Category Archives: Entrepreneurship

All You Really Need Is Ingenuity…aka Creative Thinking (True Story: Man Born Without Arms Designs Championship Winning Race Cars)

How much effort do you put into doing your JOB each day? And how many times have you told your employer (or boss) you could do MUCH more…IF ONLY s/he would send you on some training, or buy some latest gadget for you to use?

Well, I’m here to tell you (using the amazing achievements of a man born without arms!) that 9.5 times out of 10, you probably already have all you need, to deliver superlative workplace performances.

The Problem Is, You May Not Know You Already Have ALL You Need…

…Until You Meet Someone Who LACKS What You Have, But Is Doing MORE Than You’re Doing!

Indeed, many of us do not know we already have so much going for us, that we need not look for more.

At least, not until we’ve made the best possible use of what we already have!

Yes. And that includes YOU: Mr “I’ve not been promoted since I joined the company”.

And YOU: Ms. “You send me on that new sales negotiation training course, and see if I don’t top the charts this year”.

Who says, madam, that you need anything more than what your creator already gave you?

At the most, you probably need to read a good book on proven sales techniques by Jeffery Gitomer or Brian Tracy. And that’s not likely to set you back more than a few dollars.

In reality, most of the change needs to happen INSIDE you – in terms of how you THINK, basically.

You see, some people started this journey of life with very little compared to us.

And every single day of their lives, things that we do without thought (e.g. opening a door, typing on a PC); require much more effort from them.

Yet they go on doing them, and actually excel in the process, often beyond those of us with MORE!

Many times, they achieve such feats simply through a mental attitude that refuses to recognise ANY limitations. They simply refuse to believe there is anything they cannot do.

And they never listen to anyone who tells them something they wish to do is impossible.

One Such Person is Richie Parker, the Young Man Featured In a Video I Watched Today (Wednesday 16th October 2013)

NB: You’re reading this article on Thursday 17th October 2013, or later. I wrote, and scheduled it to auto-publish on Wednesday 16th October 2013.

Richie was born in 1983, without ARMS.

But today, he works as a vehicle design engineer at Hendrick Engineering/Motor Sports: a company that has won more NASCAR championships than any other.

He designs chassis and body components for ALL their 4 racing teams – USING HIS FEET, to handle the mouse, and type on the keyboard of his PC!

Richer Parker designs chassis and body components for ALL Hendrick Motor Sports' 4 racing teams - USING HIS FEET, to handle the mouse, and type on the keyboard of his PC!

And he’s been doing that job for 8 years – during which time they’ve won 5 championships.

It would also interest you to know, that he drives his own car. It has wonderful modifications, made to the pedals, that let him use his feet to manoeuvre the vehicle, the way we who have arms do ours!

Thanks to Segun Ogunlana – My Amazing Brother-in-Law – for Sharing This Video on Facebook

Since when he sent the link on September 8th, 2013, poor connectivity had prevented me from watching it (it never even loaded), each time I tried.

Until today.

I kept trying to watch it whenever I remembered the link (I’d bookmarked it).

The photo of the armless young man sitting on a car bumper stirred my curiosity. Another reason I kept trying were the comments those who’d watched it made on facebook.

And when I finally watched it, I KNEW others deserved to see it too.

This young man’s creative achievements COMPLETELY invalidate any excuses the rest of us can possibly come up with, for not actualizing our full potentials in life.

Few, if at all any, challenges we face in life can measure up to most of those this guy has found ways to overcome in his short time on earth!

PLEASE watch the video, and START LIVING WITHOUT MAKING EXCUSES from today.

True Story: Man Born Without Arms Designs Championship Winning Race Car

I’ve recorded the video using software I have, for offline viewing, and I intend to play it for my kids to watch, OVER and OVER again.

In addition to that, I have plans to MASSIVELY publicize it, by presenting it in different formats. Those who’ve seen what I’ve done with other videos/audios online, may have an idea of what’s coming…soon!

I may even arrange to visit schools, churches, mosques, and other social organisations.

I BEG YOU – Watch This Video, And Share It!

I never thought I’d ever get to a point in my life when I’d actually BEG anyone to do anything.

But I’m making an exception with Richie Parker’s amazing video.

Believe me, this is probably the closest we’ll ever get to an ENDLESS source of inspiration, AFTER God!

That’s why I’m begging you to – right NOW (don’t wait till you have time…do it NOW) – PLEASE watch the video, then share it with as many people as possible.

…and START LIVING WITHOUT MAKING EXCUSES from today, on your job, and in your personal lives.

He Called Me “Voleur” (Thief)!

[PDF] He Called Me Voleur! - Click to download PDF version of this article and read offline

In this article, I discuss one big mistake some non-Nigerian Africans seem to be making in thinking about Nigeria. To do this, I share a true story about a Francophone African undergraduate in his 20’s, who called me a thief – and meant it. Why? Because he daily saw me typing away on an Internet connected laptop, and I never seemed to go out to “work”…LOL!

According to him, working that way (i.e. selling information products, custom Excel-VB driven software, web marketing systems development, and writing services online) was only possible in developed countries.

To him, that meant that I had to be engaged in 419 i.e. Internet scam business.

And since he already knew I was a Nigerian, that made perfect sense…LOL!

It did not matter what I showed him on my website, or where I told him I’d been (as detailed in my 11 page resume).

Indeed, the little effort I made, to educate him about potential opportunities awaiting him online, simply put him off. He repeated – angrily:

“Vous êtes voleur!”

Why Did He Say This? (Here’s What Led to Our Exchange)

Since I’d met him in April, he would once in a while ask me for money – and I’d give him. He was a student. Over 20 years before, I’d been on campus like him. I knew things could be tough for students, away from home.

That day however, I refused to give him money he asked for. This was because I’d noticed he never did anything useful with whatever one gave him. He spent recklessly, and also kept bringing a girl friend to sleep with, in a room he shared with the rest of us.

He left, and we never talked about it. But he kept behaving the same way. I tried to ignore his excesses, but I felt I had a duty, as an older person, to set him right.

So, one day I called him, and told him what I saw. Then I warned about the uncertain future, in terms of a post-university job search – which he needed to prepare for.

He assured me countless jobs awaited him in the labour market of his country:

“It’s not like Nigeria, where you don’t have jobs. Isn’t that why you moved here?”

(NB: In saying the above, he failed to recall what I’d told him in the past: That my clients were either foreigners based in his country, or who connected with me online. I relocated to take advantage of the stable power supply and polity. In reality, most people in his society could not afford my services!).

I told him about a personal friend, who’d graduated for years, and – like many others – had been unable to secure a decent job, despite his qualifications.

(NB: This friend, today, manages a mobile phone shop for an expatriate owner…with a”university degree”. But he’s actually better off than most others!)

My young friend countered that God would not let him have such an experience…!

I asked him if he thought that he alone knew “God”. In addition, I asked him, if all other graduates walking the streets, years after graduating, did not also pray to “God”, like he did (I actually meant to say “IF” he did pray – given his apparent lifestyle!).

That was where I hit a nerve.

He asked “What do you know about God? Do you even have a university degree?

He went on:

“Look, you’ve always questioned the usefulness of traditional formal education. Maybe you feel bitter because you did not attend university.”

He said the above, in apparent reference to what I’d told him, and his colleagues, about “schools killing creativity” – and why self-education must be embraced, even as one goes through school.

I’d never imagined I would have to show proof of my university level education to anyone!

(In my mind I said “Yepa. Chineke! This guy is challenging me to prove that I have a university degree? Mo baje!”)…LOL!

I was speechless for a few seconds, as I tried to think of how to express myself to get through to him.

You must understand that we were conversing in French, and I still struggled in some areas.

“How could he not know I had a degree, from all the time we’d spent together?” I wondered.

Then I remembered he was Francophone, and could barely read/speak/understand a word of English!

As a result, he would not have comprehended most of my website’s content, all the times he’d watched me updating it on my laptop. (I’ve been reluctant to use an online language translation service on my website, because of the absence of contextual interpretation – which can change intended meaning).

Then it also struck me that, he’d actually never even visited the website once, despite my telling him to!

As far as he was concerned therefore, I could be no different from Nigerians who came across the border to sell things in their country.

In fact, he said we were all the same, and that:

“Ghanaians speak proper English, while you Nigerians only speak Pidgin English!”

Proudly turning to his friend, he added:

“Yes. I was in their country. They don’t know how to speak good English. What they speak is Pidgin!”

“Where did he get that impression from?” I wondered.

A university level student thinking everyone in a country like Nigeria cannot speak “good” English?

“Incroyable!” I said to myself :-)

Then I remembered the story he told me of his one time visit to Nigeria, few years back.

During a long holiday period, he’d visited a distant relative in a remote part of South West Nigeria. They’d passed through Lagos on their way to and fro. And while there, they’d worked with locals and some farm hands.

You can imagine the calibre of people he must have spent his time with under such circumstances. The poor guy never got a chance to move around enough to “hear” anything but Pidgin English!

But drawing conclusions based on that, is NOT smart thinking expected of a “university undergraduate”!

I asked if he realised some of the most competent users of English, in Africa, were from Nigeria. I mentioned Chinua Achebe, Wole Soyinka and others.

He had no clue who they were. And he bluntly told me:

“Forget it. You people can’t speak good English, In fact I speak better than most of you!”.

