Category Archives: Writing/Blogging

He Called Me “Voleur” (Thief)!

[PDF] He Called Me Voleur! - Click to download PDF version of this article and read offline

In this article, I discuss one big mistake some non-Nigerian Africans seem to be making in thinking about Nigeria. To do this, I share a true story about a Francophone African undergraduate in his 20’s, who called me a thief – and meant it. Why? Because he daily saw me typing away on an Internet connected laptop, and I never seemed to go out to “work”…LOL!

According to him, working that way (i.e. selling information products, custom Excel-VB driven software, web marketing systems development, and writing services online) was only possible in developed countries.

To him, that meant that I had to be engaged in 419 i.e. Internet scam business.

And since he already knew I was a Nigerian, that made perfect sense…LOL!

It did not matter what I showed him on my website, or where I told him I’d been (as detailed in my 11 page resume).

Indeed, the little effort I made, to educate him about potential opportunities awaiting him online, simply put him off. He repeated – angrily:

“Vous êtes voleur!”

Why Did He Say This? (Here’s What Led to Our Exchange)

Since I’d met him in April, he would once in a while ask me for money – and I’d give him. He was a student. Over 20 years before, I’d been on campus like him. I knew things could be tough for students, away from home.

That day however, I refused to give him money he asked for. This was because I’d noticed he never did anything useful with whatever one gave him. He spent recklessly, and also kept bringing a girl friend to sleep with, in a room he shared with the rest of us.

He left, and we never talked about it. But he kept behaving the same way. I tried to ignore his excesses, but I felt I had a duty, as an older person, to set him right.

So, one day I called him, and told him what I saw. Then I warned about the uncertain future, in terms of a post-university job search – which he needed to prepare for.

He assured me countless jobs awaited him in the labour market of his country:

“It’s not like Nigeria, where you don’t have jobs. Isn’t that why you moved here?”

(NB: In saying the above, he failed to recall what I’d told him in the past: That my clients were either foreigners based in his country, or who connected with me online. I relocated to take advantage of the stable power supply and polity. In reality, most people in his society could not afford my services!).

I told him about a personal friend, who’d graduated for years, and – like many others – had been unable to secure a decent job, despite his qualifications.

(NB: This friend, today, manages a mobile phone shop for an expatriate owner…with a”university degree”. But he’s actually better off than most others!)

My young friend countered that God would not let him have such an experience…!

I asked him if he thought that he alone knew “God”. In addition, I asked him, if all other graduates walking the streets, years after graduating, did not also pray to “God”, like he did (I actually meant to say “IF” he did pray – given his apparent lifestyle!).

That was where I hit a nerve.

He asked “What do you know about God? Do you even have a university degree?

He went on:

“Look, you’ve always questioned the usefulness of traditional formal education. Maybe you feel bitter because you did not attend university.”

He said the above, in apparent reference to what I’d told him, and his colleagues, about “schools killing creativity” – and why self-education must be embraced, even as one goes through school.

I’d never imagined I would have to show proof of my university level education to anyone!

(In my mind I said “Yepa. Chineke! This guy is challenging me to prove that I have a university degree? Mo baje!”)…LOL!

I was speechless for a few seconds, as I tried to think of how to express myself to get through to him.

You must understand that we were conversing in French, and I still struggled in some areas.

“How could he not know I had a degree, from all the time we’d spent together?” I wondered.

Then I remembered he was Francophone, and could barely read/speak/understand a word of English!

As a result, he would not have comprehended most of my website’s content, all the times he’d watched me updating it on my laptop. (I’ve been reluctant to use an online language translation service on my website, because of the absence of contextual interpretation – which can change intended meaning).

Then it also struck me that, he’d actually never even visited the website once, despite my telling him to!

As far as he was concerned therefore, I could be no different from Nigerians who came across the border to sell things in their country.

In fact, he said we were all the same, and that:

“Ghanaians speak proper English, while you Nigerians only speak Pidgin English!”

Proudly turning to his friend, he added:

“Yes. I was in their country. They don’t know how to speak good English. What they speak is Pidgin!”

“Where did he get that impression from?” I wondered.

A university level student thinking everyone in a country like Nigeria cannot speak “good” English?

“Incroyable!” I said to myself :-)

Then I remembered the story he told me of his one time visit to Nigeria, few years back.

During a long holiday period, he’d visited a distant relative in a remote part of South West Nigeria. They’d passed through Lagos on their way to and fro. And while there, they’d worked with locals and some farm hands.

You can imagine the calibre of people he must have spent his time with under such circumstances. The poor guy never got a chance to move around enough to “hear” anything but Pidgin English!

But drawing conclusions based on that, is NOT smart thinking expected of a “university undergraduate”!

I asked if he realised some of the most competent users of English, in Africa, were from Nigeria. I mentioned Chinua Achebe, Wole Soyinka and others.

He had no clue who they were. And he bluntly told me:

“Forget it. You people can’t speak good English, In fact I speak better than most of you!”.

All this from a guy who needed my help to translate a 300 word message from French to English? That day, because (again) he had no money, I had to use my personal bulk SMS mailing account, to send it to his relative’s mobile number in Nigeria. The latter called him within seconds of receiving the message.

That happened less than a week earlier. So it was not that he’d attended some crash course in English, to justify claiming he could speak English. He was simply deluded (for want of a better word)!

And that was when I knew I was wasting my time with him.

The Entire Exhange Pointed Me to One SAD Realisation

Many young Africans (even some adults) in Francophone Africa, have no inkling of what the web can do for them. They are all so closed up in their ordered, and stable societies. So much so, that they do not know using their creativity online, can have a direct impact on their income earning capabilities.

What’s more, they fail to realise they can START NOW, and need not wait to finish from school!

NB: I said “many” have this wrong orientation. I did NOT say “all”. That means I accept that there are exceptions. And I’ve met a number :-)

This is Why I’m Glad, and Proud, That I Was Born & Raised in Nigeria!

I do not mean to claim superiority over any other nationals. I repeat: my purpose here is NOT to put down people from other nations. Doing so, would serve no intelligent or useful purpose.

However, I believe the propensity of Nigerians to adopt – and make productive, income generating use of PC and Internet technology, is unparalled in Africa.

This is my considered opinion, based on years of experience, and careful observation.

The average Nigerian’s level of Internet awareness, outstrips that of most other Africans – especially in West Africa.

Do I have any specific statistics to back up my claims? Not any that I personally compiled.

But I’ve travelled quite a bit over the years, and actively interacted with people from different parts of Africa, and the world.

In addition, through my web marketing, over the past 10 years, I have related actively with people from various parts of Africa, and beyond.

The truth is that the rate of adoption of PC and Internet technology, for personal and business use, is phenomenally high in Nigeria.

Many surveys published about technology, social media, mobile phone usage etc in Africa, also attest the truth of what I’m saying here.

The only thing holding Nigeria back from using the above strengths, to realise its full potential as a true giant, is its shaky leadership.

BUT…and this is a big BUT…

…The mistake I see some other Africans making, is that they seem to think that Nigeria’s problem will never be solved. And as a result, they believe their economies will keep enjoying influx of EXTRA income, resulting from Nigerian/foreign owned solo-entrepreneurs and “companies” based in Nigeria, relocating to their countries.

Some even seem to take delight in using the “poor reputation” of Nigeria/Nigerians, to discredit honest Nigerians making productive use of the web, to earn a living – LIKE ME.

Well, for anyone guilty of the above, here’s some friendly advice: STOP doing that, and start thinking what you’ll do when things change!

I say this because WHEN (NOT if), Nigeria sorts out its leadership problem, its people will turn its fortunes around in the twinkle of an eye, making it a global leader.

That’s how self-empowered and ready Nigerians are. (NB: The Keyword is: “Self-empowered”!)

By then, Nigeria WILL become a safer and more cost-effective destination for investors. More Nigerians will also stay back and/or return home to do business. AND, as a result, Nigeria will start keeping more of the money generated by its businesses within its borders.

Remember: Nigeria is the largest market in Africa. So that’s a lot of money we’re talking about here!

I doubt the same can be said for many African countries – especially in West Africa – whose manpower remain grossly un-empowered. They’ve remained like that, despite the relative peace, orderliness and stability of leadership, and infrastructure they enjoy in their mostly smaller economies – compared to Nigeria.

Can someone please tell them to wake up, and do MORE, with what they have currently going for them! PLEASE!!!!

FINAL WORDS

I know. It’s true that many Nigerians seem currently more disposed to doing wrong, to get what they want.

