Category Archives: My DN Travel News

Update: Checked into hotel (Why I’m keeing my destinations and location secret for now)

Hi,

I’ve just checked into a hotel room in the capital of a Francophone West African nation. You have take my word for it for now that I AM really outside Nigeria :-)

At least my family knows I’m telling the truth – as does Burt Dubin who I’ve already emailed from my Blackberry on arrival.

About Blood Sucking Vampires

Later in the week I’ll explain why I’ve kept my destinations and location a “secret” for now: it’s due to the activities of people Chris Guillebeau says a friend of his called “Blood sucking vampires who want you to fail”. More on this later in the week.

Thanks to Burt Dubin for letting me know the link to the newsletter in the first email broadcase that went out this morning  was bad. Here’s the newsletter proper.

I hope you enjoy reading it.

Hunting for the Super Star Commercial Rabbit Farmer

I’m going out to find my 700,000 rabbit breeding entrepreneur based in this city tomorrow morning. My plan is to request an interview with him, which I’ll publish as a video, audio and text. Then I also intend to see if I can get his consent to use photographs from his facility (which I’ve seen in videos) in my work in progress guide on Commercial Rabbit Farming.

Hooking Up With Handballers

I’ve discovered Handball courts looking in excellent condition out here – and a lot of people seem to know about the game. That’s great because I intend hooking up with active players to see if I can join them in training. That’s a strategy I’ve found quite effective for breaking myself in whenever I’ve travelled. When people see that you’re a lover (better still a  competitive player) of their sport, they warm up to you.

There’s Power Supply!

Oh yeah…in case you’re in Nigeria, and wondering: YES, there’s electricity. And YES the people take it for granted. They expect to have it. I’m certainly glad I don’t have to plan to stop over at the fuel station this evening to buy fuel into  kegs for my generator!

Got some work to do tonight – have to create a slideshow presentation for meetings I’ll be having later in the week.

See you later – will upload the photos I’ve taken later in the week.

How to Jump Start Your Speaking Career (7 Steps) – By Burt Dubin

NEWS (Nigeria) : Expert Jump Starts International Speaking Career by Traveling Across West Africa as a Location Independent Entrepreneur.

This issue of my Speaking IDEAS newsletter is based on text transcript excerpts I created from Burt Dubin’s recorded responses to a question from a caller to a SpeakerMatch teleseminar.  Sandy (according to the host – Brian Caplovitz) called in saying “she was a great speaker but no one knew her, and she wanted to know what steps she could take, to jump start her career”.

From here on, you have my partly paraphrased version of Burt’s response…

Now this will not be an encyclopaedic answer…It will be the best I can give you in a couple of minutes.

1. You Absolutely Must Have, Must Have, Must Have A Website

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Publication: Tayo Solagbade’s Weekly Public Speaking IDEAS Page (PSIP) Newsletter

Date: Monday 1st April 2013

No:83

Title: How to Jump Start Your Speaking Career (7 Steps) – By Burt Dubin

Author & Publisher: Tayo K. Solagbade [234-803-302-1263]

Blog URL: http://www.spontaneousdevelopment.com/blog

Archive (For E-mail only version started 14th May 2012): Click here to view

Archive (For Blog version started 24th September 2011): Click here

Hi,

Thanks to Burt Dubin for letting me know the link to the newsletter in the first email I sent was bad. Here’s the newsletter proper. I hope you enjoy reading it.

Click here to About My Entrepreneurship Adventures As I Travel Across West Africa

No. 83: How to Jump Start Your Speaking Career (7 Steps) – By Burt Dubin

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NB: If you ever find yourself wondering what else I’ve written, some days after you’ve read THIS Speaking Ideas newsletter I send out on a Monday, here’s what you can do to find out: Point your browser to www.sdacademy.org to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays) in line with this publishing schedule :-)

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NEWS (Nigeria) : Expert Jump Starts International Speaking Career by Traveling Across West Africa as a Location Independent Entrepreneur.

This issue of my Speaking IDEAS newsletter is based on text transcripts excerpts I created from Burt Dubin‘s recorded responses to a question from a caller to a SpeakerMatch teleseminar. Sandy (according to the host – Brian Caplovitz) called in saying “she was a great speaker but no one knew her, and she wanted to know what steps she could take, to jump start her career“.

From here on, you have my partly paraphrased version of Burt’s response…

Now this will not be an encyclopaedic answer…It will be the best I can give you in a couple of minutes.

1. You Absolutely Must Have, Must Have, Must Have A Website

I’m not going to tell you how to build a website here. But do research. See what other speakers’ websites are about. Look at my website burtdubin.com – well it’s not so much a speaker’s website, as a speaker’s mentor’s website.

There are however principles there. Among the principles, be live on your website. I’m live on my website! You’ll see me there. And say the things to respond to the interests of the people who are your market.

Don’t talk about how good you are. Rather refer to the various ways in which you make them look good and be good. Speak about benefits for them, and not about you.

2. Start an E-zine

For example I have an e-zine. Mine happens to be a monthly. It’s out there every month normally as a rule. Usually goes out the first Tuesday of the month (I sometimes miss by a couple of days).

So have an e-zine, and in that e-zine address issues and concerns of interest to the market that you serve. And somewhere in there, invite them to contact you to talk about engaging you, to speak, to train, ah to educate – whatever it may be that you do.

To signup for my e-zine, see the end of this article.

3. Develop Personal Qualities That Will Make You Succeed

You need to deeply believe in what you do. You need to have character. Strength of character. You need to have authenticity.

You also need to have integrity. Resolute integrity: There are no degrees in integrity. There’s no such…there’s no such thing as a partial virgin. You are or you aren’t. Well that’s how integrity is. You have it or you don’t!

If you have all of these things, and if you have “Fire in your belly”. If you absolutely will not give up – you will be reasonably equipped to get off to a good start.

Now on top of all that, there’s something else too…

4. Make Yourself An Expert On Something

Be an expert on something. Don’t be an expert on something people won’t pay for.

Be an expert on something the world needs.

If you deal on personal development, be an expert on something that helps people develop. If you deal with organizations and most of us do, then you must think in terms of what’s going on within the organization.

What do they want? Well let me tell you something about what organizations want.

Number one: They want return to shareholders. In other words they want to make money so they can pay their stockholders money.

Number two: They want the presidemt, the CEO, the managing director to look good.

These are the two top concerns.

There’s a third one: The Chief Executive, the CEO of the organization wants to look good himself or herself as the case may be.

How does this happen? By enhancing productivity. By enhancing profits, By enhancing sales. By market penetration.

Now I have just named 4 things: Productivity, profits, sales, market penetration by enhancing the ability, relationships, communication.

Now these are various topics which any speaker can learn about by doing research. Make of yourself an expert at some aspect of something organizations want.

Make yourself so skilled at understanding that, and then tie that in with what’s going on in that organization, within their market, among their people.

And do it with fluency, with passion, with deep belief.

5. Know The Major Market for Speakers & What Their Decision Makers Want

For speakers the major market is the Association Market – Professional and Trade Associations (especially in North America).

Let me tell you what is on the mind of the decision maker who can hire speakers for trade and professional associations.

More than anything else, they want perpetuation of dues income. Write that down. Perpetuation of dues income.

Why? Because dues are the oxygen of the organization.

Without dues they’ve got nothing. What do you do? What will you say that will help them get their members to renew every year?

What else do they want? They want members to come to the meetings.

This is because most associations…my own the National Speakers Association for instance, generates more revenue from their annual meetings than from their dues!

That’s how most associations are. Now if they want members to come to the meeting, what must they do?

They must give members value. They must invite speakers that will address issues close to the hearts, the interests, the needs, the challenges the concerns, of the people who are coming to the meeting.

6. Get Useful FREE Resources from My Website

If you want to be added to my list click here. You’ll see a little sign in form.

And not only will you start to receive the current issue when the next issue comes out. But there will be a place there to go to see on my blog, a year or 2 of past issues, all of which are free. All of which are good. All of which reek of wisdom, as does this transcript of my teleseminar call as a guest on Brian Caplovitz’s SpeakerMatch Radio.

I know you know that. No ego in that. It’s simply the truth.

Also on my website, you’ll find 35 downloadable and printable articles by me, all full of more speaking business wisdom. This is a passion of mine. This is what I’ve studied with the ardour of a lover. I don’t know how to put it, I just love this business!

And I love seeing people succeed in this business, and make the difference they wanna make in the world. And so get all of that stuff which is FREE – FREE, FREE, FREE! I won’t even know you’ve gotten it, because I don’t see who goes and downloads my stuff.

7. To Get Started Even Faster, You Can Hire Me!

And if you want, I am a Mentor for Speakers in Africa and across the world. You can send me an email and enquire(click now).

I have products that you can invest in, all with a one year money back guarantee. All of that. I won’t let anyone lose when they do business with me.

My clients succeed as you may know. You’ll see a bunch of blurbs by my clients (click here to view now  – some of them earning several hundred thousands dollars a year. And I’ll tell you this – with phone numbers by the way, these are real people!

So, get started jump starting your career…and Good luck! (If you need more inspiration, read this past issue of the Speaking IDEAS newsletter titled “How to Do the Impossible (5 Tips You Can Use)

Quote by William Hutchinson Murray about the importance of making a commitment to a practical implementation of a plan to achieve one's goal

NEWS (Nigeria) : Expert Jump Starts International Speaking Career by Traveling Across West Africa as a Location Independent Entrepreneur

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Need More Details of How to Make The Above Ideas Work for YOU?

If you need more specific details of how to make use of the ideas I’ve shared in this newsletter, call me on 234-803-302-1263 or email tayo at tksola dot com.

Alternatively, send me a message using this request form (with “Re: How to Jump Start Your Speaking Career ” in the subject line).

SD Nuggets Blog

New posts from last week that may interest you!
Public Speaking

[Monday]:

Entrepreneurship [Tuesday]:

Self Development [Wednesday]:

Career Development [Thursday]:

Parenting [Friday]:

Writing/Blogging [Saturday]:
Want me to write for you? Click here…

Click now

Have a lovely week!

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Sole Agent For Burt Dubin’s Speaker Mentoring Service In Africa

Mobile: 234-803-302-1263

http://www.spontaneousdevelopment.com

Tayo Solagbade is a Performance Improvement Specialist & multipreneur. He works with individuals/businesses who want to achieve highly profitable outcomes, and also with parents who want to raise real-world competent children.

Tayo earns multiple streams of income providing clients with performance improvement training/coaching, custom MS Excel-VB solutions, web marketing systems, freelance writing services, and best practice extension support services (for farm business owners).

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Self-Development Nuggets™ blog, and Public Speaking IDEAS newsletter (which he publishes to promote Burt Dubin’s Public Speaking Mentoring service to experts working across the African continent).

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Have you been undecided about whether or not to become a paid speaker? Or have you been trying to get your speaking career off the ground with little success?

Here’s a tip: Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Comments?

