The message below is the full text of a reply I have written to an offer from an SEO Service Provider. Once this post is published, I will send the email version to the intended recipient.
Have an enjoyable read!
Dear [Name deleted for privacy]
Thank you for your interesting SEO offer. I greatly appreciate it.
However I must tell you, that I do NOT really see myself as having “competitors” in the sense you mean.
Not going by the very unconventional way I’ve chosen to operate, anyway.
Few people in their right senses would decide to run a multidisciplinary blog like I’m doing…
Most people would rather NOT follow the path I’m treading…because it’s more work, than they might need to do, to get where they want to go.
But maybe I’ll let that become obvious, over time.
Where I come from, we have a saying, that many DIFFERENT routes can be followed to get to a market place…or destination.
You need to understand my long term purpose FIRST, before you can offer me a solution that’ll interest me.
Furthermore, to offer help to get clients top positions on SERPs…
I suggest you start by demonstrating what you can do using YOUR own website.
And be prepared to demonstate you can sustain the LONG TERM top rankings you promise potential clients, for YOUR own website.
Once that happens, you’d simply refer potential clients to your website’s glowing SERPs performance profile.
Choosing you over other SEO companies would instantly make sense for most people you approach!
Right now all you offer is a review of my website’s performance, and possibly what you say you do for others.
For me, that’s not enough.
By the way, please note here that I’m assuming ALL you’ll do will NOT break any rules set by Google and other search engines.
If that’s not the case, then we’d have nothing to even talk about (Seriously)
But even if you had more “proof” to show me, I must be honest with you:
I’m not shopping for SEO services.
That is the truth. And some would think this suicidal, but I’m sure it will help me in the long term.
I have decided on a totally different approach to achieving the same goal.
It may take a while before the results show, but I am in NO hurry anyway
This is not some Ninja SEO strategy. No.
I’ve simply committed myself to systematically testing (and documenting results I get from) ALL the SEO advice I keep seeing from experts online.
My aim is to identify those strategies that produce reasonably SUSTAINABLE results that will immunize my website against the “Yo-Yo” phenomenon that currently afflicts many websites’ rankings everytime Google coughs
Another thing I want to do, is to find a reliable way to successfully counter Negative SEO tactics that I’ve discovered are being used against this website.
Right now, I feel like what Americans call a “Sitting Duck” because it appears some silly people with SEO know how are using massive low quality backlinks from inferior content websites to get this website penalized by Google. And I’m unable to stop them!
Such acts don’t require any special creativity. And that’s why they’re becoming quite common. The challenge for the innocent websites like mine is finding ways to prevent, detect, and remove such low quality links.
That’s a potentially full time job one should really not have to do…and a battle one may ultimately lose, if the bad guys responsible have the means and determination to keep up the attacks!
This is why I feel driven to find a more foolproof and cost-effective long term solution that gives me as much as possible, the results I want.
It is my considered opinion that my intended approach can help in establishing a strong Search Engine relevant foundation, that will protect 80% or more of any SERP visibility a website achieves.
Sounds academic?
Well, it has a potentially beneficial outcome I intend to make profitable use of over time.
So thank you for your offer, my good friend, but no thanks.
One more thing…
I don’t know about you, but I personally believe in projecting a professional image at all times. Most especially when I’m marketing to new prospects.
This is why, before now, I never took any offers sent by SEO providers via unbranded domain emails (e.g. @Gmail.com) seriously.
You did the same thing in sending this Xmas offer, but I have chosen to respond because I liked the articulate nature of your presentation.
May I however suggest, that you send out your offers henceforth, from YOUR own branded domain…Just a suggestion. It tends to inspire more trust
Another reason I’m doing this reply to you, is that I intend to use it as a featured post on my blog for other intending SEO providers to (hopefully) read, BEFORE they contact me in future…just like killing more than one bird with a stone…he he..
Final Words
On a final note, I do hope nothing that I’ve said above makes me come across as being rude or arrogant.
If you have been offended in any way, be assured I never intended it…and I do sincerely apologise.
Thanks again for writing in, and I wish you continued success in your work.
With kindest regards,
Tayo K. Solagbade
End of letter
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