PII 077: VIDEO – Posting Daily Feed Records into Tayo Solagbade’s Catfish Farm Business Manager spreadsheet App

This week, I continue showcasing the trial run version of my latest app – the Catfish Farm Business Manager. Click below to watch the video guide I recorded today for use by the Catfish Farm CEOs who signed up, to learn how to post entries into the Daily Feed Record Sheet interface in the app,

Apart from explaining how the Summary Report is auto-generated, I’ve also deliberately touched on how I came up with the thinking about putting in the Feeding Response Rating Scale, which the app uses to compute a weighted average index “Cumulative Feeding Response Rate” that tells the farm owner how well the fish are doing via daily, weekly and monthly chart trending.

SCROLL DOWN TO READ THE FULL ISSUE

Tayo Solagbade's Performance Improvement IDEAS(PI Squared) Newsletter

Tayo Solagbade’s
Performance Improvement 
IDEAS
(PI Squared) Newsletter

Monday 31st July 2017

Logo - Tayo Solagbade's Self-Development Academy


NB: This PI Squared newsletter will be published weekly, on Mondays, in place of the Speaking/Web Marketing IDEAS newsletter, starting from today – 15th February 2016.
 I’m reinventing my Monday newsletter content and theme, to accommodate my vision of serving the growing audience of serious minded individuals and organizations reaching out to me, with information, education. news and research findings designed to help them do what they do better.

************

View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google PlusConnect with Tayo on LinkedIn.com

PII 077: VIDEO – Posting Daily Feed Records into Tayo Solagbade’s Catfish Farm Business Manager spreadsheet App

This week, I continue showcasing the trial run version of my latest app – the Catfish Farm Business Manager. Click here to watch the screenshot demonstration video guide I recorded today for use by the Catfish Farm CEOs who signed up, to learn how to post entries into the Daily Feed Record Sheet interface in the app,

Apart from explaining how the Summary Report is auto-generated, I’ve also deliberately touched on how I came up with the thinking about putting in the Feeding Response Rating Scale, which the app uses to compute a weighted average index “Cumulative Feeding Response Rate” that tells the farm owner how well the fish are doing via daily, weekly and monthly chart trending.

Like I said in the video:

“As a Farm Business Owner running a fish farm operation, you want to get an understanding of what your data means. You don’t just want to keep data for sake of data…or just post it in. It’s not just financial data. THIS is operational data, and it can tell you a lot of things that can help you anticipate what your financial data will look like!

[TIP: You can view large sized screenshots of the different interfaces shown in the video, and mentioned in the transcript in the article titled “Signup to Test Drive (and Own) Tayo Solagbade’s Excel-VB Catfish Farm Business Manager [Evaluation Version]” – click to view now]

pii-cfbm-vid

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Verbatim Text Transcript from Screenshot Demonstration Video Tutorial STARTS

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So login. Your getting to this place is something you will have to pick up in the manual I will send to you.

And I want to show you how to use 2 of the most important interfaces in this software for Catfish Farm Business.

The first one is the Pond Feed Records Sheet (PFRS) and I will do another video on the Pond Management Records Sheet (PMRS).

So let’s go to the Pond Feed Records Sheet (PFRS)

Click the button (for it) on the Main Menu…

Now, the first…okay, let’s just not have to see the coding interface…let’s get rid of that…

Right, so the first place you get to…this is the ready to print copy of the Pond Daily Feed Record Sheet…

And there are 2 buttons here,,,”Print Preview – Excluding Tips” and “Print Preview – With Tips”

These are the tips on how to make entries into it (by hand, on paper)

This format was obtained from one of the best practice documents I downloaded from the web…I have links to that that I provide to everybody who gets a copy of this application.

So you can put in these if you want to print with  tips. Why would you want to print with tips? Well you want that to be what would be used as instructions by your operatives – Use it to explain to them.

The way this form works: you would make entries of the amount of feed fed to the fish in each pond on a daily basis for the entire week.

So there’s Monday, there’s Tuesday and there’s Wednesday…

So for each day you’ll record the handwritten entry in terms of the Kilograms of feed you fed to the fish. Then in the next column for that day, you will indicate what the feeding response of the fish was. It’s a bit subjective, but generally with training (and experience) people learn to get an estimate on a scale of about 4 different levels of how responsive the fish were.

I will explain that as I go along.

So there are different labels that are used to indicate how responsive the fish were.

Alright, so let’s go back to the Main Menu. So if you want to print it, you just click “”Print Preview – With Tips”.

So you send this to the printer and you give it to your operatives. They can study that and you could use that for training to teach them how to fill in the form. Then when you want.

 

Then when you want to give them the forms to use, of course, then you’ll click “Print Preview – Excluding Tips”.

And that would actually get the form printed for you, available for you to use without all those tips on it.

Then you’ll make photocopies of that and give to your staff to go ahead and use in taking records from every pond that they put feed in.

Alright, now then you’re now going to go ahead and post entries when they return the forms to you.

You click this button (labeled) “Post Data Entries from Paper”

Alright, this is now the data entry interface in the application for information that is posted into the Daily Feed Record Sheet.

Right. So how do you make entries into it?

This is the first column here…

Now, in the form the person would have indicated the date, because this is a form that is used to capture data from Monday till Sunday.

So, it’s for an entire week (for each pond). S you just click here and choose (a date from in-cell drop menu)

Because this application is a monthly application, it will show you the dates for the entire month.

So you choose whatever month you want, and the application has been configured such that it will indicate Week Numbers.

This is useful when it wants to generate the Weekly Summaries.

Now the next column there, the “Feed Sheet”, that is relevant…you will decide on the numbering system, so you put the value in here…whatever the value is…alright..

Then the “Pond Name, Pond Number” whatever the label or identification method you’re using, you type them here.