All this from a guy who needed my help to translate a 300 word message from French to English? That day, because (again) he had no money, I had to use my personal bulk SMS mailing account, to send it to his relative’s mobile number in Nigeria. The latter called him within seconds of receiving the message.

That happened less than a week earlier. So it was not that he’d attended some crash course in English, to justify claiming he could speak English. He was simply deluded (for want of a better word)!

And that was when I knew I was wasting my time with him.

The Entire Exhange Pointed Me to One SAD Realisation

Many young Africans (even some adults) in Francophone Africa, have no inkling of what the web can do for them. They are all so closed up in their ordered, and stable societies. So much so, that they do not know using their creativity online, can have a direct impact on their income earning capabilities.

What’s more, they fail to realise they can START NOW, and need not wait to finish from school!

NB: I said “many” have this wrong orientation. I did NOT say “all”. That means I accept that there are exceptions. And I’ve met a number :-)

This is Why I’m Glad, and Proud, That I Was Born & Raised in Nigeria!

I do not mean to claim superiority over any other nationals. I repeat: my purpose here is NOT to put down people from other nations. Doing so, would serve no intelligent or useful purpose.

However, I believe the propensity of Nigerians to adopt – and make productive, income generating use of PC and Internet technology, is unparalled in Africa.

This is my considered opinion, based on years of experience, and careful observation.

The average Nigerian’s level of Internet awareness, outstrips that of most other Africans – especially in West Africa.

Do I have any specific statistics to back up my claims? Not any that I personally compiled.

But I’ve travelled quite a bit over the years, and actively interacted with people from different parts of Africa, and the world.

In addition, through my web marketing, over the past 10 years, I have related actively with people from various parts of Africa, and beyond.

The truth is that the rate of adoption of PC and Internet technology, for personal and business use, is phenomenally high in Nigeria.

Many surveys published about technology, social media, mobile phone usage etc in Africa, also attest the truth of what I’m saying here.

The only thing holding Nigeria back from using the above strengths, to realise its full potential as a true giant, is its shaky leadership.

BUT…and this is a big BUT…

…The mistake I see some other Africans making, is that they seem to think that Nigeria’s problem will never be solved. And as a result, they believe their economies will keep enjoying influx of EXTRA income, resulting from Nigerian/foreign owned solo-entrepreneurs and “companies” based in Nigeria, relocating to their countries.

Some even seem to take delight in using the “poor reputation” of Nigeria/Nigerians, to discredit honest Nigerians making productive use of the web, to earn a living – LIKE ME.

Well, for anyone guilty of the above, here’s some friendly advice: STOP doing that, and start thinking what you’ll do when things change!

I say this because WHEN (NOT if), Nigeria sorts out its leadership problem, its people will turn its fortunes around in the twinkle of an eye, making it a global leader.

That’s how self-empowered and ready Nigerians are. (NB: The Keyword is: “Self-empowered”!)

By then, Nigeria WILL become a safer and more cost-effective destination for investors. More Nigerians will also stay back and/or return home to do business. AND, as a result, Nigeria will start keeping more of the money generated by its businesses within its borders.

Remember: Nigeria is the largest market in Africa. So that’s a lot of money we’re talking about here!

I doubt the same can be said for many African countries – especially in West Africa – whose manpower remain grossly un-empowered. They’ve remained like that, despite the relative peace, orderliness and stability of leadership, and infrastructure they enjoy in their mostly smaller economies – compared to Nigeria.

Can someone please tell them to wake up, and do MORE, with what they have currently going for them! PLEASE!!!!

FINAL WORDS

I know. It’s true that many Nigerians seem currently more disposed to doing wrong, to get what they want.

But that’s just a phase.

With the growing number of “honest” positive change agents fighting to set Nigeria right, such Nigerians will eventually adopt positive avenues that will be created, to achieve their goals.

Farm Business Can Give You a Safer Entry into Retirement (Part 2 of 2)

This is the second and concluding part of this article. The first part appeared here, yesterday (9th October 2013).

Here’s Why I Suggest You Start Your Farm Business SMALL, While You’re Still In Paid Employment:

I believe in the smart use of money. People who have suffered severe, potentially traumatizing lack of access to money, often feel that way about using it.

For those willing to learn, “poverty” (no matter how short the period of exposure to it) can be a good teacher of money management :-)

Believe me dear reader, I say this from painful personal experience!

The fact that you have money does not mean you have to throw it at anything you want to do.

To flourish in business, it’s best to train yourself – and your employees – to use as little money as possible, to generate as much money as possible.

That’s the key to being competitive. Take a good look at Richard Branson’s Virgin range. It’s what makes them tick!

When you’re in firm control of what it costs you to produce, you’re likely to have plenty of profit “margin room” to play with.

In other words, you’ll be able to price your farm output competitively (to fend off rival farms), and attractively (to entice profitable buyers).

So, keep that in mind.

Don’t just go buying this and buying that and hoping to impress people with different machinery and livestock littering your farm. Practice focus – aim to develop a production system that works with one or two specific livestock ventures – using cost-saving strategies.

What you learn by being so painstaking will enable you keep that operation going with minimal running expenses incurred.

Do Not Start a New Venture Until That/Those on Ground Are Yielding Significant, Sustainable Income

The reason is simple. You want to start a business that at some point starts to generate enough revenue to finance itself – so you can stop dipping your hands in your pockets.

That way, you can use what you generate from them, to finance new ventures (even if in part).

It would make no sense for you to still be using your salary to pay salaries, buy feeds and cover other expenses on a fish farm that’s over a year old!

If that is happening, something you’re doing is not right. Investigate and correct it, so the farm can start making money!

Once that farm is setup right, and generating useful revenue, explore ways to further save costs, so you can raise your profit margins.

Then if you have plans to start any other farm enterprise – say an egg laying poultry enterprise – find ways to use the income from the fish farm to slowly finance it.

Again, understand what I mean here.

Nothing stops you from going out and buying all you need to start a piggery, poultry, rabbitry and poultry layers farm ALL at once.

However, I’m saying that being in a salary job, it will be difficult to monitor multiple enterprises. Unless you’re really lucky to get reliable manpower.

So, whatever you want to start should be done slowly. Aim to learn how to do it well on a small or pivot scale – in preparation for a full launch later on.

That process will help you determine what areas problems or challenges can arise from. And because it would be on a manageable “scale”, your spending needs to get it up and running would be minimal.

No Matter How Far Away Your Retirement Day Is, You Can Start Preparing Today

It won’t be easy. But the process of engaging in all the aspects of running the enterprise you choose, will give you valuable education you will draw on later.

The best part is that you will do all this while still earning a salary!

And by using an intelligent step-by-step or phased implementation like the one proposed above, you can actually end up with a fully operational farm business.

That’s because the longer you’ve been doing something, especially if you’re not lazy, the more proficient you’ll become.

Running a farm business – especially livestock – is not easy to do.

That’s why I suggest starting as early as possible, while the advantage of salaried income is still there.

Get your immediate family members involved, and extended family members you can really trust. That will enable you save on labour costs.

With that kind of cost-effective arrangement in place, you’re more likely to succeed in making the scaled down version of your farm business profitable.

Then, using what you’ve learnt, and the experience you’ve gained, you can then gradually scale up the business. Do this, possibly to coincide with (what will hopefully be) your planned exit from paid employment.

Imagine what it would feel like, to quit today, and get home knowing you can walk into your very own – already profitable – farm business that same day!

That’s an experience many who retire after years of serving their employers often do not have.

Instead, those periods tend to be characterised by fear, and worry, about how they’ll cope with the significant loss of monthly salaried income.

A person who works a plan like the one proposed in this article, with diligence and determination, is much less likely to have such an experience.

It is my hope that YOU will take THIS, as a wake up call, and start making necessary enquiries – and plans – today.

To that end, I suggest you read my article titled: Searching for Farm Business Opportunities? (5 Tips, Based on a Real Life International Phone Conversation)

I wish you success.

RELATED ARTICLES WRITTEN BY TAYO K. SOLAGBADE

1. Searching for Farm Business Opportunities? (5 Tips, Based on a Real Life International Phone Conversation)

PREVIEW: I recently took an international call, from a Nigerian based abroad, on my mobile line. I was then on a farm in South West Nigeria, where I was coaching users to use a Poultry Farm Management application the CEO hired me to build.

He and a partner were trying to decide on investment opportunities to pursue in Nigeria. They yearned to come home after decades of working in foreign countries. But they also worried – rightly too – based on news they kept getting  – that it could be quite risky.

Perhaps too risky.

He shared the story of a colleague who traveled home with his entire family to “retire”, only to return saying he NEVER return there till death!

Read full article

2. Should You Quit Your Job or Start Your Business Part-time?

PREVIEW: “No enterprise worthy of accomplishment would ever begin, if all obstacles were first to be overcome – Napoleon Hill

In attempting to help you come to your own decision about the better of the two options mentioned above(quitting your job vs. starting part-time), I will give you an insight into how I entered into the business of entrepreneuring. I start by reproducing the exact words with which I narrated the experience in an ebook I wrote back in 2003 titled “How To Help Your Child Discover His/Her Purpose In Life” (see excerpts below).

Read full article

3. Once You Start Your Business, You Must Think & Act Like An Entrepreneur To Succeed!

PREVIEW: “I wanted to be an editor or a journalist, I wasn’t really interested in being an entrepreneur, but I soon found I had to become an entrepreneur in order to keep my magazine going” – Richard Branson.

