Why 30 out of 31 Aspiring Speakers Do Not Succeed (2 Tips) – By Burt Dubin

According to Burt Dubin (who has mentored some of the highest paid International Speakers in the world – some becoming  CSPs i.e. Certified Speaking Professionals), it is a lack of the two qualities discussed in this issue that often makes 30 out of 31 wannabe speakers fail. What follows is my paraphrased version of Burt’s discussion. It’s based on excerpts transcribed from a SpeakerMatch Radio teleseminar hosted by Brian Caplovitz (the host). I call it a “mined transcript version”.

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Publication: Tayo Solagbade’s Weekly Public Speaking IDEAS Page (PSIP) Newsletter

Date: Monday 8th April 2013

No:84

Title: Why 30 out of 31 Aspiring Speakers Do Not Succeed (2 Tips) – By Burt Dubin

Author & Publisher: Tayo K. Solagbade [234-803-302-1263]

Blog URL: http://www.spontaneousdevelopment.com/blog

Archive (For E-mail only version started 14th May 2012): Click here to view

Archive (For Blog version started 24th September 2011): Click here

Hi,

Please find below the latest issue of my Speaking IDEAS newsletter.

Click here to About My Entrepreneurship Adventures As I Travel Across West Africa

No. 84: Why 30 out of 31 Aspiring Speakers Do Not Succeed (2 Tips) – By Burt Dubin

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NB: If you ever find yourself wondering what else I’ve written, some days after you’ve read THIS Speaking Ideas newsletter I send out on a Monday, here’s what you can do to find out: Point your browser to www.sdacademy.org to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays) in line with this publishing schedule :-)

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NEWS (Nigeria) : Expert Jump Starts International Speaking Career by Traveling Across West Africa as a Location Independent Entrepreneur.

According to Burt Dubin (who has mentored some of the highest paid International Speakers in the world – some becoming  CSPs i.e. Certified Speaking Professionals), it is a lack of the two qualities discussed in this issue that often makes 30 out of 31 wannabe speakers fail. What follows is my paraphrased version of Burt’s discussion of this concept. It’s based on excerpts transcribed from a SpeakerMatch Radio teleseminar hosted by Brian Caplovitz (the host). I call it a “mined transcript version”.

*****************Important Note***********************

NB: Starting next month, I’ll be offering slideshows, audio and video versions (including DVDs) of most of the Public Speaking IDEAS newsletter past issues. I’ll also be offering more of what I call “mined transcript versions” of certain audio messages that offer useful valuable knowledge for persons looking for speaking success

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1. They Lack Resolute Tenacity

The Speaking Industry Has Changed Over 30 Years, But the Need for RESOLUTE TENACITY Has Not

Bryan noted that Burt Dubin (his guest on SpeakerMatch Radio) had been around for about 3 decades. During this period, lots of changes had occurred in the speaking industry, in contrast to what obtained when Burt got started around 30 years earlier.

He added that one thing Burt said had not changed in all that time, was (and is) the need for tenacity – resolute tenacity.

From here on, I paraphrase Burt Dubin…

This Speaking Business (and you need to think of it as a business to succeed) is not an easy business. It is the most difficult business I’ve ever been in, and the most rewarding.

Most people do not succeed. I repeat: Most people do not succeed. My own rule of thumb –note that this is just empirical – is that about 30 out of 31 people that enter the business dreaming of success, big money fine restaurants and all of that, do not make it.

And the primary reason that people do not make is a lack of tenacity.

It’s takes tenacity. It takes bulldog blood. Now you may not know exactly what I mean by bulldog blood. So let me tell you a short story which will illustrate that:

Suppose there’s a bad guy approaching your house with an ominous look on his face – and you own a bulldog.

The bulldog sees this bad guy approaching, and attacks him, bites him hard in the ankle. Well this bad guy has a nice big knife. He stabs your beloved bulldog and sadly ends the dog’s life.

The dog is dead now. And he thinks well now I can get into the house and do my harm.

But that dog’s teeth do not let go their grip even in death! It takes the police finally with the jaws of life of the fire dept to pry those teeth away from his leg.

That is tenacity; it is never giving up regardless of what!

If You Give Up, You’ll Never Make It To The Big Time!

If you do give up as most people do, you doom yourself to live in the mire of mediocrity. You might make it to the K-marts of the speaking business, the low end programs in the darkest room or the farthest hall in the hotel.

I’ve done those in my early days :-)

But you never make it to the big room. You never make it to the big time. You never make it to not having to look on the right side of the menu (where the price is stated).

How To Develop Your Personal Tenacity

Now the question comes up – how to develop your personal tenacity?

It’s a matter of defying your demons.

What are these demons?

Anything in the way of your actualizing your potential is a demon. As a speaker, your purpose will be to make a difference in the lives of people and affairs of organizations.

Anything that gets in the way is a demon!

All you can do is be incorrigible to an extreme, letting nothing, but nothing, get in your way!

Only 1 in 30 i.e. 3%, have this quality. But anyone can develop it – including you.

2. They Lack Authenticity

Tenacity Is Not All That It Takes – You Also Need Authenticity.

You need a lot more than tenacity. It takes among other things, being authentic on the platform. It takes revealing your true essence as you stand before audiences. Standing before them say psychologically unclothed. Here I am folks, warts and all, with all my human frailties.

You see it is not so much the words you say important though those words may be; it is not your stories, entertaining those stories may be; it is not your humor, hilarious though it may be.

What it is, is your essence…your core.

And you cannot hide this from people. It reveals itself…they just know it. Whether they’re looking at you or hearing you speak on the phone.

Your state of being is something you cannot conceal. Stand before people knowing you’re an imperfect being. Imperfect though you are, you may have wonderful ideas to share with them.

To Develop Your Authenticity, Make Yourself A Model of The Possible

And so the important thing is that you make of yourself as you stand before the audience, for that matter as you live your life, as a model of the possible.

Think of the Greek statues that you may remember from your ancient history. They were physically models of the possible.

Gene Houston – years and years ago – wrote a book called The Possible Human. I don’t even know if the book is still in print. However, if you make it your ideal, to be the possible human, the ultimate possible human…you will move ahead faster.