Then the type of feed – you indicate that there

And then this is the amount of feed…total amount of feed. Now in this column here (before Monday) you would put in the amount of feed. That’s the total amount of feed meant to be given to the fish each day.

Alright then you see what quantity…because you know the number of fish that are there, you’ve estimated what they’re supposed to be able to consume.

So then you see what is administered on a daily basis and you do a difference between the start and end quantities in your bags on a daily basis.

So, this is Monday, this person says he fed them with 20 kgs of feed and the response of the fish was “E” (for “Excellent”)

As you can see on the scale here, “E” is for “Excellent”, “G” is for “Good”, “F: is for “Fair” and “P” is for “Poor”.

I have just added value by including a “Rating Score” because I felt it made more sense, using a computerized system now.

From paper based system that the best practice people gave use, what I did was to think up a way to do the scoring to rate the feeding response and therefore allow the computer to generate something that we can actually plot in graphs – which is what we have in this application.

So the operative indicates whether it was “Excellent” (or) “Good”, puts the amount of feed for each day, and indicates what the feeding response was using the label, but the computer goes a step further and converts the feeding response into values using a weighted average. I call it “Cumulative Feeding Response Rate”.

So what you have here is 3.14 which is actually a weighted average of the Gs and the Fs and the Es to give you an average for the week. So it’s kind of something that helps

On a daily basis actually, you see a summaries report – the app also converts them into numbers. So you’re able to plot the feeding response in terms of values and see what the trend is like.

And then at the end of the week, it still gives an average, which you can then compare . You can say you want to compare the weekly averages.

So for one week you compare with the other week and see how the Feeding Response has been over time.

It’s always better to study trends as against just looking at isolated values, because they don’t really tell you the full picture.

There’s always a trend when you’re dealing with  what is called a Batch Production System -which is what Commercial Fish Production is about.

Alright, then you have a column for observations and all of that. You type that in.

So basically you put in your values and the computer does its entries…So if I were to just do some dummy entries here now…

(Monday) Probably say here “19”, then ii say maybe it’s a “G” for “Good” Feeding Response…

You’ll notice in the right column there, under CUMULATIVE RESPONSE, it’s already computing, doing its averages. But it’s doing a Weighted Average. It’s not just a direct average.

(Tuesday) So then I say maybe 18.5, and I say maybe we have a “G” as well. Good

(Wednesday) I say maybe 21, and I say we have an “E” as well.

(Thursday) I say maybe 17, and I say we have a “P” – maybe there was a problem on that day.

(Friday) And ehm let’s see…this one…maybe let’s make it 19, and then this one (Feeding Response) for 19, that would be “Fair” right?

(Saturday) And then let’s say 20, go back up again, so it’s “Good” “G”  – consistent with what we wanted to feed them

(Sunday) Now let’s say this is 19 again and it’s just “Fair” – “F””E” as well.

Alright.

You watch the averages on the right that is the Cumulative Responses, because I think we had that “Poor: you can see how the Cumulative Average for the week – so generally it was “Fair for the week.

So the application also uses the Cumulative Response, the average we’re able to get for the feeding response and categorizes it in terms of whether it was “Good” it was “Excellent”,,,

You don’t have to do that, the computer automatically does that.

You just post in your entries. Get your staff to understand how to use the labels for Feeding Response Rating, and then the application will do its own scoring.

So you can imagine what this can do for you, if the team is trained to know how to give the proper description of the behavior of the fish, and also to feed the fish the right amounts of food.

You can actually use this to get a good indication of how the ponds are performing.

So you might be able to compare one pond with another pond. There are so many possibilities here.

But let’s go and take a look at the SUMMARIES

So when you’re done with this, just click the button here (labeled “View Summaries”)

… To let you see something…

Okay maybe, let me take you back (click “Post Data Entries from Paper”)

We have dates there right? (Under “Week Start Date” i.e. the first date for the week)

We have 26th of May, 2nd of January and all of that…

If I go here (Dates Drop Down Menu at top of worksheet) and I pick 6th of May, this allows you to narrow down to particular days that you want to see values for.

So you can see it allows you to just filter out all other periods and narrow down to a particular period you want to see.

This is a very useful feature.

You click SHOW ALL button (to display the full data)

You can also filter according to Week Numbers. You choose a particular week, and it will actually narrow down to that week, and you can actually print that out.

So that’s another useful feature – because your purpose is to use this application to do what is called Data Analysis for Decision Making.

Right, You want to see your data, you want to see what the wholistic performance of your fish  is like, and then use the information you get, to get an understanding or assessment of how well they are doing, and then take a decision or plan for further management.

So let’s go to the summary report. This is the summary report, you don’t post any entries here. Based on the entries you’ve made, you generate this report.

Now take a look at this. You can see what it’s done. It’s not the average – you can see it’s brought in the values.

Now, for you to really get a feel for what I’m talking about, look at the graph at the bottom that is automatically plotted.

Take a look at it – that’s the chart that is automatically generated.

The idea is that this chart enables you to look at what we can compare with the other week, on a daily basis. You can see that. Okay. So you look at the performance in terms of feeding response and you can actually get a feel for how they’re doing graphically. The same thing applies to the feeding on the right. You can actually see it there in another column bar.

It allows you to compare one week after the other, so as you add more data, week after week you’re able to compare – all through the rest of the month. On one screen. On what you call one-page sized report formats, you’re able to do this.

And if you want to print…just click PRINT PREVIEW where you can then just send it to the printer. It’s all ready to go.

 

It’s just for you to choose what you want to see and that’s what will be generated for you and you can actually just send it to the printer. And you’ll have it in your hands. And you can also convert it to PDFs as well, if you have a PDF (creation) application on your system.

Alright, so this is just to give you an idea of how you’re supposed to post entries into the Daily Feed Record Sheet.