What do you think of the above message? Do you have any personal experience to share on this subject? Are there some other points you feel can be added, to help persons looking for answers? Please share your thoughts!

Share this issue!

Do you know anyone who might benefit from reading this newsletter issue? Why not hit the forward button now, and send it to him/her with a short recommendation. You can also use share it via your social media channels. Thanks in advance.

View Tayos video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsConnect with Tayo on LinkedIn.comConnect with Tayo on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google Plus

What fears or doubts are keeping you from (a) taking up Burt Dubin’s monthly speaker mentoring, or (b) buying his products?

You can choose to purchase Burt’s mentoring at any of the three (3) levels listed below:

1. Top Shelf [Click here] | 2. Mid Range [Click here] | 3. Budget Delight [Click here]

Burt’s three mentoring packages can be likened to the seating options offered by airlines: Budget Delight (Economy); Mid Range (Business); and Top Shelf (First Class).

At least that’s how I like to think of them!

All three will get you to your desired destination of “speaking success-ville” – so long as you meet the requirements/play your part well (your fare, abide by the set guidelines etc). During the “flight”, the seat you have will determine how much personal service attention and preference the provider will accord you. It’s that simple :-)

So, make your choice:1. Top Shelf [Click here] | 2. Mid Range [Click here] | 3. Budget Delight [Click here]

Send me an e-mail with your questions via tayo at tksola dot com. In the meantime, why not get started by subscribing here to get his 7-Part Course (How To Succeed And Get Paid As A Professional Speaker) .  . . and receive his monthly newsletter (Speaking Biz Strategies Letter) at no cost.

Get mentored by Burt Dubin - coach of some of the world's highest paid public speakers

For over 25 years, Burt Dubin has provided a variety of speaker mentoring products and services to clients worldwide.

Download this flyer as PDF: http://tinyurl.com/bdubin-africa

Burt Dubin now offers his speaker mentoring service to experts based in Africa. Click now to download this flyer as PDF

Why A True Entrepreneur Cannot Fail

“There is no such thing as an entrepreneur who failed. Only one who gave up.” – James Cook, author of the Startup Entrepreneur.

There will always be good and bad times in life. But during hard times, the mind can play tricks on you. The successes you’ve achieved before could even begin to look ordinary. Negative remarks about your situation can really deal your self-belief a blow. Especially, when they come from those close to you. What will YOUR story be? This article offers insights to help you intelligently persist in pursuit of your dream.

Carry Yourself with Confidence at All Times

Anywhere you go, display infectious enthusiasm in relating with others. The confidence you have in yourself should show in the way you carry yourself, and also how you speak.

No one will believe in you if you cannot show that you believe in yourself!

Therefore keep your chin up at all times – even when things are bad (in your estimation). Be proud of yourself for having the guts to do something meaningful with your life.

“Without enthusiasm, one cannot be convincing. Moreover, enthusiasm is contagious and the person who has it, under control, is generally welcome in any group of people.” – Napoleon Hill

When You Refuse To Give Up, People Will Talk About You – Get Used To It!

When you persist in pursuit of your dream, you’ll be around longer. That means more people will get to know about you – and what you’re trying to do. And if you keep acting with confidence and enthusiasm, you’re bound to attract scrutiny from people who feel intimidated by your unwavering self-belief and faith.

That’s why I believe one of the best signs that you’re making progress is when people start talking about you. And they may not always have nice things to say!

“Talk good about me, or talk bad about me. So long as you’re talking about me, it’s all good”.

I’ve heard/read the above saying in varying forms over the years. And I’ve found it to be true. So, don’t let it bother you.

Tuface Idibia and M.I did a song together that I love for its lyrics. Especially the part that goes thus:

“If nobody talks about you, then you are nobody.”

And they’re right.

Think about it, if you did not matter; if you were not making an impact that was being felt, would they devote their time and energy to talking about you?  The fact that they’re doing that means you matter. And it also suggests what you’re doing directly or indirectly challenges them in one or more ways.

Quite often I’ve found that those who talk about me, sometimes with malicious intent, are those who see that I’ve carried on in spite of myriad setbacks. They see that I’m never going to stop. That probably explains why some have even plotted/schemed with others to bring me down. No exaggeration here.

That’s the way of the world. You need to understand that everyday that you get up to go after your goals, you WILL prove such people wrong. And some are bound to be driven to try and redress that imbalance.

How far they will go, will depend on how desperate they are, and the nature of checks and balances existing in the society you operate.

But one thing is certain. No matter what they do, as long as you never give up, your success is inevitable.

Keep that it mind. And you’ll never fail. Period.

Get Coaching Support

If you’re passing through a difficult phase and need guidance to enable you persist intelligently signup for my Performance Improvement coaching.

You’ll learn how to use every period of adversity you experience as a stepping stone to the next level of success you desire. And suddenly, you’ll find yourself welcoming adversity anytime it makes an appearance, because you’ll be confident of your ability to overcome it to get where you want to go!

Click here to learn more about how I can help you.

Now That YOUR Website Is Up, What Do You Do Next?

NB: This original version of this article was first published online on 2011-11-04 (November 2011) on my 9 year old spontaneousdevelopment.com domain (now defunct).

I visited the venue of the “Getting Nigerian Businesses Online”(GNBO) 5 day event (at Grandeur Events Centre at Billings way, Oregun) on day 2 – Tuesday 1st November 2011 – and was intrigued by the turnout of Nigerian business owners to take advantage of the offer:

The packed venue was a reminder of the fact that PEOPLE love freebies!

Due to other commitments I did not however plan to stay long.

I quickly made enquiries about stages involved in getting the promised FREE websites up (so I could pass the details on to interested others), and learnt the only payment required was for domain registration.

That made sense, since Google’s hosting came FREE. The customised system used by the providers is based on Google’s FREE wizard driven SITE BUILDER interface.

Before I left, I struck up a conversation with one CEO who was leaving, after having setup up his site. In the course of our discussion, I asked him:

Now that you’ve gotten YOUR website up, what next?…What will you say on it?…How will you do promote it?…Are you going to be placing adverts on TV, Radio, in papers, or on Facebook, Google?

Guess what? He thought I was “blowing grammar!”Needless to say our discussion did not last long. Hmm, I guess NOT everyone sees what is possible. Some people are just OK doing what others are doing.

I started building websites FREE for clients over 3 years ago, because I understood this often overlooked, but crucial point.

Many prospects often asked me in surprise “But why do you build websites free? How then do you make money?

I always pointed out that advancements in web technology now equip ANYONE, including 5 year olds, to build dynamic/database driven websites with a few clicks, and without ANY technical knowledge.

An example is Joomla! – a powerful open source Content Management System used by millions to build websites. Yet another is WordPress. So, what I do is get clients to pay me for content copy writing, and custom automated web marketing systems development.

Sadly, many web professionals out here failed to “get it”, and suggested that I built sites FREE, only because my design skills were poor.

In reality however, I never waste my time doing much design. Way back in 2007, I began offering to do it FREE – using 3rd party customizable templates and themes for clients.

If a client insists on a particular aesthetic appearance that I cannot fit into my FREE design offer, I encourage him/her to engage someone to get it done to his/her “tastes”.

But I emphasize that s/he make sure to provide usability features and functions I specify, to enable me develop and implement a Web Marketing System that works – using the finished website design that is handed over to me.

With this GNBO FREE offer (promoted via TV, Radio, Print media and online) to millions in their target market, I’m certain that not a few of those short sighted developers will be having nightmares right now.

For me, many GNBO beneficiaries are now potential Web Marketing clients I can approach!

To make money, you need to make salesBuilding a website is only the FIRST step in the process.

Making your website BRING you potential customers should be your focus.

If you don’t have a plan for making that happen (a plan that should ideally influence the building/design of the site itself), your website will be a DRAIN pipe for your money. Period.

Now That Your Site Is Up, I Propose You Take (At Least) The Steps Below

These are basic components of a plan I would recommend. You can learn about other components, by reading other articles I have written on business marketing.

1. Your Website Content:

This should ideally happen during setup. But it’s never too late. Your site’s content should be response generating i.e. compelling enough to make some visitors contact you, or respond to your offer(s). Evaluate your content. If you can’t do it yourself, hire a competent specialist to give you a CONTENT CRITIQU! E. S/he can help you re-write it, should that become necessary. If you need help, call me.

2. Your Mailing List:

You NEED to generate sales leads, that you can follow up. If setup right, your website should periodically HARVEST contact information of potential customers, into your website mailing list. Mailing list software with signup forms abound.

Many hosting providers offer single click installation of these tools. Offer freebies on your site, to entice visitors to leave their names, emails, phone numbers etc. Over time, you will be able to MINE this data, to achieve financially rewarding responses.

3. Your Follow Up:

2 ideas readily come to mind here.

Launch a branded website newsletter, and an Article Marketing campaign. Use your mailing list software to send messages at decent intervals to subscribers – intelligently making product/service offers and announcements in those broadcasts, every now and then. Keep at it long enough, and you’ll notice MORE subscribers and opportunities to close sales will come up.

Ignore Nay Sayers: Adopt A Custom Web Marketing Plan & Make It Work For You

“Where everyone thinks alike, no one is doing any thinking” – Anon

Sometimes it’s just NOT smart to follow the majority.

If there’s someone who KNOWS the importance of being different, and who used it to get AHEAD, to the benefit of himself, and MILLIONS of people worldwide, it’s SIR RICHARD BRANSON.

Here’s what he recently had to say about ANOTHER person who CHANGED the world, by THINKING differently….

—————Starts————-

“Sometimes, pursuing your vision means that you will have to ignore others’ warnings and even jeers…As you pursue your own entrepreneurial vision, take heart if building your company involves (confronting) obstacles and ignoring your critics.

Pursue your passion; admit when you encounter something you are not good at, and either delegate it or find a way around it (even Jobs hired great professionals to lead public relations efforts, and he famously formed alliances with Apple’s competitors, IBM and Microsoft); and when things go wrong, pick yourself up and keep going. This is an adventure that takes courage and conviction.

Throughout his life, Jobs encouraged everyone he worked with to “Think different.” It is advice I have taken to heart. He meant entrepreneurs; he meant you…”

Richard Branson (Branson on Sunday), “Steve Jobs, an entrepreneur who thought differently.” Sunday Punch, October 30, 2011

—————Ends————-

Final Words

Back in February this year, I wrote an article on a similar theme. I hope you find it a useful read:

You-Cannot-Beat-Competitors-If-You-Keep-Doing-The-SAME-Things-They-Do

Contact me if you need further details or need any clarifications.

 

Can You Be Trusted?(Real Life Farm Business Sales Conversations With People Just Like You)

Quick Take Away

This article recounts some entertaining but true stories, about how I’ve had to go the extra mile, many times, to earn the trust of prospective buyers of my feed formulation software and handbook over the years, to get where I am today.

The fear of getting scammed can be a real impediment to making sales to locals and foreigners, as a Nigerian living in Nigeria.

You’ll enjoy reading this, even as you gain valuable insights!

