Category Archives: Self-Development

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Creative Thinking, Hard Work, and Blind Faith Will Defeat Adversity – ANY DAY! [Hint: Get Spontaneous Coaching to become a Master of Adversity (MA)™ ]

When you lack money, common sense dictates you get enough before traveling to another country doesn’t it. Of course it does.

Well, as described in a true 1999 story linked below, I did the opposite, with empty pockets, successfully.

How? Through Blind Faith (and I’m NOT talking religion): Blind Faith guides you to intelligently dispense with common-sense, doubt or fear, to pursue your goal (be it personal or business related), while BELIEVING that YOUR Creator will meet you at the EXACT point of YOUR need.

Note here that “intelligently dispensing with common-sense” in applying faith implies you will STOP “worrying/doubting/fretting” and LISTEN for insights – the tiny voice inside you – from the Creator on how to move forward in-spite of your handicap.

That often comes in form of subtle hints, suggestions, flashes of ideas: that’s Him ANSWERING your requests!

The problem is we often let worries, doubts and fears BLOCK us from “detecting” those insights, talk less of acting on them.

[NB: Here’s a warning: Unless you detect, and more importantly ACT on those insights He sends to you, you may find yourself unable to make useful progress, despite your best efforts: Not even when you get money!]

This is NOT textbook theory: I have experienced it countless times…

But it took doing it right, to begin to make sustainable progress in different endeavours.

Over time, my ability to succeed this way has caused some who know me to comment that I “create my own luck”.

I often try to explain – but most people fail to “get it”.

That’s why I write articles like this, every now and then, in the hope that some will come across it and LEARN!

Regular readers of my writing likely know it already. But in case you’re not one, I’ll tell you:

I am NOT religious – and have not been since 1989 (when I was 19 years old).

So this piece is NOT about religion.

I share here details of how – in 1999 – I gained life-changing insights into the what the Creator expects from us, if we are to get answers to what we want from Him!!!

My understanding continues to evolve till today, but the foundation was laid back then.

It happened when (having NO MONEY to pay my way after a 3 week stay), I embarked on a dangerous 12 hour overnight boat journey – under heavy rainfall – across the Atlantic ocean, in a desperate bid to return to Guinness Benin Brewery, in Nigeria’s Benin city, from Cameroon’s Douala.

[Full details of what happened/why are in my widely syndicated 2006 article – also published on Ezinearticles.com: Click to read.]

What I did that day by choosing to travel across the ocean under such risky conditions, even as I heard a radio report that some people had died when a boat capsized just few days before (!), would be called “foolhardy” or “crazy” by most people.

Yet doing so enabled me achieve my goal of resuming work from annual leave, on the very day and minutes to the time (2p.m) I was expected to resume as duty shift brewer!

After I arrived, my inner eyes opened, and I knew my life would never be the same again/

I have taken countless other risks of varying degrees, since then in different areas of endeavour, to succeed – in spite of daunting adversity – by doing what MOST sane, logical minded, “commonsensical” people would NOT do!

To put it another way: when faced with problems or difficulties, I often overcome them by taking calculated risks to do what MOST “right-thinking” persons would NEVER do.

The confidence – and conviction! – with which I keep doing the above, derives mainly from my experiences during THAT fateful journey across the ocean, when a guardian angel literally came out-of-nowhere to help me.

My understanding enables me achieve relentless advancement towards my goals, no matter the challenges, problems, setbacks or failures (aka temporary defeats) I encounter!

In other words, that “understanding” equips me to defy negativity in every shape and form it exists.

By implication, I defy evil and anything that goes against the will of the Creator for my life (because He never wishes us evil)!

I do this using a Positive Mental Attitude (PMA) that puts no hope in ANY man, but invests 100% faith in the Creator, while engaging in honest and hard work, based on creative application of intelligence.

Adopting such an internal state of mind attracts timely advancement opportunities, and insights for resolving inevitable challenges/adversity to you.

There are universal laws in nature, setup by the Creator, which make this possible.

If you abide by them, you simply CANNOT fail.

 

That does not mean you will not periodically struggle.

You will. As does every other human being.

But unless you do it wrong, your struggles will often be preparations for greater success held in store for you – IF you persist, and do not quit.

If you keep your PMA and continue having blind and unquestioning faith that the Creator will see you through, in-spite of any shortcomings you have, and because you NEVER do evil to others (which pleases HIM more than anything else)…YOUR success is inevitable!

I benefit from living this way: It is why I successfully defy negativity, evil, and anything that goes against the will of the Creator for my life – including attempts by ANYONE, big or small, powerful or not, to pull down, cheat or exploit me.

It is impossible for ANY true child of God to BE otherwise!

This is why I continue to record progress towards greater successes in EVERYTHING I do.

 

It is also why I AM a spontaneous, fearless and bold DOER of what is good and right, AND challenger of wrong doing wherever I find myself – even at the borders I cross so often.

Some who have experienced me in this mould, have had cause to ask: “Are you a lawyer or journalist? Do you work with SSS?” etc.

When I answer in the negative, they look at me in unending puzzlement.

Concerned persons have warned me of the risk and dangers associated with doing the above – that I could get attacked, or even killed.

But I always tell them I’m alive TODAY only because of the Creator – and NOT by the grace of ANY human being. I therefore will NOT let fear of human beings, stop me from doing His will

We forget that so often.

Our lack of faith makes us miss the point that if He does NOT permit it, even a loaded gun will fail to discharge its bullet load when pointed at YOU.

Isn’t that why we talk about “miracles”?

My life is full of miracles.

For instance, my demonstrated success in generating continuous passive income creating & selling my OWN 100% original and unique range of MS Excel-VB software online, as an African in Africa, is unprecedented.

Using it, I’ve defied conventional thinking in my society (where trust is VERY hard to win online), to achieve my financial goals, without needing to move around physically to win buyers’ trust.

And I do it so well that I’m attracting an increasingly global paying audience, who send payment to me via various channels, without meeting me!

Today, I have wonderful friendships with many of my past buyers – and we still have not met.

It’s the philosophy I’ve shared here that makes it possible for me to do all this.

But if you think getting where I am now, was easy, think again: I have invested MANY thousands of hours – unrelentingly – under the most discouraging physical, emotional and psychological conditions that most people would give up in, to KEEP GOING, until I broke through.

And I continue doing so even today.
That is to say, this kind of success did/does not come quickly, or easily.

Just the aspect o marketing my work by writing an article daily takes MAJOR effort, unless what you turn out is RUBBISH. To craft a compelling piece that commands the conscious attention and interest of others, on a regular basis requires having more than a passing interest.