I’ve also deliberately touched on how I came up with the thinking about putting in the Rating Scale, for you to understand what the Rating Scale is supposed to do for you.

As a business owner, as a Farm Business Owner running a fish farm operation, you want to get an understanding of what your data means. You don’t just want to keep data for sake of data…or just post it in.

It’s not just financial data. THIS is operational data, and it can tell you a lot of things that can help you anticipate what your financial data will look like!

Alright. So, I’ll do a separate recording for the one on the Pond Management Record Sheet.

Cheers.

Excel-VB Driven Ration Formulator

Click to view larger screenshot

1. Click here to learn more about this app – watch demo videos etc

2. Click here to watch a 4 part video in which I demonstrate how to use this app to formulate rations using real life data sent to me by an Algerian PhD student.

Click here to contact me about purchasing this product.

EXCEL-VB DRIVEN POULTRY LAYER FARM MANAGER SOFTWARE

Click here to download a detailed PDF user guide and watch 15 screen shot user guide tutorials of the Monthly Poultry Farm Manager that I now offer Farm CEOs.

Click here to watch a screenshot demonstration of the Excel-VB Driven Poultry Farm Manager I built for a client farm business in Ekiti state, South West Nigeria.

Click here to contact me about purchasing this product.

SDN Blog™

New posts from last week*

Monday:

[Wednesday]:

[Thursday]:

N/A

[Friday]: 

N/A

[Saturday]:

N/A

[Sunday]:

[DVAM] Nigerian man narrates the domestic violence he faced in his wife’s hands

The FARM CEO (Issue 89): GET 2 PDF GUIDES ON CATFISH FARM BIZ | INFOGRAPHIC: Find Serious Buyers For Your Property (5 Tips) – by Lanre Karim

 

 

 

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Best Practice Farm Business Support Specialist & Founder of the MS Excel Heaven Visual Basic Automation Club and Competition

Mobile: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic)

http://www.tayosolagbade.com

Tayo K. Solagbade is a Location Independent Performance Improvement

Specialist and Multipreneur (i.e. a highly versatile/multi-skilled entrepreneur), with a bias for delivering Best Practice solutions to Farm Businesses and others.

Since 2002, he has earned multiple streams of income providing individuals and organizations with personal development training and coaching, custom MS Excel-VB solutionsweb marketing systems/web hosting, freelance writing services, and best practice extension support services (for farm business owners).

Tayo is the author of the Self-Development (SD) Bible™ and the popular Livestock Feed Formulation Handbook. He is also the developer of its accompanying Excel-VB driven Ration Formulator™ and the Poultry Farm Manager™ software.

He has delivered talks/papers to audiences in various groups and organizations, including the Centre for Management Development, University of Lagos, Christ Baptist Church, Volunteer Corps, Tantalisers Fast Foods and others.

In May 2012 he was the Guest Speaker at the Centre for Entrepreneurship Development’s Annual Semester Entrepreneurial Lecture at Yaba College of Technology in Lagos.

On 1st April 2013, Tayo (who reads, write and speaks the French language) relocated to Cotonou, Benin Republic to begin slowly traveling across the West African region.

His key purpose is to deliver talks, seminars and workshops on his key areas of focus and interest to interested audiences (Email tayo at tksola dot com for details).

In a previous life, before leaving to become self-employed, Tayo served for seven years (October 1994 to December 2001) as a high performing manager in Guinness Nigeria. He rose from Shift Brewer to Training & Technical Development Manager, and later acted in senior roles as Production Manager and Technical Manager.

In addition to constantly challenging the status quo and influencing positive work changes, he built a reputation for using self-taught spreadsheet programming skills (starting with Lotus 1-2-3, and later moving to Excel Visual Basic) – in his spare time – to develop Automated Spreadsheet Applications to computerize manual report generation processes in the departments he worked. Over four(4) of his applications were adopted for brewery level reporting.

Tayo holds a B.Sc degree in Agricultural Extension Services from the University of Ibadan, Nigeria, having graduated top of his class – with Second Class Upper Division honors – in 1992. He is an Associate Member of the UK Institute & Guild of Brewing, a 1997 National Finalist of the Nigerian Institute of Management’s(NIM) Young Managers’ competition, a Certified Psychometric Test Administrator for Psytech UK, innovator of Spontaneous Coaching for Self-Development™ (SCfS-D™), and Founder of the Self-Development Academy (SDAc).

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Daily Self-Development Nuggets blog – on which he also publishes The Farm CEO Weekly Newspaper (sent via email to paid subscribers) and his Weekly Performance Improvement IDEAS newsletter.

You can connect with him on Twitter @tksola.com and Facebook.

Visit Tayo Solagbade Dot Com, to download over over 10 performance improvement resources to boost your personal and work related productivity.

====
[IMPORTANT NOTE:====

On 4th May 2014, Tayo’s 9 year old domain (Spontaneousdevelopment dot com), which hosted his website, was taken over by Aplus.net.

Within a few days however, Tayo used his advanced self-taught web development skills to build a SUPERIOR “reincarnation” of it the website http://www.tayosolagbade.com.

But updates are still ongoing to URLs bearing the old domain name in most of the over 1,000 web pages, and blog posts he’s published.

If you experience any difficulties finding a page or document, email Tayo at tksola dot com.

Click “Tayo, What Happened to SpontaneousDevelopmentDotCom ?” to read a detailed narrative about how the above event occurred :-))

Here’s an article Tayo wrote, to inspire others to defy adversity, and bounce back to even greater reckoning at what they do EVERY time:

Succeed by Emerging from Adversity Like a Phoenix

(TayoSolagbade.com launches extra Hosting plan with FREE Web Marketing!)