Introduction

When trust is lacking, smooth functioning of socioeconomic activities will be disrupted.

Think about the things you take for granted daily. For instance the money you save in your bank.

You do so because you “trust” that the bank’s personnel will always do their jobs right, so you never lose money.

What If A Buyer Sends Payment And It Does Not Reach You (On Time)

But we all know that things can – and do – go wrong sometimes.

This could happen when someone accidentally posts money sent to your account by a buyer into the wrong account.

You consequently find yourself telling the buyer that you have not received the alert for the payment she says she’s made.

That can be quite embarassing and disturbing, for both parties.

I should know. Something like that happened to me a few months ago.

And if you know anything about the “trust status” that prevails in the society I operate in, then I’m sure you can imagine how the man who sent the N13,000 ($80 approx), from out of state in Ibadan, to me in Lagos, must have hounded me by phone and email!

I took no offense though, because I understood. Out here, trust is a bit of a scarce commodity.

Majority of such transactions have been known to end with someone receiving requested payment and then failing to deliver the promised product or service. Or sometimes he could deliver a substandard product or service.

We’re supposed to be in the electronic age, where payment processing happens in an instant.

But I’m “fortunate” (yes – that’s how I like to see it!) to live and work in a society that’s yet to be fully integrated into that age in real time for now.

So in serving local buyers, I still have to offer mainly traditional payment options (but for international buyers I use globally accepted and more convenient online platforms).

It’s not that local electronic payment systems don’t exist. They do. However, the poor level of trust (that word again!) that persists out here makes most people wary of using anything they consider not to be tried and tested.

And can you blame them? Of course not!

The various fraud related crises that have recently rocked the stock exchange and banking sector have not helped matters in this regard, as you can imagine :-)

It Happens All Over The World, But It’s The Frequency And Scale Of Occurrence That Differs From Society To Society

Yes, it does happen everywhere.

No part of the world can lay exclusive claim to having good people.

Bad people can be found in all societies.

Even the holy books studied by the religious feature anecdotes about them.

It is however the presence of such naughty people in large numbers, and the resultant excessive frequency of their “trust destroying” activities that raises cause for concern.

One Almost Safe Medium Of Operation For Scam Artists

Once bad people discover a place exists where they can indulge without inhibition in their negative habits, they’ll naturally tend to congregate there.

And that’s why one place people can readily get “duped” or “scammed” is online, on the web.

The attributes that make the Internet such a powerful instrument for positive business and societal advancement, are the same ones that make it a potent weapon in the hands of dishonest and fraudulent people.

Therefore if you want to successfully use the web for personal or business purposes, your ability to inspire TRUST in the minds of those you relate with, matters quite a lot.

These days, so many people make false claims about personal achievements in order to sell their products and services. It’s so difficult to know who’s telling the truth.

Even in face to face situations the same problem can rear its ugly head. But it’s online that it really seems to proliferate.

My Question To YOU: Are You Worthy of The Trust of Others?

Can those you relate with take you for your words?

Do you deliver what you promise, no matter what?

Most honest people would probably feel offended by the above questions.

For them, this would amount to having their integrity questioned.

I can relate to that. I would feel the same way too.

Some True Stories About How A Lack Of Trust Can Hamper Business & Societal Progress

I had my integrity rudely and painfully called to question just this morning. It was during a phone conversation with a young man – Basambo Abdulraheem – who had visited my website.

He had asked for my feed formulation handbook in the web contact form message he originally sent in.

When we spoke on phone and I mentioned my promo offer (for past enquirers) of the handbook bundled with the software for N12,500 instead of the regular N18,000 price, he got interested.

After I told him the required terms and mode of payment, he suddenly balked, saying:

“But you know I’m in Ilorin, and you’re in Lagos. How do I get the bundle after I’ve paid into your account?”

I replied that most buyers (from various parts of the country) had received their personalised versions of the software and handbook, as email attachments.

I noted that only Ben Oshionya (who was based on the outskirts of Portharcourt) had – in 2008 – paid to have the printed and spiral bound handbook (and a CD containing the software and PDF handbook version) delivered to him by hand.

Fortunately, a young friend of mine (Ebenezer Oloyede), had been headed back to University of Portharcout that weekend.

This saved Ben from having to pay extra for courier delivery. In addition, Ebenezer was familiar with my Excel software and was able to show Ben how to use it.

Despite the above long winded explanation, Basambo was still not convinced. And he made that fact clear by saying:

“Hmm, but you know this is Nigeria now. How can I be sure you will send it?”

I felt like a bucket of cold water had been dumped over me.

Without mincing words and despite my efforts to supply what I considered proof, this guy was calling my integrity to question!

Initially I felt annoyed. But I soon calmed down knowing he had every right to be skeptical. Afterall he had no reliable means of verifying any of my claims.

To go ahead and pay, he would have to take what amounted to a massive leap of faith, like past buyers had done.

But not everyone can however get to that level of conviction easily. Especially if they feel the money they have to part with is substantial.

So I supplied additional information he requested via SMS, with my best wishes.

Maybe in the near future, Basambo Abdulraheem will get convinced enough to take that leap of faith :-)

Even A Cameroonian Neighbour Got Cold Feet At The Last Minute

Arnold Epanty from next door in Buea, Cameroon exchanged a series of emails with me to get payment details to buy my handbook.

We’d agreed to use Western Union. When the day came however, the poor chap got cold feet (I think).

My email follow ups yielded no responses.

Interestingly, he’s stayed subscribed to my mailing list. So who knows – maybe one day he’ll return to complete his purchase…

…just like the next gentleman I describe below did, 3 years after walking away from the same transaction!

A Prospective Buyer From Ibadan Goes Away, Then Returns Over 3 Years Later, To Buy!

Once again the problem was a severe lack of trust.

Here’s how it happened:

When Oladipo Mann first phoned me about buying my handbook and software in 2009, he was not comfortable with the fact that I told him I worked from home, when he asked where my office was located in Lagos.

You see Dipo was calling from Ibadan, in Oyo state where he lived and worked.

In asking for my office address, his purpose was to use the knowledge that I had one, to reassure himself that I ran a traceable operation.

So when I said I did not use an office, he bluntly announced that if that was the case, he could not confidently pay money into my account from Ibadan.

I assured him that I understood his fears, and advised him to go with his gut instincts, noting that I would be available if/when he chose to return.

Now, what happened next is interesting.

Persons who submit enquiries via my website are told to agree to have their email addresses added to my mailing list.

As a result of the above Dipo began receiving my monthly Self-Development Digest newsletter (which this blog replaced this year), in addition to my periodic email updates in which I announced latest articles etc.

One day, sometime in August this year, after I sent out an email broadcast announcing the latest of my guest posts published on Africabusinesscommunities.com, I got an email from Dipo asking me to send him my account details, so he could make payment for the software and handbook bundle.

When I saw his name in the email, I immediately recognised it, and wondered what had suddenly made him decide it was safe to send me money – which was now even a larger amount than we had discussed over 3 years before (I had since raised my prices for both items).

I replied his email by asking him to phone me. When we spoke, I teased him about his decision to return to make payment.

He gave what amounted to the same “excuse” that Basambo Abdulraheem gave i.e “You know anything can happen in Nigeria”!

Today, Dipo’s flattering rating and testimonial can be seen and read on the sales page for my Feed Formulation Handbook in my online store –here.

It Took A Phone Conversation With A Past Buyer To Convince This Kano Based Prospect To Make Payment

In a previous post, I mentioned that Yakubu Ibrahim (who runs a poultry feed mill in Kano state) only went on to send payment AFTER I had given him the phone number to speak with Bello Hassan, a buyer from last November, who owns a farm in Niger state.

I still recall getting Yakubu’s SMS which read:

“I talk(ed) to Bello. I will pay tomorrow by God’s grace.”

All he apparently needed was the reassurance that I could be trusted to deliver.

Now, I could have given him any other past buyer’s phone number to call.

But knowing that Bello Hassan hailed from the north, like Yakubu, and that he would probably also speak to him in Hausa language, made me choose Bello.

Without meaning to brag, the fact that Bello let me give out his mobile number to Yakubu, and then went on to take the call days later, is proof that I enjoy great trust with Bello.

To get an idea of why that is so, read the excerpts (on this BLOG)of my responses to many queries Bello sent me, after buying my software and handbook in 2011.

In my usual manner, I ensured I went the extra mile to meet his needs.

And he acknowledged my efforts by eventually writing to say:

Thanks Tayo. I’m quite satisfied with your answers to my questions.

Little wonder that he had no difficulty recommending me to Yakubu one year later, when I contacted him.

That’s the power of earned trust!

A Phrase That Is Reflective Of Bad Experiences Those Who Use It Have Had

I refer here to the “anything can happen” phrase used by people like Basambo when they’re scared of getting scammed…

This naturally informs their attitude towards taking the risk of sending payments on mere “trust”, resulting in a huge “trust-gap” that prevents honest business operations from taking place smoothly!

The consequent outcome of the above is stunted progress and development in the society where such a situation persists.

That’s why Nigeria currently suffers the indignity of being locked out from using online payment platforms like Paypal.

Even our banks’ Mastercard and Visa debit cards are accepted on limited websites online.

For instance, I own a GT Bank naira denominated debit Mastercard, which works well with my Resellerclub.com account for my domains and hosting reselling business.

But for renewal of the hosting for this – my flagship website – with hostgator.com, my UK based brother-in-law has to use his credit card or paypal account to effect payment.

Why? Because hostgator’s payment processor rejects my GT Bank card!

And they’ve advised me that there’s nothing they can do, as my card apparently does not meet the minimum requirements.

The trust element is greatly lacking where the self proclaimed giant of Africa is concerned!

To Boost Trust In Your Society, Start By Being Trustworthy Yourself

Sometimes it’s not dishonesty or greed that leads a person to under deliver when others choose to trust him to deliver what they send payment for.

Incompetence can cause that to happen too.

Therefore don’t offer products or services you are not competent to deliver.

And for those that you have the capacity to handle, resolve never to be found wanting.

Aim to go the extra mile where necessary (but within reason and without going overboard), to satisfy those who give you their trust by paying to get your products or services.

One example: As I type this post, I’m putting finishing touches to a specially prepared PDF userguide and video tutorial to be sent to Yakub Ibrahim – in Kano – via email.

I got him to send his own list of feed ingredients, with corresponding prices and nutrient values, so I could use them in creating those custom learning resources for him.

This is in fulfillment of the promise I made to support him till he gets used to working with the software.

Note that he made 100% payment nearly 2 weeks ago, and I already sent him the package with the generic user guide.

So it’s not like I’m looking forward to some extra payment.

And that’s the way it should be!

Lesson From A “Real Man Of Faith” Who Sent Payment From The Other End Of The World, With A Bucket Load Of Trust!

Ronald V (surname restricted for privacy), a Canadian gentleman recently purchased the Ration formulator from me, by sending the money via Paypal.

Today we’ve linked up on Google+ over 3 weeks after he sent me the payment.

