Should you specialize on a particular theme or category to attract more writing clients, or boost sales of your written articles? Or is it okay to pursue opportunities to earn income by using intelligent research on different topics to produce writing content that sells? This article offers answers for you to consider towards possibly making up your mind.

Some writing experts in the blogging industry have expressed what I consider one-sided views on this subject, that in reality do not apply to all possible scenarios.

But the fact that you’re an expert does not mean you’ll always be right. There were experts before you. And there’ll definitely be many after you.

And sometimes your experiences, perspectives and insights will not be enough to give you a full appreciation of what can or cannot be done.

It however appears that some experts forget the above mentioned truths. Or why else would they make statements that betray the fact that they subscribe to such faulty notions?

Here’s one example of a situation in which the above occurs:

I’ve read some writing experts arguing in their articles that writing success depends mainly on a writer’s ability to specialize in the right niche.

So, for example, a writer could choose to major in writing on Self-Development. Another could focus on being a Technology writer, and so on.

According to these experts, specializing in this manner will inspire trust in the minds of potential clients that you, the writer, can deliver the right content to meet their needs. As a result you’d get hired more often and/or your articles and other written works would sell more.

However, what I’ve found out from careful observation of trends online, is that many successful writers, especially freelancers, do not limit themselves to any particular subject, theme, topic range or niche.

Instead they actively take on and successfully complete paid writing projects by using intelligent writing research techniques to generate good quality content for clients in different fields or markets as the need arises.

If you really think about it, this makes more sense than insisting on writing only on specific subjects.

At the end of the day however, it’s up to each writer to decide what approach to adopt. And if she’s able to attract enough patronage from buyers, then it’ll be worth her while.

In other words, I argue that there is no one way to do this. Every writer should be free to choose what works for her.

One place where I’ve found that writers are actively encouraged and supported to explore available opportunities to earn income by writing on different subjects/categories, is www.constant-content.com.

Ever so often they send out email updates featuring top 10 selling categories. They also include feature articles from leading writers in the community sharing ideas about how to write as many articles as possible in all of the featured categories.

The objective is ultimately to turn out more articles in the popular categories, thereby increasing writers’ chances of making article sales.

It’s the above kind of real life situation that proves nothing is cast in stone as far as writing specialisation is concerned.

The truth is that different kinds of clients will seek different kinds of writers.

What cannot be denied is that many successful writers – especially freelancers – become so by developing their abilities to research and write competently on a wide range of topics.

To summarize therefore, a writer’s ultimate ability to succeed is likely to be enhanced by her willingness to research and write on as many categories as she feels competent to handle.

As long as she has the interest to pursue it, that strategy can only boost her chances of success!