This alone I have found most people unwilling to do – talk less of sticking with trying to create and sell custom MS Excel-VB driven software (like my Ration Formulator, Poultry Farm Manager, Payslip Generator etc) for N5k to N200k like I have now done many times – but which took me YEARS to get right!!!

So what was it that kept me going all those years when I saw little or no positive results to encourage me?

It was FAITH in the Creator – the unflinchingly absolute and unquestioning kind.

It goes without saying that I believed in myself and my ideas.

But most of all, I had FAITH that the Creator would SHOW me how to use my abilities, to succeed with my ideas…

The results I get today show that he has since done so, and continues to do so.

Anyone willing to LIVE this way will record similar if not better results – be it in your personal or business life.

It’s that simple.

Do you want to LEARN how to use the ideas I’ve shared here, to overcome ANY adversity (failure, disappointment or setback) you encounter in your life, like I have done for YEARS?

Click here to contact me about my Spontaneous Coaching for Mastery of Adversity(SCfMA)™ program.

I like to tell people that the highest qualification I have is an MA – but it is NOT the one we all know about.

This MA means Master of Adversity™ – and I earned it from my unpretentious studies in the University of Hard Knocks (aka Life or The Real World).

I recall being told in 2012, by a close relative who knew about the many ups and downs I’d suffered in business, that most as unmarried person would have gone crazy if they’d suffered half of what I’d been through.

Talk less of having to go through it like I had, with the added load of supporting (or being unable to support) my wife and kids as a result!

My MA “competence” is why nothing ever gets me down, no matter how difficult the circumstances I am faced with.

It is why I never ever gave up during the prolonged years of heartbreaking struggles I passed through, till I began to record sustainable success.

It’s ironic, but I was NOT born this way. I used to be quite fickle-minded and easily frustrated in the past.

But I LEARNED to be this way when I discovered that doing so helped me achieve virtually ANY goal I set for myself – even if I am ALL ALONE with no one to help me.

What’s more, I have studied many other authentic achievers within and outside Africa, by reading their life stories, and found that most had to BE this way too, to achieve the success that made them.

That’s why I know that anyone who is willing can achieve similar results.

So, I ask you: Are you willing to do what it takes to be a MA (Master of Adversity)?

If YES, Click here to contact me about my Spontaneous Coaching for Personal Success Achievement program – because an MA is a key benefit you will reap from going through that coaching program.

 

Excel-VB Apps Can be Made Networkable, to Enable You Remotely View & Generate Timely Reports for Decision Making

I’ve recently noticed a gradual increase in the number of enquiries I’m getting from online prospects, about my Excel-VB Poultry Farm Manager app.

Interestingly, more of them now ask if the app can work across an intranet. In other words, for those who have a network of interconnected offline PCs, or those who use apps that send and receive live updates via the web, the Farm CEOs ask me if my app offers similar functions.

Now, I could be wrong, but the more I get asked this question after I answered someone else not too long ago, in the affirmative, the more I cannot help feeling that the same people are the ones coming back through proxies to ask me the same question again.

Why would they do this?

Well I suspect it’s the same reason some of my past clients did so. Knowing that my app is built using MS Excel, which is NOT designed to be multi-tasking, they find it hard to imagine how ONE app like mine can possibly be used at the same time on multiple terminals across a network.

Rather than argue, I will simply tell the reader that I have done it more than once, and for GOOD pay too. Way back in paid employment I developed a Training Records Database application for use by departmental heads across the brewery via the intranet.

Each head was able to launch the app from where I’d placed it on the server, using the shortcut I’d placed on their PC desktops. They then quickly/easily generated training reports for individual employees in their departments, for printing.

Now, despite the fact that the above happened, it was only good for VIEWING and report generation/printing.

If data entry needed to be made, that had to be done by posting into the app on the server, and then advising ALL users to close and re-launch the app to view the latest updates.

As you can imagine that option did not appeal to the CEO of a hotel I got invited to build a Hotel Records Management System (HRMS) for.

In his case he wanted the different sections of the hotel where data recording happened (e.g. Accounts, Reception, and Bar/Restaurant) to post their data as and when needed in a way that would promptly reflect in the report generation interface of the app, once it is REFRESHED.

In my usual way, I thoroughly investigated the possible options available online until I found a perfect solution described by an Excel-VB developer named Pierre LeClerc.

Even though his method did not suit the hotel’s purpose, a little creative thinking quickly helped me develop an adaptation that did.

2 months later, I’d successfully trained the staff in the different hotel data entry sections, to use the app across the company’s intranet.

After overcoming the usual teething problems, they soon got up and running using the app. I still recall being asked by the CEO to call up the app on his laptop so he could view latest reports drawing from data being posted in the different sections.

It is the same method I used for the hotel that I would use as a guide for developing a network-able version of my Poultry Farm Manager app.

I cannot give details of how I would do it, but once completed, it would enable a Farm CEO readily access any latest posted data updates the staff may have done, from ANY terminal – including the web.

If you’re interested in using my Excel-VB driven Poultry Farm manager across a network, click here to send me details of your needs, and how you’d like me to help you.

In my response, I will send you a one page annotated diagram that depicts the approach conceived by Pierre LeClerc, which I modified to develop the HRMS mentioned above.

Below is a small version of the diagram:

Click here to submit your request to see the large version of this diagram: I will send you a one page annotated diagram that depicts the approach conceived by Pierre LeClerc, which I modified to develop the HRMS mentioned above.

The larger version I will send to everyone who submits this web form, will come with boldly written explanatory notes, labels and generic information.

Your Child Needs Strength of Character to Successfully Resist Corruption

No matter how intelligent/well schooled, creative, competent, well spoken and nice a person may be, if s/he does not have strength of character, all those aforementioned qualities s/he possesses will not matter.

Why?

Because it takes having upright morals/values and strength of character to navigate the good and bad, as well as right and wrong in the real world. And how well you do that ultimately determines how authentically successful you become in life.

But no one is born with strength of character, or the right conception of morals and values.

It’s society that teaches each of us what they are. Right from childhood in our parents’ homes through school, till we arrive adulthood in larger society.

As a child I spent my early years (10 to 16) getting into – often spectacular! – trouble (causing my parents major embarrassment) because despite being given the right exposure at home, I repeatedly let peer pressure and influence push me to act contrary to what I’d been taught about doing right and wrong.

Luckily for me, the Nigerian society back then still practiced what I like to call “Societal Parenting” – in which a child that misbehaves away from home gets promptly corrected by other adults/parents/strangers.