Preamble

In this article I explain why ANYONE starting a business needs to realise that s/he MUST become an entrepreneur in order to succeed. For many people this will require changes in spending habits, use of personal time, friendships kept- and most importantly THINKING HABITS!

Read full article

Farm Business Can Give You a Safer Entry into Retirement (Part 1 of 2)

It’s a fact of life. One day you’ll retire from paid employment. Do you have a plan laid out for what you’ll do post-retirement? This article discusses one proven vocation you can adopt, even before that day arrives, to ease yourself into safe retirement.

Some Career Persons Try to Wish Retirement Day Away, By Refusing to Think About It

A big mistake. That attitude sets some of them up for the shock of being asked to leave – before they are due to retire.

We’ve all heard the stories before. Sometimes it happens due to misconduct. At other times the company may wish to restructure manpower, and decide to pay off people in certain roles or positions.

It’s happened to many people in the past.

The funny thing about humans is how we always think it won’t or can’t happen to us…until it does!

By then, the individual arrives in the real world (that’s what the environment outside paid employment is, by the way).

S/he will often be scared and confused about what to do, with the bulk benefits and “pension” paid to him/her.

In that state of mind, many become willing prey for scam artists who come to them with half-baked proposals.

If They’d Put a Plan In Motion Before Leaving Paid Employment, Things Would Have Been Different

And that’s the truth.

When you don’t have a clear cut picture in you remind about what you will do, and how, things can get quite difficult.

I’ve noticed that people who have never been outside paid employment, often don’t understand the importance of doing the above.

I say this from personal experience. I’ve been in and out of paid employment. And I’ve interacted with others who’ve done the same – both while I was in, and after |I go out.

One massive insight I’ve gained is as follows…

The comfort and security of being in a good job, that literally takes care of all your needs, can be VERY, VERY intoxicating.

Especially when you’re a big man or woman, with official driver and living quarters, club subscriptions. And even special provisions for medical and educational needs for you and your family members!

Ah, the good life…each time the salary drops into your account, you know what you aim to do with it, and you go right ahead and do it :-)

But rarely is what many do with it, related to preparations for the day AFTER their salary will stop dropping that way.

Yet that day’s arrival is inevitable.

Sadly, many wait for it to come, and only after it has, do they start thinking of what they want to do next.

A few are lucky to embark on ventures/vocations that turn out okay.

But I have seen many who paid the price for leaving it too late. They basically lacked the real world relevant wisdom, exposure and awareness, to navigate the “minefields” buried in business idea “proposals” made to them.

As a result, they got duped – sometimes by close relatives too!

Adopting a Farm Business Can Give You a Safer, and Profitable, Entry into Retirement

It’s possible – even likely – you did not study agriculture. In other words, I’m saying this is not about what you studied.

Come to think of it, I believe over 80% of the farm business related clients I have, do not have any formal training in farming or agriculture.

The most recent one, for whom I developed a custom Poultry Layer Farm Management software, studied Business Administration. And he worked in the civil service for over 3 decades, on a job that – at a point in his career – led to his travelling all over the world.

Instead, this is about choosing to run a business based on what you have a passion for. And that’s where what I propose in this article requires you to stop and think for a moment.

If you do not (or cannot learn to) enjoy running farm business – especially a livestock-based one – the ideas I offer here may not be for you.

But if you can do that, then what I’m saying is start – today – making enquiries about what it would take to start a farm business of your own.

Do NOT WAIT. You may not have as much time as you think you do!

Aim to start using your current reliable salaried income, to carefully acquire everything necessary to start a farm business venture you will carefully choose.

Some questions for you to consider include…

1. Where would you like it to be located?

This should ideally be where you wish to retire once you leave paid employment.

As much as possible, you want to live physically close to the farm – to ensure easy access and monitoring.

2. How much would it cost to acquire land there?

…and if you already have land…

3. What kind of farm businesses would you like to run on it?

Think of which one you can start with, at the lowest possible cost. And which can yield the best possible returns in the shortest possible time.

Here’s Why I Suggest You Start SMALL, While You’re Still In Paid Employment:

…part 2 of 2 of this article (Farm Business Can Give You a Safer Entry into Retirement) was published on this blog tomorrow (10th October 2013) by 09:00.

Does Your Farm Business Make You Unhappy?

What thoughts come to your mind about your farm business? Do you feel excited and look forward to getting latest updates on what’s happening (or happened) there? Or do you have a feeling of dread wash over you as unpleasant thoughts, of things going wrong, run through your mind?

Your Answer Will Depend on How Well Organized You’ve Made Your Farm Workplace

Many farm owners I’ve come across, do not require ALL employees to formally review previous day’s/week’s/month’s farm business performance results – as ONE team.

In organisations and establishments where best practices are observed, short performance review sessions are regularly held.

This happens with small as well as large outfits in different industries.

The principles are always the same – with the mode of implementation being what differs.

Where I learnt Best Practice, we had what we called the “Daily 5 Minute 5S Meeting”.

It was a 5 minute review meeting of the previous day’s performance, based on diligently tracked performance parameters.

In Advocating Use of Best Practices to Farm Business Owners, I Recommend Same

However, to operate that way, one must know what to measure, and against what standard to assess the results.

For instance, your farm would have established what are called Key Performance Indicators (KPIs) for different areas of production or operation.

For intelligent use of manpower/resources towards optimal KPI output, you would need to have instruments like Job Descriptions and Work Instructions.

They would be used for training employees on their roles and responsibilities.

And they would also serve as useful reference documents they can consult as they work.

The correct use of all the above, to ensure the most productive outing on each farm day, will require your appointing competent and driven Farm Management personnel to lead the others.

Now, let’s go back to holding the 5 minute review meeting at the start of the day.

What?

Oh, you think 5 Minutes Too Short for a Review of Your Farm’s past 24 Hours of Operation?

Trust me – it will be more than enough time, IF your farm is setup based on a Best Operating Process Management System (BOPMS) ™.

Typically, your Farm Manager or Supervisor would lead such meetings. You may sometimes be present, but even if you’re not s/he would brief you afterwards.

S/he would refer to a one page report, on which the past day’s computed KPIs, and other farm performance measures have been summarized.

Focus Is Always On Areas Where Expected Targets Were Missed

Yes, the above meeting is always used to discuss exceptions i.e. things that failed to happen as expected.

That’s why the review meeting can take such a short time: Unless there’s chaos on your farm, FEW things will go wrong and require such attention!

The mental attitude to adopt is that we expect each day to go as well as possible.

When it does, we pat ourselves on the back and go for it again the next day.

When it does not, we stop and ask ourselves why – and develop plans to prevent a repeat of that failure.

Example: Let’s say the minimum recorded Hen Day Percentage (HDP) for layers in your layer pens is 75%.

Then one day you notice one pen or cage line of birds had 55% HDP reported.

That exception would – should – come up for discussion.

The farm hand who did the collections would be asked questions (not blamed!), so as to find out possible causes.

Checks would be done to confirm no errors occurred in data recording or computations.

Feeding and mortality rates KPIs would be checked, for tell tale trends that could explain the unexpected low output.

If something unusual is found, potential causes would be discussed, and possible corrective action agreed on.

If no immediate cause(s) is/are identified, attention would be focussed on that batch of birds for the new day.

Any unusual signs will be noted and brought up for review/discussion again the next day. And so on.

Keeping the Farm Business Running Smoothly Is Always THE Priority – and Employess Will Know It Too

That’s why the above process will always be guided by a formally documented review procedure.

By the time it is consistently done for a reasonable period of time – typically a few weeks to one or two months – the entire team will get accustomed to it.

Subsequently, even when farm manager is absent or unavailable, the farm hands will generate the KPI report, and hold the meeting themselves. Believe it or not, this can be made to happen on YOUR farm.

But there’s a basic requirement for this to work: PEOPLE you hire must share your philosophy.

Honest people with good work ethics often want a system like the above to continue.  So they will keep it alive, no matter what happens.

Therefore your recruitment process should ensure only such people get hired to work on your farm.

No nepotism, tribalism or favouritism of any kind should be allowed – or you will fail at this.

If you do it right, YOU will get joy from thinking about your farm business.

You will see people working for you, with focussed dedication, driven by the knowledge that they will be rewarded based on their contributions.

Your farm business will grow and prosper as a result.

…and that brings me to one last point…actually a warning…

BEWARE: The Above Ideas Will Not Work for Exploitative Employers

If you are a farm business owner who cheats your workers, forget about using the ideas described here to get the results promised.

It’s impossible to have a farm business – indeed any business – that really makes you feel good, if you do not reward your employees well.

Why?

Because those employees will find ways to get back at you.

You will know it, and possibly see the signs. And that concern will give you nightmares.

It’s as simple as that.

Here’s What I Recommend…

Find out what obtains in the industry, and pay your people the same – or better. (Remember: Hire the right kind of people!)

In addition, offer good working conditions. If possible provide on farm housing, and feeding, for key operatives.

That will keep them living close to the work venue to be available in situations requiring urgency. It will also build team work and loyalty – while ensure absenteeism, and late coming are minimised or eliminated.

Most importantly, keep all promises you make to your workers. Be it in terms of rewards for good work, or reprimands for wrong doing.

Make it clear you will be predictable on both fronts – without making expectations, even for relatives!