Again Mahatma Ghandi. A very famous quote, by Mahatma Ghandi – Be the change you want to see in the world. What is the population of the ideal world? How do the ideal people conduct themselves? Be that person.

Make yourself accountable for your presence here. In fact, be the authentic you, as you share your wisdom.

You can be an ordinary person (I’m an ordinary person) and you can share extraordinary concepts. Simple as that.

Summary

In essence I’ve talked about what they’re not telling you in speaking business school. In the speaker school you get told to make a demo CD and compile a list of prospects. That’s standard procedure to build your business.

What is however (often) left out is the need for resolute tenacity and authenticity, which I’ve highlighted here. You need those 2 to make your speaking business really take off.

Final Words: Once You Have Tenacity & Authenticity, What’s Next?

If you’re an aspiring speaker reading this, it is assumed that you at least have the skill to speak in front of an audience. (If not, join Toastmasters, and start learning, or get a competent mentor to help you.)

Once you have tenacity and authenticity, another quality you need to develop, in order to become one of the very few who succeed as speakers is described here (click now).

And while you’re at it, if anyone tells you that you can’t, read this past issue of the Speaking IDEAS newsletter titled “How to Do the Impossible (5 Tips You Can Use)” to discover why they would be wrong!

NEWS (Nigeria) : Expert Jump Starts International Speaking Career by Traveling Across West Africa as a Location Independent Entrepreneur

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Need More Details of How to Make The Above Ideas Work for YOU?

If you need more specific details of how to make use of the ideas I’ve shared in this newsletter, call me on 234-803-302-1263 or email tayo at tksola dot com.

Alternatively, send me a message using this request form (with “Re: How to Jump Start Your Speaking Career ” in the subject line).

SD Nuggets Blog

New posts from last week that may interest you!
Public Speaking[Monday]:
My DN Travel News

Entrepreneurship [Tuesday]:

Self Development [Wednesday]:

Career Development [Thursday]:

Parenting [Friday]:

Writing/Blogging [Saturday]: *actually published on Sunday
Want me to write for you? Click here…

Click now

Have a lovely week!

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Sole Agent For Burt Dubin’s Speaker Mentoring Service In Africa

Mobile: 234-803-302-1263

http://www.spontaneousdevelopment.com

Tayo Solagbade is a Performance Improvement Specialist & multipreneur. He works with individuals/businesses who want to achieve highly profitable outcomes, and also with parents who want to raise real-world competent children.

Tayo earns multiple streams of income providing clients with performance improvement training/coaching, custom MS Excel-VB solutions, web marketing systems, freelance writing services, and best practice extension support services (for farm business owners).

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Self-Development Nuggets™ blog, and Public Speaking IDEAS newsletter (which he publishes to promote Burt Dubin’s Public Speaking Mentoring service to experts working across the African continent).

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Have you been undecided about whether or not to become a paid speaker? Or have you been trying to get your speaking career off the ground with little success?

Here’s a tip: Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Comments?

What do you think of the above message? Do you have any personal experience to share on this subject? Are there some other points you feel can be added, to help persons looking for answers? Please share your thoughts!

Share this issue!

Do you know anyone who might benefit from reading this newsletter issue? Why not hit the forward button now, and send it to him/her with a short recommendation. You can also use share it via your social media channels. Thanks in advance.

View Tayos video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsConnect with Tayo on LinkedIn.comConnect with Tayo on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google Plus

What fears or doubts are keeping you from (a) taking up Burt Dubin’s monthly speaker mentoring, or (b) buying his products?

You can choose to purchase Burt’s mentoring at any of the three (3) levels listed below:

1. Top Shelf [Click here] | 2. Mid Range [Click here] | 3. Budget Delight [Click here]

Burt’s three mentoring packages can be likened to the seating options offered by airlines: Budget Delight (Economy); Mid Range (Business); and Top Shelf (First Class).

At least that’s how I like to think of them!

All three will get you to your desired destination of “speaking success-ville” – so long as you meet the requirements/play your part well (your fare, abide by the set guidelines etc). During the “flight”, the seat you have will determine how much personal service attention and preference the provider will accord you. It’s that simple :-)

So, make your choice:1. Top Shelf [Click here] | 2. Mid Range [Click here] | 3. Budget Delight [Click here]

Send me an e-mail with your questions via tayo at tksola dot com. In the meantime, why not get started by subscribing here to get his 7-Part Course (How To Succeed And Get Paid As A Professional Speaker) .  . . and receive his monthly newsletter (Speaking Biz Strategies Letter) at no cost.

Get mentored by Burt Dubin - coach of some of the world's highest paid public speakersFor over 25 years, Burt Dubin has provided a variety of speaker mentoring products and services to clients worldwide.
Download this flyer as PDF: http://tinyurl.com/bdubin-africa

Burt Dubin now offers his speaker mentoring service to experts based in Africa. Click now to download this flyer as PDF

 

 

2 Dangers of Using Social Media As Your Business Home

If you promote your business primarily by using social media as your base platform, you’re likely to shoot yourself in the foot. And very badly too. Read this article to learn 2 important reasons why you will be better off using your own website as a base, while your social media profiles function as secondary marketing channels.

Like every results focussed business owner, you work so hard promoting your business using Social Media as your primary marketing platform.

However if you continue doing this, you’re likely to hurt your business more than you can help it.

1. You Need To Be In Control of What Happens To Your Brand’s Marketing Vehicle

What if one day the Social Media websites you depend on change their rules and terms?

They’ve done it before. They all do it.

These Social Media entities are constantly testing, tweaking and even reinventing. They like to set trends.

The implication is that you’re never really in control of your primary business promotion channel.

Google, for instance, keeps giving website owners grief by changing the rules just as people are getting their website search engine optimization back on track.

LinkedIn.com recently restricted access to my profile claiming they noticed suspicious activity in my account. They asked me to send proof of my identity. I sent my scanned international passport weeks ago, but I don’t think they’ve unlocked it.

2. You Need To Build A Professional Image

Luckily for me, my core business promotion medium is my website (www.spontaneousdevelopment.com), and the blog (www.sdacademy.org) linked to it.

Social media simply serve as secondary support channel.