But that’s just a phase.

With the growing number of “honest” positive change agents fighting to set Nigeria right, such Nigerians will eventually adopt positive avenues that will be created, to achieve their goals.

Strategies to Start Writing On Your Blog – Fast!

About one hour ago, I sent out an email to a client, offering ideas to help him generate article topics for his new blog.

On re-reading the message, I realised others struggling to get started with their writing, may also find its contents useful.

What follows below are 3 tips you can use, based on excerpts from that message to my client.

1. Draw Inspiration from What Others Write

I told him how, I came across some articles I believed could give him at least 2 article topics to write about on his blog.

In the email, I linked to the specific articles.

In this article, I ask you to imagine coming across an article(s) in your field of interest, that make(s) you feel like doing a rejoinder.

Believe me, if you do a few searches using your topic or subject, you’ll find some.

Try to focus on those with controversial/unusual themes, and especially those covered by news bodies.

That’s a sure way to arrive at a topic to write on that will interest many people potentially interested in that subject.

You can write an analytical article/rejoinder/educational piece in your capacity as an expert in that field.

Your purpose will be to better inform people about the subject – providing insights most outsiders are unlikely to have.

If you do this right, it will boost your credibility.

You should aim to constantly author articles that you can instantly offer to any person considering your products or services…or those expressing doubts.

You would typically publish your write-up as a blog post, and sometimes as a PDF download.

You would also send emails with URLs linking the blog post or PDF to others, or even have them ready in print (as photocopies) to give out to those you meet in person (It would be a mistake to keep it all online, and expect all who need it will find it!).

I do ALL of the above – “as the spirit leads me”…and it works wonders for my marketing and sales :-)

If you do it like I do, you’ll find yourself doing MUCH LESS talking to convince anyone to buy from you!

2. Use 2 to 3 Minute Video Marketing Series to Promote Your Writing

This is simpler, and yet more powerful.

I recommend you speak (in a video recording) on the any theme you write about above for 2 to 3 minutes.

Then publish the video clips on your own You tube channel. Note that I mean YOUR VERY OWN You tube channel.

In case you’re wondering, it’s FREE. Once you have a gmail account, your You tube account comes bundled with it.

Video is one of the most powerful marketing media ever created.

I estimate that over 75% of the sales I make of my Excel-VB driven Livestock Feed Formulation Software happen AFTER the prospect has viewed the You tube demonstration video I created to promote it. And that’s just one of many available on my Youtube channel.

No exaggeration here. And you know the best part?

Virtually all the buyers start by stumbling on one of my cost-saving farm business ideas articles during an online seach.

They then click on a link in it to watch the video. And it’s from there that they either post a comment on You tube asking for payment details, or they send me an email…and in some cases, they simply call me on my mobile.

You may not see the possibility now. But I can tell you that this approach can win you buyers for ANYTHING you sell, with far less effort than you currently expend!

That’s why I’m using these new videos, to promote my Poultry Farm Management software and the Best Operating Process Management System (BOPMS) I recommend farmers adopt.

3. Use Unpublished Stuff You’ve Written In The Past to Author New Blog Articles

In case it has not occurred to you, one good way to generate new article ideas and content is to review stuff you write to others.

That includes business proposals, feasibility studies, special reports, emails or letters to friends, family or work associates.

Anything you write – formally or informally – to another person, which you never formally published. Anything you take out time from your busy schedule to focus and write with serious intent to another person.

As long as it is ORIGINAL to you (i.e. you are the sole author), all such material can be creatively converted into an article YOU can publish on your blog – or elsewhere.

I estimate that 25 to 40% of the articles I’ve published on my blog in the past 6 months were written like that.

You see, very often I have to respond to email enquires from visitors to my website, and/or my blog.

Or sometimes those who read my articles at places like www.ezinerticles.com.

Also I periodically have to send email explanations, or even write step by step descriptions of a process or procedure for a client.

As I have said in past articles, rarely do I let such writing go to waste.

With a little creative thinking, virtually anything worth sending out to another person can be successfully converted to a useful article.

Indeed, such articles tend to come across as more real. And they may become more useful than those you author from a relatively more abstract perspective.

I know this to be true, because article marketing is an integral part of my Web Marketing System. And it remains a crucial contributor to my sales leads generation stream.

So take a closer look at converting your past, unpublished writing into articles to publish on your blog.

If you need help, let me know!

Final Words: Save Time, Effort and MONEY By Doing As Much As Possible Offline, Before Coming Online

A word of advice with respect to publishing on your blog.

If you’re like me and keen to save money on your Internet connectivity, do as much as possible of your writing and editing OFF-line.

Once you’re sure all’s set for publishing online, logon to the web, and open your word press blog post editing interface.

Then copy the article from MS Word, and paste it into the blog window.

Add a title, category etc, and finally click on the PUBLISH button.

You’ll find that working this way can help you cut back on time you spend online.

And it will help you avoid wasting time in your Word press window, doing stuff that could have been done offline in MS Word – at ZERO COST!

10 Year Old Uses Dead Laptop Battery, to Build Home-Made Rechargeable Lamp

This article is a tribute to my kids. Especially my 10 year old boy, who recently championed the use of my “dead” laptop battery to make a rechargeable lamp – which uses NO external power source for charging! This true story proves that coaching others to be super achievers at work , applies just as well, to parenting of our kids at home. Perhaps even more!

Are you a parent? If yes, know that to succeed, you MUST do all in your power, to coach your child to actualize his/her full potential. To do otherwise, would be to fail.

Don’t ask me how I know. I just do. And ever since I began to act in line with that insight, I have known a kind of peace that truly beats the imagination. I often feel so sure about how to parent my kids to achieve self-discovery.

I also intuitively know what to expect. So much so, that I am very rarely surprised by the results I get.

Let me share the following true story, to make this example more real.

My 10 year Old Boy – and his 12 year old brother – are Infected With the “Hands-On” Creativity Bug!

Yesterday, I returned from another trip to Nigeria. This time to install the completed Poultry Farm Manager application I built for a client’s farm in Ekiti state. While there, I trained two farm managers to use it.

On my way back, I spent Independence Day with my family in Lagos.

And what a truly fulfilling experience it turned out to be!

I cannot share everything now, as we’re planning to publish an online video presentation. There will also be a PDF publication, with full details of what they’ve discovered and developed.

But I Will Narrate the Story Below, to Give You an Idea of What These Creative Kids Did

The 10 year old has always been keen on taking things apart, and fiddling with them, to learn how they work. This includes electronic devices of all kinds.

Back when I was a young graduate trainee in Guinness, I used to carry around a fibre glass briefcase. At some point I stopped using it – but each time we moved house, I took it with me.

By the time we moved to Lagos, my 10 year old took it over and began filling it with pieces and parts he picked up from stuff I (or neighbours) threw out. After a while, he began trying to couple things back, after taking them apart. We laughed at him at first. But over time everyone in the house has come to trust his abilities.

Today, he actually does fix things. When the plug for a device fails to work, his mother calls on him. And he confidently takes a look and often gets it working. No exaggeration.

On return from school, he does his assignments, and then turns his full attention to his box of gizmos. This young man will link wires of all kinds together, and begin explaining – to an imaginary audience! – how the linked devices work!!

We Initially Laughed at His efforts – But His Unshakeable Passion Has Made Us “Believers”!

Now he’s buildings things that actually work – mostly by trial and error, with a problem solving focus.

Not long ago, he got broken sections of a rechargeable lamp – the part where the LEDs bulbs are mounted. He then linked AA batteries together in series in a wooden rack,built from pieces of wood.

This was then connected to the terminals of the LEDs from the damaged lamp.

And they came on!

Let me explain why the above was significant, for him, his siblings, and even for us their parents.

You see, our home is in Nigeria – where steady power supply remains a problem.

Hence when it’s dark, it’s either you use a kerosene lantern, candles or a generator, to light up your home. All three options require spending money. No matter how small the amount, it all adds up.

Sometimes, we have to share available light sources, if the generator is not used – or if a bulb in one room is bad.

That drove my son to explore alternative sources of lighting up the room he and his siblings use.

He knew if he could “make light” without having to ask his parents for money, no one would bother him.

I’ve seen him literally sit for hours, fiddling with jumbles of wires, and electronic parts/components. Most times he does this while completely unaware of his surroundings.

From the first time I saw him do this (at the age of 7), I knew instantly, that he was born to do it.

I’ve always studied ALL my kids, to carefully determine each one’s true interests and passion. And I always do my best to encourage or guide them.

