, Closely Monitor News About Current Affairs and
Politics! [FREE MP3 DOWNLOAD]
“If you want to achieve sustainable success in business (especially in a volatile market place like Nigeria), it’s in your best interest to develop interest in
current affairs and politics, because those are the two key ingredients that really keep this country from having a stable sociopolitical climate.
And for as long as that stable sociopolitical climate does not exist, every person running a business will probably have to sleep with one eye open.” – Tayo K.
Solagbade
It’s FREE for all my Web Marketing/farm business clients, and ALL members of my Inner Circle as well as for ALL subscribers to THIS newsletter.
If you are not yet ANY of the above, just send me a message here to let me know.
If you want me to send you the full MP3 recording, just say so in your message.
NB: If you’re already a client or subscriber, email me via tayo at tksola dot com and let me know you want it
Alternatively, click here to request the FREE MP3 DOWNLOAD.
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SPECIAL OFFER TO READERS OF THIS SPEAKING/WEB MARKETING IDEAS NEWSLETTER
Did you know that as an expert in your field you can make more money by speaking professionally? Or do you already speak-for-money, but want to know
how to do it better AND/OR how to make more money even when you do not speak?
If you said YES to any of the above, THIS offer is for you.
Burt Dubin can teach you to do ALL the above and more. You can learn from him via direct mentoring (regardless of distance) or using the many home study
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you do 1 or more of the following:
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2. Purchase Burt’s Speaker Mentoring Products up to $500 USD or more (click here to see a popular one)…
NB: Membership of my Inner Circle comes with a FREE product of your choice e.g. my custom Excel-VB software, Information
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HERE’S AN ADDED BONUS YOU GET FROM ME, IF YOU BUY FROM BURT…
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Click here to tell me which of Burt’s speaker mentoring products or services you are
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ALSO GET MY PERSONALIZED MS EXCEL-VB VIDEO TUTORIALS (N100K) WHEN YOU BUY FROM BURT…
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Learn more on my Excel Heaven solutions website at www.excelheaven.biz
Click here to tell me which of Burt’s speaker mentoring products or services you are
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Question: But who is Burt Dubin, and why do I (Tayo K. Solagbade) think you should you learn from
him?
Answer: Burt is a 3 decade veteran in the professional speaking business. After achieving top level cross continental success as an
expert-speaker, he has established a reputation for mentoring some of the highest paid speakers in the world. He owns SpeakingBizSuccess.com, SpeakingSuccess.com and BurtDubin.com.
Burt helps those he mentors (experts-who-speak) to Position, Package, Promote, and Present* themselves successfully to clients (*He calls
them the 4Ps). That’s why it’s no surprise that on Burt’s website, considerable space capital is devoted to useful business marketing articles as well as products.
It might also interest you to know that MANY years back, Burt established himself as one of the best marketing minds in the world. To really put this FACT in
proper perspective, I’ll provide more specific details in form of an example.
A few years ago, Burt contributed an article to a powerful publication titled “The Most Effective Articles Ever – By The World’s Top Marketers“. That 574 page ebook features timeless marketing advice from 71 of the world’s top marketers – including Jack
Trout, Joe Vitale, Yanik Silver…and Burt Dubin.
That’s ample proof that (in addition to Public Speaking), Burt would be a great resource to learn business marketing from!
Full Disclosure: I represent Burt as Sole Agent for his products/services, which means if YOU buy from him, I get paid.
But that’s NOT the main reason I represent and recommend him. I have benefited in many ways by learning from Burt. Through his writing, his audio recordings,
and from directly relating with him.
Before we teamed up in 2011, I’d been studying his work and adapting it to succeed in my work from way back in 2002. It does not matter what part of the world
you’re in. If you know how to adapt them to suit your peculiar local needs, Burt’s ideas and strategies WILL work for you. I am living proof of it!
That’s why I never tire of CONFIDENTLY recommending him to others.
If you need help putting the ideas shared above to use, let me know HERE.
in.
&n
bsp;  
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Learn about Burt Dubin’s speaker mentoring products (books, audios etc) below…
If you need help purchasing ANY of Burt’s products (like “Presentation
Magic”), call me on +229-66-122-136 (in Benin Republic, my base) or +234-803-302-1263 (in Nigeria) or email tayo@tksola.com
Have a great week :-))
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SPECIAL PRODUCT FEATURE
“Inside Speaking Business Success Secrets”
In this offer, Burt Dubin promises to show you how to generate PASSIVE incomes streams WHETHER
YOU SPEAK OR NOT.
Plus, you learn a proven shortcut to top level speaking business success across corporate markets.
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Sooner than later you’ll find you’re ready to go for Burt’s mentoring at Diamond or
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The best part is: every cent of your fee to purchase this product counts toward your membership in Burt’s Inner Circle.
In other words, you effectively get to eat your cake and still have it!
CLICK HERE to get full details of what it takes to make yourself a true
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Useful Resources for Speakers
177 Wow! Wow!
Showmanship Stratagems
Discover these secrets of making your programs more interesting and valuable to your clients and audiences now.
more information
Burt’s Flagship Album
This is the product to own if you can own only one. Why? Because in it you discover principles of platform
mastership available to you nowhere else at any price.
You hear performance strategies you can emulate. You shorten your learning curve. You see ways to engage and
delight audiences with both content and stories . . . plus you experience a bit of fun.
With its Money back if not delighted Guarantee hardly any are returned.
Find out why
Presentation Magic
A live example, including a complete audio recording of a program Burt created from scratch–on a topic he knew nothing about and never, ever presented before!
See how you, guided by your personal Learning Guide, (Presentation Magic), can do this too and thrill audiences as often as you want.
Presentation Magic Manual with new pages added plus 3 audio CDs.
more information
How To Create a Great Program Manual
Discover how you can produce a precious memento of you and your program. Capture over 44 model pages you can easily adapt for your use. Engage proven
principles that add value to the experience of sitting at your feet and learning from you.
This is a reprise of the historic presentation that launched the Speaking Success System.
No copy of this 2 CD program and 50 page Learning Guide has ever been returned.
more information
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NEW: Speaking Ideas: 25 Articles and True Stories for Experts Who Speak and Those
Aspiring (Volume 1)
Download above PDF
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NEW: KUKURU DANGER™: 5 True Stories
About the Adventures – & Misadventures! – of a School Age Child Trying to Find Purpose in Life
Download above PDF
“(Tayo Solagbade) is amazing and I think he is going to produce some impressive results online…” – click here to read full comment by Patrick Meninga (US based 6 figure income blogger who gained fame for building a $2,000 per month adsense website and selling it for $200,000).
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“Tayo, I honestly believe you are one of those who will succeed at anything he does. Your commitment and effort has been outstanding….Thanks for all your hard
work since I’ve been here – you will be sorely missed. I don’t need to wish you good luck, you have the ability to make your own luck. – Andy”(R. Jones)*
*Operations Manager, Guinness Nigeria Plc Benin Brewery, December 2001 (Handwritten comments in farewell/xmas cards sent to Tayo Solagbade following his resignation to
start his own business).
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