I strongly recommend you adopt a similar fail safe approach.

You can get a wordpress or Joomla based website up and running at zero cost. Both come as free installations with most web hosting accounts. These 2 Content Management Systems make it easy for even a non-techie to update her website. The former is however easier to learn and has a larger user base.

Don’t go for free website hosting services. That would amount to the same thing as using Facebook or Twitter as your base.

Purchase a hosting account from a reliable provider. If you run a business, you need to own the primary business marketing medium you use.

The truth is that you will never have a final say over a free yourname.blogspot.com blog – the company hosting it will.

Even if they don’t change anything, you must remenber that online companies offering free services can shut down operations anytime.

Many pocket friendly web hosting companies abound online. A good example is www.hostgator.com who I’ve found to quite supportive and flexibly responsive to client needs (note that I’m not an affiliate – but with the great experience I’ve had with them, I plan to be).

You can purchase cheap but reliable hosting at $60 to $70 from my experience based assessment of the average person’s needs, from working with clients in different industries since 2004.

Most hosts will register a domain name for you free for the first year if you purchase a full year of hosting. You then pay approx $10 per year from the 2nd year. That comes to $80 max per year for both domain registration and website hosting.

As you can see, a website can be run on a shoe string budget.

Try as much as possible to register a domain name that reflects what you do.

Also make sure your business email address is based on your domain. You don’t look professional when you display an email address based on Yahoo’s free for all email service!

If you are concerned about email storage problems with respect to exhausting the disk space provided by your host, simply set your domain based mails to automatically foward a copy of every mail that arrives to your free (Yahoo.com, gmail etc) email account inbox.

Then you will be able to free up space in your domain based email box by deleting from the oldest to the newest.

Final Words: Take Action Before It’s Too Late

I’m writing this from Porto Novo in Benin Republic, at the famous Songhai Integrated Farming Centre.

Like I said on my website on Monday, I’m travelling across West Africa offering educational talks for businesses, organisations and solo entrepreneurs.

The main theme is how they can use Web Marketing in conjunction with Public Speaking for low cost but high impact business promotion.

What I’ve told you here is what I’ll be telling people out here.

I urge you to adopt the above approach, to protect all the hard work you’re doing to build your brand.

And I suggest you get started as soon as possible.

Goodluck!

3 Ways Travelling Can Prepare Your Child To Succeed (Features Pix of a Cameroonian Michael Jackson :-)

Picture below is of a guy I named “Cameroonian Micheal Jackson”...Your child is likely to see unique and exciting sights like those in the pictures below, if s/he travels and explores beyond the world she already knows.

This enterprising chap was doing an impressive version of Michael Jackson’s moon walk in Douala’s Marché Mokolo (Mokolo market). Hundreds gathered to watch him for over 10 minutes. I’m not a dance expert, but I think he did a great job of it!

Pix 4. Cameroonian Micheal Jackson!

Marcel Bich (now late) was the manufacturer and cofounder of the cheap, disposable Bic pens, razors and lighters. I once read an interview in which he revealed that travelling with his father really provided him an education that schools could never have given him. This insight apparently served him well – considering that he built great wealth, by creating cheap but highly desirable products.

1. Travel Helps You Demystify Life In General

In 1982, as a 12 year old, I began playing competitive handball for my secondary school and over time got invited to the state team (but always got dropped before most major competitions!). This was in Ilorin, Kwara state.

Moving to the university in Ibadan in 1987, I secured, from my first year a regular first team shirt on the varsity and hall teams. As you may know, travel to and from competition in different places happens a lot in sports.

It was during these formative years that I developed my passion for taking photographs and traveling.

When I eventually became a brewer in Guinness Nigeria, Benin City, most of my colleagues knew that about me. After completing my 3rd night shift in a row (earning 3 days off), I would take off on a trip to a state I’d never visited before, just to see what it was like. I was restless and hungry to explore and discover and learn. I still am.

At 3.00a.m in the morning I’ve walked the streets in different cities during my crazy travels as bachelor (mostly when I was off shift duty, or when I was on annual leave).

I once travelled by night across the border from Ikom in Nigeria to Ekok in Cameroon. Then I took another bus headed for Douala. But we had to stop (and sleep in the bus!) at 1.00a.m in Kumba. Then at 5.00a.m when the driver said it was safer, we resumed.

While in Cameroon, I moved around Douala and Yaoundé on foot and by car – mixing with the locals, to practice my spoken French, in the hope of becoming fluent. My hosts sent me to stay with a family friend at Mendong – a rural community – where I got a real feel for something close to the village life there. It was exciting (see photos below).

I ate local meals like Bobolo (solidified rubbery cooked starch meal made into long fingers) with roasted fish, as well as Achu (a delicacy made from Cocoyam, popular with the Akum people).

Pix 1: Eating Achu with my host’s wife

(NB: I made these digital copies of the original photos from my 1999 visit to Cameroon using my Blackberry Camera before leaving Lagos last week. The phone’s video and picture recording has been acting funny since then. At the bottom of this post is the ONLY picture I took that I’ve been able to retrieve since getting here. It keeps giving an error message. I’m looking at downloading all my data and formatting the memory card. Gremlins…?)

Pix 1: Eating Achu with my host’s wife

On my return journey to Nigeria (having no funds) I was forced to travel across the Atlantic Ocean for 12 hours, under heavy rainfall, from 7pm till 7a.m. Along with many others the means of transportation was a large rickety motor powered boat!

2. And It Opens Doors to New Friendships, and Exciting Opportunities

Anytime I run into Cameroonians, we usually hit it off instantly because they are often pleased to hear me speak so knowledgeably about areas some told me they’d never been.

For instance, while in Yaoundé, I went on a trip to a place called “Oballa” where I attended a convention organized by a youth group supporting the Cameroonian president. I did it just on a whim. But it was a journey that took some hours from the city. When I returned at 10pm, my host was amazed to learn I’d gone that far. She’d never been there!

Pix 2: Standing in front of country house in Mendong

Pix 2: Standing in front of country house in Mendong

Looking back I sometimes wondered if I had not gone too far – but the thrill I felt from seeing what others simply talked about based on hear say, convinced me I had not. That exposure also taught me some people voice opinions about things they do not know.

