Entrepreneurship
No. 198: An Unusual LIVE Event Strategy That Attracts Buyers at Zero Cost (True Story)









If you’re willing to do the (hard but potentially rewarding) creative THINKING to conceive unconventional online/offline strategies, that attract paying clients at zero cost, YOU WILL reap superior and sustainable profits...from buyers who eagerly tell others about you. I explain below. The following short story about an event I attended in Benin Republic provides a […]







Read more
Career Development
To Get Lasting Improvements In Employee Performance, Avoid Use of Money As Primary Reward"









Do you want to have a lasting and sustainable training system in your company? If YES, then you must avoid the TRAP of trying to use money to motivate your employees. If you don't you'll keep training them and they'll show little or no improvement in their performance. Why? Because money is like a chemical […]







Read more
Entrepreneurship
THE FARM CEO (Issue 02) - Rat Control, Integrated Farming, Economics of Egg Production, Agribusiness Handbook: Poultry Meat & Eggs, Watch Songhai's Award Winning Snails Feeding Video, Songhai's Leadership Academy - SLA









In this second issue of THE FARM CEO newspaper, you get my reviews of, and links to: (a) A 3 part write-up on Rat Control - VERY useful, by a UK based expert! (b) A PDF Manual on Integrated Farming (c) A PDF paper on The Economics of Egg Production (d) A PDF document titled […]







Read more
1 Hour Talks
MS Excel Automation Education in African Institutions Can Boost Jobs Creation & Self-Employment!









Universities and business schools across the world often offer full, real world relevant Excel-VBA programming courses. But NONE in Nigeria, Benin, possibly all of Africa do. This write-up is targeted mainly at educators  and providers of learning solutions in Africa. There is a massive dearth of MS Excel learning in general and Excel-VB programming education […]







Read more
Career Development
No. 197: Gatekeepers Can Stop You From Marketing to CEOs (4 Tips to Evade Them)]









In marketing for paying clients, smart experts know it's always best to target a decision maker who can sign a VALID paying cheque. Depending on the company size, and how they operate, you may or may not be able to readily access the CEO. Yet it ALWAYS pays to aim to meet with the CEO […]







Read more
Career Development
It Pays to Keep Truth-Based Relationships (Lesson from True Story by Beyoncé)









What Kinds Of Friends Do YOU Want - And Keep? I want to surround myself with TRUTH all the time. I do not want to keep diplomatic and "anchorless Social Chameleons" (as Daniel Goleman described them in his book on Emotional Intelligence) in my social circle. Does not matter if they are relatives or friends. […]







Read more
1 Hour Talks
A Proven Solution That Enables Any African Write And Publish An International Quality Physical Book At Zero Cost!









This article is based on a letter dated 31st October 2005 written by Tayo K. Solagbade following a 2 week exploratory business visit to Accra-Ghana, during which time he met with the President of Pan African Writers Association(PAWA). Tayo emailed the letter to Media Houses in Ghana (e.g. Graphic Ghana), Egypt, Kenya, Tanzania, Zimbabwe, South […]







Read more
Career Development
THE FARM CEO™Newspaper - Alternative Livestock Feed Ideas [FREE MAIDEN ISSUE - Monday 8th June 2015]









THE FARM CEO™[Screenshots below] Tagline: If it can help your farm business, you’ll find it in THE FARM CEO™ Newspaper This FREE MAIDEN ISSUE is packed with reviews and links to the following useful resources:   1. Alternative Feed Ingredients in Swine Diets(PDF): Parts 1 and 2 2. Poultry feed availability and nutrition in developing […]







Read more
Career Development
No. 196: As an International Speaker, Manually Formatting Your MS Excel Invoice Values in Different Currencies Can Cost You [Hint: Watch this 2 Part Home Study ExcelVB Video Tutorial]









As an expert-who-speaks, you'll periodically send out invoices. If you serve clients internationally (like I do), your invoices may sometimes have to be formatted in different currencies. For instance, I've had to deliver (by hand, but often email) invoices in Naira, FCFA, US Dollars, and Euros. But doing it manually takes time and effort, and […]







Read more
Career Development
A WMS Will Help You Generate ZERO COST Sales Leads [Hint: The best way to sell is to target a list of potential buyers who CAME TO YOU BY themselves, with your offers: Like I'm NOW doing with THE FARM CEO Newspaper!]









Below: Screenshot of my auto-generated website contact form database of over 500 people (with names/personal details hidden) from different parts of the world, who found my website (www.tayosolagbade.com) via my Web Marketing System (WMS) & contacted me about my products/services, over the years.







Read more