General
The Nigerian Fascination With Religion (Perspectives Of A "Troublemaker")









I suspect that this article is going to get me into "trouble" – BUT I am convinced that if I do not put my ideas regarding this subject on paper, I will not be able to rest easy, as they say! So, here goes. [NB: This article was first published online - on 6th September […]







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My DN Travel News
Why Some People Dislike Reading









It’s strange but true. A growing number of Nigerian adults DO NOT ENJOY reading. Apart from sports, politics, or entertainment, reading for more serious purposes (e.g. for personal and professional development) rarely interests them. Except when it’s related to some immediate monetary or other benefit. In other words, adult Nigerians have - what is for […]







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Entrepreneurship
FREE TALK: Profitable Buyers for Your Farm Products at Zero Cost!









Happy Workers' Day to you! A representative of an organisation serving a large farmers group in Lagos yesterday indicated interest in inviting me to give my FREE 1 hour talk to their members. I just published the flyer on my SD Nuggets blog. The offer is open to farmer groups across Africa. See details in […]







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My DN Travel News
Prepare Your Kids to Succeed Despite Society's Ills









If you’re a parent in Nigeria, you really - and I mean REALLY(!) - need to read the story told by Ayodeji Adeyeye, about the traumatizing JAMB examination centre experience, his 2 daughters had during the recent 2014 exams. Unless you’re like one of the adults he says orchestrated the massive exam malpractices he described, […]







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Entrepreneurship
You Do Not Need Direct Access to 2 Million Buyers For Your Farm Products!









Many small business owners hold grossly misguided views about marketing. Most do not track Cost of Customer Acquisition (COCA) – a crucial parameter that determines profits! Smallholder farmers in Africa are especially guilty of this. That’s why most will question this article's title. And it's also why they rarely find profitable buyers! FACT: You Do […]







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Entrepreneurship
No. 139: Make Your Competition Obsolete!









Over a decade ago, I read an article about Bill Gates, in which he said that he saw his software business as a big bus, with no brakes, no clutch, and no rear view mirror. The bus however had an accelerator pedal, on which was placed a very heavy weight to ensure that it continued […]







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Entrepreneurship
What Client Product Development Request to Take Seriously?









When serious potential buyers show great interest in a solution, you don't want to keep them waiting. Yesterday, I launched a new product i.e. my Sales and Marketing Coaching Service for Farm CEOs. And I've not been surprised by the serious enquiries I'm getting about it from old clients. My interactions with them had told […]







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Entrepreneurship
Coaching Program for Farm Products Marketing Success (Verbatim Text Transcript of Introductory Video)









[Verbatim Video Transcript Text] It’s taken me about 9 years of serving farm CEOs to decide to offer this service. During this period I have interacted with farm CEOs of all kinds. Some are part-time farm owners, employed in high profile jobs like Oil companies and multinational manufactures. Both the part-time and full time farm […]







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Entrepreneurship
How to Attract Profitable REPEAT Buyers for Your Farm Products - at ZERO COST!









“Mr Tayo, Good morning. I'm greatly pleased with your advice and sale strategies given to promote increase in yields and low over head costs. Please kindly permit me to use this avenue to request every assistance you could offer in getting buyers for my cat fish. I live in Akure, in Ondo state. I really […]







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Entrepreneurship
Insights from BBC's "Doing Business in Nigeria" article, vs New Income Opportunities I see for Farm Business Owners









The BBC's "Doing business in Nigeria" article linked below, went live yesterday, and is trending ferociously. http://www.bbc.co.uk/news/world-africa-27081948. Isn't it amazing that a newspaper outfit run by a Pulitzer prize winning journalist could have failed in Nigeria, as described in the article? That reminds me of Richard Branson's Virgin Nigeria airline partnership that failed in Nigeria […]







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