When you travel – and you stay open minded (especially if you start at a young age) – you develop a flexible view of the world. Your views and opinions become more balanced because travel exposes you to the variety that the world has to offer.

It helps you realize that your small corner of the world is just that – your tiny little corner! Outside it, a much bigger world exists that for the most part operates very differently from the perception you have of your world.

Pix 3: One the road to Kumba – an SUV was stuck in the mud (imagine that!)

Pix 3: One the road to Kumba – an SUV was stuck in the mud (imagine that!)

Pix 3: One the road to Kumba – our bus was also stuck in the mud (I'm the one in the black T-Shirt looking back at the camera

Like I revealed in my article about my journey across the Atlantic Ocean in 1999, I was to reap the rewards for my efforts at learning French the hard way in 2001. Guinness Nigeria selected me along with four senior managers to attend a one week International Coaching Conversations Facilitators’ Workshop held in Hotel Aqua Palace in Douala.

During that week, my colleagues would witness me speaking French with the expatriate Managing Director of Guinness Cameroon, who later announced to them that he was impressed. What’s more, during the course, when the possibility of having facilitators from Nigeria come over to collaborate with those in Cameroon.

The expatriate female course coordinator from the UK noted that if anyone from Nigeria was most prepared to play that role, it was me. I was already familiar with the place, the people and the language.

It goes without saying that going back in Nigeria, my senior colleagues with whom I attended the course regarded me differently. One actually announced that my achievement had made him resolve to learn French as well.

It did not end there. Maurice Diekem, a manager with Guinness Cameroon, would – at the end of the course – invite me over to his home and hosted me from Friday till Sunday. He took me round town in his SUV, to meet friends – and even arranged for me to visit those I’d stayed with when I
visited two years earlier.

And that’s what travel can do for anyone who indulges in it!

3. Your Creativity Is Stimulated By Exposure to a Variety of Worlds

Well travelled people – especially those who did it from when they were young – tend to be open-minded, and creative. My personal experiences indicate that extensive travel offers powerful educational benefits useful for achieving personal advancement.

Indeed many well schooled people who do little or no travel, will often be at an instant disadvantage when pitched against less schooled, but well travelled counterparts. I’ve actually seen this happen repeatedly in real life.

Exposure to a variety of experiences can be most enriching. Human beings learn best from experience. And when you have an opportunity to travel to different places, you get the unique privilege of seeing the way things are done in different climes.

Your brain gets greatly stimulated from discovering that different societies achieve the same goals using different methods. It makes you realize that beyond what the smartest people in your world know or think, there are equally smart (if not smarter) people in other places who know better ways to do the same thing!

The problem is when a society comprises mostly people who know no other ways of living, few, if at all any of them, will believe things can be done differently.

If progress is to happen, it starts with people thinking differently from the way they always have.

You/Your Child Can Travel Through Others – But it’s Best To Do It Yourself!

With the help of Tim Ferris, and others like him, many people are able to fulfill (to some extent) their dreams getting exposure to other worlds. The Internet itself makes that possible in many ways.

You could possibly do that – especially if your work and personal responsibilities leave you little room to do otherwise.

However, for the sake of your kids, you might want to do more.

I say this because ultimately, the best way to really do this would be to get out of your comfort zone and go where you’ve never been. And find ways take your family with you.

Get away from the safety nets you’ve put in place for yourself. You need to be willing become vulnerable all over again – like you once were as a baby – so you can learn to walk (figuratively speaking) all over again.

By the time you’re done, you’ll find you have a totally new, much smarter perspective of life and what it’s really about.

You may not even have to travel far. There are places within your country or region you can explore which will greatly enrich you.

Final Words: Let Your Kids Become Well Rounded Personalities

Some people only know the routes leading to and from their homes, office, church, clubs and other venues in their immediate neighborhood. You can do better than that.

This is especially important for your kids. Let them grow up to be well rounded personalities that others would enjoy interacting with for their balanced perspective and depth of insights.

Travel based education will give them that.

So, why not let them have that in addition to the normal schooling you’re giving them?

One Last Thing…

By way of interest, I still do the travel thing as often as I can. This time as an entrepreneur.

In 2005, I visited Ghana on an exploratory business trip for 2 weeks.

And this month (April) I launched a new plan to do it at a higher level – as a Location Independent Entrepreneur (who earns income from both online and offline activities).

Right now, I’m writing this from my hotel room in Cotonou, Benin Republic. I arrived here Monday 1st April 2013, and will be exploring opportunities to travel slowly across West Africa, over the months that follow.

Click here to read full details of what I’m offering to do to help Africa based professionals and business owners improve their ability to succeed.

 

Who knows…if you’re a decision maker in West Africa, you may wish to invite me to give one of my No-Fee talks to members of your group or organisation (?) I already have exciting stories of my experiences to share with audiences. I’d love to hear from you(click)!

Pix 5: Framed hand crafted map of Benin Republic bounded by neighboring West African states – displayed in the reception of a hotel.

Pix 5: Framed hand crafted map of Benin Republic bounded by neighboring West African states – displayed in the reception of a hotel.

Going The Extra Mile, Can Make You A High-Flyer At Work!

This is another in a series of articles I have committed to writing, to help career persons in paid employment. If you aspire to climb high, as fast as possible, up the corporate ladder, in the organization you work for, this article can help you. I outline practical steps you can take to set yourself up to succeed as quickly as possible – based on real life successes I achieved as a high performing employee in a multinational corporate organisation.

First, You Need To Understand the Formal Rules & Requirements

When you think about it, you’ll realize that most of what a person needs to get ahead in life is an understanding of requirements and rules. It’s the same thing in paid employment as well as elsewhere.

In sports for example, you need to know what rules guide the playing of a particular sport, so you do not go against them. It’s the same thing in paid employment. You must also understand what is expected of you – to qualify for a promised reward from the organization e.g. a salary, bonus, commission, promotion etc.

Talk to your boss. Read the company handbook (if available). Talk to experienced hand, the Human Resources department etc. Once you know the requirements and rules, you can then devise a plan(s) of action that you can use to excel based on those set conditions.