Diligently do all these, and you’ll be running your farm business with smiles – instead of fear or tears.

10 Year Old Uses Dead Laptop Battery, to Build Home-Made Rechargeable Lamp

This article is a tribute to my kids. Especially my 10 year old boy, who recently championed the use of my “dead” laptop battery to make a rechargeable lamp – which uses NO external power source for charging! This true story proves that coaching others to be super achievers at work , applies just as well, to parenting of our kids at home. Perhaps even more!

Are you a parent? If yes, know that to succeed, you MUST do all in your power, to coach your child to actualize his/her full potential. To do otherwise, would be to fail.

Don’t ask me how I know. I just do. And ever since I began to act in line with that insight, I have known a kind of peace that truly beats the imagination. I often feel so sure about how to parent my kids to achieve self-discovery.

I also intuitively know what to expect. So much so, that I am very rarely surprised by the results I get.

Let me share the following true story, to make this example more real.

My 10 year Old Boy – and his 12 year old brother – are Infected With the “Hands-On” Creativity Bug!

Yesterday, I returned from another trip to Nigeria. This time to install the completed Poultry Farm Manager application I built for a client’s farm in Ekiti state. While there, I trained two farm managers to use it.

On my way back, I spent Independence Day with my family in Lagos.

And what a truly fulfilling experience it turned out to be!

I cannot share everything now, as we’re planning to publish an online video presentation. There will also be a PDF publication, with full details of what they’ve discovered and developed.

But I Will Narrate the Story Below, to Give You an Idea of What These Creative Kids Did

The 10 year old has always been keen on taking things apart, and fiddling with them, to learn how they work. This includes electronic devices of all kinds.

Back when I was a young graduate trainee in Guinness, I used to carry around a fibre glass briefcase. At some point I stopped using it – but each time we moved house, I took it with me.

By the time we moved to Lagos, my 10 year old took it over and began filling it with pieces and parts he picked up from stuff I (or neighbours) threw out. After a while, he began trying to couple things back, after taking them apart. We laughed at him at first. But over time everyone in the house has come to trust his abilities.

Today, he actually does fix things. When the plug for a device fails to work, his mother calls on him. And he confidently takes a look and often gets it working. No exaggeration.

On return from school, he does his assignments, and then turns his full attention to his box of gizmos. This young man will link wires of all kinds together, and begin explaining – to an imaginary audience! – how the linked devices work!!

We Initially Laughed at His efforts – But His Unshakeable Passion Has Made Us “Believers”!

Now he’s buildings things that actually work – mostly by trial and error, with a problem solving focus.

Not long ago, he got broken sections of a rechargeable lamp – the part where the LEDs bulbs are mounted. He then linked AA batteries together in series in a wooden rack,built from pieces of wood.

This was then connected to the terminals of the LEDs from the damaged lamp.

And they came on!

Let me explain why the above was significant, for him, his siblings, and even for us their parents.

You see, our home is in Nigeria – where steady power supply remains a problem.

Hence when it’s dark, it’s either you use a kerosene lantern, candles or a generator, to light up your home. All three options require spending money. No matter how small the amount, it all adds up.

Sometimes, we have to share available light sources, if the generator is not used – or if a bulb in one room is bad.

That drove my son to explore alternative sources of lighting up the room he and his siblings use.

He knew if he could “make light” without having to ask his parents for money, no one would bother him.

I’ve seen him literally sit for hours, fiddling with jumbles of wires, and electronic parts/components. Most times he does this while completely unaware of his surroundings.

From the first time I saw him do this (at the age of 7), I knew instantly, that he was born to do it.

I’ve always studied ALL my kids, to carefully determine each one’s true interests and passion. And I always do my best to encourage or guide them.

That’s why, in the case of the 10 year old, my damaged electronic or computer devices always get passed to him. Not once has he ever turned them back. Instead he instantly start “working” on them!

He’s Now Used My Dead Laptop Battery to Build a Home-Made Rechargeable Lamp!

My Toshiba latop’s battery recently “died”. It could no longer keep my laptop on. If you removed the power cord, the laptop would simply go off. A computer village engineer sold me a new one, and I told my wife to give my son the “bad” one that was taken out.

To be honest, I never thought anything could come of it at the time.

But when I got home on the night of Monday 30th September 2013, I witnessed a demonstration that left me stunned.

My 10 year old (who has now co-opted his equally intuitive/creative 12 year old bother), put on a show that made me so proud!

He showed me a box made of carton in which he’d placed batteries taken from inside the laptop battery I’d given him. They look like much larger sized versions of AA batteries.

Now, I would never have imagined the batteries looked like that. It has never occurred to me to open up the black, rectangular “thing” we all call “laptop battery” to see what was inside.

Below is a picture of the kind of laptop battery I purchased

My 10 yeard old Boy Used My Dead Laptop Battery to Build a Home-Made Rechargeable Lamp - Without ANY External Power Source (Not Even Solar!)

This is just to give you an idea of what the one I gave him looked like. Notice the shape. Ever thought to open one up to see what was inside? I never did. But my 10 year old not only thought it. He did it, and then used the batteries to make a rechargeable lamp!

Here’s What He Told Me…Including How He Actually Recharges The Batteries Without ANY External Power Source (Not Even Solar!)

He linked the ends of the batteries (which were connected in series), to the terminals for the LEDs from the bad rechargeable lamp.

The light that was produced was extremely bright – almost blinding me at first (Below are some pictures I took as they demonstrated it. Note that they were showing me all this at past 11p.m on Monday 30th September 2013. The next day, Tuesday, was Independence Day, and a public holiday).

The light that was produced was extremely bright - almost blinding me at first...click to view larger image

Below: Another view of the lighted lamp, as they set it up for me to see.

Another view of the lighted lamp, as they set it up for me to see...click to view larger image

The first question that came to my mind (and probably yours!) was:

“How did he get a “laptop battery” I thought had “died” up to work like that? How did he charge them?”

The 10 year old explained that since there was no electricity, he began experimenting with alternative ways to charge the batteries.

NB: Being a child, “realistic” thinking that a “dead” battery could not be charged, did not occur to him!

One day, he found that rubbing certain objects together with the batteries, made them retain a charge.

When that happened, he did more rubbing together. They soon got so well charged, that he was able to use his new “light source” in his room at night – even when power went off.

In fact, the night I arrived, it was his “lamp” that was used in the kitchen, because the generator had a fault (the normal lamp was in their mother’s room).

The 12 year old holds the home made lamp up for me to see...click to view larger image

Coming Soon: A Video Interview and Presentation With My 10 Year Old Son – and His Siblings

The above story is just about ONE of three impressive demonstrations my kids put up for me that day.

We’ve decided we’ll be putting up a proper online presentation in PDF and video. In it, they will be interviewed (by me) in detail, on how they recorded those achievements.

This is not to be an ego trip of sorts. There is serious useful purpose to it. Among other things, I want them to have the experience of teaching others to do what they do. Beyond that, I intend to help them “refine” the finishing of their “lamp”, to make it more presentable. And also explore ways to make the “battery charging by rubbing” happen more efficiently.

a. I do all this, to make them realise what they’ve done is commendable, and therefore inspire them to do more.

b. I also want to do it, so serve as an example to other parents and their kids of what is possible.

Therefore consider this article to be a “written trailer preview” of what is to come, regarding the above.

A Question for YOU: Are Your Kids Studying the Right Subject, Topics or “Things”?

Do you know your kids?

Are you interested in what they do?

Do you know what their talents, interests and capabilities are?

If not, I urge you to develop interest in learning all of that now, to help them reach their full potentials.

The earlier they find their calling, the better.

Don’t let your child waste years studying “medicine”, only to graduate and turn to Fashion Design!

Make smart use of your money, and your child’s early years.

Let her study where her passion lies – so she can truly excel in life!

Final Words: In Case You Didn’t Know, Spontaneous Coaching™ Can Help You Do The Above

By way of interest, my kids did not arrive at doing the above by accident.

You see, I make a habit of constantly observing them. Working at home really helps me do this effectively. As a result, I am able to identify the “instinctive tendencies” of each child.

Over time, I carefully guide them to do more, using what I refer to as Spontaneous Coaching for Self-Development™.

I’ve done this mainly with my 3 boys, who are now 14, 12 and 10 years old respectively, from the age of 5 (I’m now exploring ways to do same for their sisters – who are 7 and 4 years old respectively).

So you see, my passion for writing parenting articles is not by accident…and it’s certainly not forced!

By the time I relocated to Benin Republic, the 12 and 10 year old had “caught the bug”, and become self-driven.

And that’s why each time I go home, they often have something new to show me.

I’m however still working to get the 14 year old to tune in properly, to his passion.

[Update added Oct. 4 12.59: I feel a need to add this. The 14 year old is actually likely to mature into a thinker/writer kind. That’s why I sent him on a 6 month (weekends only) manual type writing coaching course over a year ago.

Since then, I’ve pushed him to try writing short stories – on the PC – based on the reading he does. He’s quite good at recalling stuff he’s interested in (e.g facts about wildlife such as sharks).

Like I’m doing here for his siblings, I put up his first “completed” short story on my blog, some months back. Click here to read it. Getting him to stay focussed and do more has however been the problem.]

He’s struggling right now, but I know we’ll get there – eventually. No one said it would be easy 😉

You too can learn to use Spontaneous Coaching, to help others – your kids especially – excel in life.