They then report his/her misconduct to his/her parents who go on to reinforce the corrective feedback to the child.

I share 5 such true stories from my childhood, in my Best Practice Parenting book titled (Kukuru Danger).

The book is dedicated to all those uncompromising adults and parents who diligently pulled me back in line each time I derailed while I was away from my parents.

Without their efforts, I doubt I would ever have gotten the awakening that has since led me to reform myself into an uncompromising stickler for doing right at all times, no matter how hard it may be.

Doing the above requires a clear sense of right and wrong.

The moral upbringing given me by my parents and the larger society helped cement my character, which in adulthood now equips me to do right when it matters, regardless of the circumstances I may find myself.

For instance, my ability to overcome years of prolonged heartbreaking struggles as a start-up entrepreneur unwilling to do crooked business in a society where that prevailed, is due to that foundation of sound character that I established in my formative years.

Today I enjoy authentic non-corner cutting success providing my unique range of unconventional Excel-Visual Basic software (like my popular Ration Formulator and Poultry Farm Manager apps), Information Products (like the Feed Formulation Handbook), and services to a global paying audience.

To get where I am now however, I had to fight many attempts to make me compromise and do crooked business – especially during those years that I still focused my efforts exclusively on selling offline.

As a result, I suffered severely prolonged lack of money and humiliation as a result, to the extent that I could not fulfill my obligations to my wife and kids.

I’ve shared true stories in past articles about this, and how my siblings and parents had to bail me out time and time again.

If you’ve read some of them, you’ll know that I described myself as being the “Bambiala” (aka beggar) of my family during that phase.

I also noted how some friends and relatives repeatedly told me I could not make useful progress if I insisted on NOT doing things like over-invoicing to get assigned projects by decision makers in some (not all) companies. But I refused and kept looking for alternatives.

Eventually, through a process of trial and error in using the web, coupled with creative thinking in showcasing solutions I offered offline to an online audience of pre-qualified prospects, I’ve gradually built a passive income generating system that continues to evolve today(which I now teach others about)!

Using it has helped me limit exposure of myself to the offline annoyances I faced in the past, and I am better able to reap rewards for the work I do, without needing to compromise on my morals or values.

All this courtesy of the positive character moulding impact of Societal Parenting on me, from my childhood.

Sadly however, things have seriously deteriorated – on the Societal Parenting front, since I had my childhood experiences.

It’s so bad now that adults and parents today often openly engage in teaching kids to do wrong e.g. to tell lies, bear false witness, deceive, scheme, and to be lazy or detest hard honest work for reward etc.

And it shows in what we see daily around us.

Youths who prefer to cheat to pass exams (actively aided by parents in collaboration with invigilators), who enjoy living on the wrong side of the law doing email fraud. Young female students who engage in sex for money or marks, and male counterparts who become campus cult members and inflict bodily harm on peers or even kill them when they disagree.

That’s to mention just a few!

Simply put, today’s Nigeria is brimming with human beings the larger majority of whom have seriously warped morals and values. This distorts or clouds their view of what constitutes right and wrong, effectively making them unreliable where decision making to uphold the law in words or action is required.

Now, apart from the nuisance they cause, the presence of this majority also poses a danger of corrupting influence on the impressionable minds of kids.

Not just their own kids, but more importantly the kids of the minority who still uphold the right morals/values and who teach their kids to do the same.

I happen to belong to that minority, and my concern about the above makes me limit my kids’ interaction with their peers in the Nigerian society. To do this I have taken certain drastic steps that’s gotten close relatives worried that I’m being too extreme.

But engaging the kids in discussion about societal happenings has revealed very clearly that my concerns are NOT unfounded.

Let me share one true story to illustrate what I mean…

I recently asked my 16 year old son if he knew about special centers where exam mal-practices were openly carried out in the country.

This is something that’s earned Nigeria Number 1 ranking amongst ALL countries that enroll students in the West African Examinations Council exams. The media regularly reports it.

He replied that some of his friends had told him about such places and practices, but that he had not personally seen any instances where it happened.

I then asked him if he felt what he’d heard that people like parents and invigilators did there (telling students answers to exam questions), was right.

His answer confirmed my suspicions about how open occurrence of wrong doing can make young people who grow up in such an environment, come to accept them as normal.

He said (his exact words):

If it was not right, I don’t think they would do it so openly.

I could not believe my ears.

He had said it with an innocent look in his eyes which confirmed he actually did not know what was being done in those centers was wrong!

But I understood why he saw it that way. The impunity with which it was all done, and the fact that there was rarely any news that culprits were caught or punished made it appear to him that it was okay!

Unregulated exposure of impressionable minded children to unethical acts on a regular basis, can cause them to get so used to it that they think it’s normal.

That day, my determination to counter the corrupting influence of the society on them was renewed as a result of that incident.

I promptly called his siblings to join him and proceeded to explain to them why such practices were VERY wrong, and why it was important that they ALL never accept to see them as being otherwise.

To encourage them, I told them of the many instances I had suffered harassment in my personal and work life for refusing to do wrong that others did, and how staying firm that the Creator would open alternative doors for me to follow, yielded positive benefits for me, time and time again.

What could be worse than a brilliant child with wonderful God-given talents and abilities who grows up learning to see hard work as needless and corrupt enrichment as worthwhile?

I refuse to let it happen to my kids.

And I will continue to take every step I feel necessary to TEACH them why they must not be that way, and also shield them from such corrupting influences, UNTIL such a time that I am convinced that they have developed enough strength of character to RESIST it all.

I suggest you seriously consider doing the same – IF you want to have peace of mind regarding your child’s LONG after s/he leaves home.

Those who do it right will never be afraid of getting news that their adult children have been found engaging in unbecoming conduct.

They will confidently say: MY SON OR DAUGHTER would never do that, and stand by their child no matter what.

I want to be able to do that.

Do you?

THE FARM CEO (Issue 16): Made in Africa Talking Cars, Animal Reproduction Boosting Extracts & Incubators by a Church Leader?!, World’s 1st Fish Farm in Shipping Container: A South African Invention, New Innovations to Reduce Harvest Loss, Aquapod System That Can Enable MARINE Fish Farming by Africans?, Kenyan Invention: Egg Monitoring Kit to Check Egg Fertility/Assess Incubation Progress

[Tagline: If it can help your farm business, you’ll find it in THE FARM CEO™ Newspaper ]

Preview (Issue No. 16):

Multi Award Winning West African innovator makes modern talking cars with 100% locally made engine blocks/parts; TVs controlled by clapping, plant extracts that boost livestock reproduction 4 times over & over 100 more.