Next, Find Out What the Unwritten Rules and Requirements Are

There are sometimes unwritten rules and requirements, based on an established work culture and/or past occurrences.

Accepted alternative ways of doing things that may not be formally documented. If you are not familiar with them, it could hurt your ambitions. Sometimes it pays to know what you can get away with – or tested ways of getting things done, and what not to do.

Identify those knowledgeable about such workplace subtleties. There are people like that everywhere. They have exceptional social skills. What the French call Savoir Faire (know-how). They often have their ears to the ground about what’s worked – or has not.

Spending time with people like that can open your eyes to opportunities you probably would never discover otherwise. You would be able to make use of that information when needed.

Street-wisdom is important. No one can be perfect, but it’s best to learn as fast – and often – as possible, to increase the chances of success. Knowing the unspoken rules and requirements, and how to make the most of them is one way to acquire street-wisdom.

True Story: How Ignorance of an Unspoken Rule Can Hurt Your Ambitions

As a young brewer, my senior colleagues who had been on the job five or more years before I joined often regaled me with entertaining anecdotes. One especially instructive one was about a young brewer whose boss asked him to perform an unauthorized procedure in the production process. This was to recover lost time and achieve the target output.

Being a greenhorn, the brewer naively implemented the instruction without requesting a written instruction to that effect. Unfortunately, everything that could go wrong did. It was a mess that cost the company a handsome amount in hours lost and product damage.

But during the investigation, the brewer’s boss bluntly denied ever instructing him to go against standard procedure. The young man literally broke down in tears, surprised at how his boss had disowned him. Luckily, the management decided to let him off with a warning, since he was new on the job.

Five years later that brewer would always warn new brewers to insist on a signed memo from their superior in the event that they face a similar challenge.

Now that is an example of an unspoken rule that could determine your success or failure in the workplace.

Also, Know the Company You Work For, and Be Clear About Your Role in It

By “knowing the company” I mean getting to know who the decision makers at different levels of hierarchy are. Your boss, and his/her boss, and the next, until you get to the top.

Each of these people will communicate his/her desired result, typically derived from a need to achieve the company’s goal, to his/her subordinate(s). At some point, the desired result will be translated into specific tasks for people at your level.

So long as each person does his/her assigned bit, the overall company goal will often be accomplished.

Once you gain this understanding, it will be easier to appreciate the role you have to play in the entire scheme of things in your position of responsibility. It is the lack of understanding of how the role they play, fits into the big company picture, that makes many employees fail to take their jobs as seriously as they should.

This limited insight also prevents them from seizing opportunities that appear, to proactively introduce improvements that would help the company excel.

Go the Extra Mile to Know A Little Bit About Other People’s Jobs & Help Them!

Just as is the case in life, the key to becoming a high flyer in an organisation, is to possess real world relevant competencies, which enable you deliver results your company wants.

So once you’ve taken the steps outlined above, the next smart thing to do is to go out and get as much exposure to varied workplace experiences as possible.

If you know you really want to excel, to be a really high flyer in your company, do this with resolute tenacity, and integrity.

Do it every day, and at every opportunity you can get. Learn everything you can about how others do their jobs, and then actively explore ways to help them do better whenever you can.

Those who are sincere, especially those who benefit from your efforts ,will appreciate you. Eventually, word will get around about your versatility and passion for being a great team player. People often like a team player who can be useful in many ways to them.

There will always be the cynics and critics who see only the negative side of what you do. Ignore them. Snide remarks, nicknames etc…those will only last for a while.

Once you begin to achieve your goals, those same people will show unmasked admiration for you – and some may even ask you “How did/do you do it? What’s your secret?

Question: Can This Plan Work?

Answer: Yes. It worked for me. I became a high-flyer, gaining company wide recognition for my achievements, within 3 years of joining a large multinational corporation – using the steps outlined above.

After another 3 years, I had achieved career advancements that put me well ahead of others ten years my seniors on the job.

If I could do it, then so can you.

TIP: Click here to view details about my past life in paid employment. The link opens into a new window – scroll down the right column to About Tayo…In a previous life. You can request my full PDF resume using the form).

On that page, you will also see scrolling testimonials from others that I coached (even after leaving the company) who wrote to thank me for the progress they made by applying the strategies I taught them –which I’ve described in this article.

And if you want, I offer customisable talks and coaching programs on-demand to interested groups and organisations. I’m currently in Benin Republic as part of a slow trip across West Africa. If you’re a decision maker, you can invite me over to your country, to speak to members of your team. Click here to learn more.

If I (and they) could do it, then so can you :-)

To Succeed You Need Your Sixth Sense to Unmask Insincerity

To achieve significant and authentic success, you need to forge relationships with sincere persons – in your business or personal life. Avoid dealings with persons who will constantly be on the lookout for ways to exploit you for their own benefit. Instead,actively seek out people with whom you can enjoy mutually rewarding relationships. This article explains how to achieve the foregoing using a combination of street wisdom and your intuition – your sixth sense.

But How Can You Accurately Know Who Is Sincere, And Who Is Not?

Good question. The key word there being “accurately”.

I offer ideas you can use, based on my personal experiences and achievements. But I’ll also be the first to admit there is no fool proof strategy you can adopt.

However, I believe that with practice, you can hone your ability to sniff out insincerity. And it won’t matter how well the person “afflicted with it” tries to mask it. You’ll know it’s there from the way you “feel”. You’ll just know it.

We have a saying in my language (Yoruba) that goes thus:

“Eefi ni iwa.”

Translated contextually, in English, it means:

 “Character is like smoke.”

And you know what smoke is like. Even before it inevitably manifests visually, it often makes its presence known through its “smell” (depending on the kind of smoke).

Some people have naturally sensitive noses. Others do not. However people can be trained to detect flavours in beer at low levels. In the same way, a person can consciously develop his other senses to better perceive changes in his environment.

Insincerity – like smoke – is also intangible. To detect its presence one must be able to perceive it. How well you do this could determine whether or not you succeed. Otherwise you could leave yourself open to negative influences that may deny you progress.

Not Every “Nice” Person Is Really Nice…

For instance in business some people may choose to get close to you, so they can ask you to give your services free – since they are “friends”. And they can be very persuasive – even using emotional blackmail to get you to do what they want.