Start by reading my article on it here.

Then get in touch if you want to learn or know more.

Good luck!

PS: Note that I deliberately did not show my kids’ full photos, with their faces in this article, unlike past ones. They will of course appear in the video soon to be put up on this subject.

Searching for Farm Business Opportunities? (5 Tips, Based on a Real Life International Phone Conversation)

I recently took an international call, from a Nigerian based abroad, on my mobile line. I was then on a farm in South West Nigeria, where I was coaching users to use a Poultry Farm Management application the CEO hired me to build.

The caller and a partner were trying to decide on investment opportunities to pursue in Nigeria. They yearned to come home after decades of working in foreign countries. But they also worried – rightly too – based on news they kept getting  – that it could be quite risky.

Perhaps too risky.

He shared the story of a colleague who traveled home with his entire family to “retire”, only to return saying he NEVER return there till death!

It Was Not However All Doom and Gloom

Apparently, another friend had returned to Nigeria more recently, and told them he’s doing well in the farming business.

Specifically, fish farming.

That’s probably what led my caller and his friend to begin thinking to themselves:

“Maybe this is possible after all. If our friend is really doing as well as he says he is doing, maybe we can too.”

But they decided to do more due diligent investigations into what the farm industry, and the Nigerian economy as a whole offers.

One of many Google searches led them to my Cost-Saving Farm Business Article(s), and eventually they called me.

NB: He did make it clear they were looking at a variety of other options in terms of business opportunities – which I considered a wise move.

Our Conversation Roused a Desire to Help, In Me

He told me their concerns. How they truly wanted to feel safe coming home to start something they could live on in retirement.

How it could get tough working to pay the bills – and as one got older, even tougher.

At that point, I honestly felt his pain.

I have family also in the UK. My sister and her husband live and work there, with their kids. I therefore had a fair idea of what he meant.

So I loosened up, and spoke from my heart about what I’ve seen in the past 10 years.

I’ve interacted closely/rubbed minds with, and served farm business owners based in various locations across Nigeria – and some parts of Africa.

I’ve done this face to face, via email and on phone.

Today, my website mailing list of farm business owners, and enthusiasts (some past buyers of my products/services), continues to grow.

First he asked questions, to establish if indeed I was who I said I was.

And more importantly, if I truly did what I claimed I did…and if I was competent.

We ended up spending over an hour conversing. He called back even when we got cut off .

Judging from the foregoing, and the thank you email he later sent me, I guess I “passed” :-))

When Our Conversation Ended, I Promised to Email Him Suggestions I Felt He Could Use

I asked him to send me an email from his inbox, so I could write him. He did that the same day. Below, are excerpts of the email I sent him 2 days later. I feel some of the information provided may benefit others with similar interests.

1. Check With a Recognized Regulatory Body in Your Preferred Location

He told me they owned land in Lagos, on which they hoped to base their operation.  I mentioned Lagos state’s “SCADO”, when we spoke, and how an officer from there once reached out to me.

The article I subsequently published last year (titled “A Permanent Solution to Africa’s Low Per Capita Protein Consumption“) contains information you may find useful in that regard.

Click here to read it

It contains – front and back images of a flyer she gave to me, which has details of funding (grant) being disbursed to farmers in collaboration with an foreign sponsor organization.

2. Find a Competent Resource Person to Guide You

I know Gbolahan Saba from my days as a student in the University of Ibadan. In my first year, I lived in the same room with his older brother, Debo.

Gbolahan Saba is an Agric. Officer working with the Lagos State government.

His Linked In profile is at http://ng.linkedin.com/pub/gbolahan-adekunle-saba

And on facebook at https://en-gb.facebook.com/public/Gbolahan-Saba

Last time I met him in person was over a year ago. Google his name, and you should see some recent news reports relating to him playing the above mentioned role.

3. Seriously Consider Adopting Integrated Farming: Get Guidance from the World Famous Songhai

Instead of running one farm enterprise, it’s been proven smarter to operate a mix of self-complementing ones.

I highly recommend you get across to, and possibly physically visit Songhai in Porto Novo. Maybe you could attend their training programme. They teach farming and also coach those they teach farming, on entrepreneurship: a valuable combination!

You can also (or alternatively) get them to provide you with guidance towards choosing the right mix of enterprises to run.

Visit www.songhai.org – to learn how they run their Zero Waste Integrated Farming Centre, in which virtually everything is recycled. I have met (twice in the recent past) “Leonce Sessou”, a key member of the Songhai management team.

Googling his name could turn up leads you can follow to contact him. He handles most of the online marketing efforts – and should be able to link you up.

TIP – One Possible Way to Get Leonce Sessou’s Songhai Email Address:

a. Go to www.google.com. Then type the following filename with quotation marks around it: telecentres.pdf.

b. In other words type “telecentres.pdf”. Unless it has been removed from the location I found it online, Google should return a result with a direct download link to it. Click the link, to download and read it.

c. On page 6, you’ll see Leonce Sessou’s name and email address boldly printed, with short notes added.

NB: That PDF (i.e. “telecentres.pdf) is a document authored to promote a collaborative online project of which Leonce, from his base at Songhai, is a part of. When you read it, you’ll learn more about the project. But I offer the foregoing information, to tell you how to get access to his email.

Lagos state is one of many Nigerian states that have gotten Songhai to replicate the system for their use.

Maybe you can also ask Gbolahan about that: They have poultry, piggery, fishery etc.

4. Get a Feasibility Study Done By a Competent Expert

During my conversation with the caller, he asked for prices and other finer details about starting up a fish farming business.

I told him Nigeria’s environment is subject to so many variables, which makes many things change frequently – often unexpectedly.

Smart thing to do is to get a formal study done.

And AFTER that, keep an eye on those sensitive factors that could introduce significant changes to deductions you make from the study report. Like I noted earlier, in Nigeria, they tend to be many – and can be difficult to anticipate or keep track of.

A feasibility study or business plan may, as a result, have a limited shelf-life of usefulness “as is”.

Having said the above, you can ask Gbolahan Saba, or Leonce Sessou (both mentioned above) about getting a feasibility study done. They are on ground and would be better equipped to guide you.

I no longer offer to do feasibility studies. So this recommendation has no personal motivation.

Why?

Well, on 1st April 2013, I relocated from Nigeria, to Benin Republic. And I’ve worked from there since. Right now, I’m trying this article ahead of Wednesday (tomorrow) in Lagos. I’ll set it to auto publish tomorrow. By the time you read it, it’s likely I’ll already be back in Cotonou.

So, I’m less available in Nigeria these days – limiting my ability to move around in that market, like I used to.

5. If You Decide to Start, Do Try to Follow Best Practices

Lastly, and by way of interest, you may wish to click the link below to:

A. Watch a mind map based video presentation that explains why I always strongly recommend results focused farm business owners adopt what I call a Best Operating Process Management System.

B. Watch the demonstration video for the Excel Visual Basic driven Poultry Layers Farm Operations Management software that I developed for a client’s farm PC in South West Nigeria.

The client had me brought in from my base in Cotonou, for about 5 days, to install it, and train his two top farm managers to use it.

You can see the videos at http://www.tayosolagbade.com/pfmgr.html

You’ll also find links to many of cost-saving farm business ideas articles that may provide you useful info.

Final Words

To all who are looking to make the transition from abroad to return home and start a farm business, I with you all the best!

Disclaimer: Please do your own DUE DILIGENCE in using any information supplied above. You take full responsibility for whatever results you get.

What is a BOPMS for Farm Improvement? (a Mind Map Based Explanation – By Tayo K. Solagbade) – Video and Text Transcript

lTIP: The mind map based video explanation now offered from this page is actually a re-RECORDING to replace the original version that (strangely) became “Not Found” in my Youtube channel]

Do you run a farm business, or plan to start one? If yes, adopting the ideas below can save you time, effort, and lots of money – in the short, and/or long run. This article is based on transcripts of my video explanation, using a mind map, of key components of a Best Operating Process Management System(BOPMS)™.

At the end, I supply a link to a page where you can request download link access to the full length video. There, you will also find links to over 10 articles that offer more information.

What Does a BOPMS™ Entail – and How Can It Help You?

If you’ve been reading my writing a while now, you’ll know I often advocate adopting best practice systems.

As a result, sometimes I get phone calls from farm owners, especially poultry layer operators. They often want to know what exactly the BOPMS™ I talk about entails.

Some say they’d like to have it done for them.

It has a number of components – see the boxes in the mind map below (3 yellow ones, and 2 uncolored).

VIDEO: MIND-MAP BASED EXPLANATION OF BOPMS™ FOR FARM BUSINESS MANAGEMENT– BY TAYO K. SOLAGBADE

Click here to watch a screen shot video in which I use a mind map to explain the Best Operating Process Management System (BOPMS)™ for Farm Business Performance Improvement – based on its components [Note that www.thefarmceo.net displayed in the mindmap used in the video has since been retired and replaced with www.iff.tayosolagbade.com]

bopms-mindmapok

Basically those descriptions in the boxes refer to the key components of a BOPMS

I came up with the concept myself – based on Best Practice World Class Process Management principles. And what I do basically is to give prospective clients 2 major options, in terms of implementing it.

It’s either they…

1. Develop and Implement an Enterprise Information System (EIS)

This option is a simpler alternative. The 3 yellow boxes are relevant to this option.

a. Process Performance Evaluation and Control

b. Micro Income/Expenditure Calculation

c. Enterprise Information System

It involves having a software based system setup for you, to monitor your farm KPIs i.e. Key Performance Indicators.