Featured on BBC, Agence France, Aljazeera. Watch for details in this new issue of the Farm CEO newspaper…!

Here are the headlines, reviews – and links – for this week’s featured news items:

[URL] Made in Africa Talking Cars, Animal Reproduction Boosting Extracts &  Incubators by a Church Leader?! P.1

[URL] World’s 1st Fish Farm in Shipping Container: A South African Invention P.2

[URL] New Innovations to Reduce Harvest Loss P.2

[VIDEO] Aquapod System That Can Enable MARINE Fish Farming by Africans?  P.3

[URL] Kenyan Invention: Egg Monitoring Kit to Check Egg Fertility/Assess Incubation Progress P.3

Below: Screenshot of the cover for Issue No. 16 of THE FARM CEO (Monday 21st September 2015)

Screenshot of the cover for Issue No. 16 of THE FARM CEO (Monday 21st September 2015)

Subscribe to THE FARM CEO, and get this new issue, as well as ALL back issues, in addition to your full subscription of 48 weekly issues.

1) Useful feed formulation/other findings from trusted sources

2) Cost-saving ideas from farm visits as I travel across West Africa.

3) Ads by farm providers/suppliers of all genres.

4). Special promo price offers of my Software and Book products

Full details at http://tinyurl.com/TheFarmCEO

1 year’s subscription = 48 issues.

Subscription Fee = $36 USD (approx) N6.8k [You get my $82 USD Feed Formulation Handbook FREE, as well as FREE Bi-weekly ads for YOUR biz]

ARCHIVES: Click here to view previews of ALL past issues of the newspapers

Authentically Successful African Billionnaire Shares True Life Stories In a Series About Fighting Corruption to Succeed in Business [Econet Wireless Founder, Strive Masiyawa Sets an Example Worth Emulating by Business Leaders Worldwide]

Strive Masiyawa, billionnaire founder of Econet Wireless recently began writing a beautifully eye opening and educative series on the subtle shapes and forms in which corruption happens in business here in Africa – and I’m ecstatic he’s doing what he promised!

Thank heavens he’s a globally reconized billionnaire who rubs shoulders with authentically successful others (like Richard Branson) AND he’s also well known for being very pious and strictly honest in all his dealings.

If not for the above, coupled with well known true stories about how he successfully defeated corrupt state sponsored attempts to stifle his business right from his startup years, Masiyawa would by now have probably been accused by those with vested interests, of being “jealous” or “bitter” or “frustrated” etc.

That’s what those who benefit directly or indirectly from corruption readily say about those who speak out against it.

I’ve written about this great man in the past, noting that he is one truly authentically successful entrepreneur billionnaire African that I reckon with.
.
Most of the others are phonies: What he is saying about corruption is how they make their own money!

Hopefully the young Africans who eagerly click LIKE on Masiyawa’s anti-corruption anecdotal series on Facebook, will remember to walk their talk when faced with the social pressures back in their respective societies and communities.

I say this as one who has had to pay the price for doing so in my personal and business life for over a decade, and gotten mocked or criticized for doing so by most of my peers and younger others.

It is NOT easy to do.

Incidentally, some of the youth want to understand better how corruption happens and why they must resist it.

For instance one young Nigerian, few weeks back, when Masiyawa announced his intention to start this series, had commented that he looked forward to reading about why Masiyawa’s Econet Wireless business failed in Nigeria.

It’s the same question another billionnaire – Richard Branson – has had to respond to, in discussing the demise of the Virgin Nigeria venture he once operated in a partnership with that country’s government.

I certainly hope Masiyawa shares the details of what happened during that period he ran Econet Wireless in Nigeria!

Now, I hinted at it above, and Masiya himself has noted also, that following this true and honest (zero-tolerance-for-corruption) path will not be easy. He pointed out that you may lose friends, lose business/money and it could even cost you your life. Yet he recommends that you stay firm and do it anyway!

I agree with him, and the growing success, and significance I enjoy today for what I do, though long in coming, is proof that anyone who stands boldly against corruption with firm faith in the Creator, combined with a willingness to work hard and be creative, will NEVER fail.

Click here to read his 2nd anecdote, about corruption that happens when Commission Agents win goverment contracts by cutting crooked inside deals on behalf of “foreign partners” they represent.

For me, Masiyawa now stands head and shoulders above many other business owners in the world for being willing to stick his neck out in this manner, to EXPOSE inside details of corrupt dealings he has encountered and rejected on the way to becoming a billionnaire.

Through him, more Africans will learn that it is possible to get truly rich without engaging in any corner cutting – unlike what so many misguided friends, clients, and even very close relatives, some elderly too, kept trying to force me to accept.

I never did, and some resent me for it, to the extent that they still look for ways to pull me down, till this day.

Yet I’m doing better than ever, because I used my creativity, with lots of hard work, coupled with blind and unquestioning faith in the Creator to develop a unique system that enables me earn over 80% of my income online.

I recall that at a point back in 2004 or so, I took my fight against corruption online by launching what I called a Beat The Nigerian Factor (BTNF) mini site, where I published examples of corruption I encountered.

That’s why I love what Masiyawa is doing so much!

Anyone who is willing can find a way around corruption. The way I see it, Strive Masiyawa’s accomplishments offer the needed inspiration to do it, and his zero cost “lectures” provide the required guidelines you can follow to succeed

.

That means you now have no excuse to NOT do it.

The ball is in your court.

Will you join us to help kick corruption permanently out of Africa?

I hope you do, and the following quote by Masiyawa indicates he does too:

It’s time to play by a different (ethical) set of rules”

Click here to read his 2nd anecdote, about corruption that happens when Commission Agents win goverment contracts by cutting crooked inside deals on behalf of “foreign partners” they represent.

No. 211: The Key to Sales and Marketing Success

 “Talk to a man about himself and he will listen for hours.” – Benjamin Disraeli

The foregoing quote offers potentially useful insights into how to make your sales and marketing communication successful in winning buyers.

Quick Take-Away: You want to read this piece if…

A. you need ideas to get started selling your products/services.

B. you’re already making sales but would like to sell more, with less effort and at less cost.

SCROLL DOWN TO READ FULL ISSUE

Click now to view the latest issue of Tayo Solagbade's Public Speaking IDEAS page

Tayo K. Solagbade’s
Weekly Public Speaking/Web Marketing IDEAS Newsletter

Date: Monday 21st September 2015

No: 211

Title: The Key to Sales and Marketing Success

Author & Publisher: Tayo K. Solagbade [Tel: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic) ]

Blog URL: http://www.tayosolagbade.com/sdnuggets

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1 of 2: PUBLIC SPEAKING – The Key to Sales and Marketing Success

“Talk to a man about himself and he will listen for hours.” – Benjamin Disraeli

The foregoing quote offers potentially useful insights into how to make your sales and marketing communication successful in winning buyers. I explain below.