Take note that it never occurs to them that you need to turn a profit to grow your business, and support yourself or your dependants. Even when it does occur to them, they never let it matter enough give up their antics!

Understand that not everyone that smiles at you, and calls you a “friend” really has good intentions. Once you discover any person is like that, I recommend you talk to him about it, and see if he changes.

If he does not, my advice to you is this:  FLEE (and I mean that literally!) as far away as possible from that person. He most probably belongs to the group that will use others and dump them. They suck the life out of those naïve enough to make themselves available in that manner. You don’t need that kind of person.

You Have A Powerful Sixth Sense that’s (Probably) Lying Dormant – Revive It!

I refer to your intuition. Your sixth sense. The ability to perceive the unseen or unspoken or hidden. We were all born with it. And it’s still there. Even now.

Humans have always been deeply spiritual beings from the earliest days. However, the love of ease, fed by our development of modern day conveniences has made us “forget”.

Those innate abilities are still in us – lying dormant. The few and far between amongst us who choose to revive them often go on to record achievements that the rest marvel at.

I urge you to become one of those few. Begin to pay attention to your inner voice. And learn to follow its lead in interacting with others. It will guide you – more frequently – to safe and profitable business relationships.

It will also help you detect negative changes in relationships e.g. a client who used to be good, but who for whatever reason has decided to try pulling a fast one on you. You will find that your sixth sense will set off a hidden alarm in your head to alert you.

Your success in business will greatly depend on your ability to hone that God-given intuitive ability. It can be a powerful tool for identifying insincere people in your life.

To Excel, Use Street Wisdom Guided by a Finely Honed Sixth Sense

It’s not a pleasant truth, but it is the reality. Face it. The world in not fair – never will be.

If you’re good to others, that’s no guarantee others will be good to you! (I still struggle with this concept because I find it hard to believe some people won’t be good.)

So don’t fret over the fact that it happens. Simply learn how to deal with it when it does. That’s what this article offers you: How to use street wisdom in conjunction with well developed intuition, to make the most of your relationships.

Developing the former (i.e. street wisdom) is very simple – really.

All you need to do is become a very dedicated student of human nature. Carefully study (and tactfully test) those you interact with.

What they do, and not what they say, will often reveal who they really are. Use what you learn as a guide in your future interactions with them, and others. That’s all it takes.

Developing your intuition has already been covered in the earlier part of this write-up.

So it’s up to you now.

Your creator expects you to manifest the full potential you have in you. Go out there and unleash yourself on the world, to make it a better place. You already have all that you need to deal effectively with anything the world throws at you along the way.

Good luck!

Build Profitable Relationships by Inspiring Respect

Conflicts rarely occur when there’s mutual respect and consideration between two parties in a business (or even personal) relationship. You may have heard an entrepreneur complain that a client refused to pay up for work done or product delivered. This could happen with a a new client. At other times it’s an old client.

Sometimes conflicts can arise because the entrepreneur himself fails to deliver a product or service to the client’s satisfaction.

Here’s an example of how that can happen:

A prospect makes lots of demands, while offering to pay little. The entrepreneur knows the work to be done cannot be covered by the money offered. But business has been tough. So he decides to take on the project as a bread-and-butter-job to tide him over till something better comes along to complement it.

Now here’s the clumsy part: Accepting to do that much work, for inadequate remuneration makes him unable to take on (or go in search of) other projects to earn additional income. This is because doing so would jeopardize his commitment to delivering the first (poor paying) project to specification and/or the agreed deadline.

And yet, he knows he’ll run out of money before he can finish that job. And once that happens it would be even more difficult, if not impossible to finish it: What a trap!

Maybe something similar to the above has happened to you before…? It’s happened to me. Several times too – especially as I started out 10 years ago. I’ve since learnt a lot.

Clients Will Treat You The Way You Treat/Present Yourself

The truth of the matter is that as an entrepreneur, you owe yourself a duty to always get those you do business with to treat you as an equal – with respect and consideration.

Now if you take on a large demanding project and accept poor fees offered by a client, do you think she’ll accept a poorly finished job from you? Not likely.

In fact, the irony is that most clients who offer poor remuneration to those they do business with are often notorious for being the most demanding. They typically want everything, for as little payment as possible. Figures.

By implication therefore, when you accept to work under such unflattering terms, you make it possible for such a client to treat you as she pleases!

As far as she’ll be concerned, you must have accepted the project because you thought it was good enough for you to do the job to her satisfaction. And she would feel entitled to demand that you fulfill that obligation. Plus a little more if she can get it :-)

A Smarter Way To Operate

There is a better way. You need to let those you do business with see that you know the value of what you offer – in terms of how it can help them.

Tell them what that value you offer reasonably translates to in monetary terms.

To do this you have to get information from them, and from their industry/markets (and other relevant sources).

The use what you learn to come up with real world relevant estimates of practical savings in cost, time, effort they get. In addition, point out the various ways your solution delivers convenience to – and confers prestige on – them.

You must also always remember to impress upon clients (and prospects) the fact that you have standards you work to. That there are (what I like to call) “lower control limits” for your fees, meant to protect not just you, the provider, but also him, the client.

The above are basic requirements you need to have clear in your mind. At all stages of your business interactions with others, you should be able to effortlessly apply them, to ensure no unhealthy developments are initiated. Or to nip any that do occur in the bud!

Final Words

I’m sure there are many other strategies that can also be used. The approach I have however described here is based on what has worked for me over the years.

I like it because it almost always helps me win the respect of a client, and also ensures future dealings with her are profitable for both parties. A win-win relationship.

Only when the other person has had ulterior motives (with the intent of cheating or exploiting) has this strategy ever failed. And under such circumstances it’s helped me stay safe, and move on to better things.

And that’s why I highly recommend it.

Update: Checked into hotel (Why I’m keeing my destinations and location secret for now)

Hi,

I’ve just checked into a hotel room in the capital of a Francophone West African nation. You have take my word for it for now that I AM really outside Nigeria :-)

At least my family knows I’m telling the truth – as does Burt Dubin who I’ve already emailed from my Blackberry on arrival.