And he wrote the one below, to explain why losing a domain name, no matter how old, NO LONGER determines your online success or otherwise:

A Proven Strategy to Find Profitable Buyers Regardless of Your Domain Name
==================

View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google PlusConnect with Tayo on LinkedIn.com

Home |About | Contact | SD Nuggets™ | Speaking/Web Marketing IDEAS | Web Marketing Systems | Freelance Writing | MS Excel® Heaven™ | Cost-Saving Farm Biz Ideas

The FARM CEO (Issue 89): GET 2 PDF GUIDES ON CATFISH FARM BIZ | INFOGRAPHIC: Find Serious Buyers For Your Property (5 Tips) – by Lanre Karim

1. SUBSCRIBE TO THE MAKING EXTENSION SERVICES WORK (MESW) ™ WEEKLY NEWSLETTER!

Join my mailing list for weekly news, information and education on agribusiness/entrepreneurship, new findings, and latest development in farm business etc.

BONUS: GET 2 COMPREHENSIVE PDF GUIDES ON COMMERCIAL CATFISH FARMING BUSINESS

If you signup to join my mailing list AND GO FURTHER to join my Making Extension Services Work (MEWS) club by ordering ANY of my feasibility reports at the current promo fee of N5k (instead of N100k), before the offer closes at Midnight tomorrow Monday 31st July 2017, you will receive

(a) the feasibility report on Catfish Farming startup you ordered PLUS

(b) download links to 2 comprehensive PDF manuals on Commercial Catfish Farming that cover ALL aspects including Commercial Pond Rearing and ARTIFICIAL  REPRODUCTION based on what is done in real life Sub-Saharan African markets like Nigeria.

FILL & SUBMIT the web contact form linked on the page below to join my mailing list, ask questions, or request payment details to order a report & join my club!

http://omadesope.com/blog/2017/07/30/subscribe-to-the-making-extension-services-work-mesw-weekly-newsletter-bonus-get-2-comprehensive-pdf-guides-on-commercial-catfish-farming-business/

Image may contain: 1 person

2. [REIC 034] INFOGRAPHIC: Do You Need Help Finding Serious Buyers For a Property? [5 Tried & Tested Ideas You Can Use] – by Lanre Karim

In this week’s issue of my Real Estate Investment Chronicles newsletter, I publish this special INFOGRAPHIC that highlights – in printable, one page size image format – 5 proven ideas and strategies you can adopt, even with no money, to attract serious potential buyers for properties you sell.

The contents are based not just on my experiences, but were also drawn from a selection of smart ideas shared by real estate professionals whose works I’ve studied (e.g It includes “6 Hard Truths You Need to Accept About Achieving Real Estate Marketing Success)

This infographic is a gift to my readers that I created specially on my birthday of 27th July 2017.

Click the link below to download the LARGE version and start reading!

http://lanrekarim.com/blog/2017/07/31/reic-034-infographic-do-you-need-help-finding-serious-buyers-for-a-property-5-tried-tested-ideas-you-can-use-by-lanre-karim/

PS: I will send you the normal article version – about 900 words – as a PDF, along with the slideshow,

No automatic alt text available.

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EMAIL LANRE@LANREKARIM.COM & GET THE ANIMATED POWERPOINT SLIDESHOW & 900 WORD ARTICLE VERSIONS
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[DVAM] Nigerian man narrates the domestic violence he faced in his wife’s hands

Nigerian man narrates the domestic violence he faced in his wife’s hands

STORY HIGHLIGHTS

What happens when the victim is a man?

It is not so often that we hear cases of men facing domestic violence in their homes.

It is usually women who have to suffer the terrible ordeal, sometimes suffering their pain in silence, other times finding courage to speak up or flee the situation.

What happens when it is a man? Who defends or even believes them? How do they go about speaking about their problem without sounding like weaklings or attention-seeking liars?

A Nigerian man, @rosanwo, living in the diaspora got the courage to speak up about his case on social media, and as expected, many discouraged him and asked him to find a better medium to air his dirty linen, while some supported and sent him kind words.

Find his story below:

http://thenet.ng/2017/01/nigerian-man-narrates-the-domestic-violence-he-faced-in-the-hands-of-his-wife/

dvam-nigerian-man

LIKE MY PAGE AND LEARN MORE…

Click the image below (or HERE) to visit and LIKE my page where you can read more true stories about and LEARN how to identify AND stop Domestic Violence Against Men

[DVAM] Your Silence May Cause Your Son, Brother, Uncle, Dad or Other Male Loved Ones to Suffer Avoidable Domestic Violence [Hint: Read These True Stories from batteredmen dot com]

Do you ignore efforts to Identify and Stop Domestic Violence Against Men (DVAM)? Let’s hope your silence (or indifference) does not cause your son, brother, uncle, dad or other male loved ones to suffer like those who tell their stories on batteredmen dot com featured here:

stopdvam-fbk-banner

[RECOMMENDED] 4 Things Every Woman Should Know About Starting A Business – by Kim Kiyosaki | Thursday, July 20, 2017 | Read Time = 3 minutes

[Estimated reading time for this article is 3 minutes. I’m a male business owner, and I found it most enlightening. If you’re a woman and think you lack the time to read it, THAT is a sign that you’re probably too busy for your own good, and actually NEED to consider the ideas offered in it by Kim Kiysaki]

4 Things Every Woman Should Know About Starting A Business

Now is the perfect time to take the leap to entrepreneurship.

Whether you’re sick of the soul-sucking rat race that is Corporate America, you have an exciting product or service to offer that could disrupt the marketplace, you’re re-entering the workforce after raising a family, or you’ve been told a hundred times that you would make a great entrepreneur, there’s just no reason to settle for a job you hate and an uncertain financial future in this day and age.

kk-women

http://www.richdad.com/Resources/Rich-Dad-Financial-Education-Blog/July-2017/4-Things-Every-Woman-Should-Know-About-Starting-A.aspx

 

[RECOMMENDED] Why You Should Encourage Kids to be Rule Breakers – by Robert Kiyosaki

[TIP: If you truly LOVE your child, and want him/her to make it in life – especially FINANCIALLY – you WILL stop and read THIS…right to the end]

Once again I find myself MOVED to share another powerfully insightful best practice parenting ideas article from Robert Kiysaki’s Rich Dad blog.