You would then use the reports generated by such an application to achieve better farm management planning and decision making.

Typical KPIs for a poultry enterprise, that a good EIS would measure, are described (with formulas stated) in my popular article titled Practical Poultry Farm Business Performance Calculations.

…or they do 1. above AND also…

2. Establish & Entrench Standard Operating Procedures – While Exploring Variable Costs Reduction

On the other hand, you could go the full hog and implement ALL five BOPMS™ components, by adopting the remaining two:

a. Variable Costs Reduction Initiatives

b. Workplace Organisation/Best Practice Management to Entrench SOPs

I have written severally on this in past articles – click here to see a list linked articles you can read (scroll to page bottom).

For those who are interested send me an email, and I’ll send you a list of articles that talk about this in more detail.

You Can Run Your Farm Business Without Tears…and LESS SWEAT!

But basically we’re talking about having an automated system for tracking the performance indices on your farm. This would enable you not have to stay every second on the farm monitoring what your operatives are doing.

To do that you need to have a specific kind of process record form designed, based on the manner in which you run your farm.

So basically I normally have to visit farms to find out how they operate, and then I design a form that enables them capture the relevant records.

The software I then build for them using Excel Visual Basic is called an Enterprise Information System.

So they would – on a daily, weekly, or monthly basis (preferably daily), make entries using the record form I design, into the application/the EIS.

And they would be able to easily determine the performance indicators like Hen Day Percentages, Egg to Feed ratio, Mortality Rates, and Feeding rates (grammes per bird).

Some of these indices can be quite useful in predicting, or anticipating, or proactively determining things that are about to go wrong.

For instance, a drop in Hen Day Production percentages could tell you a lot of things. Depending on how long your birds have been in lay, values should be about 70% or higher.

Feeding Rates should hover around 100 to 110 g/bird: Too low would suggest underfeeding, with consequent impact on egg laying performance. Too high would amount to over feeding, with implied needless waste of feed (reflected in lower number of eggs per bag fed i.e. egg to feed ratio). Neither is good.

When you don’t collect the records on the record forms, and post them into a software that trends them in form of charts, you may not see that.

When you collect eggs and manually record your numbers in a book, such subtle trends will not be readily apparent to you.

I say this based on over 20 years of developing applications for process monitoring and control.

Just last week, I got two farm managers nodding vigorously in understanding, as I coached them to post their data into the application I built for their farm.

As the data for each cage line was punched in, they saw the various KPIs appear. And when we began generating the report tables with charts, the plotted lines per cage and per pen for each day, week, and month we chose gave revealing trends.

This instantly triggered a discussion amongst them, as they tried to come up with accurate explanations of the variances noticed.

One of them saidAh, this software will be quite useful.

I had no need to say more.

The interesting thing is that to some extent, most farm owners can use MS Excel, by themselves, to track the KPIs too.

However, where my apps add value is their use of complex and elaborate formulas and functions, and as well as vba automation.

Then of course there’s the ready-to-print report formats.

But you can always start with the basics. That would be better than doing nothing – which would amount to working blind!

A Word of Warning About GIGO – Garbage In Garbage Out

You could have a software that your personnel make entries into.

But how can you be sure data hand-recorded on the forms used to post entries into the software are real or accurate values?

We talk about GIGO when it comes to computers. And never has it been more applicable than when it applies to farm operatives – who can get so busy they “forget” lots of things.

When that happens, some may try to remedy the situation by recording “guesstimates” – which could over time produce unreliable results.

In fact many farm owners often get surprised (unpleasantly) by their farm businesses.

One day the birds are doing very well, laying at 82% HDP. Next day you get a 55% HDP report, and you don’t know what happened in between.

Now, that‘s why you need to have Standard Operating Procedures.

In the Mind map Box Titled “Workplace Organisation/Best Practice Management to Entrench SOPs”, you’ll see I have in red two phrases: “Workplace Instructions” and “Job Descriptions”.

Those are powerful instruments that could be written out, and then training provided for your people to use them to produce uniform output consistently..

Such best practice training – among other benefits – ensures they know the importance of sticking with laid down procedures to achieve the farm’s goals.

There will be things that you will be able to monitor, that will help you determine whether or not your people are doing that.

Of course, no one who is NOT competent to be on your farm, in terms of following the established guidelines, will be allowed to operate in the process.

There’s an aspect of what I’ve said here that has to do with your ability to reduce your costs of operation.

More often than not, you cannot aim to increase the prices at which you sell.

Instead as a smart business owner – especially one running a farm operation – look for ways to reduce your costs of operation.

Specifically, your variable costs.

That means you will develop, and commit – on a long term basis – to looking for ways and means to reduce the cost at which you turn out your farm produce.

And that again has to do with the best practice SOP.

Exploring Variable Costs Reduction Initiatives (Ideas You Can Use)

There are so many ways you can reduce your operating costs.

Now this has to do with teaching your people and yourself how to think up ideas – new ideas and better ideas for running your operations.

For instance, a lot of people are exploring using complementary feeding ingredients. Others are exploring using Indomie noodles waste, and even cooked chicken intestines.

But even more promising has been the concept of INSECT BREEDING, especially maggots rearing (See video below)

In particular, Black Soldier Fly (BSF) Farming has proven to be a huge cost saver for farmers. Click images below to learn more.

1. [FLYER] Lower Feed Costs & Boost Your Farm Profits: Get FREE Black Soldier Fly Larva Breeding Startup Ideas

2. True Story: Conversations With REAL  Black Soldier Fly Farmers in Nigeria  [Case No. 1: Ilorin – Kwara State] – Download PDF Audio to Text Transcript

3. “When I started they were laughing at me.” | True Story: Conversations With REAL Black Soldier Fly Farmers in Nigeria [Case No. 2: Onitsha – Anambra State] – Download PDF Audio to Text Transcript

But how do you go about systematically doing that, to achieve lower cost of operation on your farm, therefore achieving increased profits?

Those are things that adopting an intelligent BOPMS – especially the aspect of entrenching SOPs – can allow you to achieve. (Get in touch if you’d to book an session in which I can elaborate on what a full BOMPS project implementation requires).

But if you don’t want that…

If you just want a simple approach to it, that can still help you, look at the 3 yellow boxes in the mind map e.g. Tracking your expenditure and income; having KPIs in place, and using a software to track them in charts and in form of data.

Those would help you go far in monitoring your farm operations and getting the best results.

Final Words

The above is meant to give you an overview of what a BOPMS™ for Farm Business Performance Improvement is about.

If you decide you want to learn more, click here to watch related videos, and read over 10 articles that offer more details.

On that same page, you’ll be able to send your enquiry to me, using a web contact form I’ve setup there.

Good luck!

Master KPI Computation and Interpretation to Boost Your Farm’s Profits [8 Week BOPMS™ COACHING PROGRAM] – FREE FOR INNER CIRCLE MEMBERS

master-kpi-computation-int

RELATED RESOURCES

1. Your Business Should Free You, Not Restrict You

http://tayosolagbade.com/sdnuggets/your-business-should-free-you-not-restrict-you/

2. Adopt Standard Operating Procedures to Succeed More With Less Effort (This Works for Solopreneurs and Large Organisations)

http://tayosolagbade.com/sdnuggets/adopt-standard-operating-procedures-to-succeed-more-with-less-effort-this-works-for-solopreneurs-and-large-organisations

3. Five Essential Poultry Layer Farm Production Records

http://africabusinesscommunities.com/features/five-essential-poultry-layer-farm-production-records.html

4. Practical Poultry Farm Business Performance Calculations

http://ezinearticles.com/?Practical-Poultry-Farm-Business-Performance-Calculations&id=2635011

5. Five Powerful Tools for Accurately Measuring Your (Farm) Business’ Health

http://africabusinesscommunities.com/features/5-powerful-tools-for-accurately-measuring-your-farm-business-health.html

6. Five Proven Ways to Boost Farm Profits without Raising Prices

http://africabusinesscommunities.com/features/5-proven-ways-to-boost-farm-profits-without-raising-prices.html

7. Producing Good Catfish is Important, But Finding Good Buyers is Imperative!

http://ezinearticles.com/?Producing-Good-Catfish-is-Important,-But-Finding-Good-Buyers-is-Imperative!&id=3209812

8. Reducing Catfish Feeding Costs (A Secret Weapon) – Part 1 of 2

http://africabusinesscommunities.com/features/reducing-catfish-feeding-costs-a-secret-weapon-part-1-of-2.html

9. Reducing Catfish Feeding Costs (A Secret Weapon) – Part 2 of 2

http://africabusinesscommunities.com/features/reducing-catfish-feeding-costs-a-secret-weapon-part-2-of-2.html

10. Top 10 Ingredients Used in Livestock Feed

http://africabusinesscommunities.com/features/top-10-ingredients-used-in-livestock-feed.htm

11. PII 015: To Succeed, Your Farm Does Not Just Need a Software – It Needs a BOPMS!

http://tayosolagbade.com/sdnuggets/pii-015-to-succeed-your-farm-does-not-just-need-a-software-it-needs-a-bopms/