And we continue to exchange emails as he puts the Ration Formulator to use for preparing feed for animals on the large farm he oversees.

Being from outside Africa, one would naturally imagine he would have had more reason to be skeptical about sending money to this end.

I have no idea what background checks Ronald conducted before calling to speak with me on phone that day.

But suffice to say that he made it clear he wanted the Ration Formulator, and that he was aware I was based in Nigeria – and knew enough about the risks involved…

“What a man of faith!”, I thought to myself at the time. (Please note that I use the word “faith” in a strictly non-religious sense here. The dictionary meaning and interpretation therefore applies.)

Imagine my surprise a few days later when in response to my query about the acronym he typed into my website request form’s field for “Company”, he revealed it to be the name of a large religious group, in which he functions as a priest!

And for effect, he signed off THAT email with “God bless you” and his official title i.e. “Father Ronald” :-)

What an interesting revelation that was. A real life priest had delivered a powerful lesson on how to trust with faith!

That’s an example worth emulating by the rest of us.

By way of interest, my recent blog post true story on how I had to battle against multiple misfortunes before I could deliver the Excel ration formulator to Ronald will probably make you laugh.

If I did not know better, I would have said some evil forces conspired to try and stop me from fulfilling that order within the 24 hours I promised. Read below, to see what I mean!

You can read it: here.

End Of Year Promo Offer

This offer will remain open until MDT of 15th January 2013.

I offer you (or others you know) my Automated MS Excel Feed Formulation software, bundled with my popular feed formulation handbook at a promotional discount. See details below:

1. Watch my video demostration for the software on my Youtube channel (click)

2. DETAILED PDF USER GUIDE FOR THE Software can be downloaded from here

3. The sofware price is N10k.

But in the Xmas spirit, if you buy on or before the deadline, I’ll send you my fully printable 70 page Feed formulation handbook PDF for N4k instead of N8k (see it on sale for $82 approx. at the online store.)

So, instead of paying N18k, you get to pay N14k to buy both the software and handbook – saving N4,000.

UPDATE(14th Dec. 2012 at 10.42a.m Nigerian time): Pay N10,500 and get the bundle!

My attention has just been drawn to the fact that last year’s bundled offer price of N10,500 is what still appears on the FAQ/sales page here!

I have no idea what went wrong as I vividly recall updating that page before announcing this year’s N14,000 offer.

In light of the fact that many have already seen the lower offer, and as a gesture of goodwill, I’ve decided to bring the price down to N10,500.00.

All you need to do is subscribe to my mailing list to qualify to pay that special price.

Follow the instructions provided on the sales page..

You can call me on 234-803-302-1263.

How I Discovered And Used Print-On-Demand (POD) Self-Publishing For The First Time

Preview

POD technology is today widely used worldwide by millions of people as a means to create a wide variety of printed products. Examples include branded gift items, like t-shirts, caps, stickers which have high quality graphic designs printed on them.

Then there are the written publications – books, technical manuals, special reports which have front and back cover designs that have to be printed and bound to meet professional publishing standards. With traditional techniques, getting all these done used to cost huge sums.

Today, POD technology makes it easy for virtually anyone to do a lot more. In this short piece I share with you the story of my search for and eventual discovery of this solution. (True Story by Tayo Solagbade, Founder – Self-Development Academy Limited)

Background

In May 2002, as part of a business marketing strategy for my work on Self-Development Education, I began delivering – on formal invitation – a FREE one-hour talk titled “Ten Ways You Can Use Self-Development To Create The Future You Want”. The talk was based on my experiences in using practical self-development techniques to achieve consistent improvements in my ability to do anything I was engaged in.

What I wrote about in the talk were ten steps I always applied that enabled me excel as an Manager in Guinness Nigeria Plc over a 7 year period(up till the time I voluntarily resigned to start my own business), and which I was convinced would enable me succeed as an entrepreneur.

After delivering the talk to a variety of audiences, including employees in different branches of Corona Schools, students in the University of Lagos, members of a Church Youth Fellowship and others, I converted it to an automated ten week email auto responder course, which was eventually subscribed to by over 30 persons from within and outside Nigeria.

Some subscribers were from Exxon Mobil, Standard Chartered Bank, Nigerian Breweries, Guinness Nigeria Plc, and NTP UK. At a point, I got emails from subscribers who wanted copies of the entire ten week course, in book form that they could purchase.

But at the time, I only had it all in MS word, certainly not in ready-to-publish book format! I tried printing and binding at a business center – this turned out to be not only cumbersome, but also expensive, and led to variable print/binding etc quality. It just did not work.

So I Went Searching For A Printing/Publishing Establishment – And Almost Fainted In One!

I paid a visit to a publishing outfit in Ikeja, here in Lagos, and was fortunate enough to meet the Printing Press Supervisor, who kindly took out time from his work, to provide me with specific details of what it takes to publish a book – I mean the kind that small – 1 or 2 title – publishers (like you and me) would want to produce.

He explained that the larger the order, the cheaper each book unit becomes – which made sense!

Some finished book samples by known authors in the fields of education, tourism etc in Nigeria were shown to me.

One of the books (approx. 250 pages long) cost N104.30 per unit for a first printing of 5,000 copies i.e. costing N520,000.00! The other book was a bit bigger(and of higher quality) and cost N125.00 per unit for printing of 2000 units i.e. N250,000.00 cost!!

I almost fainted as it became painfully obvious that I could not afford this method of publishing.

NOTE that since the time the data used in the foregoing example was obtained in 2002, inflationary pressures in the Nigerian economy are very likely to have pushed the prices quoted further upwards – what with fuel prices increases and other policy changes.



Discovering the First FREE POD Company

Some weeks later while browsing on the net, I stumbled on a website http://www.cafepress.com that claimed anyone from any part of the world could FREELY use their resources to produce various physical products like books, branded T-shirts, mugs etc for sale to customers across the world.

They would only charge a little commission on EACH item purchased. If no sale is made, they charge nothing. I quickly signed up for this service.

By the time I checked the book publishing learning center on their website, I realized there were a lot of competencies I lacked which would be required for me to get my book ready for publishing with cafepress.com

It was not until May 2005, that I felt I had adequately understood how to typeset my document to meet the POD’s publishing requirements; use Adobe Photoshop to design my book covers, and also use the various tools provided on the POD’s website to upload my book/setup my online store.

By January 2004, I had acquired self-taught commercial web design skills, involving using applications like Adobe Photoshop and Macromedia Flash to create graphics for websites I went on to build for four(4) paying clients in 2004. The learning experiences I’ve had now enable me guide others who wish to do what I have done so it takes them less time and effort. And that is one of my reasons for writing this article.

Update (17th Nov. 2012): Many New POD Self-Publishing Options Available Today 

Since writing this article back in 2006, other self-publishing media like Amazon.com’s Kindle have emerged. However, it has been my experience for instance that limited access to these media exists for publishers from my part of the world.

This is why http://www.lulu.com, which I have now used for over 6 years, remains my preferred Self-Publishing platform. Virtually all they offer is accessible by users from any part of the world.

What’s more, they’ve added useful improvements to automatically get your books distributed on as many viewing platforms as possible.

A notable introduction is the option to assign ISBN number to your book while using the wizard to publish your book.

I am well aware of Amazon’s http://www.createspace.com and others which offer useful solutions to writers looking to self-publish.

However, I have chosen to use the one I have personal experience in, as a basis for explaining the POD Self-Publishing process.

It goes without saying that you, the reader, will choose the one(s) that appeal(s) to you the most.

What is important is that you explore intelligent strategies to promote the book(s) you publish using this system.

In my case, I have over the years developed unique promotional strategies based on my Web Marketing System. The experience I’ve gained has been especially useful in creating awareness about my newest ebook (see details at end of this post).

Final Words: A New Lagos Based Conventional Publisher With More Viable Offers For Writers

On a final note, I offer this tip for writers intent on working with a brick and mortar publishing house out here.

About 2 years ago, I attended an elaborate event organised by Chimamanda Adichie’s foundation at which individual participants in a creative writing course she’d conducted formally “graduated”.

That was where I first learnt about www.kachifo.com and the high profile local book publishing service they offer.

Compared to the “dinosaur-like” print house I mentioned visiting earlier in this piece, Kachifo.com offers what appears to be a refreshingly viable alternative.

You cannot however take what I say here as an endorsement or recommendation.

Please do your own due diligence, and take your decision based on the conclusions you reach.

Goodluck!

NEW EBOOK – ACHIEVE YOUR WRITING GOALS!

My latest ebook (WHY YOU KEEP FAILING TO ACHIEVE YOUR WRITING GOALS! (10 Habits That are Holding You Back and How to Change Them for Good!), is now on sale in my online store at www.lulu.com/sdaproducts.

Comments?

What do you think of this post?

Do you have any personal experience to share on this subject? Are there some other points you feel can be added, to help persons looking for answers?

Post your thoughts below.

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Ten Practical Steps You Can Take To Help YOUR Child Discover His/Her Purpose In Life

Many adults/parents today have a natural interest in – and love for – a different kind of vocation from that which they are currently engaged in. The problem is some FEAR that trying to make a change might require more effort than they believe they could possibly put in.

Others worry about how to care for their families while making the transition – especially where it has to do with giving up steady income for a period(like I did when I quit a bright career future with a corporate multinational to start my own business).

I have personally vowed not to let any of my kids suffer the needless pains of self-discovery I had to go through. Instead, I believe I should put my knowledge of what worked or did not work for me (it could work for my kids) at my kids’ disposal.

Then I would periodically discuss with them about how they can adopt my approach or evolve a better one. In this article I share some of my ideas with any parent(s) who also want to help their kids achieve self-discovery.

 

(This article was originally written in 2003, and published online in 2006. It is one of twenty-five(25) contained in Tayo Solagbade’s Ebook titled “25 Articles/True Stories On Self-Development, Entrepeneuring & Web Marketing To Help You Succeed More Often)

Some of the ideas I share in this article have been influenced or inspired, in part, by my study of Robert Kiyosaki’s writings in three of his books: “Rich Dad, Poor Dad”, “Rich Kid, Smart Kid”, and “If You Want To Be Rich And Happy, Don’t Go To School?”.

So, What Qualifies Me To Write On This Subject?

I (like you) was once a child myself. I grew up with many questions running through my mind. Why does this have to be this way? What makes it impossible to do that? Why shouldn’t I try using another method? Some I got answers to. Some I did not. Some answers were satisfactory. Others were not. I chose to explore further to find more/better answers to my questions. That search eventually led me into the work I now do today on Self-Development Education.

Some adults (and even my peers) discouraged me from being too inquisitive or asking too many questions. Others encouraged me to do the opposite. Some even advised me to avoid making mistakes if I wanted to be successful! Now that one really bugged me. How on earth could one become so good to the point that she would never make mistakes? I knew it wasn’t possible, yet I couldn’t challenge this adult because he was older – and by the culture I was born into (supposedly) “knew better”.