The following excerpt is just one of many parts of this piece that resonates so much with me:

“So, there are two problems. Our kids want to create jobs, which is a vital need for our country, and instead of teaching our kids how to create jobs, our schools teach them how to get jobs.

In the process, they build into them an employee mindset, which is one that is inclined to follow the rules instead of break them. This breaks their spirit, and it squashes their entrepreneurial dreams.” – Robert Kiyosaki, in “Why You Should Encourage Kids to be Rule Breakers” [Read the full article by clicking the link or image below]

It just amazes me how despite all the practical real world relevant, and life changing sense this many has continued to make with his writing, MANY MANY parents in this part of the world, who cannot claim NOT to have encountered his work, continue to put their kids, blindly through conventional schooling, with all it’s harmful aspects INTACT!!!

Suffice to say that MY kids will continue to spared THAT kind of damage…and you can be sure they ARE being TAUGHT to be unapologetic rule breakers…like I AM :-)

Why You Should Encourage Kids to be Rule Breakers

 

rk-kids-break-rules

http://www.richdad.com/Resources/Rich-Dad-Financial-Education-Blog/March-2013/will-our-kids-entrepreneur-dreams-die.aspx

PII 076 : To Succeed, Your Marketing Should Be Like Breathing i.e. CONTINUOUS!

Evidence abounds in markets across the world that the most talented fashion designer may not always be the best paid. Neither will the best surgeon always be the most financially successful. Nor will the chef with the best culinary skills always have the most successful restaurant!

So being the best at what you do will NOT automatically make YOU BETTER at getting people to pay you to do it, than others NOT as gifted as you are!

SCROLL DOWN TO READ THE FULL ISSUE

Tayo Solagbade's Performance Improvement IDEAS(PI Squared) Newsletter

Tayo Solagbade’s
Performance Improvement 
IDEAS
(PI Squared) Newsletter

Monday 24th July 2017

Logo - Tayo Solagbade's Self-Development Academy


NB: This PI Squared newsletter will be published weekly, on Mondays, in place of the Speaking/Web Marketing IDEAS newsletter, starting from today – 15th February 2016.
 I’m reinventing my Monday newsletter content and theme, to accommodate my vision of serving the growing audience of serious minded individuals and organizations reaching out to me, with information, education. news and research findings designed to help them do what they do better.

************

View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google PlusConnect with Tayo on LinkedIn.com

PII 076 : To Succeed, Your Marketing Should Be Like Breathing i.e. CONTINUOUS!

Evidence abounds in markets across the world that the most talented fashion designer may not always be the best paid. Neither will the best surgeon always be the most financially successful. Nor will the chef with the best culinary skills always have the most successful restaurant!

So being the best at what you do will NOT automatically make YOU BETTER at getting people to pay you to do it, than others NOT as gifted as you are!

The above examples are pointers to realities we see every day.  You probably know one or two examples you can think of that fit this pattern. That guy who never really did well in training but who rakes in more money from his practice that the other person that everyone knew was the school genius? Aha!

But what makes that happen?

Why is it possible that the individual who is so gifted at doing what s/he does (e.g. hairdressing, catering, graphics design, PC repairs, public speaking, consulting etc.) can end up not making as much money doing IT, as his/her counterpart who probably comes across as average?

There are several possible reasons. But the most common one is that those “less” gifted others who sell more, tend to be better at finding and winning profitable buyers than the gifted expert.

Not only do they know how to recruit buyers, but quite often they also know how to DELIVER compelling customer service during and after completion of sales, in a way that leads to repeat business.

So, the client may even admit that they are not the best, yet s/he might decide to stick with them all the same because s/he is sure they will give him/her their best at all times.

That would be better than having to deal with (say) a talented genius with an ego/attitude who acts like s/he is doing the client a favor!

I argue in this piece that if you want long term selling success – regardless of any adversity – you will need to make relentless smart marketing a way of life.

Among other things, you must LEARN how to recruit and make repeatable sales to high quality prequalified prospects. This will help you make money MORE profitably, and avoid shortchanging yourself in use of your wonderful abilities!

I’ve seen business owners who act like they believe announcing their solution as the best there is, will make buyers start falling over themselves to get it.

Nothing could be further from the truth – especially in today’s fast paced PC and Internet technology driven world, in which more and more providers are offering what are increasingly hard to differentiate solutions.

Never has the need to define and differentiate one’s self been more crucial for a business’ survival than the times we are in now.

To achieve name/brand recognition boosting outcome you need RELENTLESS devotion to intelligent in-bound marketing.

Like I always tell clients I coach in the use of Web Marketing Systems (WMS) I develop and implement for them:

“Marketing is the life blood of ANY business. Without it, a slow and certain death of that enterprise is likely!” – Tayo Solagbade

The above truth is not hard to appreciate. Without people (especially new people) getting to know about what you sell, it’s unlikely that you will be able to grow your sales. That could mean you would not be able to boost profits over time.

These are times when costs and expenses have become notorious for climbing higher at short notice – sometimes overnight, in markets like Nigeria.

As a result, NOT actively implementing strategies to drive margins up on a continuous basis can be a serious recipe for disaster and ultimate failure of a business.

Any business owner who wants to succeed for the long term, by defeating the worst possible forms of adversity, must come to terms with the above.

You NEED to have an emotional investment in the marketing of your business.

That requires being in a business for which you have an enduring passion. It simply cannot be something you adopt a detached intellectual disposition to. That’s a mistake very typically made by lots of people.