About Blood Sucking Vampires

Later in the week I’ll explain why I’ve kept my destinations and location a “secret” for now: it’s due to the activities of people Chris Guillebeau says a friend of his called “Blood sucking vampires who want you to fail”. More on this later in the week.

Thanks to Burt Dubin for letting me know the link to the newsletter in the first email broadcase that went out this morning  was bad. Here’s the newsletter proper.

I hope you enjoy reading it.

Hunting for the Super Star Commercial Rabbit Farmer

I’m going out to find my 700,000 rabbit breeding entrepreneur based in this city tomorrow morning. My plan is to request an interview with him, which I’ll publish as a video, audio and text. Then I also intend to see if I can get his consent to use photographs from his facility (which I’ve seen in videos) in my work in progress guide on Commercial Rabbit Farming.

Hooking Up With Handballers

I’ve discovered Handball courts looking in excellent condition out here – and a lot of people seem to know about the game. That’s great because I intend hooking up with active players to see if I can join them in training. That’s a strategy I’ve found quite effective for breaking myself in whenever I’ve travelled. When people see that you’re a lover (better still a  competitive player) of their sport, they warm up to you.

There’s Power Supply!

Oh yeah…in case you’re in Nigeria, and wondering: YES, there’s electricity. And YES the people take it for granted. They expect to have it. I’m certainly glad I don’t have to plan to stop over at the fuel station this evening to buy fuel into  kegs for my generator!

Got some work to do tonight – have to create a slideshow presentation for meetings I’ll be having later in the week.

See you later – will upload the photos I’ve taken later in the week.

How to Jump Start Your Speaking Career (7 Steps) – By Burt Dubin

NEWS (Nigeria) : Expert Jump Starts International Speaking Career by Traveling Across West Africa as a Location Independent Entrepreneur.

This issue of my Speaking IDEAS newsletter is based on text transcript excerpts I created from Burt Dubin’s recorded responses to a question from a caller to a SpeakerMatch teleseminar.  Sandy (according to the host – Brian Caplovitz) called in saying “she was a great speaker but no one knew her, and she wanted to know what steps she could take, to jump start her career”.

From here on, you have my partly paraphrased version of Burt’s response…

Now this will not be an encyclopaedic answer…It will be the best I can give you in a couple of minutes.

1. You Absolutely Must Have, Must Have, Must Have A Website

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Publication: Tayo Solagbade’s Weekly Public Speaking IDEAS Page (PSIP) Newsletter

Date: Monday 1st April 2013

No:83

Title: How to Jump Start Your Speaking Career (7 Steps) – By Burt Dubin

Author & Publisher: Tayo K. Solagbade [234-803-302-1263]

Blog URL: http://www.spontaneousdevelopment.com/blog

Archive (For E-mail only version started 14th May 2012): Click here to view

Archive (For Blog version started 24th September 2011): Click here

Hi,

Thanks to Burt Dubin for letting me know the link to the newsletter in the first email I sent was bad. Here’s the newsletter proper. I hope you enjoy reading it.

Click here to About My Entrepreneurship Adventures As I Travel Across West Africa

No. 83: How to Jump Start Your Speaking Career (7 Steps) – By Burt Dubin

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NB: If you ever find yourself wondering what else I’ve written, some days after you’ve read THIS Speaking Ideas newsletter I send out on a Monday, here’s what you can do to find out: Point your browser to www.sdacademy.org to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays) in line with this publishing schedule :-)

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NEWS (Nigeria) : Expert Jump Starts International Speaking Career by Traveling Across West Africa as a Location Independent Entrepreneur.

This issue of my Speaking IDEAS newsletter is based on text transcripts excerpts I created from Burt Dubin‘s recorded responses to a question from a caller to a SpeakerMatch teleseminar. Sandy (according to the host – Brian Caplovitz) called in saying “she was a great speaker but no one knew her, and she wanted to know what steps she could take, to jump start her career“.

From here on, you have my partly paraphrased version of Burt’s response…

Now this will not be an encyclopaedic answer…It will be the best I can give you in a couple of minutes.

1. You Absolutely Must Have, Must Have, Must Have A Website

I’m not going to tell you how to build a website here. But do research. See what other speakers’ websites are about. Look at my website burtdubin.com – well it’s not so much a speaker’s website, as a speaker’s mentor’s website.

There are however principles there. Among the principles, be live on your website. I’m live on my website! You’ll see me there. And say the things to respond to the interests of the people who are your market.

Don’t talk about how good you are. Rather refer to the various ways in which you make them look good and be good. Speak about benefits for them, and not about you.

2. Start an E-zine

For example I have an e-zine. Mine happens to be a monthly. It’s out there every month normally as a rule. Usually goes out the first Tuesday of the month (I sometimes miss by a couple of days).

So have an e-zine, and in that e-zine address issues and concerns of interest to the market that you serve. And somewhere in there, invite them to contact you to talk about engaging you, to speak, to train, ah to educate – whatever it may be that you do.

To signup for my e-zine, see the end of this article.

3. Develop Personal Qualities That Will Make You Succeed

You need to deeply believe in what you do. You need to have character. Strength of character. You need to have authenticity.

You also need to have integrity. Resolute integrity: There are no degrees in integrity. There’s no such…there’s no such thing as a partial virgin. You are or you aren’t. Well that’s how integrity is. You have it or you don’t!

If you have all of these things, and if you have “Fire in your belly”. If you absolutely will not give up – you will be reasonably equipped to get off to a good start.

Now on top of all that, there’s something else too…

4. Make Yourself An Expert On Something

Be an expert on something. Don’t be an expert on something people won’t pay for.

Be an expert on something the world needs.

If you deal on personal development, be an expert on something that helps people develop. If you deal with organizations and most of us do, then you must think in terms of what’s going on within the organization.

What do they want? Well let me tell you something about what organizations want.

Number one: They want return to shareholders. In other words they want to make money so they can pay their stockholders money.

Number two: They want the presidemt, the CEO, the managing director to look good.

These are the two top concerns.

There’s a third one: The Chief Executive, the CEO of the organization wants to look good himself or herself as the case may be.

How does this happen? By enhancing productivity. By enhancing profits, By enhancing sales. By market penetration.