I also discovered one painful truth: That I never really exploited my relationship with my parents/other adults to gain valuable insight into what it would take to succeed in life as an adult by tapping from their experiences. But then, my parents belonged to a generation who did not think it necessary to bother children with too many details of their childhood experiences. As I was to later discover, some parents – especially those in the city – even assume you’re learning just by watching them. A very wrong assumption indeed!

Hence, we found that our peers brought up in the village, who attended school with us always came across as more “mature” (bearing “old heads on young shoulders”), whenever we interacted. The reason: The old people in the village had passed timeless wisdom/insights to them through prolonged the periods of contact they had. They thus became “wiser” about “life” much quicker than those of us who grew up in the “city”.

This is why I have a special focus in my work on influencing the thinking about HOW education should be provided to children/youths in general. It is my belief that if parents can take a more active role in influencing their children’s development, the latter will respond with much better performances than ever recorded. What I am now doing by writing articles, as well as offering Self-Development/Performance Enhancement Talks/Seminars and Coaching programs, is to facilitate that process by sharing my ideas (and those of others I have studied) on how it can be achieved.

Adults Need To Actively Coach Their Kids Towards Succeeding In Society/Life

A society only truly succeeds when its new members(children) learn what it takes to survive and flourish in it like the adults that arrive ahead of them. A lion cub that grows up in a pride of lions roaming the African savannah, is unlikely to go hungry from the lack of hunting prowess the way its orphaned cousin raised by humans could.

The same analogy can be applied to humans. With proper coaching by adults who have the right mix of knowledge, skills and experience, children can be prepared well ahead for most of the decisions they have to take and/or challenges they will encounter in life.

The result would be a dramatic increase in their capability for achieving success in life.

Here Are Ten(10) Practical Steps I Believe Parents Can Take To Help Their Kid(s) Achieve Self-Discovery

1. Encourage A Thinking/Reading Habit. In certain cultures, young people are often required to be in awe of adults. The Yoruba tribe(to which I belong) for instance have a naughty saying that translates literally to mean: “why else am I older than you, if not to take advantage of you”! Another which irks me even more is: “Adults don’t tell lies”! (Where?? I ask… In Heaven??).

Of course the children in society see the blatant contradictions in these sayings propagated by (and for the benefit of) these adults. They won’t be deceived – not in today’s world. What is worse – they’ll lose faith in the adults who use such sayings to justify denying them of what they (the children) want/rightfully own.

A healthy reading/thinking habit that taps knowledge from other cultures, is a good way of helping a child develop a broad perspective of life. The understanding that results from this, will enable the child easily break away from stereotyped thinking in order to discover her real purpose in life. If nothing else, reading stories about the lives and achievements of people from other parts of the world will help break the psychological myths/limitations that might be forced upon the child in her own immediate environment. Consequently, her acceptance of what is impossible will be very limited – if at all.

2. Provide New And Varied Experiences. Be deliberate. Have a plan, and make it structured. The objective must be to get the child to have specific experiences that will teach specific USEFUL lessons. Think back to your childhood and the growing up years you had. Recall your own mistakes, which taught you so much. Share them with your child and urge her to be unafraid of exploring and making mistakes too.

For instance, whenever possible, I jump at every opportunity to take my kids with me wherever I go, so they can get a feel for the work I’m engaged in. Deliberately involve them in different areas of your personal and work life whenever you find it convenient. Give them a peek into your world. That just might give them the “edge” much later in life amongst peers/colleagues.

Those short moments of close interaction do wonders for children(I know because I used to be one, and I know how I felt, when I had such experiences. What about you?. Most importantly, providing opportunities for varied experiences will equip the child to compare and contrast intelligently, later in life, in trying to come to a decision.

3. Respect The Child’s Intelligence/Experience. You must respect your child’s intelligence and experience -no matter how little you think she has. Some parents think they must not let their children challenge what they are told. In the process, the natural inquisitiveness of the child gets stifled. This does immeasurable damage to the child psychologically.

By repeatedly shouting a child who voices an opinion down, you make her feel inadequate and when amongst her peers, she shows this in form of a lack of self-confidence. If you want your child to successfully discover herself, you must treat her with respect. If you want her to develop a healthy level of self-esteem, make her feel valued. Show respect for her opinion. People who do not believe in themselves often struggle to decide what they want to do – tending to get easily swayed by what others think or say.

Those parents that decide for their children what courses of study to pursue are setting their children up for likely failure or themselves (the parents) for future embarrassment. I recall discussing with a father who said he told his son to take Additional Mathematics in a Pre-University Admission exam because he (the father) never passed the subject in school, and he believed he needed to make his son pass it, because it was “important”.

The son on the other hand confided in me that he had no interest whatsoever in the subject, having opted for commercial studies. It is very unwise and unfair to try living out your fantasies through your children. You cannot correct the mistakes of your own life, by making your children live the life you believe you ought to have lived.

4. Help Find/Protect The Child’s Genius. Most children are born with special skills or abilities, which if quickly identified and nurtured will help the child. Spend time with your child. Watch her closely. Ask questions and offer suggestions so you can gradually tease out the unique gift your child has. Every child has something special to offer this world. I don’t need to be a child psychologist to know that – I was once a child too…So were you!

5. Develop A Close Relationship Based On Sharing. Especially sharing YOUR own mistakes and what you learnt from them. Don’t tell them you always came first in class. Today’s kids are much smarter :-).

They know when you’re telling them “untruths” (for your benefit I won’t call them “lies” – which is what they really are…Oops, sorry!) Then again, why teach them the wrong thing? Don’t we often learn much more from mistakes we make, than we do from other experiences we have? The reason is simple: Mistakes hurt more. The “sting” – in our memory – is sharper, so we remember better – which means learning achieved is longer lasting as a result.

Learn to tell them about your mistakes. You’ll find they’ll thank you for it because then they’ll grow up knowing it’s not abnormal to make mistakes or be wrong. So long as the mistakes are not about the same thing every single time.

“I have made mistakes, but I have never made the mistake of claiming I never made one”
– James Gordon Bennett (1841 – 1918) Journalist 

6. Teach The Child To View Adversity As An Opportunity To Grow. This will help eliminate fear of intelligent risk-taking or experimentation. It will also aid the process of sorting out exactly which of the fancied vocations she wants to pursue seriously in life.

Some adults believe that visitations of adversity are consequences of prior wrongdoing by the affected person. This is very often not necessarily the case. A little unbiased reading about the experiences of well known successful people will reveal (as pointed out by James Cook in his book “The Startup Entrepreneur”) that the eventual level of success achieved is often proportional to the extent of suffering undergone by a person.

It has been said that every adverse experience carries with it the potential for achievement of equivalent or greater benefits. This foregoing phrase has been proven to be true in the lives of so many well-known and successful people. It continues to prove true today, now – in my own life too. I experienced it in my first few years as a Trainee Manager, and I always ended up looking back with gratitude to those periods of hardship/adversity. My experiences away from paid employment tell me the same thing. I am convinced of the accuracy of this statement.

That’s why I can tell you will full conviction that you can teach your child to view difficulty, hardships, and setbacks as very useful experiences, which often prepare one for future great achievements. But then after you’ve told the child all that, you MUST walk your talk. You must show by your actions that you believe it; else your words will mean nothing to the child afterwards. If you can’t do THAT, then don’t even start this!

Let me repeat myself. If you want to successfully teach your child to view adversity as a useful experience, that will equip her to achieve her purpose, you MUST be prepared to show her FIRST that you also believe it.

7. Find Out What Makes Her Tick. Develop an interest in what interests your child. Watch the child frequently and try to discover what activities seem to interest/excite her naturally. What does she often show enthusiasm for, and never seem to get bored with or tired of doing?

Once you notice it, try and encourage her to explore further. As appropriate buy other toys, gifts, books etc to further stimulate her interest. It doesn’t matter if the interest later dies off, and the child moves on to something else. It’s not the specific activity that’s important at this stage. Rather, it’s the experiences that are being acquired. All this initial “nourishing” will later bear good fruits as the child grows older and gains better sense of discernment/direction.

8. Nurture Your Child’s Self-Esteem : Resist the temptation – or rid yourself of the desire – to use your children to impress your peers, colleagues, friends, relatives or rivals. If you are not sure if this “ailment ” afflicts you, let me list a few symptoms that are sure-signs of its presence:

a. You choose to put them in a specific school because you do not want xyz to think you cannot afford a school as good as the one she sends her kids to.

b. You buy expensive clothes for your kids in order to make sure xyz’s kids don’t “out class” them.

c. In general, your decision to do anything for(or to) your kids is often determined by how you think it will make you look “better” or avoid being outdone by others you feel you need to impress or keep up with.

As you will have noticed, none of the above listed symptoms has anything to do with your child. They are all about you – the parent! Search yourself. If you think that you are guilty in any way of even ONE of the above, make a change today.

Children, as earlier stated, watch us adults more closely than we realise – especially comparing how what we say conforms to what we do. And they subsequently act accordingly, based on their observations. If your kids notice that you like to “keep up with the Joneses”, they are likely to develop an appetite for similar behaviour.

Once a person begins comparing herself to others, she stands a chance of losing her sense of individuality/self-esteem. A person who lacks self-esteem is VERY unlikely to WANT to discover her purpose in life, talk less of pursuing it. People who lack self-esteem often never want anything for themselves(and hardly ever believe they can achieve anything worthwhile on their own) – instead preferring to find out what so and so wants, and then deciding that they also want it.

There is a quote that underscores the need to avoid developing this kind of mentality:

“You were born an original. Don’t die a copy!” – Anon

9. Do Not Hesitate To Be Firm: Covering up your child’s bad habits or condoning laziness will not help her discover her true purpose in life easily. An environment devoid of corrective guidance from adults with the right orientation can be harmful. Every once in a while, it will be necessary to put your foot down, and discipline your child when s/he goes astray.

I will never forget the instances when my parents had to thrash me for stealing from my mother’s purse, getting suspended from school and other naughty acts. The memory of how upset they were on each occasion, stayed with me right into my adulthood, and made it VERY easy for me to decide whether or not to join others who wanted to be naughty every where else I found myself.

If I had not gotten that corrective feedback (sometimes painfully) handed back to me, I am certain I would never have gone on to discover myself as I eventually did. This last point is probably the most important you will need to bear in mind. Your child, without adequate exposure to appropriate discipline, will find it difficult to develop the focus needed to discover herself. You therefore have an obligation, as a parent, to provide it.

10. Seek Professional Counsel. I would be treading dangerously if I did not add this! I make no claim to being an “expert” in this field. There are people who are trained to give advice on these matters. So, please ask the advice of child education experts – and the kid(s) teacher(s) too!

Some words of caution!

In doing the above, however, I suggest that you try to be sensitive to two probable shortcomings of some of the people we call “experts” – who are first and foremost human beings themselves:

1. Henry Ford reportedly distrusted experts, believing they were too familiar with the reasons that something could not be done.