One reason I’ve noticed some people struggle to do marketing in a way that works for the long term, is they venture into businesses for which they lack passion to keep going.

Typically, it’s the money to be made that attracts them to the venture. But most times they fail to reckon with the challenge of adversity, that often comes in form of prolonged delays, disappointments, and setbacks that complicate life for entrepreneurs in their pursuit of success!

I’ve seen quite a number of people experience poor marketing reach and impact in their businesses, because of this lack of passion.

They just could not find the courage and conviction to put in ENOUGH effort, and to keep going. So they began to complain and ultimately got weary, and eventually quit.

Some people would argue that they only need to hire a specialist to do the marketing for them, while they focus on what matters – the “solution” that they create.

In some market situations and for some business models, this may be true. But even for them, things could turn out better if the brand owner were to develop more interest in the marketing of his/her solutions!

For the larger majority however, the reality, based on abundant historical and contemporary evidence, is that marketing needs to be a way of life.

It has to be something you commit to doing as creatively as possible, on a routine and relentlessly repetitive basis, by coming up with new ideas, concepts and strategies for getting the solutions you SELL noticed by the target audience you’ve identified to be in need of it.

EXAMPLE: The above is what Richard Branson has done SO WELL for his many different companies over the years.

And most times he’s gotten massive marketing exposure for the brands he promotes without spending ANY money!

If you know Branson, you likely know what I mean – he goes around doing all sorts of publicity stunts in ways and places where he knows the media will not resist capturing the moments to publish.

We’ve all seen one or more photos or videos that illustrate the point being made here.

What most of us however may miss is the fact that Branson, in many cases, was using the strategy of “Marketing Without Advertising” to draw the attention of potential buyers to new solutions offered by the Virgin group.

In other words, even though he was not directly asking people to buy, many times he was actually indirectly working to boost increased AWARENESS of his brand amongst larger numbers of the populace (potential buyers) – who then went on to talk about him to others!

“Shrewd” is the word that best captures what this genius of a man does, in my opinion.

But not all of us enjoy the advantage of being a ready target for media news hounds!

So we may not exactly be able to adopt the Branson approach.

However, we can use another strategy he employs – all of us can actually do this. And that is using article writing for low to zero cost marketing!

Branson – and many other highly successful business owners – especially in the developed world, write articles based on their experience and expertise for the consumption of their target audience.

While putting in useful information and education, they also find subtle ways to inject material that gets the readers to learn about solutions they offer.

Entrepreneurs at various levels of success use article writing in the above described manner on a regular basis…

They do it because it works and it costs next to nothing – BUT it’s far from being easy. Writing stuff that makes sense on a regular basis, for the long term is not a walk in the park!

But those who do it know they can use it to reach a potentially unlimited audience of buyers anywhere – especially when done using the web.

And this brings me to the crux of my message in this piece: The World Wide Web makes marketing as a way of life much easier than it used to be

During the pre-Internet days, the idea of marketing to reach a global audience at low to zero cost was more or less unthinkable. Only the big businesses did that, and even for them it was not an easy run.

A lot of money had to be involved.

Today, a virtual nobody (no pun intended) can use the web to inexpensively promote a solution s/he offers to massive numbers of people without leaving his/her home.

This means you and I can do it, if we learn how!

Indeed, and as I’ve said in many of my past articles, I’ve sold my custom Excel-VB software to buyers within and outside Africa who have NEVER seen me in the flesh till this day.

And that was made possible only by the Internet.

When leveraged with use of a Smartphone equipped with video, audio and photo publishing features, a results focused business owner can achieve elaborate marketing reach and impact at the cost of just his/her Internet connection.

But quite often s/he needs to know how to go about it, to get the desired results.

In other words, despite the fact that it promises more cost-effective returns, when used correctly, the Web still needs to be “worked” – often long and hard – by the business owner, for success to come.

And one of the important things s/he needs to understand is that PERSISTENCE is a key requirement for achieving marketing success – even when using the Web.

As one who has successfully used the web to get noticed by those who matter (i.e. potential buyers/partners), for years, I can state categorically that no room exists for overnight success in marketing, offline or via the web.

I should know. I’ve done – and do – both. Though today, I get over 80% of my sales from marketing to – and serving – clients online.

But many long years of hard work done with sweat and blood were required to get this far.

And I continue to put more into the process – which as the theme of this article indicates, is perpetual or never ending,

What has helped me succeed for the long term in marketing has always been my ability to be relentless.

My mental attitude is that no amount of marketing is ever too much…

…and I also believe that any day I do NOT invest quality time and effort in marketing my solutions to pre-qualified prospects is a “lost” day for me, which I will need to win back the next day or week!

To put it simply therefore, marketing, for me, is as essential to my business existence as BREATHING is to my staying alive. If I’m not doing it, then I feel like my business life is dying slowly from a lack of invigorating and rejuvenating OXYGEN.

Only when you adopt that kind of mindset can you be sure of generating a reliable stream of potential sales leads from high quality prospects,

This is because your consistent investment in putting the word out there using various strategies will add up over time in your favor.

People SEE the stream of material you propagate to promote your brand, especially when it’s done the MWA (Marketing Without Advertising) way, and they develop a positive disposition towards you and your brand i.e. they see your work as useful, even as it invites them to buy what you sell – without offending.

Sadly, I see too many business owners in this part of the world who seriously struggle to adopt this approach to promoting their brands.

Examples include Real Estate solutions providers who put in only the barest minimum towards marketing themselves.

For instance, some send out marketing offers with no branded online presence to back up what they are saying – choosing instead to use third party websites they believe deliver the same benefit.

But what they do often sends a negative signal to a serious minded high quality prospect who may conclude that such real estate companies do NOT take themselves seriously enough for him/her to take them seriously. And so s/he moves on!