That’s why, in the case of the 10 year old, my damaged electronic or computer devices always get passed to him. Not once has he ever turned them back. Instead he instantly start “working” on them!

He’s Now Used My Dead Laptop Battery to Build a Home-Made Rechargeable Lamp!

My Toshiba latop’s battery recently “died”. It could no longer keep my laptop on. If you removed the power cord, the laptop would simply go off. A computer village engineer sold me a new one, and I told my wife to give my son the “bad” one that was taken out.

To be honest, I never thought anything could come of it at the time.

But when I got home on the night of Monday 30th September 2013, I witnessed a demonstration that left me stunned.

My 10 year old (who has now co-opted his equally intuitive/creative 12 year old bother), put on a show that made me so proud!

He showed me a box made of carton in which he’d placed batteries taken from inside the laptop battery I’d given him. They look like much larger sized versions of AA batteries.

Now, I would never have imagined the batteries looked like that. It has never occurred to me to open up the black, rectangular “thing” we all call “laptop battery” to see what was inside.

Below is a picture of the kind of laptop battery I purchased

My 10 yeard old Boy Used My Dead Laptop Battery to Build a Home-Made Rechargeable Lamp - Without ANY External Power Source (Not Even Solar!)

This is just to give you an idea of what the one I gave him looked like. Notice the shape. Ever thought to open one up to see what was inside? I never did. But my 10 year old not only thought it. He did it, and then used the batteries to make a rechargeable lamp!

Here’s What He Told Me…Including How He Actually Recharges The Batteries Without ANY External Power Source (Not Even Solar!)

He linked the ends of the batteries (which were connected in series), to the terminals for the LEDs from the bad rechargeable lamp.

The light that was produced was extremely bright – almost blinding me at first (Below are some pictures I took as they demonstrated it. Note that they were showing me all this at past 11p.m on Monday 30th September 2013. The next day, Tuesday, was Independence Day, and a public holiday).

The light that was produced was extremely bright - almost blinding me at first...click to view larger image

Below: Another view of the lighted lamp, as they set it up for me to see.

Another view of the lighted lamp, as they set it up for me to see...click to view larger image

The first question that came to my mind (and probably yours!) was:

“How did he get a “laptop battery” I thought had “died” up to work like that? How did he charge them?”

The 10 year old explained that since there was no electricity, he began experimenting with alternative ways to charge the batteries.

NB: Being a child, “realistic” thinking that a “dead” battery could not be charged, did not occur to him!

One day, he found that rubbing certain objects together with the batteries, made them retain a charge.

When that happened, he did more rubbing together. They soon got so well charged, that he was able to use his new “light source” in his room at night – even when power went off.

In fact, the night I arrived, it was his “lamp” that was used in the kitchen, because the generator had a fault (the normal lamp was in their mother’s room).

The 12 year old holds the home made lamp up for me to see...click to view larger image

Coming Soon: A Video Interview and Presentation With My 10 Year Old Son – and His Siblings

The above story is just about ONE of three impressive demonstrations my kids put up for me that day.

We’ve decided we’ll be putting up a proper online presentation in PDF and video. In it, they will be interviewed (by me) in detail, on how they recorded those achievements.

This is not to be an ego trip of sorts. There is serious useful purpose to it. Among other things, I want them to have the experience of teaching others to do what they do. Beyond that, I intend to help them “refine” the finishing of their “lamp”, to make it more presentable. And also explore ways to make the “battery charging by rubbing” happen more efficiently.

a. I do all this, to make them realise what they’ve done is commendable, and therefore inspire them to do more.

b. I also want to do it, so serve as an example to other parents and their kids of what is possible.

Therefore consider this article to be a “written trailer preview” of what is to come, regarding the above.

A Question for YOU: Are Your Kids Studying the Right Subject, Topics or “Things”?

Do you know your kids?

Are you interested in what they do?

Do you know what their talents, interests and capabilities are?

If not, I urge you to develop interest in learning all of that now, to help them reach their full potentials.

The earlier they find their calling, the better.

Don’t let your child waste years studying “medicine”, only to graduate and turn to Fashion Design!

Make smart use of your money, and your child’s early years.

Let her study where her passion lies – so she can truly excel in life!

Final Words: In Case You Didn’t Know, Spontaneous Coaching™ Can Help You Do The Above

By way of interest, my kids did not arrive at doing the above by accident.

You see, I make a habit of constantly observing them. Working at home really helps me do this effectively. As a result, I am able to identify the “instinctive tendencies” of each child.

Over time, I carefully guide them to do more, using what I refer to as Spontaneous Coaching for Self-Development™.

I’ve done this mainly with my 3 boys, who are now 14, 12 and 10 years old respectively, from the age of 5 (I’m now exploring ways to do same for their sisters – who are 7 and 4 years old respectively).

So you see, my passion for writing parenting articles is not by accident…and it’s certainly not forced!

By the time I relocated to Benin Republic, the 12 and 10 year old had “caught the bug”, and become self-driven.

And that’s why each time I go home, they often have something new to show me.

I’m however still working to get the 14 year old to tune in properly, to his passion.

[Update added Oct. 4 12.59: I feel a need to add this. The 14 year old is actually likely to mature into a thinker/writer kind. That’s why I sent him on a 6 month (weekends only) manual type writing coaching course over a year ago.

Since then, I’ve pushed him to try writing short stories – on the PC – based on the reading he does. He’s quite good at recalling stuff he’s interested in (e.g facts about wildlife such as sharks).

Like I’m doing here for his siblings, I put up his first “completed” short story on my blog, some months back. Click here to read it. Getting him to stay focussed and do more has however been the problem.]

He’s struggling right now, but I know we’ll get there – eventually. No one said it would be easy 😉

You too can learn to use Spontaneous Coaching, to help others – your kids especially – excel in life.

Start by reading my article on it here.

Then get in touch if you want to learn or know more.

Good luck!

PS: Note that I deliberately did not show my kids’ full photos, with their faces in this article, unlike past ones. They will of course appear in the video soon to be put up on this subject.

Use Authority Status to Sell Anything

A few months ago, I got an email request from a lecturer friend (a Nigerian born Professor) based in South Africa. He wanted help in marketing his published works for sale online. If you do any form of formal writing (including publishing research papers as a lecturer in the academia), it’s always a good idea to explore the possibility of selling your written works. I’ve been doing that since 2005, through a variety of channels – both offline and on the web.

What you’re about to read is based on excerpts of the response I sent to my lecturer friend.

To Sell Successfully, You Need to Develop Authority Status

My friend is a highly qualified expert in agriculture. And many of his published works are already on sale in online journals. Because he is a recognized and accomplished professional in his field, people are naturally drawn to purchase his papers.

Academic papers on Agriculture in particular are often in high demand. Some websites require fees to access the agricultural papers listed on them. That’s why my friend feels he can earn substantial additional income by offering his papers for sale directly to buyers.

I – a non-academic person – have over the years, gotten people to send me N1,500 to over N13,000 to get my agriculture related publications (e.g. my feed formulation handbook), and other products (e.g. my ration formulation software).

That includes a Canada based Farm project manager, who sent $63 payment to me, via my brother-in-law’s Paypal email address(!) last November in 2012. Think just how confident this man had to be, to send money to a Nigerian, in Nigeria, via another person’s email address.

Before he did that, he’d called and spoken with me on phone, after watching the demonstration video for my Excel-VB driven Ration Formulator.

And our conversation lasted over 30 minutes. During that time, we talked about his interest in my app, how he could get money to me, since I lacked credit card payment processing…and the challenge of Nigerian 419 scams.

Like I said in an article I wrote about it back in January, this Canadian gentleman (who later revealed he was a priest!), took a massive leap of faith, to get what he wanted from me.

And he came back to say he was glad he did.

What could have convinced him to take a risk most other people would not?

It was the "authority status" he saw that I had. He discovered it from encountering my article, and videos relevant to his subject of his interest online.

That was what got him hooked.That is what keeps getting others hooked as well!

In essence I’m saying that once you become an authority in your chosen field, you can definitely can expect to attract buyers for your published works or writing..

But it has to be done right to achieve that outcome.

I Propose The Following:

1. Setup a proper website in your name using a Content Management System (e.g. Joomla or WordPress): that will make it easy for you to manage/update the site yourself – without needing to call your designer everytime.

NB: You will purchase a domain name – e.g. www.yourname.com, and a hosting account for one year or more.

I use hostgator.com, and I highly recommend them. Note that I do not resell their products. So I’m not saying this to earn referral income.