“The moment one gets into the expert state of mind, a great number of things become impossible” – Henry Ford

2. James Cook wrote that sometimes those we ask for advice(e.g “Experts”) will give us responses based on whether what THEY think you wish to do(or the implications of it) will have positive or negative consequences for them(as I said “They’re human!”).

One example: As a child, Daley Thompson had an aptitude for combining many activities – and tended not to really be fully engaged if he had to focus on just one. His teachers in school thought this meant he had ADD(Attention Deficit Disorder), but the parents(thankfully) refused to accept that and challenged the school to engage the young child’s energies appropriately. The rest is history – Daley Thompson went on to become World Decathlon champion, holding the title for more than a decade.

Following from the above, I will end by saying that in exploring ways to give your child a head start in life, you might want to focus on discovering what works, and not just what someone else thinks will not. Maybe you’ll end up being the one (or one of those) who discovers the better way of doing it. If you fail to give it a try, you – and YOUR child – stand to lose more than you are likely to gain.

When Should I Start Doing These Things?

A question might arise: What age should the child be when one starts to do this? Again, I believe it’s not possible to say with any degree of certainty. Oprah Winfrey once had a number of unusually gifted/successful child geniuses on her show, some as young as 5 years old (and I think even younger!). Most were already earning huge amounts of income because of special skills or talents discovered early, and nurtured by their parent(s). So I would say, “start as soon as you notice the earlier described tell-tale signs in your child”.

Let me also make this important point: If you TRULY love your child, spending quality time with him/her will certainly NOT be a boring or difficult experience for you – no matter how busy you are!

Robert Kiyosaki suggests in one of his books that parents look for ways to make their kids desire to learn, instead of forcing them to do so, when they are not ready. You need to find the way that each child prefers to learn, and use it to pass on whatever new knowledge/skills you want him to acquire. Then you need to encourage the child to apply that knowledge – and not be afraid to make mistakes at first. Again, I speak based on personal experience with my own kids, when I say this!

How Will You Know When Your Child Has Found Her Purpose?

So, how will you know when (or whether) you’ve succeeded in achieving your goal of helping your child discover her raison d’etre (as the French would say) i.e. her reason for being; her purpose on earth…her Magnificent Obsession. This, as I explained in my self-help manual titled “Ten Ways You Can Use Self-Development To Create The Future You Want” will be that which if achieved would make a person confirm to a reporter interviewing her on her death bed that she has – in her opinion – lived a fulfilled life, and has no regrets about some other thing(s) she could have given a try, or done better!

I make no pretences that this is not a difficult question to answer. It is so for many reasons. Mainly however is the fact that human beings generally go through various phases in life as they grow/mature over time. Today the burning issue for a person might be politics, tomorrow it could be religion.

But let me be more direct: Your child will be starting the process described above much earlier (i.e. if you do what I propose). The advantage she will have will be the opportunity to carefully evaluate the identified/available options over time – almost at leisure.

Hopefully, with proper guidance from adults/parents, she will eventually settle for a number of activities and later gravitate towards a key specialty, passion, or vocation. Whichever way one looks at it, such a child would have been better prepared for the possible challenges of the future than many of us were at the same age.

I wish you well as you begin to invest personally – and more consciously – in your child’s future

Should You Quit Your Job or Start Your Business Part-time?

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FYI: James R. Cook, is a successful American entrepreneur, and author the New York Times bestseller titled “Startup Entrepreneur”. I strongly recommend you read that excellent experience based book.

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Should You Quit Your Job or Start Your Business Part-time?

Preamble: The dilemma of choosing between quitting one’s job or starting up part time(while holding on to it) is one that countless entrepreneurs have had to contend with in the past. This difficulty confronts persons who are either approaching retirement or feel they do not want to continue working for someone else. Not many business ideas can be properly “tested” in the market place using “moonlighting” techniques – where an employee tries his/her hands at pursuing a fancied business career on the side, during his/her free time.

In this article I share the true story of HOW I took the decision to start my own business. I also provide insight into what others who have passed the same road did – and say. The truth however, is that no two situations are likely to be exactly the same, hence the intending startup must carefully weigh the options available in making up his/her mind. It is my hope that the reader will be able to use the ideas offered here to intelligently arrive at a decision that will facilitate the launch of a successful career in entrepreneuring.

(This article has been reviewed/slightly expanded – today 6th Nov. 2012, and is now relocated to the SD Nuggets blog, from it’s former static html page. The original version published in Apri 2006, and republished on Ezinearticles.com on Apr 03, 2006, is one of twenty-five(25) contained in Tayo Solagbade’s Ebook titled “25 Articles/True Stories On Self-Development, Entrepeneuring & Web Marketing To Help You Succeed More Often)

“No enterprise worthy of accomplishment would ever begin, if all obstacles
were first to be overcome” – Napoleon Hill

Let’s Start With My True Story – About How/Why I Did It

In attempting to help you come to your own decision about the better of the two options mentioned above(quitting your job vs. starting part-time), I will give you an insight into how I entered into the business of entrepreneuring. I start by reproducing the exact words with which I narrated the experience in an ebook I wrote back in 2003 titled “How To Help Your Child Discover His/Her Purpose In Life” (click the preceeding title/link to read an article based on the ebook).

“I struggled for over 6 years like I said trying to find out why I felt so dissatisfied working as a well paid young manager in a large, blue chip corporate multinational. Despite rapid advancement and numerous opportunities plus the promise of even better career options, I still found I was dissatisfied. So it was that right till the last 2 years of my stay as a Manager in Guinness Nigeria Plc, I continued to baffle family/friends with my frequent trips back and forth between Lagos, Benin, Ibadan, Portharcourt and other places.

I was variously following up advertisements for new jobs, opportunities for new starting up businesses, and possibility of getting admission to study overseas(I just KNEW I wanted to spend my time doing something other than the job I was being so well paid for!). I attended many seminars on wide ranging topics from manufacturing to computer/internet education etc. Then I sought out those who I heard had “made it”, and who offered themselves for consultation. I asked their advice on what to do. Slowly but surely, I began to gain insight.

Gradually the picture became clearer. Not long after – in late 1999 to be exact, I had the full picture of what I wanted to do in life clearly mapped out in my mind. But by then I was already 29 years old! Then I spent 2 whole years “preparing”(attending business startup seminars etc) before finally taking off fully! Having gone through all that, I am now thoroughly convinced that I could have done better, if only I had known much earlier that I had the option of deciding whether or not to go into paid employment.” – Excerpt from the ebook titled “How To Help Your Child Discover His/Her Purpose In Life

Now, the truth is that by the time I decided I wanted to run my own business, I was not sure exactly how I would start.

I knew I wanted to go into some form of speaking-training consultancy/educational work but I was not sure how to begin. Also, I knew that it would be useful to have a creative slant to my business offerings(building on my proficiency in custom spreadsheet programming/solutions development), so as to generate a diversified income stream. It was with these ideas in mind that I began attending all those seminars/courses over the two years before I quit my job.

I however did not just attend them and go back to my job to continue work. Being naturally action oriented, I went ahead and launched mini-versions of some business ideas I had settled for. They were Sealed Nylon Packaged Pepper production and Custom Branded T-Shirts Production (which I came up with by myself after doing some thinking). While on Annual leave, I then used practically all of my leave allowance from work, to run these micro businesses on a test basis.

It was tough, but I gave it all I had. In each case, I made little or no income, but the excitement of doing it all – printing ID cards, drafting sales letters/looking for buyers, designing T-Shirt labels, using an impulse nylon sealer to pack cartons and cartons of pepper (overnight sometimes!) served to give me some degree of satisfaction that it had been worth the trouble.

However, when I returned to work, the challenges of meeting my job as an employee soon made it obvious that I could not combine running either of the businesses with doing my salaried job. This was at a time when I was still a shift brewer, and as such had the advantage of getting off duty rest periods on weekdays, which I tried to use to pursue my micro business efforts.

By the time I was promoted in year 2000 to a normal, routine 9 – 5 job as Technical Training and Development Manager, I lost the little freedom I had left.

For close to one year, I tried to see if I could endure the change and the restrictions it had imposed on me, but soon realised that it would not work. So, I printed off and signed a fresh copy of the resignation letter I had presented to my former boss(who had rejected it back then) in 1999, while I was still a brewer , and handed it to the head(Operations Manager) of my brewery in his office on 31st October 2001(giving 2 months notice).

It’s been over four years now, since I quit my job to start my business – and I remain fully convinced that I took the right decision. This is(among other reasons) because, I have grown tremendously in ways that I could never have achieved had I still been tied to a 9 to 5 job. In addition, I look forward to doing my work on a daily basis, with an excitement much greater than any I ever felt while in paid employment. The feeling of liberation – being able to pursue what you have always dreamt of achieving beats description. The following quote I think describes what I believe I have achieved:

“Free yourselves from the shackles of corporate life” – Anon

Most people in paid employment will not be able to understand what I have said in the above paragraph.

For instance, sometime last year, I visited the office of a former senior colleague(who still works in the HR department of the company I left) to get a reference.

He told me “Many people still think you must have been mad to do what you did“. My response was along the lines of “My only regret is that I did not do it sooner!” – and I meant it.

While driving back home that day, I thought about the conversation with my HR manager “friend” and could not help feeling a bit sorry for him, because I knew from the way he said it, that he agreed with those who had questioned my sanity in quitting my job.

The sad reality however is that whether they accept the inevitable reality or not, they WILL have to go through the same process of “leaving” their jobs one day. When that happens, they will have to – like I did – “re-educate” themselves all over again to be able to survive in the real-world, outside the security of salaried jobs they have gotten used to. This is likely to happen when they retire, or have to resign.

The only difference will be that when they are starting up their own businesses, they will probably be past their prime in terms of age, maybe in their 60s. This may or many not present problems when they have to endure the adversity frequently encountered in the business startup phase.

As for me, I am glad I did it while I still had a lot of my youth on my side.

At 31, I quit a job that paid well, but made me feel unfulfilled, in order to start one that I get excited about everyday regardless of the challenges I face in doing it. If you also want to experience true happiness, you will have to do likewise i.e. follow your heart!

Interestingly, doing what you love WILL ultimately bring the ONE benefit(money!) that many people always seem to want to get first. I don’t care what any realists say. What they consider unprofitable today can become a goldmine tomorrow.

But experts will sometimes not see what you see!

WHAT PEOPLE SAID: There’s no market for it. If there were, major airlines would already be offering it. You won’t be able to find reliable couriers.” – Conclusion of advisors to Fred Smith, founder of Federal Express.

Some experts recommend going with a proven formula or model. I do not quarrel with that. But nothing new will be created or invented if everybody follows that line of thinking! We need people who will perodically follow their instincts and intuition to venture into untested business fields.

Those who will be visionary enough to see the opportunties tthat current experts are blind to. And who will be able to muster and sustain the courage to aim for business success in that area. A passion for the subject will make such individuals persist even when no immediate results are forthcoming.