Do you want to boost your chances of achieve long term, reliable selling success?

One that can defy even the worst periods of “recession” to attract buyers to you when others struggle to find them?

Make your marketing become like breathing for you – as prescribed in this article. Make it a way of life. Let it become second nature – something you do as a natural reflex, almost without thinking i.e. with what we call “Unconscious Competence”.

Do that and your business marketing success will be inevitable in the long term, regardless of adversity.

Excel-VB Driven Ration Formulator

Click to view larger screenshot

1. Click here to learn more about this app – watch demo videos etc

2. Click here to watch a 4 part video in which I demonstrate how to use this app to formulate rations using real life data sent to me by an Algerian PhD student.

Click here to contact me about purchasing this product.

EXCEL-VB DRIVEN POULTRY LAYER FARM MANAGER SOFTWARE

Click here to download a detailed PDF user guide and watch 15 screen shot user guide tutorials of the Monthly Poultry Farm Manager that I now offer Farm CEOs.

Click here to watch a screenshot demonstration of the Excel-VB Driven Poultry Farm Manager I built for a client farm business in Ekiti state, South West Nigeria.

Click here to contact me about purchasing this product.

SDN Blog™

New posts from last week*

Monday:

[Wednesday]:

[Thursday]:

[RECOMMENDED] Fake LinkedIn profiles used by hackers | Facebook Now Automatically Detects Imposter Accounts

[Friday]: 

Signup to Test Drive (and Own) Tayo Solagbade’s Excel-VB Catfish Farm Business Manager [Evaluation Version]

[Saturday]:

N/A

[Sunday]:

Join Prof. Adesope’s Making Services Work Club™ [*You Get 95% Off Expertly Written Feasibility Reports for Real Life Business Startup of Snail Farming, Cassava Farming, Plantain Farming, Oil Palm Farming, Fish Farming, & also Cassava Processing Factory for Chips and Pellets Exports] – Discount Drops to 50% Off AFTER 31st July 2017

Part 4 – How I Built My Automated Cash Book/Bank Reconciliation Software [Adding In-Cell Drop Down Menus to Reduce User Data Entry Errors In The Imprest Cash Book]

 

 

 

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Best Practice Farm Business Support Specialist & Founder of the MS Excel Heaven Visual Basic Automation Club and Competition

Mobile: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic)

http://www.tayosolagbade.com

Tayo K. Solagbade is a Location Independent Performance Improvement

Specialist and Multipreneur (i.e. a highly versatile/multi-skilled entrepreneur), with a bias for delivering Best Practice solutions to Farm Businesses and others.

Since 2002, he has earned multiple streams of income providing individuals and organizations with personal development training and coaching, custom MS Excel-VB solutionsweb marketing systems/web hosting, freelance writing services, and best practice extension support services (for farm business owners).

Tayo is the author of the Self-Development (SD) Bible™ and the popular Livestock Feed Formulation Handbook. He is also the developer of its accompanying Excel-VB driven Ration Formulator™ and the Poultry Farm Manager™ software.

He has delivered talks/papers to audiences in various groups and organizations, including the Centre for Management Development, University of Lagos, Christ Baptist Church, Volunteer Corps, Tantalisers Fast Foods and others.

In May 2012 he was the Guest Speaker at the Centre for Entrepreneurship Development’s Annual Semester Entrepreneurial Lecture at Yaba College of Technology in Lagos.

On 1st April 2013, Tayo (who reads, write and speaks the French language) relocated to Cotonou, Benin Republic to begin slowly traveling across the West African region.

His key purpose is to deliver talks, seminars and workshops on his key areas of focus and interest to interested audiences (Email tayo at tksola dot com for details).

In a previous life, before leaving to become self-employed, Tayo served for seven years (October 1994 to December 2001) as a high performing manager in Guinness Nigeria. He rose from Shift Brewer to Training & Technical Development Manager, and later acted in senior roles as Production Manager and Technical Manager.

In addition to constantly challenging the status quo and influencing positive work changes, he built a reputation for using self-taught spreadsheet programming skills (starting with Lotus 1-2-3, and later moving to Excel Visual Basic) – in his spare time – to develop Automated Spreadsheet Applications to computerize manual report generation processes in the departments he worked. Over four(4) of his applications were adopted for brewery level reporting.

Tayo holds a B.Sc degree in Agricultural Extension Services from the University of Ibadan, Nigeria, having graduated top of his class – with Second Class Upper Division honors – in 1992. He is an Associate Member of the UK Institute & Guild of Brewing, a 1997 National Finalist of the Nigerian Institute of Management’s(NIM) Young Managers’ competition, a Certified Psychometric Test Administrator for Psytech UK, innovator of Spontaneous Coaching for Self-Development™ (SCfS-D™), and Founder of the Self-Development Academy (SDAc).

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Daily Self-Development Nuggets blog – on which he also publishes The Farm CEO Weekly Newspaper (sent via email to paid subscribers) and his Weekly Performance Improvement IDEAS newsletter.

You can connect with him on Twitter @tksola.com and Facebook.

Visit Tayo Solagbade Dot Com, to download over over 10 performance improvement resources to boost your personal and work related productivity.

====
[IMPORTANT NOTE:====

On 4th May 2014, Tayo’s 9 year old domain (Spontaneousdevelopment dot com), which hosted his website, was taken over by Aplus.net.

Within a few days however, Tayo used his advanced self-taught web development skills to build a SUPERIOR “reincarnation” of it the website http://www.tayosolagbade.com.

But updates are still ongoing to URLs bearing the old domain name in most of the over 1,000 web pages, and blog posts he’s published.

If you experience any difficulties finding a page or document, email Tayo at tksola dot com.

