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THE FARM CEO (Issue 45 – International Business Opportunity): Agro-processing Companies in Benin Republic Seek Buyers/Distributors in Nigeria and Other English/French Speaking Countries for their Organic Health Boosting Agro-based Food/Drink Products

This week just ended, I met the marketing representatives team leader for a company here that produces nicely made and packaged Pineapple juice.

When I told him how I get buyers without going out or paying for advertisement, he invited me to meet the Head of Marketing – a lady.

By the end of that meeting she told to prepare a presentation she could present to MD. I’ve been working on that, but writing acceptable French is not as easy as speaking it.

So we contacted a translator who asked for FCFA 25k (divide by 2 to get Naira equivalent), and said he could only work over the weekend. I agreed tentatively.

We then went on attended day 3 of a trade fair today and I met for the first time some very entrepreneurial Beninese citizens who produce natural health boosting products from various agricultural raw materials, in attractive packaging.

But they just don’t know how to find buyers.

By the time I spoke with some about how I cut the time, effort and money I expend to sell my custom apps and books, which are mostly digital, for up to N80k, they were asking me what they had to do to get my web marketing support service.

I’ve told them my fee is FCFA 500.000.0 – including training of their staff.

But I added that I currently would prefer part payment in form of a bedroom apartment I can live in with my family for 1 year or more at no expense to me. (This is designed to appeal to companies that have accommodation facilities they pay little or nothig to use).

If they give me that, I will cut off FCFA 300,000.0 so they only pay me FCFA 200k. And if they pay for my monthly Blackberry subscription here, (which is FCFA 10k per month) for 1 year, I will cut off the FCFA 120k and take the rest FCFA 80k in cash.

The idea is to eliminate those 2 cash flow expenses from my budget, by getting a client to pay for them. Since I will get other clients I will not feel it and I will have peace of mind!

Entry into Nigerian market: They want distributors and consumers.

Some of these companies have health boosting agro-based products I believe will really do well in Nigeria. Not surprisingly, they are keen to connect with buyers/distributors in Nigeria.

Upon discovering that I can communicate proficiently in French, and that I also offer Web Marketing, combined with my knowledge of Nigeria and how to sell in it, they’ve shown serious interest in paying for my service.

We’re looking at a form of partnership.

It occurred to me that you, as members of my club, or persons you know, may be interested in their products.

The above described development made decide that it’s better to do a group event so I can win miultiple clients from among them.

I plan to organize a FREE web marketing talk for sales and marketing personnel of the companies.

That way I’ll just explain with my mind map to many potential clients at once.

For the first time since coming to this country I’ve identified and connected with people truly hungry for a solution I offer like Web Marketing.

The icing on the cake is that have good quality health boosting organic products that vcome well packaged, which they are eager to introduce to the Nigerian market.

My unique combination of skills, and knowledge equips me to help them achieve their goals in a cost-effective mannet.

If you’re interested in receiving photos of some of their products along with contact details etc, let me know.


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