Historical evidence stongly suggests that most people who do so eventually reap substantial rewards in fame, and fortune.

That’s why Marsha Sinetar said:

“Do what you love, and the money will follow” – Marsha Sinetar

A Question That Can Help You Choose A Business To Start

One of the most important questions that a person who wishes to choose a business to start needs to be able to answer is this:

What is that thing, which you would ENJOY doing for an UNLIMITED period of time, EVEN if you did not get paid to do it?

I found MY answer to that question quite easily, and that made it easy for me to continue happily working towards achieving my set goals in spite of countless rejections and setbacks. You are reading this article, at this point in time, because I chose to follow my heart and pursue my vision. You will need to do the same if you want to achieve sustainable, authentic success.

“If you don’t do what you love, you won’t have what it takes to stick with it. This lack of effort will cause you to fail. And fail big time” – Michael Boss

How Other Entrepreneurs Started Their Own Businesses

1. Quitting To Start – The Risky Way!

a. James R. Cook(Author, Startup Entrepreneur, New York Times Bestseller) did what many considered ill-advised and unthinkable. He simply quit a good job brimming with promises of career advancement. In his book, “The Startup Entrepreneur”, he explained that he did so in order to apply Napoleon Hill’s suggestions that the person desiring success “burn all bridges” – admitting that not everyone has to follow the same route as he did.

b. Henry Ford explained that after discussing with his wife, he chose to reject the offer to make him general superintendent of The Edison Company, if he stopped work on his gas engine project to focus on what they considered “more important” work. Left with no other option, he chose to leave his job(on August 15, 1899) rather than give up his automobile business idea. An interesting note added by Ford is the fact that aside from money spent on sustaining themselves daily, he and his wife put every penny they had into experimenting on the automobile, in the hope of making a breakthrough. That willingness to risk financial ruin, would later yield multiple fold returns. Every single person who drives a car today, should be grateful to this couple for refusing to quit!

c. William Lear opined that if a person is really sure about his business idea, he should mortgage every asset he owns to keep going. Using himself as an example, he explained that at one point, during a difficult time in his business, he felt like he owed more or less everyone in the country.

d. Fran Tarkenton also wrote that if you find it difficult starting your business while still in paid employment, seriously consider quitting in order to force yourself to focus better. BUT he also gives what I truly believe is a very VALID warning that in doing this: In quitting, you MUST make sure your family’s security is not jeopardised by the possibility of your business struggles, preventing you from playing your role as a parent or spouse.

2. Moonlighting -The Safe(?) Way

Some people might prefer to test their ideas on the side while they hold on to day jobs as employees. Lucky history shows that a number of people succeeded in starting their businesses this way. George Eastman for instance, who founded the Kodak company, remained in employment while he tested ideas for his film business.

I have also read articles on how Moonlighting techniques(where a person in paid employment launches a semi-entrepreneurial career on the side in his free time from work) can be successfully used by individuals keen to try out their business ideas.

In fact there is a growing trend today of people who start businesses which they engage third parties to run , while they(the owner) remain in paid employment.

So, Which Is Better: To Quit Your Job At Once, Or Start Your Business Part-Time?

In my opinion, the degree of success achievable in meeting client or customer needs by a person who starts up via moonlighting, will depend to a great extent on his/her level of commitment. This is especially because the demands of a routine 9 to 5 job can, for instance, limit a person’s ability(via late hours at work, and/or fatigue) to meet the expectations of a paying client or customer.

Then there is the issue of the type of business a person decides to startup on the side. If a person decides to start up a piggery or catfish business while employed on a full time salary job, s/he might struggle considerably to get a good feel of what it takes to manage the actual production process. A likely reason would be his/her inability to visit the farm as often as would be needed(due to day job work demands) to gain the needed “depth” of understanding. This could have implications for cost-effective and profitable operation of the business, as s/he might end up having to accept anything s/he is told by the hired hands.

Having said that, employing a competent manager to run the operation could reduce the need for worry in this area. I will however add that in the society I operate in as an entrepreneur, you would have to keep both your fingers and toes crossed at the same time, if you choose to go that way. A hint: Finding competent hands over here is one thing. Finding competent AND trustworthy ones can be another issue entirely!

But the truth about it is, no matter how long you test your business idea on the side, you will eventually have to take the plunge and launch out fully. In reality, many people never get to a point when they can muster enough courage to do that, giving various excuses. In the end, their employer helps them take the inevitable decision – and even then, they are seldom prepared!

Those Who Risk All Stand To Gain More

So, on the issue of which option is “better” , it is my considered opinion that most of those who take the “risky” route of quitting the security of their jobs, or “burning their bridges” are likely to emerge as better rounded entrepreneurs, capable of building businesses that outlast them. I say this based on my personal experiences as one who tried both approaches, and also drawing from many interactions I have had with business owners who followed the “safer” route in starting up. The mental attitude of people who belong to this latter group can be surprisingly different from that recognised as typical of persons considered to be “entrepreneurs”.

Specific scenarios include: how they see adversity(and the benefits it offers); their disposition towards risk-taking for the purpose of seizing business opportunities in the market place; and their capacity to visualise the future. In each of the three scenarios highlighted, I have repeatedly noticed that the “safe way startup” business owners frequently prefer to keep things as they are, never wanting to take any chances trying anything new – until they have seen many others do so successfully.

Seldom are they ready to be the ones leading the pack in visualising what next to do. And in some cases, there was a striking readiness to compromise their values (sometimes just “a teeny little bit”) in the face of opposition, in order to get what they wanted. This suggested the attributes of “integrity” and “persistence” were not strong points for them. I must add here that you could not easily deduce this from what they said, when invited to speak, or discuss on the subject. It was very often from the things they did – actions they took daily, yearly in relation to moving their businesses forward, that you saw real evidence of that they actually “believed”.

In contrast, many successful entrepreneurs who followed the “risky”, thorn filled path, have described how the long drawn periods of “suffering” they went through, helped them developed the “character” and “survival instincts” necessary for achievement of sustainable long term successes.

Quite a number have been described as “stubborn” or even “obstinate” – attributes which probably enabled them successfully defy adversity and opposition in the past to achieve startling successes. Entrepreneurs often believe they can always get what they want -if they stick with it long enough. Hardly will you find a true entrepreneur willing to cut corners in order to reach a valued goal. Apart from having a strong sense of integrity, the exciting prospect of defying all odds and opposition to reach the prize, would be simply too attractive for him/her to pass up.

Don’t get me wrong here! I am not implying that a person who did not quit a job or do something “risky” to start his/her business is not an entrepreneur. What I am saying is that a serious possibility exists, that those who start by holding on to the “security” of a life-line in form of a “job”, or other comforts, may end up not undergoing the full myriad of “educative” experiences needed to mature fully as entrepreneurs.

You can read my article titled Avoid Taking Lessons On Entrepreneuring From The Wrong Person(s) to learn more about why I believe NOT every business owner can be called an entrepreneur.

“You cannot acquire experience by making experiments. You cannot create experience. You must undergo it.”
Albert Camus

“It had long since come to my attention that people of accomplishment rarely sat back and let things happen to them. They went out and happened to things.” – Eleanor Smith

Summary – The Choice Is Ultimately Yours To Make!

From reading my story, you will find that I did make effort to try juggling my new interests with the responsibilities I had as an employee, but with little success. In order to avoid destroying my credibility in my workplace by having divided loyalty(and also to ensure that I was more efficient in the use of my time and efforts), I chose to take an honourable exit from a company I had served for seven(7) years, while the ovation was still at its loudest.

That was one of the reasons why the overall head of the brewery where I worked, was able to say/write wonderful things about me (at the send forth ceremony organised for me, even though I had only reported indirectly to him for about 11 months) including the following:

Tayo, I honestly believe you are one of those who will succeed at anything he does. Your commitment and effort has been outstanding….Thanks for all your hard work since I’ve been here – you will be sorely missed. I don’t need to wish you good luck, you have the ability to make your own luck. – Andy“(R. Jones)*

*Operations Manager, Guinness Nigeria Plc Benin Brewery, December 2001(Handwritten comments in farewell/xmas cards sent to Tayo Solagbade following his resignation to start his own business).

My study of the writings and lives of many entrepreneurs in some cases support this option(i.e. quitting your job), while others lean towards the other. It is up to you, to consider the examples provided through this article’s narration of what others have done(coupled with its analyses), and then come up with your own decision. Back to top

“Twenty years from now, you will be more disappointed by the things you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbour. Catch the trade wind in your sails. Explore. Dream. Discover.” – Mark Twain

How To Discover What Your Child REALLY Wants To Be In Life

This post is based on excerpts from a 19 page ebook I wrote (titled “How to Help Your Child Discover His/Her Purpose”) which I never published – for reasons I still cannot fathom :-)

How many of us adults knew exactly what we wanted to do or be in life, when we were our kids’ ages? I once heard of someone who discovered after finishing from medical school, that what he actually wanted to do in life was professional fashion designing!

Similar examples abound in our society today. I’m sure you can think of some yourself – so I will not bore you with more.

Many Adults Are Living Lives of Regret

Many adults/parents today spend every day in jobs they do not enjoy doing. Some pay well. Others yield what could best be described as slave wages. And yet, the workers still keep coming back each day. In many cases, the affected individuals feel too far-gone in age to change things.

Many also worry about the risks involved – especially as it relates to caring for their families while making the transition. This is quite often a valid fear to have. Giving up a steady source of income to pursue self-actualization can prove quite tasking. This is especially true for persons who have to provide for their families.

But if truth be told, life is too short to keep driving on the safe lane all the time. One of the best ways to conquer one’s demons is to confront one’s greatest fears. It never pays to live a life that ends with multiple regrets about what could have been.

We Can Spare Our Kids the Same Fate

My observations out here reveal that many adults are simply not prepared to take the required leap of faith to pursue self-actualization. Thankfully, for such persons all is not lost. The lesson from their narrow miss can be put to use in preparing their kids to achieve self-discovery earlier in life.

I have personally vowed not to let my kids go through the needless pains of LATE self-discovery I had to endure well into my late twenties.

And that’s why I am already putting my knowledge of what worked or did not work for me (it could work for my kids) at their disposal. Among other things, we periodically discuss whether or not they could adopt my approach or evolve a better one.

The objective is to make the kids better prepared to confidently answer this question: What do you want to be in life?

A child that has undergone the kind of preparation I advocate here is unlikely to give the usual kind of answer like “Lawyer! Doctor!” and so on. Instead she’s more likely to respond with a detailed description of her vision or ultimate goal/purpose in life.

Then of course, things like being a Lawyer, Doctor etc could be part of it, but would not be all of it.

This last point is quite important. Children lacking the kind of preparation I’m talking about tend to respond too automatically to the “What do you want to be in life” question.

This happens because no one has helped them think through what they really want to do. Little effort has been invested by competent adults to help such kids discover their true/natural interests. That’s what would accurately inform their choice of vocations or professions in life!