Quick Take-Away: You want to read this piece if…

A. you need ideas to get started selling your products/services.

B. you’re already making sales but would like to sell more, with less effort and at less cost.

What I share here I learned the hard way – as a struggling entrepreneur who could not support his family, talk less find funds to pay for marketing or advertising!

In other words, all I had was the opportunity to access the web at N100 to N250 per hour (depending on the café I used), and to try promoting the solutions I offered via self-taught web design and web marketing skills.

Things did not work out for A LONG time, for me.

I recall in 2005 or so, I got to a point where after exhausting my own funds, I would sneak into my wife’s purse and take N100 from the little she’d kept saved there, so I could work one extra hour in the café to try a new idea I had.

Most times after doing that bad deed, I came home with nothing to show for it, and to get some MAJOR LIP from my wife, for taking her money!!

That’s all way back in the past now. But I share these details, because today when I create promotional stuff that I use online people who watch me do it, comment that I do it effortlessly.

I tell them that’s because I learnt to use Photoshop to create graphics and Macromedia Dreamweaver (today I use Joomla! and WordPress) to build websites, NOT because I wanted to, but because I did not have the money to pay a web designer I’d approached to do it for me.

What was more, despite my best efforts, nobody I knew and talked to was willing to give (or lend) me the money to pay the guy.

But being the self-driven independent minded thinker I’d always been, I ignored suggestions that my business idea was bad, and resolved to learn to do it myself.

Some experts believe that it’s best to focus on what you are best at, and to sub-contract the rest to others. I argue that THAT depends on what part of the world you are in, and how reliable the people you have to do that with are.

In my part of the world, the idea of using Virtual Assistants and the like for building my kind of knowledge based business is often an invitation to trouble. Quite often, it’s either you get lots of disappointments or worse, your material could get “stolen”.

I exaggerate NOT. It almost happened to me: TWICE!

So that’s why/how I learnt to create my own promotional materials for use online.

But acquiring the skills only addressed one dimension of the problem. By the time I began using those skills, I soon realized I needed to find a way to get my target audience the pay attention, and at some point RESPOND to my offers (e.g my Excel-VB Ration Formulator, and the popular Feed Formulation Handbook).

Which brings me to the major mistake I see lots of people making when trying to sell.

They are always too focused on themselves, and what they want you to buy. The rarely invest time, effort or energy to INVESTIGATE and accurately identify what you need – or how best to communicate with you (i.e their target audience).

For instance, every now and then I get emails, phone SMS messages, facebook messages etc, in which some product or service offer is made to me.

What always strikes me as odd, is the fact that those who send such marketing messages do so as if they assume they are the only ones, who do what they do and that their offers are irresistible.

Yet when one checks, they offer no compelling reason to choose them over the other providers who sell (what often appear to be) the exact same thing.

Little or no attempt is made to build a relationship or establish some trust. They just write and ask you for business without preamble.

To borrow an expression from Fela Anikulapo Kuti: JUST LIKE THAT!

And that’s the mistake many make.

Even when YOUR offer is free, that approach will rarely work with a discerning prospect.

Smart business persons who are clued up about what it takes to win buyers over, know that the most important thing your sales and marketing communication MUST do is answer the question: What’s In It For Me (WIIFM)?

When conceiving your sales and marketing message, you MUST focus on giving a compelling answer to the WIIFM question in the mind of your target audience.

People often make the mistake of thinking they need to talk about themselves, and how good they, their products, and their certifications are, to convince buyers.

In reality however, if you want to attract high profile buyers who will spend good money to buy from you, the KEY is to tell them how you can help them solve a problem they have!

To do that you must develop a system to discover what problems they seek help with. Then using that information you get as a guide, you will tell them what your product/service can do for them along the lines of interests you know they have.

Quite often this process will not happen instantly or overnight. Instead it will take time and effort, possibly over a period of hours, days weeks or even months.

But the good thing is that once you succeed in gaining the right insights into what the prospect needs, you will be able to repeatedly use what you learn to sell and resell to them!

In fact, as long as you continue to create solutions that work, to meet the needs you identify your prospects have, selling to them will often be near-effortless.

This is what many people trying to sell tend to miss – because they are often in a hurry to sell.

However, unless you have a captive audience and a product/service that no other person offers, you simply cannot succeed by “hurrying” prospects to buy.

If you want cost-effective and sustainable success in selling, you cannot work that way!

What you can do…

I once came across a quote that read:

“People don’t care how much you know, until they know how much you care” – Anonymous.

The above words underscore the point I’m trying to make here. But it’s not just the quote that convinces me of what I say here.

It’s the repeat success I continue to record in selling a growing range of mostly digital products and services, to an increasingly global audience that tells me it works!

Let me illustrate based on what I do…

When someone who came to you 2 weeks ago, and asked for details and prices for 2 products s/he discovered on your site via a Google search, goes silent after you’ve responded with details (and a phone call), one would be tempted to assume s/he has moved on.

Yet, time and time again such enquirers have returned weeks, months (even years!) later, to buy those same things they asked about, from me, as if they never left.

I have written several true stories about this in the past – including one that mentions Oladipo Mann who came back about 3 years later!

The key to my success in winning buyers over this way has been my ability to communicate along the lines of what interests them, even when they seemed to have “gone”.

How do I communicate with them when they go away- you wonder?

It’s simply by using a Web Marketing System (WMS), which has at its heart a routine of regular publishing of useful content, that continually invites those who interact with it, to part with their contact details – email addresses and phone numbers especially – via a web form (like this one).

When they do that, they get added to my mailing list database, to which I routinely send broadcasts about my new content as it is published online.

Due to the fact that most of my content is often designed to inform, educate and empower my target audience (i.e. answering the WIIFM question, the subtle effect over time is they begin to LOOK FORWARD to it.

And since I creatively insert references to solutions I offer, in the body of the content I send out, THAT keeps the interest they have alive – in their subconscious.

Over time, they begin to TRUST me, because I am telling them things that interest them, and which they find potentially useful.

Since my focus is never on selling, but on educating them, to do what they do better, including seeing why they’re better off buying from me, I feel no need to chase them…

As Jason Leister so often warns in his newsletter, “chasing” prospects or clients to buy often causes them do the exact opposite (i.e run away!).

Many people who want to sell fail to get this!

