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Posts Tagged with "top of mind awareness"

No. 105: Chasing Clients Will Cost You Profits (A True Story)

Monday, September 2, 2013


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I returned from Nigeria, where the events described in this write-up took place, 14 hours ago. Sales leads “follow up” – when “over done” – can sometimes erode one’s “credibility”. Potential buyers start thinking you need them more than they need you. Then insisting on your best fees/prices becomes difficult! That’s why it’s wiser to […]

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