2. You could then setup an automated monetization system to sell your articles, digital files, videos or images directly on the website.

Even better, you could require visitors to pay a subscription fee to access your website daily, weekly monthly or annually.

In other words, your website would offer items for sale, and also offer access to your content for a fee.

Systems that do the above, work by sending money to you either via Paypal or Bank Transfer at the end of every month or shorter intervals.

Alternatively you can settle for the Bank/Wire transfer option. At month end, it arrives in your account.

Choose Your Payment Processing Platform Carefully

To sell online you need to setup systems to accept payment via a variety of digital channels.

Payment processing platforms now occur in growing numbers – in Nigeria, as well as globally.

Some are more popular than others. Also, your ability to easily, conveniently and safely use them depends sometimes on where you’re based.

I’ve had situations in which I signed up to use a US based payment processing service provider’s platform. They even got me to come on Skype for over 30 minutes to have my account setup. This was during a second contact period back in June 2013. (About a year earlier I had series of email exchanges with their representative, and a developer in the support department for over 2 months. Then I lost contact with them.)

The whole process took quite a while. For some weeks, nothing seemed to work right.

Then one day, I clicked on a post I’d set as "Premium" and the required subscription signup form appeared. It restricted access to the article’s content. I was elated.

As the weeks went on, I set a few other posts to "premium" and tested them by clicking their links on the blog.

Again, the subscription system came up, presenting differently priced options – for a week, month and one year access.

So I assumed all was well and stopped checking.

Then about 2 weeks ago, I found myself on a page with a link to one of those premium post. Out of curiousity, I decided to click to see the signup interface would appear.

Surprisingly the post simply opened for immediate and full viewing of ALL its contents!

Baffled, I checked and confirmed that I was logged out of the WordPress administrative interface – even though that should not have made any difference.

Then I tried checking from another computer. The same thing happened.

I felt like an idiot. It was impossible to tell how long it had been that way. And I was not interested in finding out why.

I’ve since disabled that payment processing system on my blog.

There’s no point keeping something that’s likely to make me look incompetent, and damage my credibility at any moment.

Before then, my attempts to use other global payment processing platforms on my website – as a Nigerian based in Nigeria – had been rejected.

Back in June 2013, I’d sought Patrick Meninga’s opinion about how to take my blog to the next level. He sent me the URLs to some affiliate marketing websites I could join. All rejected my applications. Some gave no reasons. A few said "we do not currently accept applications from your location." Or something like that :-)

Ah…the joy of being a true entrepreneur. Rather than stump me, rejection actually motivates me. That’s why the above NEVER stopped me!

So, I looked closer home. There had to be Nigerian based providers that could offer something useful, I mused…

In the past one year, I have carefully researched payment platforms offered by Nigeria based providers. And I’ve tested a few.

What has however kept me from adopting the ones I tried has been the periodic "erratic" or "inconsistent" results I seem to get.

I often started out thinking I understood how I was going to get charged for something. I would read all the steps required and compute the charges associated.

Yet, every now and then I discovered what I received was lower than what I expected.

Another thing. More serious too…

One day, I sent money for a particular provider to make a payment on my behalf. A long delay followed, which had never happened in the past.

This led to my website hosting renewal payment deadline expiring. And my website got taken offline as a result!

The provider never offered an explanation or apology.

Not even after I wrote asking why, 3 full days after they confirmed receiving my funds, the payment I requested was never made to the hosting company.

You must understand that my expectations were not baseless.

In the past – and on more than one occasion too – this same provider had effected similar payments to the very same company on my behalf.

And they had done it within 6 hours of my depositing cash in the provider’s bank account.

That day, I reasoned that if this could happen when I sent money through that provider to others, then it could happen when people sent money to me, through the provider.

And I would end up looking bad!

The foregoing made me quietly stop using the service – despite knowing they offered all sorts of payment processing apps I could embed on my website.

Your experience may of course be different.

Whatever be the case, I make no recommendations. Research and make your own mind up about what to use.

As for me, I continue searching for a solution. For now, online sales for my information products happen mainly via this Lulu.com store.

After You’re All Setup, Make "Getting People to BUY", Your Number One Priority

And that requires doing smart online marketing, to get what you offer for sale, found via search engines.

That’s where the work will be.

I use my writing – based on intelligent Web Marketing System – to attract visits mainly via search engines, and social media.

And I avoid spreading myself too thin, jumping on every platform.

The Pareto rule applies to every aspect of life – including business.

Facebook, Twitter are the key social media channels I focus my energy on in terms of social media marketing.

That’s why my blog posts are setup to auto publish to both channels via RSS feed.

I know there are others coming up. But I’d rather maximize use of those two first. With time, I’ll discover what others would be worth adding to my arsenal.

Setup a facebook page to promote your works. Invite visitors to your website, and readers of your articles to stop over and LIKE the page in exchange for a "gift".

Link from your articles, and website/blog to the page. And from all of them to the sales pages or online stores for your publications.

Most importantly, setup a promotional email newsletter in which you will send out short previews of your available papers to your subscribers.

At the bottom of each email, the reader will be invited to visit the website, the blog, as well as facebook and twitter pages/profiles.

Another thing you can do is: Create a profile at a place like www.ezinearticles.com to publish short article-type excerpts of your papers, as promotional pieces.

Through a combination of the above efforts (and others), people will likely begin to discover your website and papers for sale.

It Will Pay For Itself

What I have given you in this article, is a basic description of how it is done. It does not yield success over night.

But it always works, if you do not relent in your efforts!

I use it, and I also develop and implement it for clients. The results are always positive, as long as it’s done right.

If you have the quality of content people will want to buy, you can implement the above plan to get it to them.

I call it the Development of a Web Marketing System. Get in touch if you want me to help you set yours up.

One Zero Start-up Cost Lucrative Business YOU Can Do

You should read this article if:

(a). You have formal training and/or experience in Accounting/Finance and wish to acquire a new skill to double your income.

(b). You (or someone you know) lack a job and need to earn income. \

(c). You (or someone you know) is retired or preparing to retire or resign or have been laid off.

You can learn to do what I do (and do better than I am doing) – earning good income by developing useful custom MS Excel Visual Basic driven software for those who need them.

I have no formal IT training or certifications. Yet my work continues to attract newer and higher profile clients.

At the risk of sounding like I am bragging, the truth is I have also come across many people with all the formal IT qualifications.

Many hold on tightly to salary jobs. They often cannot demonstrate practical problem-solving competence that comes close to mine.

That proves you do NOT need any formal qualifications to learn to do what I do.

Just be interested enough to diligently apply what you learn.

I Make This Offer Especially to Persons Who Think Lack of Money or Capital is a Problem

I assure you it is not. I wasted all the money I left Guinness with, after I resigned to start my business in 2002.

It was subsequently, IN SPITE of my…

  1. lack of capital
  2. lack of an office (up till this day)
  3. lack of financial backing
  4. …and lack of people who believed I could make money providing spreadsheet solutions…

… that I built this brand which is now gaining wider recognition in the market place.

A Warning: This is Not a "Fast-Food" Income Earning Opportunity

The natural human instinct makes us lean towards business opportunities that offer the great rewards FAST, with minimal effort.

Lots of online offers one sees today make such promises.

Most are scams.

The opportunity I describe here does NOT fall into that category however.

It requires those interested, to expend generous amounts of intellectual and physical glucose.

They will have to:

(a) learn and become competent and…

(b) deliver results to clients/customers…

…so that they are PROFITABLY rewarded with money and other benefits.

One Thing I Can Tell You: If You Put in The Required Effort, you WILL Get The Rewards

I have ample evidence to back up ALL the claims I make here about this vocation.

And I would welcome any invitation to furnish details at any venue, and before any audience.

This is a business that I have been personally engaged in as a service provider since 2002 – over 10 years ago.

I started it from Lagos, Nigeria. But I’ve been based in Benin Republic since April 1, 2013.

Yet, this business is responsible for my being here in Nigeria for my 4th day running.

Right now, I’m in the farm house of a client farm business owner at 3.42a.m, typing this article.

My transportation, feeding and accommodation are being taken care of by him (AFTER my fees have been paid).

This business is called "Preprogrammed and Custom Spreadsheet based solutions Development"…or "Built-In Excel Solutions Development"

But prior to my starting-it-up, it did not exist in any tangible form here in Nigeria.

Today, I’m still yet to run into anyone offering this unique service, formally, as a service provider our here.

You can quote me on that. I have had to create a market for this service single handed.

In the past I used to get laughed at by friends, relatives and prospects.