The approach of communicating to answer the WIIFM question eliminates the need to chase – and it is the key – the secret! – to sales and marketing success.

You simply keep doing your thing as described above, till your target audience arrives at a psychological point of conviction where s/he decides to ask YOU for payment details.

As long as you make sure the content you send to them is relevant and of high quality, it’s only a matter of time before this happens.

Final Words: To end, I reproduce the quote I began this write-up with…

“Talk to a man about himself and he will listen for hours.” – Benjamin Disraeli

From what I’ve shared above, it’s obvious that this quote explains why answering the WIIFM question in your marketing communication, works. You may therefore want to keep it in mind, when carrying out your sales and marketing tasks in future!

RELATED ARTICLES

1. No. 105: Chasing Clients Will Cost You Profits (A True Story)

2. Can You Be Trusted?(Real Life Farm Business Sales Conversations With People Just Like You)

*******

This newsletter (which I use to promote Burt Dubin’s Speaker Mentoring Products/Services) serves

experts-who-speak. Starting – Monday 13th April 2015 – it MORPHED in name and content served, to a 2 part Speaking/Web Marketing IDEAS newsletter, to better serve them.

You just read the “Public Speaking IDEAS” part above. What follows below is the “Web Marketing IDEAS” part.

*******

Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how

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Burt Dubin’s monthly Speaking Biz Strategies Letter

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2 of 2: WEB MARKETING: To Achieve Sustainable Success, Closely Monitor News About Current Affairs and

Politics! [FREE MP3 DOWNLOAD]

“If you want to achieve sustainable success in business (especially in a volatile market place like Nigeria), it’s in your best interest to develop interest in

current affairs and politics, because those are the two key ingredients that really keep this country from having a stable sociopolitical climate.
And for as long as that stable sociopolitical climate does not exist, every person running a business will probably have to sleep with one eye open.” – Tayo K.

Solagbade

It’s FREE for all my Web Marketing/farm business clients, and ALL members of my Inner Circle as well as for ALL subscribers to THIS newsletter.

If you are not yet ANY of the above, just send me a message here to let me know.

If you want me to send you the full MP3 recording, just say so in your message.

NB: If you’re already a client or subscriber, email me via tayo at tksola dot com and let me know you want it

Alternatively, click here to request the FREE MP3 DOWNLOAD.

******

SPECIAL OFFER TO READERS OF THIS SPEAKING/WEB MARKETING IDEAS NEWSLETTER

Did you know that as an expert in your field you can make more money by speaking professionally? Or do you already speak-for-money, but want to know

how to do it better AND/OR how to make more money even when you do not speak?

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you do 1 or more of the following:

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2. Purchase Burt’s Speaker Mentoring Products up to $500 USD or more (click here to see a popular one)…

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HERE’S AN ADDED BONUS YOU GET FROM ME, IF YOU BUY FROM BURT…

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Question: But who is Burt Dubin, and why do I (Tayo K. Solagbade) think you should you learn from

him?

Answer: Burt is a 3 decade veteran in the professional speaking business. After achieving top level cross continental success as an

expert-speaker, he has established a reputation for mentoring some of the highest paid speakers in the world. He owns SpeakingBizSuccess.com, SpeakingSuccess.com and BurtDubin.com.

Burt helps those he mentors (experts-who-speak) to Position, Package, Promote, and Present* themselves successfully to clients (*He calls

them the 4Ps). That’s why it’s no surprise that on Burt’s website, considerable space capital is devoted to useful business marketing articles as well as products.

It might also interest you to know that MANY years back, Burt established himself as one of the best marketing minds in the world. To really put this FACT in

proper perspective, I’ll provide more specific details in form of an example.

A few years ago, Burt contributed an article to a powerful publication titled “The Most Effective Articles Ever – By The World’s Top Marketers“. That 574 page ebook features timeless marketing advice from 71 of the world’s top marketers – including Jack

Trout, Joe Vitale, Yanik Silver…and Burt Dubin.

That’s ample proof that (in addition to Public Speaking), Burt would be a great resource to learn business marketing from!

Full Disclosure: I represent Burt as Sole Agent for his products/services, which means if YOU buy from him, I get paid.

But that’s NOT the main reason I represent and recommend him. I have benefited in many ways by learning from Burt. Through his writing, his audio recordings,

and from directly relating with him.

Before we teamed up in 2011, I’d been studying his work and adapting it to succeed in my work from way back in 2002. It does not matter what part of the world

you’re in. If you know how to adapt them to suit your peculiar local needs, Burt’s ideas and strategies WILL work for you. I am living proof of it!

That’s why I never tire of CONFIDENTLY recommending him to others.

If you need help putting the ideas shared above to use, let me know HERE.

Click here to tell me which of Burt’s speaker mentoring products or services you are interested

in.

*************

Learn about Burt Dubin’s speaker mentoring products (books, audios etc) below…

If you need help purchasing ANY of Burt’s products (like “Presentation

Magic”), call me on +229-66-122-136 (in Benin Republic, my base) or +234-803-302-1263 (in Nigeria)  or email tayo@tksola.com

Have a great week :-))

*************

SPECIAL PRODUCT FEATURE

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So, with diligent persistent application of what you learn you’ll start (as Burt says)…”bringing home high speaking fees”…whether you speak or not…in

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*************

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for Africa Based Experts
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Useful Resources for Speakers

Burt Dubin works with people  who want to be speakers, and with speakers who want to be masters.

Showmanship  Strategems

177 Wow! Wow!

Showmanship Stratagems

Discover these secrets of making your programs more interesting and valuable to your clients and audiences now.

more information

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Burt’s Flagship Album

This is the product to own if you can own only one. Why? Because in it you discover principles of platform

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With its Money back if not delighted Guarantee hardly any are returned.

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Presentation Magic -  Speaking Business Success

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No copy of this 2 CD program and 50 page Learning Guide has ever been returned.

more information


Smart Exercising Will Keep You Fit, Healthy and Alive - Click to read

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NEW: Speaking Ideas: 25 Articles and True Stories for Experts Who Speak and Those

Aspiring (Volume 1)

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NEW: KUKURU DANGER™: 5 True Stories

About the Adventures – & Misadventures! – of a School Age Child Trying to Find Purpose in Life

lick  here to download your FREE 20 Page PDF Chapter preview of my latest Book" titled "KUKURU DANGER™: 5 True Stories About the Adventures - & Misadventures! - of a School Age Child Trying  to Find Purpose in Life

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THEY WROTE…


“(Tayo Solagbade) is amazing and I think he is going to produce some impressive results online…” – click here to read full comment by Patrick Meninga (US based 6 figure income blogger who gained fame for building a $2,000 per month adsense website and selling it for $200,000).