Click “Tayo, What Happened to SpontaneousDevelopmentDotCom ?” to read a detailed narrative about how the above event occurred :-))

Here’s an article Tayo wrote, to inspire others to defy adversity, and bounce back to even greater reckoning at what they do EVERY time:

Succeed by Emerging from Adversity Like a Phoenix

(TayoSolagbade.com launches extra Hosting plan with FREE Web Marketing!)

And he wrote the one below, to explain why losing a domain name, no matter how old, NO LONGER determines your online success or otherwise:

A Proven Strategy to Find Profitable Buyers Regardless of Your Domain Name
==================

View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google PlusConnect with Tayo on LinkedIn.com

Home |About | Contact | SD Nuggets™ | Speaking/Web Marketing IDEAS | Web Marketing Systems | Freelance Writing | MS Excel® Heaven™ | Cost-Saving Farm Biz Ideas

Part 4 – How I Built My Automated Cash Book/Bank Reconciliation Software [Adding In-Cell Drop Down Menus to Reduce User Data Entry Errors In The Imprest Cash Book]

Part 4 – How I Built My Automated Cash Book/Bank Reconciliation Software [Adding In-Cell Drop Down Menus to Reduce User Data Entry Errors In The Imprest Cash Book]
The following files have been emailed to members of my Excel Heaven Visual Basic Automation club – to be used for their review of this week’s tutorial:
[1[ Step by Step screenshot video tutorial (screenshot below)
 
imprest-cb-in-cell-drop-menus2
[2] Example workbook used in the video demonstration, complete with the new features/functions added (screenshot below)
 
imprest-cb-in-cell-drop-menus
Let me know if you need any help replicating or putting the demonstrated concepts into use,
In your service
Tayo

Join Prof. Adesope’s Making Services Work Club™ [*You Get 95% Off Expertly Written Feasibility Reports for Real Life Business Startup of Snail Farming, Cassava Farming, Plantain Farming, Oil Palm Farming, Fish Farming, & also Cassava Processing Factory for Chips and Pellets Exports] – Discount Drops to 50% Off AFTER 31st July 2017

Join Prof. Adesope’s Making Services Work Club™ [*You Get 95% Off Expertly Written Feasibility Reports for Real Life Business Startup of Snail Farming, Cassava Farming, Plantain Farming, Oil Palm Farming, Fish Farming, & also Cassava Processing Factory for Chips and Pellets Exports] – Discount Drops to 50% Off AFTER 31st July 2017

Download expertly written feasibility reports for real life business startup of snail farming, cassava farming, plantain farming, oil palm farming, fish farming, & also Cassava processing factory for chips and pellets for exports

NB: This “95% Off” Offer remains valid till 31st July 2017 (After which the discount offer will drop to 50% off)

WHAT YOU NEED TO DO:

Read (and click) the flyer below to visit the page and learn more…

[RECOMMENDED] Fake LinkedIn profiles used by hackers | Facebook Now Automatically Detects Imposter Accounts

If you’re like most people you would welcome invitations from more people who want to connect with you on various social media platforms you use.

But – as recent experiences of many continue to show – if you indiscriminately say “YES” to such invites, sometimes some of those “people” may end up being “fake people” – using phony accounts.

Most of us know this can happen on platforms like Facebook and Twitter, but only few of us are aware that it ALSO happens on LinkedIn – and has been with increasing frequency over the years!

The challenge, for you, will be how to detect such imposters and avoid accepting them into your network, so they do not cause you major pain or worse, down the line.

I’ve compiled a listing of articles that share expert tips and strategies for detecting these fake users and protecting one’s self from them.

Below I publish preview of a feature article, ending with a link to the full piece as well as links to several others articles on the same theme:

1. Fake LinkedIn profiles used by hackers

Mr O’Brien had some tips for LinkedIn users worried that they might have befriended a hacker.
“You can do a reverse image search by dragging and dropping the profile picture into Google Images and see what it brings up.

“Copying and pasting the job information in Google can also reveal whether it has been taken from somewhere else.”

Iranian hackers
Twitter and Facebook also have problems with fake accounts but LinkedIn seems to be particularly attractive to hackers, said Mr O’Brien.

“It reveals the greater sophistication of cyber-criminals that they are prepared to play the long game by gaining information for future attacks in this way,” he said.
It is not the first time that researchers have pointed out the dangers of fake LinkedIn profiles.

linkedin-fake

http://www.bbc.com/news/technology-34994858

2. Facebook Now Automatically Detects Imposter Accounts

A feature that will automatically alert you if someone is impersonating your Facebook profile is the latest security enhancement for users of the world’s largest social network. Approximately 75 percent of Facebook profiles are now automatically alerted when imposters use their profile photo and user name to create a fake account, Mashable reports.

If an imposter is detected, the system automatically alerts the real user account. That person can then flag the profile as an impersonation, and Facebook’s security team is notified to delete the account.

Impersonation is not a widespread security threat for Facebook users, but women in particular are vulnerable to imposters who create fake profiles to harass them.fbk-fake

https://www.entrepreneur.com/article/272961

Below are links to other educative pieces, written by competent experts, that I recommend you read, to be informed and armed to protect yourself against these phonies!

1. Fake LinkedIn accounts want to add you to their professional network

2. 3 Stunningly Good LinkedIn FAKE Profiles

3, How to spot a fake profile on LinkedIn

I’m on a mission to compile and feature as many informative and educative articles as I can find on this subject to help any interested persons.

Apart from the fact that it is the right thing to do, I also do this because I want to help others avoid the needless waste of time and effort those who do these silly things cause otherwise serious minded persons – like myself – to incur online.

Indeed, over the past few weeks I’ve had a rash of pranksters and prospective hackers try various ways to get at me, and it’s been most irritating. But I often know enough of what to do to protect myself. Yet I never stop taking up opportunities to learn more (hence my efforts to research and study this problem). I recommend you adopt a similar mental attitude.