12. PII 020: A BOPMS™ Will Enable You Run Your Farm Business Profitably Even When You’re Away!

http://tayosolagbade.com/sdnuggets/pii-020-a-bopms-will-enable-you-run-your-farm-business-profitably-even-when-youre-away/

13. Master KPI Computation and Interpretation to Boost Your Farm’s Profits [8 Week BOPMS™ COACHING PROGRAM]

Master KPI Computation and Interpretation to Boost Your Farm’s Profits [8 Week BOPMS™ COACHING PROGRAM]

14. Adopt Custom Best Practice Systems to Boost Your Farm’s Output and Profits [TIP: Watch New Mind Map Based Video Explanation of Tayo Solagbade’s Best Operation Process Management System – BOPMS™]

Adopt Custom Best Practice Systems to Boost Your Farm’s Output and Profits [TIP: Watch New Mind Map Based Video Explanation of Tayo Solagbade’s Best Operation Process Management System – BOPMS™]

15. NOW BACK ON YOUTUBE [Watch Part 1 of 3] What is a BOPMS™ for Profitable Farm Improvement? (Mind Map Explanation By Tayo Solagbade)

NOW BACK ON YOUTUBE [Watch Part 1 of 3] What is a BOPMS™ for Profitable Farm Improvement? (Mind Map Explanation By Tayo Solagbade)

16. PII 015: To Succeed, Your Farm Does Not Just Need a Software – It Needs a BOPMS! [TRUE STORY]

PII 015 [TRUE STORY]: To Succeed, Your Farm Does Not Just Need a Software – It Needs a BOPMS!

No. 109: Earn Extra Non-Farm Income at Zero Cost

By learning and creatively employing public speaking (and creative writing), farm business owners can effortlessly generate substantial ADDITIONAL income streams, outside sales of normal farm products.

Smart thinking farmers can do this IF they get more organized. Adopting a BOPMS can help. It will free you up from routine farm demands, so you can nurture this extra line of multiple income streams.

This issue of my speaking IDEAS newsletter provides details you can use.

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Publication: Tayo Solagbade’s Weekly Public Speaking IDEAS Page (PSIP) Newsletter

Date: Monday 30th September 2013

No:109

Title: Earn Extra Non-Farm Income at Zero Cost

Author & Publisher: Tayo K. Solagbade [Tel: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic) ]

Blog URL: http://www.tayosolagbade.com/blog

Archive (For E-mail only version started 14th May 2012): Click here to view

Archive (For Blog version started 24th September 2011): Click here

Hi,

Please find below the latest issue of my Speaking IDEAS newsletter.

On Being a Master (PDF)...A Gift from Burt Dubin - Click now!

 

No. 109: Earn Extra Non-Farm Income at Zero Cost

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NB: If you ever find yourself wondering what else I’ve written, some days after you’ve read THIS Speaking Ideas newsletter I send out on a Monday, here’s what you can do to find out: Point your browser to www.tayosolagbade.com/sdnuggets to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays) in line with this publishing schedule :-)

**********

By learning and creatively employing public speaking (and creative writing), farm business owners can effortlessly generate substantial ADDITIONAL income streams, outside sales of normal farm products.

Smart thinking farmers can do this, IF they get more organized. Adopting a BOPMS can help. It will free you up from routine farm demands, so you can nurture this extra line of multiple income streams.

This issue of my speaking IDEAS newsletter provides details you can use.

Discerning Farm Decision Makers Often “Get It” – But Most Others Rarely Do

Since 2006, I have actively updated my Cost-Saving Farm Business Ideas website. One purpose has driven me over all these years. It is to serve as a catalyst for empowering Farm Business Owners ANYWHERE, to make more profits.

To make them see the need to move to a superior level of doing what they do, if they hope to achieve superior outcomes.

Traditional experts may not be able to help them do that.

Why?

Because people steeped in tradition rarely have the courage to break away.

My training as an Agricultural Extension Services professional equips me to play the role I have chosen. But it is my exposure to World Class Process Management techniques that has really helped me see farm business performance improvement from a refined perspective.

Just like others, a farm business is a batch production process. As a result, it can – and should – be subjected to management, using best practice systems.

That’s why I conceived, and offer a Best Operating Process Management System(BOPMS)™ development and implementation service for farm businesses.

However, Integration of Best Practice, In Farm Operations, Is Not Something You Can Really “Learn” From Textbooks

Neither is it taught in a business school.

Most of it will have to come from input provided by competent experts.

Now, I do not claim to be the only one who understands this.

But I have moved around a lot over the past 10 years – and interacted widely with experts and CEOs of all kinds in the farming industry.

One thing is crystal clear to me:

If any others out here have even the slightest understanding of how to implement anything as beneficial as a Best Operating Process Management System (BOPMS) , they are doing a VERY good job of hiding it.

Hint: I wanted to add up to 4 exclamation marks to the end of the last sentence above. But I restrained myself. Know, however, that that is how serious I think this is.

Adopting Best Practice Will Boost Your Farm’s Reliable, and Reproducible, Profit Making Performance!

You cannot keep running your farm, without establishing formal systems for ensuring it works right on a consistent basis

If you do, you will not get the results you want, as often as you should.

And over time, that will deny you valuable long term gains.  Even worse, when you get good results, you’ll NOT know what you did to get them.

As a result, you’ll be unable to REPRODUCE them next time around.

Consider This Example:

If your first batch of poultry layers goes through a full year without suffering a disease outbreak, it could be due to your team’s good management…or your incredibly good luck.

If it was due to more of the latter, you may be at a loss as to what to do if, by accident, your next batch of birds suffers a disease outbreak.

But if it was due to sound management practices based on a formal system, you would ALWAYS know what to do to keep disease out from each batch.

Of course no farm ever stays 100% free of infection.

But well managed ones rarely have serious – or repeat – occurrences. And that’s why their long term outputs and profitability are rarely disappointing.

A Best practice system will free you up to develop indirect, but highly profitable additional income streams.

This will happen because you’ll have less need to run around your business chasing employees to do what they are paid to do. The system will make it easier to get them to do their jobs. And it will provide YOU, the owner, with powerful tools (reports and performance indicators), to quickly identify anyone failing to conform.

Most importantly, you will discover you have less need to manually check that operations are carried out according to set standards.

The “FREE Time” a BOPMS Gives You, Can Be Channeled to Exploring Ways to Earn Additional Income – at Zero Cost

I honestly believe too many farm business owners are focused on traditional ways of making money.

Please understand. I’m not saying this because I do not yet have a farm.

Instead, I say it because in the course of providing support to farm business owners, I see them leaving too much money on the table.

That’s how the Americans put it. And why should you leave money on the table?

You Can – and Should – Make MORE Money Outside What Your Farm Produces!

1. Who says the only way to make money is by selling your farm products?

2. Who says you need to stay all the time on your farm?

3. Who says people who come to your farm should only buy farm products?

A. If You Run a Farm Business, Nothing Stops YOU From Charging Fees to Teach Others to Start Theirs

What stops you from developing a whole range of Training Modules, for teaching others how to run EVERY single type of farm enterprise in your business?

Indeed, what stops you from having a “Training and Development arm” of your farm business?

You need not employ new people. Your existing farm hands or operatives can do it – and you’d pay them agreed extras, based on what you make.

Please don’t say they’ll be too busy to do the above.

I’ve seen how many farm businesses out here run.

It’s their planning and implementation of operations that’s not right. More often than not, with proper workplace organization, YOU, and your existing hands will be able to play many other useful, income generating roles!

Take it a step further.

Again, what stops you from having an “Information Publishing arm” of your farm business?

Nothing – absolutely nothing! – stops you from authoring your own range of branded information products. For example, you could author information products on rearing different farm animals you actually rear on YOUR farm.

B. And Nothing – Absolutely Nothing! – Stops You From Offering PAID Consultancy & Advisory Services to Serious Enquirers

If you really want to do this right, you will leverage the fact that you own a farm business to boost your name recognition and credibility as an expert.

So many people are out there about to retire or resign.

Many dream of doing what YOU are already doing.

But most are not sure who to turn to, for expert information – and guidance.

Don’t deny them the opportunity to benefit from your real world relevant expertise. Don’t leave them open to being messed up, by some textbook expert!

1. What stops you from writing articles and offering talks, in which you share stories about real life farm management experiences you’ve had?

2. What stops you from having a few pages on your website, dedicated to promoting your range of branded information products?

People can make payments to download them, and use, without needing to come to your farm. Same applies to the range of training events you could offer. And also the consultation.

And you can also announce that you are available to deliver talks, run seminars and organize workshops if/when invited.

Again, for a fee. If you wish, offer a few free ones to test the waters.

If you think you – or your people – won’t have time, that would be because you’ve not adopted best practice systems in your farm business

In Guinness Nigeria, we did our jobs as managers, and still authored training modules – and work instructions – on different plants and processes.

Then we conducted training sessions, and competency assessments.

Rarely did any aspects of our jobs suffer. The company’s output instead grew, as more competent personnel “graduated” from our training efforts.

During the time most of this happened, I was a shift brewer. I, for one, authored many of such materials, while still working shifts.

It happened that way because we had best practice systems in place.

Any Competent Farm Business Owner Can Earn EXTRA Non-Farm Products Based Income

I tell many farm business owners how I earn income by selling my knowledge in form of information products. And also how I create and sell my farm support software products.

If I can do that without owning a farm, ANY serious farm owner can do it too.

You’ll make MORE money using the same overheads.