—————————–

“Tayo, I honestly believe you are one of those who will succeed at anything he does. Your commitment and effort has been outstanding….Thanks for all your hard

work since I’ve been here – you will be sorely missed. I don’t need to wish you good luck, you have the ability to make your own luck. – Andy”(R. Jones)*

*Operations Manager, Guinness Nigeria Plc Benin Brewery, December 2001 (Handwritten comments in farewell/xmas cards sent to Tayo Solagbade following his resignation to

start his own business).

———————–

Click here to contact Tayo… 

SD

Nuggets Blog™

New posts from last week that may interest you! *
Public Speaking[Monday]:

[Tuesday]:

[Wednesday]:
[Thursday]:
[Friday]:
[Saturday]:
Want me to write for you? Click here to send me a message

www.tayosolagbade.com - Invite me to Speak...click here!

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Sole Agent For Burt Dubin’s Speaker Mentoring Service In Africa

Mobile: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic)

http://www.tayosolagbade.com

Tayo K. Solagbade is a Location Independent Performance Improvement

Specialist and Multipreneur (i.e. a highly versatile/multi-skilled entrepreneur), with a bias for delivering Best Practice solutions to

Farm Businesses and others.

Since 2002, he has earned multiple streams of income providing individuals and organizations with personal development training and coaching, custom MS Excel-VB solutions, web marketing systems/web hosting,

freelance writing services, and best practice extension support services (for farm business owners).

Tayo is the author of the Self-Development (SD) Bible™ and the

popular Livestock Feed Formulation Handbook. He is also the developer of its accompanying Excel-VB driven Ration Formulator™ and the Poultry Farm

Manager™ software.

He has delivered talks/papers to audiences in

various groups and organizations, including the Centre for Management Development, University of Lagos, Christ Baptist Church, Volunteer Corps, Tantalisers Fast Foods

and others.

In May 2012 he was the Guest Speaker at the Centre for Entrepreneurship Development’s Annual Semester Entrepreneurial Lecture at Yaba College of Technology in Lagos.

On 1st April 2013, Tayo (who reads, write and speaks the French language) relocated to Cotonou, Benin Republic to begin slowly

traveling across the West African region.

His key purpose is to deliver talks, seminars

and workshops on his key areas of focus and interest to interested audiences (Email tayo at tksola dot com for details).

In a previous life, before leaving to become self-employed, Tayo served for seven years as a high performing manager in Guinness Nigeria. He rose from Shift Brewer, to Training

& Technical Development Manager, and then later acted in senior management roles as Production Manager and Technical Manager.

He is an Associate Member of the UK Institute & Guild of Brewing, a 1997 National Finalist of the Nigerian Institute of Management’s(NIM) Young Managers’

competition, a Certified Psychometric Test Administrator for Psytech UK, innovator of Spontaneous Coaching for Self-Development™ (SCfS-D™), and Founder of the Self-Development Academy Limited.

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Daily Self-Development Nuggets blog – on which he also publishes his Weekly Public Speaking IDEAS

newsletter(which he uses to promote Burt Dubin’s Public Speaking Mentoring service to experts working across the African

continent).

You can connect with him on Twitter @tksola.com and Facebook.

Visit Tayo Solagbade Dot Com, to download over over 10 performance improvement resources to boost your

personal and work related productivity.

====
[IMPORTANT NOTE:====

On 4th May 2014, Tayo’s 9 year old domain (Spontaneousdevelopment dot com), which hosted his website, was taken over by Aplus.net.

Within a few days however, Tayo used his advanced self-taught web development skills to build a SUPERIOR “reincarnation” of it the website http://www.tayosolagbade.com.

But updates are still ongoing to URLs bearing the old domain name in most of the over 1,000 web pages, and blog posts

he’s published.

If you experience any difficulties finding a page or document, email Tayo at tksola dot com.

Click “Tayo, What Happened to

SpontaneousDevelopmentDotCom ?” to read a detailed narrative about how the above event occurred :-))

Here’s an article Tayo wrote, to inspire others to defy adversity, and bounce back to even greater reckoning at what they do EVERY time:

Succeed by Emerging from Adversity Like a Phoenix

(TayoSolagbade.com launches extra Hosting plan with FREE Web Marketing!)

And he wrote the one below, to explain why losing a domain name, no matter how old NO LONGER determines your online success or otherwise:

A Proven Strategy to Find Profitable Buyers Regardless of Your Domain Name

==================

View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google Plus

 

 

If You’ve Done Everything But See No Results, Do THIS!

There’s a spiritual dimension to authentic success achievement.

Note however that this has nothing to do with a person’s religious bias, and everything to do with his/her ability to successfully connect with the Creator and tap from the unseen depths of His wisdom to gain needed insights to better decipher what to do at various stages in the pursuit of worthwhile goals.

Sometimes you will have done all that can be done on the physical plane…

Not everyone readily realizes this truth. And those it occurs to often find it hard to accept.

Yet it cannot be denied. Many authentically successful achievers have confirmed the role that an intangible yet powerful force played in their lives.

Some have called it luck or coincidence while others called it God, the Infinite Intelligence etc.

We all tend to have names for factors that help turn our fortunes around for the better, at that crucial moment when we’ve done all we know how to do, using everything we have, with little or nothing to show for it.

To borrow an expression from the great Emerson, at that point we would be at our “wits end”.

For the uninitiated, who are not familiar with the process of connecting with the creator, they typically end up going into a state of panic.

But that never helps and only creates more confusion.

It’s circumstances like the above that make some people get described as running around like a “headless chicken”.

But those who learn to connect with the Creator experience the opposite.

They are able to attain a level of spiritual understanding that gives them confidence in the face of uncertainty, no matter how prolonged.

So, rather than be seen running around in a confused state of panic (like the proverbial “headless chicken”), they instead exude an outward calmness in the pursuit of their goals, regardless of the delays, disappointments or setbacks they encounter.

Persons able to remain firmly in control of themselves in trying times like the above mentioned (by applying undying faith while waiting for breakthrough), are the ones most likely to achieve sustainable long term authentic success at whatever they do.

Use Learning Events to Make More Money from Your Book

One of the advantages of Self-Publishing your physical book using Print-On-Demand technology, is that you spend very little to get it in print, and then get to buy it as the author, at the cost price.

This gives you good margin to play with in selling the books.

For example I recently sent a client I helped ghost-write and publish his book the following message, based on the above:

You can buy your books at your author cost price of $3 US dollars, instead of the $10 US dollars selling price!