But I adopted variants of intelligent business marketing techniques like Power Positioning and Top Of Mind Awareness, as well as Public Speaking for Business Marketing, combined with smart Web Marketing Systems implementation.

Today, prospects seek me out and engage my services AFTER discovering me via what I did for others, or through the Internet.

Just How Profitable is This Line of Business?

Let me answer this way:

Clients have also paid me as much N250, 000 (divide by N162 to get dollar equivalent) to purchase my existing customisable applications, or have me build one from scratch in 30 working days.

If you have lived/worked in Nigeria a while, you will know that getting paid that kind of money to develop custom software of this kind – without "connections" – means the clients believe you offer true value.

If You Have Formal Training and/or Experience in Accounting/Finance, Pay Attention!

You can dramatically boost your income earning potential as a consultant, if you develop proficiency in spreadsheet solutions development.

Around 2008, the Lagos state Government intensified its tax collection drive, requiring companies to fulfill their obligations in this regard.

New and old clients have sought out and paid me handsomely to build/modify my applications to compute their taxes, as a result.

One example was a project in which I built custom Excel-VB driven software to automatically compute Monthly Profit & Loss Report (i.e. Manufacturing Account, Trading Account etc) for a Lagos based small scale factory with a N5million monthly turnover.

I worked closely with a seasoned financial consultant to finish that project. Imagine what YOU can do!

But It Goes Beyond Financial Data Management – You Should Build Enterprise Information Systems (EIS)

Before you start thinking this is about building software equivalent to off-the-shelf accounting software, let me add this.

Most of the work I do today has to do with developing application to generate Key Performance Indicators for managing the "operations" and "processes" in businesses.

Non-financial data handling (e.g. medical records, client records, farm production records) are the major areas I’ve had to develop solutions for. To give you a good idea of how the applications I build help day to day business decision making, click here to watch two videos:

1. A video demonstration of a Poultry Layer Farm Management software I built this month (September 2013), for a farm business in South West Nigeria

2. A video presentation of a mind-map describing the benefits of adopting a Best-Operating Process Management System (BOPMS) – based on a custom EIS.

Get in Touch to Learn How I Can Help YOU Acquire This Competence.

You can start earning income EVEN…

a. without quitting your day job

b. without having capital

c. and without owning a PC of your own

When I first started there was a 12 month period when, I did not own my own PC. I got clients to provide everything, including power supply!

Visit my Excel Heaven mini-site at : http://www.excelheaven.spontaneousdevelopment.com  to learn more about what I do – including the coaching service I offer.

Are Businesses Faking Online Results?

Yes they are. Apart from my experience-based opinion, this article features real life evidence in form of a Channel 4 TV Dispatches investigative video report exposing how businesses manipulate social media statistics.

It’s a sad reality. But I doubt that any conscious adult would really be surprised to learn this is happening. It’s however the scale on which it’s occurring – given the capability of the web – that’s mind boggling.

They Say One Thing & Do Another

When I first started using the web as an entrepreneur in 2002, I saw everything through rose coloured glasses. It was a perfect world, where everything worked as people said it did.

Over the years one scale after another has fallen from my eyes. Steps prescribed by many (but of course NOT ALL!) experts yield nothing like they promise or claim to get.

A lot happens behind the scenes that the average person cannot detect or unravel.

If no one is buying back links, why do people still keep sending so many emails offering them? And if no one is buying Facebook likes, Youtube views etc, how come I still get such offers?

They’re obviously getting patronage – else they would have gone out of business long ago!

In light of the above, how do I know that expert did not BUY his own thousands of LIKES and VIEWS?

Yet he may offer to “teach” me how to get similar results by writing articles and publishing a newsletter!

A Real Life TV Report That Confirms What I’m Saying

So you can have someone using doing naughty things Google says not to e.g. buying links. They go to great lengths to cover their tracks.

The idea is often the same. To do everything possible (legal or not) to get themselves in front of as many eyeballs as possible online.

Click here to watch this shocking investigative TV report video trailer. In it, film-maker Chris Atkins uncovers how some businesses purchase fake Facebook ‘likes’, Twitter followers and YouTube views to promote themselves.

Click here to watch this shocking investigative TV report video trailer. In it, film-maker Chris Atkins uncovers how some businesses purchase fake Facebook 'likes', Twitter followers and YouTube views to promote themselves.
Click here to watch this shocking investigative TV report video trailer. In it, film-maker Chris Atkins uncovers how some businesses purchase fake Facebook ‘likes’, Twitter followers and YouTube views to promote themselves.

See what I mean??

For me, what’s important here is that we will probably NEVER know those who have used the services of the crooked guy  in the video. Even worse, many of us may have taken serious business decisions based on the results people like that have shown us!

When I took care to begin studying these groups of people, I noticed they had a few things in common.

They often employed hype in their copy and offers, targeting large numbers of people promising to turn your fortunes around overnight.

 And you rarely needed to do anything, know anything or how to do anything!

Just jump on by paying a little cash and you’d be made for life.

Now, in my candid opinion, only greedy and/or lazy people take up such offers. And I’m neither. Which explains why I’ve never been “had” by them.

Of course what they offer rarely works as promised. But these guys are good at “selling” their stuff :-))

They always have a follow up that explains what steps you need to take to improve your luck. At some point they’ll also bring in another “expert” who’s decided to do YOU a favour, by sharing some new “secret” formula with you.

You’re asked to jump on to his/her list to learn the new XYZ formula. Eventually, you may have to pay a little cash to LEARN…and LEARN…and LEARN….!!!

Right now, in my honest opinion, there’s a webinar and teleconference pandemic on the web. Everybody is teaching something someone else needs to learn.

For the bad guys amongst those offering these events, it seems to me that their key strategy is building of mailing lists. Then they relentlessly “work” those lists.

Someone’s bound to buy something eventually – especially when they keep sending tempting offers that will be potentially appealing to the more lazy/greedy of their subscribers.

NB: Keep in mind that some of these guys have mailing lists running into hundreds of thousands of subscribers. You can therefore imagine how lucrative this whole arrangement can get!

Google’s Algorithm Updates Confirmed My Suspicions

Yep. Must give thanks to the good guys at Google. They sometimes set-up things in ways that punish innocent website owners too. But very often that ends up being only a temporary side effect of any new measure they take, to sanitize the results they give their users.

In time, if the good guys who are affected keep doing the right things, they eventually get plenty of love from Google. I know this because that’s what I’m getting today.

About a year ago, I certainly could not say that!

So What (and/Or Who) Do YOU Believe Now?

Sorry, but I can’t help you there. You will have to do your own thinking

A good first step will however likely be to purge yourself of any laziness or greed. That way, when they come with their offers, your thinking will be much smarter!

However, having watched the above mentioned video, my worst fears have been confirmed. I no longer know what to believe about certain aspects of using the web.

If one man with 1,000 facebook IDs can work overnight to add LIKES to a client’s page, imagine how many people MUST be using his services!!

That’s why I never let the number of Facebook likes or Youtube views anyone waves in my face, sway me.

But that’s not the only thing I NOW question: Maybe it’s just me. Maybe I’m just too daft to get it right…or some “dark forces” are against me :-)

You see, after taking time and great pains to test/develop something that works for me online, I sometimes deliberately announce it in an article. Just to see what will happen.

On more than one occasion, I’ve noticed some strange occurrences.

One example:

Up till 20th August 2013, my Excel-Heaven Custom Spreadsheet Software Development Service facebook page had been getting steady trickle of LIKES weekly. This began mainly after I began linking to it, and the related website, more often in my blog posts and email newsletter issues.

But since the day I wrote an article criticizing buying of Facebook LIKEs, and also highlighting the new results I’d been getting without buying LIKEs , NOT ONE SINGLE new LIKE has been added to that page.

“Strange” does not even begin describe it. Scary is more like it. I mean, what kind of coincidence is that???

Note that the day Iwrote the article, it already had 39 LIKES. On the day I published the post, the page had gotten 42 LIKES. Just within a 48 hour interval.

But from that day I published thepost discussing those results, NOTHING…

Hmm…make what you will of that.

As for me…”I know what I saw“(like the guy in the horror movie told his disbelieveing friends!)

So, What About Me. How Can You Be Sure I’ve Not Been Lying (or I’m Not Doing So Now)?

It’s only fair that anyone ask me the above question. I may be screaming foul play and still be a part of the whole mess.

People do that in real life – that’s what “duplicity” entails.

The simple answer in my case is however “No”.