Now I have just named 4 things: Productivity, profits, sales, market penetration by enhancing the ability, relationships, communication.

Now these are various topics which any speaker can learn about by doing research. Make of yourself an expert at some aspect of something organizations want.

Make yourself so skilled at understanding that, and then tie that in with what’s going on in that organization, within their market, among their people.

And do it with fluency, with passion, with deep belief.

5. Know The Major Market for Speakers & What Their Decision Makers Want

For speakers the major market is the Association Market – Professional and Trade Associations (especially in North America).

Let me tell you what is on the mind of the decision maker who can hire speakers for trade and professional associations.

More than anything else, they want perpetuation of dues income. Write that down. Perpetuation of dues income.

Why? Because dues are the oxygen of the organization.

Without dues they’ve got nothing. What do you do? What will you say that will help them get their members to renew every year?

What else do they want? They want members to come to the meetings.

This is because most associations…my own the National Speakers Association for instance, generates more revenue from their annual meetings than from their dues!

That’s how most associations are. Now if they want members to come to the meeting, what must they do?

They must give members value. They must invite speakers that will address issues close to the hearts, the interests, the needs, the challenges the concerns, of the people who are coming to the meeting.

6. Get Useful FREE Resources from My Website

If you want to be added to my list click here. You’ll see a little sign in form.

And not only will you start to receive the current issue when the next issue comes out. But there will be a place there to go to see on my blog, a year or 2 of past issues, all of which are free. All of which are good. All of which reek of wisdom, as does this transcript of my teleseminar call as a guest on Brian Caplovitz’s SpeakerMatch Radio.

I know you know that. No ego in that. It’s simply the truth.

Also on my website, you’ll find 35 downloadable and printable articles by me, all full of more speaking business wisdom. This is a passion of mine. This is what I’ve studied with the ardour of a lover. I don’t know how to put it, I just love this business!

And I love seeing people succeed in this business, and make the difference they wanna make in the world. And so get all of that stuff which is FREE – FREE, FREE, FREE! I won’t even know you’ve gotten it, because I don’t see who goes and downloads my stuff.

7. To Get Started Even Faster, You Can Hire Me!

And if you want, I am a Mentor for Speakers in Africa and across the world. You can send me an email and enquire(click now).

I have products that you can invest in, all with a one year money back guarantee. All of that. I won’t let anyone lose when they do business with me.

My clients succeed as you may know. You’ll see a bunch of blurbs by my clients (click here to view now  – some of them earning several hundred thousands dollars a year. And I’ll tell you this – with phone numbers by the way, these are real people!

So, get started jump starting your career…and Good luck! (If you need more inspiration, read this past issue of the Speaking IDEAS newsletter titled “How to Do the Impossible (5 Tips You Can Use)

Quote by William Hutchinson Murray about the importance of making a commitment to a practical implementation of a plan to achieve one's goal

NEWS (Nigeria) : Expert Jump Starts International Speaking Career by Traveling Across West Africa as a Location Independent Entrepreneur

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Need More Details of How to Make The Above Ideas Work for YOU?

If you need more specific details of how to make use of the ideas I’ve shared in this newsletter, call me on 234-803-302-1263 or email tayo at tksola dot com.

Alternatively, send me a message using this request form (with “Re: How to Jump Start Your Speaking Career ” in the subject line).

SD Nuggets Blog

New posts from last week that may interest you!
Public Speaking

[Monday]:

Entrepreneurship [Tuesday]:

Self Development [Wednesday]:

Career Development [Thursday]:

Parenting [Friday]:

Writing/Blogging [Saturday]:
Want me to write for you? Click here…

Click now

Have a lovely week!

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Sole Agent For Burt Dubin’s Speaker Mentoring Service In Africa

Mobile: 234-803-302-1263

http://www.spontaneousdevelopment.com

Tayo Solagbade is a Performance Improvement Specialist & multipreneur. He works with individuals/businesses who want to achieve highly profitable outcomes, and also with parents who want to raise real-world competent children.

Tayo earns multiple streams of income providing clients with performance improvement training/coaching, custom MS Excel-VB solutions, web marketing systems, freelance writing services, and best practice extension support services (for farm business owners).

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Self-Development Nuggets™ blog, and Public Speaking IDEAS newsletter (which he publishes to promote Burt Dubin’s Public Speaking Mentoring service to experts working across the African continent).

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Have you been undecided about whether or not to become a paid speaker? Or have you been trying to get your speaking career off the ground with little success?

Here’s a tip: Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Comments?

What do you think of the above message? Do you have any personal experience to share on this subject? Are there some other points you feel can be added, to help persons looking for answers? Please share your thoughts!

Share this issue!

Do you know anyone who might benefit from reading this newsletter issue? Why not hit the forward button now, and send it to him/her with a short recommendation. You can also use share it via your social media channels. Thanks in advance.

View Tayos video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsConnect with Tayo on LinkedIn.comConnect with Tayo on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google Plus

What fears or doubts are keeping you from (a) taking up Burt Dubin’s monthly speaker mentoring, or (b) buying his products?

You can choose to purchase Burt’s mentoring at any of the three (3) levels listed below:

1. Top Shelf [Click here] | 2. Mid Range [Click here] | 3. Budget Delight [Click here]

Burt’s three mentoring packages can be likened to the seating options offered by airlines: Budget Delight (Economy); Mid Range (Business); and Top Shelf (First Class).

At least that’s how I like to think of them!

All three will get you to your desired destination of “speaking success-ville” – so long as you meet the requirements/play your part well (your fare, abide by the set guidelines etc). During the “flight”, the seat you have will determine how much personal service attention and preference the provider will accord you. It’s that simple :-)

So, make your choice:1. Top Shelf [Click here] | 2. Mid Range [Click here] | 3. Budget Delight [Click here]

Send me an e-mail with your questions via tayo at tksola dot com. In the meantime, why not get started by subscribing here to get his 7-Part Course (How To Succeed And Get Paid As A Professional Speaker) .  . . and receive his monthly newsletter (Speaking Biz Strategies Letter) at no cost.

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For over 25 years, Burt Dubin has provided a variety of speaker mentoring products and services to clients worldwide.

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