That means you only need $60 US dollars, instead of $200 US dollars, to get the 20 copies you now want.

But you must add the shipping cost to it – and that has to be checked online at the payment processor. It probably won’t be much different from the $56 or so that they charged for the last order.

So you should be looking at spending $60 + $56 = $120 USD minimum to say $130 or worst case $140 USD, depending on what they charge to ship the 20 copies.

Note however that you also have to factor in the charge for the payment processing platform you use. If I recall correctly, Paypal charges 5% of total payment you make, which is not much of course.

Whatever happens, you will still make major savings, and that low price of $3 USD per book will enable you sell at more attractive prices.

The above is already attractive, but you can get even more…

For instance, by the time you take advantage of bulk discount options often on offer, from publishers like Lulu.com, the margins you enjoy can ramp up in an even nicer way!

Having said the above, rather than sell your books directly, you can make even more money and marketing impact simultaneously, by organizing a learning event to educate people who fit the target audience profile of your book.

It could be a FREE or paid lecture, workshop, or seminar.

Personally I prefer using a FREE or low priced learning event, which interested persons can gain access to by buying the book at a price below the selling price, but above the cost price you purchased bulk copies as the author.

The advert or promo for the event would offer the book at a reduced price, to all those who register to attend. They would have to make payment for their copies before the event, and then come on the d-day with any questions they have, which you would then answer, after your short presentation based on the book.

You would end by mentioning services you provide…

From there some could even hire you to consult for them.

To boost the marketing impact and create more awareness, you could give free invitations to journalists from media houses to attend.

If they like what they see or hear, they would broadcast in their media – but you would not have to pay them.

The planning for this must be done right though, and you could even hold it at regular intervals, say monthly, at different locations, to create awareness.

I used this to sell my books in the past. It works.

I call it Public Speaking for Business Marketing (PSfBM). It is a better way to sell your book. It helps you kill more than 1 bird with only 1 stone.

Click here to request a copy of my PDF report on using Public Speaking for Business Marketing (PSfBM)

COMING SOON: Best Practice Farm Business Support Centre for Farm CEOs – Benin Republic

COMING SOON: Best Practice Farm Business Support Centre for Farm CEOs – Benin Republic. This centre will be based on a piece of land to be purchased in Benin Republic (tentatively in the Seme border town area).

It will…

1. Provide real world relevant findings from pilot scale performance improvement trials in least cost Feed Formulation using locally available, low cost alternative feed ingredients.

NB: A key aspect will be the use, and continual improvement of the popular Excel-VB Ration Formulator app – especially to cater for in-depth amino acid balancing in formulating cost-effective balanced rations.

2. Offer coaching for Farm CEOs on Best Practice Farm Business Operations Management & Marketing in Livestock and Crop Production

3. Operate rabbitry, poultry, and fish production enterprises on a micro to small scale to showcase the potentially useful findings recorded by the centre.

NB: The existing Poultry Farm Manager app will be used and continually improved, while similar apps will be built for rabbit and fish production – which over time will be offered to interested Farm CEOS

4. Run a farm-based restaurant and bar designed to showcase how farms can earn extra income by processing their farm produce into products for sale in farm shops.

5. Publish The Farm CEO™ newspaper to disseminate latest news about findings, innovations and potentially cost-saving ideas from work done at the centre, and those reviewed elsewhere.

6. Offer limited accommodation facilities to members who wish to sleep over for learning events or leisure.

7. Provide on-demand Internet access, as well as transportation, for interested members – including pick up from, or drop off at the airport or the border.

8. Take on custom software or information product development projects from members, if enough of them show interest, and make the finished product available to them at low to zero cost.

9. Enable ALL members purchase the centre’s Farm Business Support Software (e.g. Excel-VB Ration Formulator, Poultry Farm Manager, Rabbitry Business Manager, Fish Farm Manager) and Information Products (e.g. Feed Formulation Handbook, Best Practice Farm Management 4 part E-books series, business plans etc)

10. Deliver on-demand practical coaching for Farm CEOs (including on-site technical support) on the development and implementation of a Best Operating Process Management System (BOPMS) for Farm Business Performance Improvement.

[Updated 1st Oct. 2015, 1.33p.m, from Lagos-Nigeria] Below: Layout Plan for the centre (still work-in-progress)  – Now LIVE – read more here

This Best Practice Farm Biz Support Centre (FBSC)™ - tentative layout plan below - was first conceived in 2000  by Tayo Solagbade, to function as a creative Research/Extension Advisory Services provider.

I will be CROWDFUNDING this project, because it’s designed to be a Not-For-Profit initiative to make the products and services I offer more pocket-friendly and accessible by majority of my target audience.

That’s why YOU are getting notified about it – in case you (or your group/organization/association or club) would like to contribute/invest in it.

As a member of my Farm Business Ideas Club (which comprises persons who have purchased N20k or more worth of products from me) – you fit the target audience profile.

Why?

Because those interested enough in a provider’s products and services to PAY (or want to pay) money to access them, are the ones most likely to favour investing in its evolution or growth.

Here’s an apt quote that underscores the above point:

“The supporters of your crowd funding campaign are your customers. Crowd funding is basically a way to pre-order products before they are produced” – Elite Daily (See http://elitedaily.com/money/why-you-should-crowdfund-your-startup/)

Hundreds of past enquirers and buyers requests tell me this support centre is LONG OVERDUE…

I have received all sorts of requests from people within and outside Africa. since January 2006, when I launched my Cost-Saving Farm Business Ideas Website – now at www.boostyourfarmprofits.biz or www.iff.tayosolagbade.com

Most of them were Farm CEOs – while others were students of agriculture, farm support experts(e.g extension professionals), lecturers, feed makers, NGO operators etc.

In several cases they wanted me to give them the product at hefty discounts or even FREE, but I was unable to oblige them much as I wanted to.

For instance, last year (2014), one Farm CEO from Mexico contacted me about building a custom Ration Formulator app for lactating cows in his Dairy Farm. When I eventually sent him the quote for developing the app, he NEVER got back to me, despite the animated phone conversation we’d had before he asked me to send it.

I knew the fee I’d given him was the likely deal breaker, yet it was the best offer I could make him.

With crowd funding of this Best Practice Support Centre for Farm CEOs, I’ll be able to give MORE of such people what they want, and also CREATE quality time to develop new solutions they tell me they want.

The implication is that I’ll be able to HELP a lot more people that need it, than I’m currently able to – including YOU.

If this opportunity interests you, click here to send me a message requesting for details of how to get involved, and specific ways you’d like to benefit (e.g what you want me to do for you).