I do not, have not, and will not lie about what I do online – or the results I’m getting.

I have no need to.

You see, I’m based in Africa. Over here, Internet use remains a fairly expensive venture for most people. And connectivity can be often quite erratic – making it even more costly.

This means I need to ensure I make the most productive use of my time online.

I’ve kept my website – www.spontaneousdevelopment.com – constantly updated, via relentless web marketing, since July 2005. Over 8 years!

If I was not getting decent rewards for my web marketing efforts (by way of sales of my products and services), I would have shut it down long ago.

I would not be so committed to publishing articles Mondays to Saturdays (sometimes Sundays) here.

But that’s not all.

My clients would NOT pay MORE money for me to write (or re-write) their website content. Or to ghost-write articles/special PDF reports on their behalf, for web marketing systems I setup for them.

That’s mainly because they KNOW that MY web marketing was what led them to find me – often via search engines.

In other words they know it works… and that makes them willing to PAY me to do it for them!

Final Words: In the End Though, You’ll Have to Take My Word for It…Or Move On :-)

Of course, like I said earlier, you’ll probably have no choice but to take what I say as the truth.

Those who have the skills, or means, to do relevant checks should be able to verify some claims or assertions I make. Some people send in enquiries via my contact forms just to “see”.

I do my best to respond to their enquiries.

Sometimes, to avoid having my time wasted, however, I “ask” certain email enquirers to call me.

I should mention that my website’s terms of service allow me to mention names, reproduce emails, and discuss details, relating to transactions I engage in (up to a point), with enquirers.

Most of the names I mention in my articles are for real people – subscribers, some clients or both (e.g Oladipo Mann stayed a subscriber to my newsletter for over 3 years, before finally buying my Feed Formulation Handbook, and software).

Sometimes I include photographs.

And I also know that some of my past clients/buyers would gladly take a call from ANY interested person(s), to speak on the details of their interactions with me.

If you’re an enquirer, email me via tayo at tksola dot com if you want to do that.

That’s the best I can do.

If it’s not enough, just ignore ME, my articles, websites, and of course any products and services I offer.

That should keep you safe :-)))

Your Writing Will Succeed, IF You Are Original…and NOT In a Hurry!

Writing is not as easy as many people who do not do it for serious (especially formal business) purposes think it is. Such persons usually have not had to do it regularly and consistently, while maintaining quality, and volume.

On the other hand those who write for a living know that coming up with new, original write-ups that interest their target audiences can be quite hard.

Formal/professional writing, that is meant to get readers to do what the writer wants, is very far from being easy. It takes long hours of hard work/continual practice.

Business Related Writing is NOT for Persons Unwilling to Be Original

Being original takes effort…and time. And it makes readers appreciate written works more.

But not everyone is willing to make make such an investment in their writing.

For instance, content mills owners are unwilling to take time to write original peices. So they settle for mutiliated versions of other people’s writing.

Thankfully, Google’s new algorithm ensures they waste fewer people’s time – via search results pages – with each passing day :-)

Business is generally a serious affair. People engaged in most aspects of it are looking to reap beneficial returns – often money. That makes them unwilling to waste their time reading material that’s basically duplicated content of poor value.

In the entertainment industry, gossip news websites probably constitute an exception to the above rule.

But that would be mainly due to the nature of the subject they treat.

Celebrities have a way of making people act irrational many times.

For instance, normally intelligent people can get quite irrational when it concerns a famous person they adore. That’s why some invest endless hours of their time, and considerable amounts of money, to buy and read anything written about celebrities.

Like I said, that is the possible exception.

Most other businesses and vocations seek attention from results focused individuals and groups. And they know it’s crucial that they successfully present themselves as being worthy of their target audience’s serious attention.So they are always on the lookout for cost-effective ways to do that.

More and more of them are now discovering that writing can be effectively used to achieve that marketing purpose.

But more importantly, they realise that coming across as unique and original in the writing content they offer, is crucially important!

This is why writers who work for them will always be challenged to deliver pieces free from plagiarism, and potential copyright issues of any kind.

It goes without saying, that damaged credibility can be very hard to repair – be it for a client who is a solopreneur, or one that is a corporate entity.

The “Fast-Food” Mentality Does Not Work in Business Related Writing

Here’s a truth that may be bitter to swallow: Someone in a hurry for results can try writing for business marketing. But the results will be mediocre.

This is one area of life that the “fast food” mentality that dominates society today simply will not work!

You see, there is a method to business of “Response Generating Writing”.

Take my case for example…

Maybe in future, when I can find the time, I’ll explore creative fiction writing. For now however, I’m more focussed on using creative (non-fiction) writing to generate sales leads.

That involves working to a well though out plan called a Web Marketing Strategy – based on which a Web Marketing System is developed and implemented.

Specifically, I write daily pieces on specific subject areas, providing useful information, and education aimed at attracting potential buyers of my products and services.

In other words, the writing I do is designed to build trust and credibility for me, in the minds of my readers, over time.

Some go on to make contact with me, and eventually engage my services.

Ghost-writing on their behalf, so they can generate sales leads (the way I do) is one of a number of services I provide to them.

What is however important to note, is that the process takes time, diligent effort, and persistence…not forgetting creative thinking.

I’ve Done What I’m Asking You to Do, With Increasing Success, For Over a Decade

It all began in 2002, when I started out as a self-employed multipreneural service provider.

The going was not easy. Challenges – very painful visits of adversity – have come my way over and over again since then.

Sometimes I would get good results, and then a period of “famine” would follow.

But I persisted despite all of that.

Until I began to gain better insight, into how to use my writing more effectively for low to zero cost business promotion.

That (i.e. low to zero cost marketing of my solutions) was the motivation for me.

You see, I lacked the funds to utilize traditional business marketing to create awareness about what I offered.

So, writing became my first choice – by necessity, not by preference.

But over time, with better results, and improved proficiency, I realised it was a smarter and more effective – and complementary – alternative to the more conventional methods!

Final Words: If You Stop Hurrying, and Strive to Be Authentic, Your Writing Will Succeed!

Today, the continually improving results I’m getting, clearly tell me I’m on the right path.

If you really think about it, this is not surprising, since what attracts people most times is honesty, originality and authenticity.

I have all three!

Regular readers of this blog will have come across pieces in which I did as Burt Dubin advised, and basically “appear psychological naked” to my readers.

It’s what he advises experts-who-speak, that he mentors, to do in their speaking (and by implication, their writing).

Anyone who is in a hurry to get results is unlikely to be willing to do what I recommend above, with the required commitment.

And that, is probably the ONLY reason they will be unable to get useful results – like I do – from writing!

Up-sell to Offline Clients Using Your Online Writing (True Stories)

I read online articles written by different freelance writing experts about how to get clients. I’m however a bit of an unusual kind of freelance writer.

[NB: I’d planned to auto schedule this post to appear on Saturday, in line with the normal schedule, but I’m getting an error message. Since I’m travelling, I’ve decided to publish now, as connectivity is not too reliable where I’m headed.]

For one thing, I have a multidisciplinary bias. In addition, I actively use my online writing to sell different products and services both on and off the web. I’ve been doing this for many years now. And it often works quite well – profitably I mean – for me.

Here’s One Recent Example...

I was introduced to the owner of an Integrated Farm some time ago. Within an hour of discussing my Pineapple peel based drink, we’d hit it off in terms of a mutual area of interest. He gave me some tips about how to progress my Pineapple peels based drinks idea – including possible strategic partners.

Then he took me up on a side comment I made about how he could save money e.g. by using earthworm farming to generate quality protein meat for fish reared on his farm.

I told him I’d also written articles on rearing of Daphnia in glass cultures to feed catfish fingerlings. This would eliminate the need to spend money on the expensive packaged Artemia.

At a point, we went online to review a few websites of companies rearing earthworms. He saw, and believed.

Then he showed me his website – the one put up for the farm by a young relative. It was static html based. The content was all text, and sparse.

It did not in any way do justice to the advanced farming setup he’d shown me in pictures and videos on his I-pad.

I had to tell him the website design and content needed overhaul.

I did so because I cared, and felt the website would better generate sales leads for him, if he corrected that defect.

To explain, I showed him a “Jooma!” website I’d built for a new client here in Cotonou. I noted the fact that the content was written – and setup – to be response generating.

Then I added that his needed to be so treated, if he was to get optimal value from his online presence.

I also showed him pages on my Farm Business Website where I’d used slideshow galleries to present information in a visually engaging manner to visitors. Then we looked at the embedded You tube videos, and descriptions weaved around them on my website.