The above stated problem leads to situations in which a graduate Doctor drops her degree, to launch what eventually becomes a successful Fashion Design career.

It Took Me Seven Years To Discover I Made A Wrong Choice!

In my case, I did not know what I wanted to do in life even as at the time I was observing my one year of national youth service at the age of 22.

All I knew was that I had obtained a university degree in Agricultural Extension Services, after five years. And I wanted to get a reasonably good paying job – somewhere…somehow!

In other words, I was – at the time – a typical product of the traditional educational system!

That attitude of just wanting to get a job explains why I took countless tests to get employment in insurance companies, audit firms, manufacturing organizations etc.

I did not – and could not afford to – discriminate because I was not prepared for the world I found myself in. A world in which the government employment options open to people with my qualifications, promised disappointing remuneration – which common knowledge assured would not (back then at least) necessarily be paid as and when due.

It was honestly a period of extreme confusion and frustration for me.

After all that schooling (and a good 2nd class upper degree) and NOBODY wants me?

” I asked myself.

It took me a long time to get over the trauma. And I actually spent over seven years working as an employee in a field totally unrelated to my qualification, before I finally realized that what I really wanted to do in life was to be an entrepreneur.

I Want To Spare My Kids That Kind of Experience

That’s why each of my kids gets quality discussion and attention time from me every day. We do so many things together – including encouraging each person to show off his/her unique abilities. This process has helped us identify what they are individually good at, and passionate about.

For instance, my third son is gifted at fixing things – especially electrical stuff. He’s just nine, but displays an uncanny ability to assemble and disassemble all sorts of electrical appliances. And many times he has surprised all of us by fixing some items we had concluded no longer worked.

What I’ve done is to always pass any damaged electrical stuff to him – including my laptop adapters, rechargeable lamps, flash drives and so on. He keeps them neatly arranged in a large box. Every now and then he brings them out and pretends to be doing a presentation to an audience about how they work!

Even his grand parents already acknowledge that he’s likely to follow in the footsteps of his uncle (my brother) who studied Electrical Electronics and immediately after graduation started an IT company in Abuja.

Final Words

Carefully nurturing a child’s natural interest in a potentially viable vocation can help prepare her to achieve self-discovery early in life.

This would be to the benefit of both the child and the parents. That’s because you’d be sure to spend money providing the right kind of formal schooling or education for her.

This could help her develop true genius in her chosen field – the kind that leads to notable accomplishments. In other words, she would live a fulfilled life, without regrets of any sort!

If you truly love your child, I urge you to start making out time to discover what she wants to be in life, from today.

It’s likely to be the wisest investment of your life.

Comments?

What do you think of the above post? Do you have any personal experience to share on this subject? Are there some other points you feel can be added, to help persons looking for answers? Share your thoughts below.

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A Permanent Solution to Africa’s Low Per Capita Protein Consumption!

Update (20th July 2021): PDF White Paper version now available for FREE DOWNLOAD – Click here.

PDF White Paper | A Permanent Solution to Africa’s Low Per Capita Protein Consumption! - Email your WhatsApp number to Tayo@tksola.com with RABBIT FARM BIZ WHITE PAPER in the subject line - and I will send you download link

 

Preamble

This write-up will interest farm business owners and policy makers in the Agricultural industry/sector. Keep an open mind as you read. I argue that African countries are currently NOT rearing the right mix of livestock types that can help them produce enough animal sources to boost protein consumption per capita. Complementary rearing of a particular micro-livestock type is advocated as a faster and cheaper strategy for boosting production of animal protein sources. I end by suggesting that governments modify current development projects to include the recommended micro-livestock type (making example reference to a World Bank sponsored 5 year CAD project under which the Lagos State government is currently providing grants to Lagos farmers).

Introduction

In Africa, protein requirement per capita (g/Kg of body weight) as determined by the WHO is 0.91 for children to 0.44 for Adults (see http://www.fao.org/DOCREP/MEETING/004/M2995E/M2995E00.HTM).

But per capita consumption of fish (a key source of protein) in sub-Saharan Africa is reportedly “the lowest in all regions and it is the only part of the world where consumption is declining”. (See http://www.fishforall.org/ffa-summit/English/Fish&FoodSecurity_22_8_lowres.pdf)

The main reason for this situation is the increased pressure on food sources due to the continued increase in population over the decades here in Africa. And that’s why livestock farming has been actively encouraged and supported.

But here’s one truth that may probably shock most people: We’re NOT rearing the right kind of livestock. And for decades it’s been slowing our progress towards the goal of bridging the per capita protein consumption gap between us and the rest of the world.

The point I’m raising here is crucial to the well being of a large majority of Africans living in Africa. And African policy makers need to seriously consider adopting a modified approach to livestock farming, to correct the unhealthy trend.

Animal protein sources we currently produce are not cheap enough for majority of Africans to afford.

Let me explain what I mean: The most popular commercial livestock ventures in Africa are poultry, fishery, piggery and other large livestock farming enterprises. These types of animals require mainly grains/cereal based feeds to yield profitable returns.

However, we know that over 60% of commercial livestock farming expenses arise from feeding alone. Since the grains used as ingredients for their feed are generally expensive and limited in availability, the resulting livestock farm products tend to hit markets at relatively high selling prices.

Most of these commercial farms target markets in the towns and cities where they are likely to find more buyers who can afford their products. The poor majority in both urban and rural areas consequently get left out!

Here’s a quick reality check to demonstrate the accuracy of the above statement: How many poor or low income families can afford to eat eggs or chicken daily – even weekly? “Very few” is the answer. The irony is however that most will often come near livestock farms as hired hands or as traders (e.g. market women) to buy and resell/retail! The current cost of production of our animal protein sources is too high.

And that is the REAL reason why per capita consumption is still low in many African societies. A disproportionate amount of the fish, chicken and meat being produced is being consumed by a relatively small financially capable fraction of the population i.e. the middle class and rich. The poor or less financially endowed cannot afford to buy.

If we continue this way, we may never get out of the protein defiency hole we’re in!

3 Key Justifications for Large Scale Adoption of a Complementary Commercial Livestock Type

1.         Grains/Cereals Limitation: Grains based livestock farms will struggle due to high grains prices/scarcity. For instance, Industries like breweries for example are using more and more cereals as raw materials especially following ban on wheat imports. Competition is ongoing between man and livestock for this food source, resulting in a steady increase in price.

2.         Grains Preferring Livestock: Many conventional commercial livestock farm animals like cattle, sheep, and poultry require mainly cereal based diets to turn out profits. The implication is that farms that rear them will continue to contend with relatively high productions costs.

3.         An Alternative Livestock Type: There is a micro livestock type that we can quickly, easily and cheaply get majority of our people to rear commercially, to dramatically boost our animal protein production, in a short period of time.

A Micro Livestock Type That Can Solve the Problem

We need to focus more attention on smaller livestock that are cheaper to rear with higher meat to bone ratio and greater feed to flesh conversion.

Rabbits provide a viable complementary alternative to our conventional livestock meat sources.

I say this based on personal experience gained from careful study and rearing/breeding of the Rabbit for sale. The ideas I propose also derive from knowledge of tested and proven ideas developed for use on the continent (an example of this is given later in this piece).

Here is a summary of the Rabbit’s amazing mix of extremely useful attributes:

1.         Copes well with varied food types. E.g. farm harvest waste such as food crop leaves; domestic waste e.g. oil-free left over rice, plantain/yam peels etc

2.         Easily managed, and not noisy. Requires low capital and minimal infrastructure. This makes it ideal for the less financially endowed larger majority to adopt.

3.         Boasts high feed to meat conversion ratio of about 1:1. This means for every 1kg of feed given to this animal, it can convert it to 1kg of meat. That implies a high ROI i.e. it is cheaper to feed for meat production – unlike the large livestock which often deliver to a feed to meat conversion ratio of 2:1.

4.         High reproductive capacity. It reproduces fast and also grows fast. Therefore breeding will be easy and with good management, flocks will grow rapidly.

5.         Biological Refrigerator. It makes artificial refrigeration unnecessary. Can be slaughtered and made at once into a pot of meat stew for a family. There would be no remaining pieces to store in the freezer!

6.         Healthy white meat. Red meat/beef is considered unhealthy. More people now prefer fish and chicken. Rabbit meat is white meat, and comes highly recommended for persons with health concerns. That makes it attractive.

The Plan: Low Cost Backyard/Farm Waste Based Rabbitry Integrated With Fish/Crop Farming

State governments keen to more immediately boost per capita protein consumption amongst their citizens can promote adoption of backyard rabbitry by families. In other words, they can be encouraged to rear the animals to supplement their family’s meat supply. As time goes on, they’ll grow enough to sell some and earn additional income.

This would be done as a complementary alternative to current livestock farming efforts. Once this alternative and cheaper high protein source becomes widely available, demand for the grains fed livestock will reduce and pressure on the expensive grains will drop.

A Useful Model That Can Be Adopted: In 2009, Jacky Foo of Stockholm, Sweden came up with a (U.S.$20,000 grand prize winning) idea of a community rabbit-fish agri-business farm for producing affordable protein, and generating employment. African farmers and governments can adopt a variant of that model. From what I’ve seen online, Jacky Foo is willing to offer guidance to those who ask. See details at http://newswatch.nationalgeographic.com/2009/12/03/541_rabbit-fish_farm_wins_contest/

Interested governments can modify current efforts (e.g. World Bank sponsored projects like the Commercial Agricultural Development Project described below) to INCLUDE the above Rabbitry initiative. The benefits to be had are enough to justify doing so!

Lagos state for instance already has Farm Service Centres. They only need to include the needed research investigation and development for rabbitry into their plans.

World Bank Grants for Lagos Farm Businesses

On a final note, I offer the following information for interested farmers based in Lagos State. Some weeks back, I got a call from a lady officer (Bunmi Daramola) from the Lagos State ministry of Agriculture. She told me she had read one of my articles on farm business marketing, and wanted to meet with me. When we met, she told me about the work being done by the State Commercial Agricultural Development Office (SCADO).

Under the auspices of the World Bank, Lagos State Government and the Lagos State Agricultural Development Authority, a 5 Year Commercial Agricultural Development Project (CADP) has been progressively implemented since April 16, 2009, and will be closing on December 31, 2014.

The project is designed to make farming more commercial and profit driven. Steps being taken include identification of beneficiary farmers based on specified eligibility criteria, and subsequent implementation. Key focus areas are Aquaculture, Poultry and Rice farming.

Farmers are being given grants, and supported with capacity building resources etc.

Full details are provided in a flyer the young lady gave to me, which you can view high resolution digital versions I’ve prepared (click below).

Click now to download a zipped folder containing the digital versions of the 2 page Lagos SCADO flyer
Click now to download a zipped folder containing the digital versions of the 2 page Lagos SCADO flyer

If you are a farmer and wish to know more about the CADP, I suggest you download the two pages of the flyer put up above. You’ll find the SCADO office address, email address, phone numbers on them. Google “Lagos SCADO” to get more details.

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