24 hours later, he’d given me an advance payment cheque to do something similar for him

That project was completed over 2 weeks ago.

Just yesterday, after days of discussion, I showed his a draft for an Information Product I proposed to author in his name, for sale on his farm – and website.

That discussion ended with him saying he would like to have me complete the product. To sell the idea successfully, I simply pointed out that his farm already did what was to be documented in the book.

And he, as an expert, was already competent.

In effect, by letting me create the Information Product, it could be used to attract buyers, and others interested in being trained or accessing consultation with him.

That would create passive income generation opportunities, to complement what the farm already generates.

And to prove that this idea would work, I simply showed him how my popular Feed Formulation Handbook, and its accompanying software page.

I explained that despite NOT having a farm of my own, the products continue to generate income for me.

My relentless web marketing gets my sales pages found via Google and other search engines.

Prospects send in email requests for payment details. Then they deposit/transfer between N8, 000 to N20, 500 depending on what they want.

After that, I customize the products and email to them. A simple and straight forward process!

He liked the sound of that, saw that it was a viable idea, and told me he wanted it.

All I’ve described above was mainly due to my online writing – which I use for marketing.

I do not contribute to offline magazines, newspapers or journals (yet).

Everything I do is online. But I’ve learnt to use what I have online to build credibility and win sales offline.

If I can do it, you can too.

Why Won’t LinkedIn Stop Sending Me Email Invitations, Months After They Agreed To?

When – on August 16, 2013 – Alison Doyle, About.com Guide wrote her article titled “Don’t Waste Your Time On LinkedIn”, she got more than she bargained for: her readers’ summarily bashed LinkedIn in the comments section!

About 21 of the 32 comments on her article described LinkedIn using expressions like “a complete and utter waste of time“…“a waste of Internet space”…and one “Suchi” even said “If you’re on LinkedIn, you’re a fool”…!

Wow, that’s a lot of LinkedIn “Haterade”…to echo “Jennifer”, one of the dissenters, who – correctly I might add – noted that LinkedIn is primarily for networking. According to her, she’d successfully used it to get noticed by recruiters, and ultimately hired. Which is true for many others.

Contrary to what the title may suggest, Alison’s article actually advises readers’ on ways to make proper use of LinkedIn, to reap optimal benefits.

In truth, like “Jennifer”, I also do not think LinkedIn is useless…

But it can – and does – get abused…and used to abuse others!

If you’re a regular reader of this blog, you may have come across my two articles relating to my “disagreement” with LinkedIn:

It began because they wrongly locked up my profile, then when I asked why, they claimed they saw “suspicious activity”.

Yet, despite my repeat requests they refused to give details or proof of that.

Instead they asked for my scanned passport, to verify my identity. I emailed it to them, but they never acknowledged receiving, it, and asked for it again.

Eventually, I got tired of being given the run around, and decided I’d rather NOT be there, than be made to look like a crook online.

So I told them to delete my profile with them, and made it clear I no longer wished to make use of their website. I also asked them to stop sending me email updates via the web mail address I used to open my account with them i.e. tayo at spontaneousdevelopment dot com.

They responded and confirmed that my request had been carried out, and that my email address had been removed from notifications.

I’ve Since Enjoyed Peaceful Absence of LinkedIn Invitations…Until Thursday 22nd August 2013 When They Came Back!

You and I know technology and computers can develop faults or produce errors. So I guess it’s not surprising.

But the problem I have is that it seems that LinkedIn produces a rather high volume of errors relating to me.

And that’s even now that I’m supposedly no longer listed on their website as a member or user!

Today, I received the 3rd LinkedIn invitation sent directly via members@linkedin.com to me via tayo at spontaneousdevelopment dot com – the address I specifically requested LinkedIn to STOP sending notifications to.

I received the 3rd LinkedIn invitation sent directly via members@linkedin.com to me via tayo at tayosolagbade dot com – the address I specifically requested LinkedIn to STOP sending notifications to

When the first one came in from one “Atirek Gautam” on the 22nd August @ 16.45, I ignored it. Then the very next day (Friday 23rd August @ 16.08), one “Patrick LIVE” sent me an invitation. And just 30 minutes ago, today, Tuesday 3rd September 2013, one “Eliana Meireless” sent me an invitation to connect.

And just 30 minutes ago, today, Tuesday 3rd September 2013, one “Eliana Meireless” sent me an invitation to connect.

Once again I checked the source, and it was from members@linkedin.com. By this time I’d become quite upset, and scrolled down to read the footnotes.

Then I Got The Shock of My Life!

The screenshot below says it all. I don’t know how she, he (or they?) managed it, but it states as follows…

1. “you are receiving invitation emails

…and then it offers an unsubscribe link!

I ask, how could I need to unsubscribe from a list the OWNERS (LinkedIn.com) had confirmed removing me MONTHS ago??!!

2. The next line states…

…. “This email was intended for Lindsay Nelson (Student at Pensacota State College).”

How is it possible for someone with another name to use the same email address I used with LinkedIn, to create a profile that LinkedIn accepts??!!!

What?????

How is it possible for someone with another name to use the same email address I used with LinkedIn, to create a profile that LinkedIn accepts??!!!

They once locked up my profile which was linked to that email address. I would have using it again on their site would have thrown up red flags for the security team??!!

Once again, I find myself wondering if there isn’t more to this, than meets the eye…

Could it be an attempt – as I have suggested the last time – to give a dog a bad name and hang it?

After all, I am a full blooded Nigerian…and I’ve come to the painful realisation that some people simply refuse to accept that not every Nigerian is engaged in email scam and the like. In fact, I’m convinced there are those who deliberately refuse to acknowledge exceptions like me for their own ulterior motives!!

I’m displeased by this. And I have every right to be. My reputation matters to me.

This appears to be another attempt to attack my website credibility. I’ve shared past updates in which even Google offered elaborate details of such attempts via email.

CONSIDER THIS: Anyone who sees these invites coming to ME, via a fake name with my email address, can easily conclude it’s a strategy I’ve developed to stay on LinkedIn and do naughty things!

See how this can play out?

Anyway, I’ve made up my mind I will NOT talk to LinkedIn about this. (But I will email them a link to this post).

They will have to sort it out from their end. If they don’t, that would suggest those who bashed them on Alison’s article mentioned at the start of this piece may have a point!

As for me, the fact that this can happen at all, convinces me I took a smart decision choosing to jump off the LinkedIn boat!

RELATED”

1. If you can’t find me on LinkedIn.com here’s why.

2. Why I’ve told LinkedIn to delete my profile (Talk about trying to give a dog a bad name to hang it!)

3. Don’t Waste Your Time On LinkedIn

Writing In Different Genres Succeeds (If You’re Made for It)

(NB: My posts on writing/blogging normally go live on Saturdays, but I’m publishing this a day early). Do you do "cross-over" writing (that’s how I like to think of it!)? In other words, do you write in multiple genres?

If yes, you likely know you’re one of very few. Most of the advice I’ve encountered from “experts” has tended to support specializing in a particular writing genre. According to them, doing otherwise would amount to spreading yourself too thin, to be effective.

Hmm, I would say, not necessarily. It depends on who is doing it!

For Some, Being Multipreneurial Brings Out The Best In Them (& Makes Them MORE Useful to Society)

Despite reading and hearing from people who know, for years (even when I was in paid employment), I’ve never been able to fall in line. I’ve never been able to endure sticking with one genre. Or “one” anything. I simply cannot help myself. It’s a compelling urge.

You see, I think I have a demon in me that won’t let me NOT put my entire wealth of unique abilities to use. I actually believe most human beings have similar multiple inborn abilities. But many choose to suppress them in favor of one or a few, to avoid freaking others out.

Who wants to be seen to have 8 arms (figuratively and literally speaking) when everyone else has only two? “Not me!” is what most easy going people would say or think :-)

If simply willing the unwanted arms into hiding was possible, they would do it. If not, they’d probably get rid of the six extra arms by surgical means!

For me however, I’ve been patient enough to discover that my multipreneurial tendencies – more often than not – help me make the world around me better.

We cannot all be the same. I do not want to be like – or better than – anyone. I just want to be the best of ME, and help others willing to do the same in the process!

Since arriving here in Benin Republic, I’ve continued relating with new/old clients, locally, as well as back home, and even abroad, in the different areas I offer products. And I’m getting referrals, and repeat projects from high profile clients. I’m living my dream – despite starting up through very humbling circumstances. You can too, if you do not limit yourself.

Two Writers Who Inspire Me With Their Ability to “Cross Over”

1. Wole Soyinka

Yesterday (28th August 2013), I read an announcement – on Facebook – for commencement of preparations for the Wole Soyinka Prize for Literature.

The organizers have always made the awards open to writers from all genres, because Soyinka himself writes in all.

Not surprisingly, the level of interest from writers from various genres in Africa is far from small. Starting with 87 entries from 8 countries in 2005 (the first year), the biennial competition has seen 204 entries from 10 countries in the 2nd edition, 336 entries from 11 countries in the 3rd edition, and 402 entries from 26 African countries in the 4th edition.

Possibly in order to ensure balance in assessing writing from different genres, from this year on, each edition is focused on a particular genre.

For instance, the 2014 edition will consider Drama (for which Soyinka is most renowned). 2016 will be for Poetry and 2018 for Prose. In 2020, the competition will consider essays on Politics, Freedom, Human Rights and Human Conditions, Leadership etc.

As can be seen from the above list, Soyinka’s writing cut across all those genres. Yet he did well enough to be reckoned with internationally. No wonder he won the Nobel Prize for Literature!

Virtually all African writers from every genre can enter for the Soyinka award today (to have their works considered for a hefty $20,000 US dollar prize!), because he chose not to limit himself to writing in one genre. He simply followed his instincts, drawing inspiration from his environment.

I think all participating writers should thank him for doing that. The organizers should also thank him as well.

Why?

Because Soyinka’s versatility has made their award appealing to a wider audience of writers than they would normally have gotten, had they stuck to a single (or a few) genre(s): FACT.

2. Roy Stevenson

Professor Soyinka ability to effortlessly write across genres will always inspire me. But being a freelance writer, I can relate even better to Roy Stevenson’s achievements.

I’ve never met, or even spoken to him. Not even via email.

Yet I aspire to be like him. This is a guy who makes (at least in freelance writing) the world turn around on it’s head.

I first saw his name on a promotional page, which AWAI linked from an email offer (titled “Open Auditions for Travel Writers”) they sent out.

Read the introduction on his writer website. It clearly indicates just how versatile, and accomplished he is at writing stories for many different genres, and niche magazines.

It’s true that the copy on his website is designed to make him look good. But one cannot argue with facts either.

This guy gets a lot of his writing published (over 800 articles!) in more than TEN(10) very different genres! Examples include wine and beer, running and triathlon training, military history, film festivals, and even classic vehicles!

With respect to the title of THIS article you’re reading (right now), the last sentence in the second paragraph on Roy’s home page speaks volumes. It basically states that his achievements show freelance writers that they can get published in multiple genres and publications. Just like he does.

And his clients feel he does them a world of good (see link below).

Roy says he has “diverse interests and experiences” plus he “enjoys writing in many genres.” I just love how he put that. It so perfectly describes how I feel about my own multidisciplinary writing :-))

Qualities Required for Successful Multidisciplinary Writing

How do these guys do what they do? What makes it possible for Roy, in particular, to write – seemingly effortlessly – across a wide variety of genres, when others cannot…and some even say it’s not possible?

What makes him able to do so, often times better than those who focus on one or a few genres?

There are clues one can easily pick up from what those he serves say. I’ll use what editors said in their testimonials, and comments by Visitor’s Bureaus, to list a few that showed through:

1. He has a passion for diverse subjects. He comes up with great story ideas and builds them attractively.

2. He is disciplined, very thorough…and prolific (over 800 articles published speaks top level “productivity”!)

3. He knows how to get the information he needs – by research, interviews and site visits.

4. He knows how to present imageries via professional photography often handled by his wife (Linda Popovich) – who is herself well accomplished in Freelance Photography – to convey fuller meaning to readers.

5. He is very skilled at communicating, and following up.

6. He knows how to write without jargon, breaking down the information for non-technical readers’ comprehension.

7. He knows how to strike a delicate balance in his writing, to meet the needs of readers, and at the same time address the concerns of editors and visitor’s bureaus.

8. He’s also good at selling his ideas to editors and clients – making most of his pieces pre-sold. The result is that they often get top feature spots, and wide readership – to the delight of all!

No wonder he gets so many rave testimonials. Roy’s multidisciplinary writing is a blessing to many!

NB: Anyone who wants to achieve similar results to Roy’s a multipreneurial freelance writer, will find doing the above worthwhile.

SOME TRUE STORIES THAT PROVE THIS STRATEGY WORKS

I “enjoy” writing – daily – on six different categories on my multidisciplinary blog. In addition, I also greatly enjoy writing stories for clients on different subjects e.g. audiology, real estate, law/legal matters, medicine, hospitality and entertainment, interior design, water treatment and purification etc.

Working this way makes every project feel like a brand new adventure. Never boring :-)

But I’m not the only one who benefits. My clients equally reap useful multiple rewards from having me around.

I recently helped a new client convert his static html website (for his farm, which is located in South West, Nigeria) to a dynamic/database driven Joomla! version.

When I finished work on the website, he hired me to develop a custom Excel-VB software to manage the farm (His driver will be transporting me to the farm, in Nigeria today – 30th August 2013 – so I can conduct a preliminary farm "situation analysis". We return to Benin Republic tomorrow).

A few days ago, I pitched (via email) the idea of using many amazing true life stories he’d told me, as an article series e.g. for his online business promotion via the website and social media.

As you can see from the email below, he instantly bought into the idea – and even thanked me for proposing it!

==========I sent the email pitch (below) to him just before going to bed========

From: tayo at spontaneousdevelopment dot com
cc: tayo solagbade at gmail dot com
To: (Name removed for privacy)
[Email/PDF title removed for confidentiality)
27th Aug 2013 23:17

Hi Sir,

The attached is an example of an article series I believe we can use to

1. promote you farm online to attract interest from your target audience.

2. Start rapidly building name recognition and credibility for you as a farm business expert, who aspiring farm owners/prospective retirees would GLADLY pay to consult!

Like I told you, it’s web marketing strategies like this, that make people like the Nigerian based in Saudi Arabia pay N20,500 to buy my PDF handbook and software for feed formulation.

I believe we can create valuable information products in physical book form, DVD videos and audios as well as PDF based on your wealth of knowledge and information on your farm.

With proper use of writeups like the attached, made available on your website, people will gradually discover what you offer online.

Then as you continue the web marketing, you’ll build this new aspect of your farm business into a passive income generating arm.

I suggest you read thru the PDF draft to decide if you’d like to adopt this strategy of web marketing I propose.

My thinking is that it would be best to start it now, ahead of your formal disengagement, so that it will have begun working for you with the search engines.

What’s more, we could even work to have the first information product ready for SALE, by end October.

Just my thoughts,

Tayo

==========The client’s reply/acceptance (below) came first thing in the morning========

To: tayo solagbade at gmail dot com
From: (Name removed for privacy)
Your PDF write up
28th Aug 2013 06:58

Tayo,

This is a wonderful idea. I never thought you could succinctly capture my story this way.

After all, I am beginning to think its the best way to go because there still many untold story in try mind that could profit others and impact them positively.

We will keep it all the way. Thanks very much.

Looking forward to having a robust working relationship with you as we journey together forward at providing food and other products that would be pocket friendly.

Regards

(Name removed for privacy)

It goes without saying, that if I had stuck to my web design/excel software development services alone, this new opportunity would never have materialised.

If You Feel Like IT, Don’t Hold Back: Write On As Many Genres As You Find Necessary

IMPORTANT NOTE: I’ve never met Roy or Soyinka. Neither have I ever communicated with either of them. They are also not aware I’ve written this article featuring them , and I will NOT be telling them. I’ve used Soyinka as an example for obvious reasons (he’s a Nobel Laureate in Literature!); and Roy, because AWAI rate him very highly as a Top Instructor: which means he must be really successful as a freelance writer!

YOU (and I do mean YOU, reading this article at this very moment) CAN become another “Roy” or “Soyinka"…or better!

Something inside you could be telling you that, right now. Don’t ignore it.

Imagine if Roy had chosen only one or two, and turned away others who enquired after his services in their preferred genres? Imagine if Professor Soyinka had chosen to stick with just one genre?

Would the world have enjoyed as much benefit as it has today, from them?

I doubt it.

Indeed, as a multidisciplinary writer myself, I argue that those who follow this path can often use it to test and refine their writing in each genre. Over time they may find one that yields the best rewards.

In the process, they’ll also improve their proficiency in the other genres, often to a level comparable with that of those who specialize exclusively in them.

And the world would be a better place because they did so.

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