Even better, as you do what I propose, more potential buyers of your farm products will discover you, and choose to buy from you.

You will dramatically cut down time, effort and money you expend in running your business.

In other words, you will end up literally eating your cake and having it!

In essence, what I’m saying is: Don’t just think outside the box, GET YOURSELF OUT OF IT, so you can maximize your God-given potential!

Need More Details of How to Make The Above Ideas Work for YOU?

If you need more specific details of how to make use of the ideas I’ve shared in this newsletter, send me a message using this request form – with “Re: No. 109: Earn Extra Non-Farm Income at Zero Cost” in the subject line.

SD Nuggets Blog

New posts from last week that may interest you! *
Public Speaking

[Monday]: No. 108: How to Sell More Successfully

Entrepreneurship [Tuesday]:Grow Your Sales Log, and You’ll Always Be In Business!

Self-Development [Wednesday]: Make It Impossible for Anyone to Badmouth You Successfully

Career Development [Thursday]:One Zero Start-up Cost Lucrative Business YOU Can Do

Parenting [Friday]: When Cultural Beliefs Make Truth Telling a Taboo, Society Stagnates (True Story)

Writing/Blogging [Saturday]: Use Authority Status to Sell Anything

Want me to write for you? Click here…

Click now

Have a lovely week!

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Sole Agent For Burt Dubin’s Speaker Mentoring Service In Africa

Mobile: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic)

http://www.tayosolagbade.com

Self-Development/Performance Enhancement SpecialistTayo Solagbade – works as a multipreneurial freelance writer providing  zero risk article and report writing support for website owners, while travelling slowly across West Africa as a Location Independent Entrepreneur.

He’s presently based in Benin Republic, where he’s preparing an English-French Language Guide, City Travel Guides, and a Commercial Rabbit Farming Guide.

In a previous life, before leaving to become self-employed, Tayo served for seven years as a high performing manager in Guinness Nigeria. He rose from Shift Brewer, to Training & Technical Development Manager, then later acted in senior management roles as Production Manager and Technical Manager.

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Self-Development Nuggets™ blog, and Public Speaking IDEAS newsletter (which he publishes to promote Burt Dubin’s Public Speaking Mentoring service to experts working across the African continent).

For a limited time, Tayo is available to speak to your group or organization for a moderate fee. Send e-mail to tayo at tksola dot com. You can also visit www.tksola.com to learn more.

Connect with him on Twitter @tksola.com and Facebook.

==================

Have you been undecided about whether or not to become a paid speaker? Or have you been trying to get your speaking career off the ground with little success?

Here’s a tip: Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Comments?

What do you think of the above message? Do you have any personal experience to share on this subject? Are there some other points you feel can be added, to help persons looking for answers? Please share your thoughts!

Share this issue!

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You can choose to purchase Burt’s mentoring at any of the three (3) levels listed below:

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Burt’s three mentoring packages can be likened to the seating options offered by airlines: Budget Delight (Economy); Mid Range (Business); and Top Shelf (First Class).

At least that’s how I like to think of them!

All three will get you to your desired destination of “speaking success-ville” – so long as you meet the requirements/play your part well (your fare, abide by the set guidelines etc). During the “flight”, the seat you have will determine how much personal service attention and preference the provider will accord you. It’s that simple :-)

So, make your choice:1. Top Shelf [Click here] | 2. Mid Range [Click here] | 3. Budget Delight [Click here]

Send me an e-mail with your questions via tayo at tksola dot com. In the meantime, why not get started by subscribing here to get his 7-Part Course (How To Succeed And Get Paid As A Professional Speaker) .  . . and receive his monthly newsletter (Speaking Biz Strategies Letter) at no cost.

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Use Authority Status to Sell Anything

A few months ago, I got an email request from a lecturer friend (a Nigerian born Professor) based in South Africa. He wanted help in marketing his published works for sale online. If you do any form of formal writing (including publishing research papers as a lecturer in the academia), it’s always a good idea to explore the possibility of selling your written works. I’ve been doing that since 2005, through a variety of channels – both offline and on the web.

What you’re about to read is based on excerpts of the response I sent to my lecturer friend.

To Sell Successfully, You Need to Develop Authority Status

My friend is a highly qualified expert in agriculture. And many of his published works are already on sale in online journals. Because he is a recognized and accomplished professional in his field, people are naturally drawn to purchase his papers.

Academic papers on Agriculture in particular are often in high demand. Some websites require fees to access the agricultural papers listed on them. That’s why my friend feels he can earn substantial additional income by offering his papers for sale directly to buyers.

I – a non-academic person – have over the years, gotten people to send me N1,500 to over N13,000 to get my agriculture related publications (e.g. my feed formulation handbook), and other products (e.g. my ration formulation software).

That includes a Canada based Farm project manager, who sent $63 payment to me, via my brother-in-law’s Paypal email address(!) last November in 2012. Think just how confident this man had to be, to send money to a Nigerian, in Nigeria, via another person’s email address.

Before he did that, he’d called and spoken with me on phone, after watching the demonstration video for my Excel-VB driven Ration Formulator.

And our conversation lasted over 30 minutes. During that time, we talked about his interest in my app, how he could get money to me, since I lacked credit card payment processing…and the challenge of Nigerian 419 scams.

Like I said in an article I wrote about it back in January, this Canadian gentleman (who later revealed he was a priest!), took a massive leap of faith, to get what he wanted from me.

And he came back to say he was glad he did.

What could have convinced him to take a risk most other people would not?

It was the "authority status" he saw that I had. He discovered it from encountering my article, and videos relevant to his subject of his interest online.

That was what got him hooked.That is what keeps getting others hooked as well!

In essence I’m saying that once you become an authority in your chosen field, you can definitely can expect to attract buyers for your published works or writing..

But it has to be done right to achieve that outcome.

I Propose The Following:

1. Setup a proper website in your name using a Content Management System (e.g. Joomla or WordPress): that will make it easy for you to manage/update the site yourself – without needing to call your designer everytime.

NB: You will purchase a domain name – e.g. www.yourname.com, and a hosting account for one year or more.

I use hostgator.com, and I highly recommend them. Note that I do not resell their products. So I’m not saying this to earn referral income.

2. You could then setup an automated monetization system to sell your articles, digital files, videos or images directly on the website.

Even better, you could require visitors to pay a subscription fee to access your website daily, weekly monthly or annually.

In other words, your website would offer items for sale, and also offer access to your content for a fee.

Systems that do the above, work by sending money to you either via Paypal or Bank Transfer at the end of every month or shorter intervals.

Alternatively you can settle for the Bank/Wire transfer option. At month end, it arrives in your account.

Choose Your Payment Processing Platform Carefully

To sell online you need to setup systems to accept payment via a variety of digital channels.

Payment processing platforms now occur in growing numbers – in Nigeria, as well as globally.

Some are more popular than others. Also, your ability to easily, conveniently and safely use them depends sometimes on where you’re based.

I’ve had situations in which I signed up to use a US based payment processing service provider’s platform. They even got me to come on Skype for over 30 minutes to have my account setup. This was during a second contact period back in June 2013. (About a year earlier I had series of email exchanges with their representative, and a developer in the support department for over 2 months. Then I lost contact with them.)

The whole process took quite a while. For some weeks, nothing seemed to work right.

Then one day, I clicked on a post I’d set as "Premium" and the required subscription signup form appeared. It restricted access to the article’s content. I was elated.

As the weeks went on, I set a few other posts to "premium" and tested them by clicking their links on the blog.

Again, the subscription system came up, presenting differently priced options – for a week, month and one year access.

So I assumed all was well and stopped checking.

Then about 2 weeks ago, I found myself on a page with a link to one of those premium post. Out of curiousity, I decided to click to see the signup interface would appear.

Surprisingly the post simply opened for immediate and full viewing of ALL its contents!

Baffled, I checked and confirmed that I was logged out of the WordPress administrative interface – even though that should not have made any difference.

Then I tried checking from another computer. The same thing happened.

I felt like an idiot. It was impossible to tell how long it had been that way. And I was not interested in finding out why.

I’ve since disabled that payment processing system on my blog.

There’s no point keeping something that’s likely to make me look incompetent, and damage my credibility at any moment.

Before then, my attempts to use other global payment processing platforms on my website – as a Nigerian based in Nigeria – had been rejected.

Back in June 2013, I’d sought Patrick Meninga’s opinion about how to take my blog to the next level. He sent me the URLs to some affiliate marketing websites I could join. All rejected my applications. Some gave no reasons. A few said "we do not currently accept applications from your location." Or something like that :-)

Ah…the joy of being a true entrepreneur. Rather than stump me, rejection actually motivates me. That’s why the above NEVER stopped me!

So, I looked closer home. There had to be Nigerian based providers that could offer something useful, I mused…

In the past one year, I have carefully researched payment platforms offered by Nigeria based providers. And I’ve tested a few.

What has however kept me from adopting the ones I tried has been the periodic "erratic" or "inconsistent" results I seem to get.

I often started out thinking I understood how I was going to get charged for something. I would read all the steps required and compute the charges associated.

Yet, every now and then I discovered what I received was lower than what I expected.

Another thing. More serious too…

One day, I sent money for a particular provider to make a payment on my behalf. A long delay followed, which had never happened in the past.

This led to my website hosting renewal payment deadline expiring. And my website got taken offline as a result!

The provider never offered an explanation or apology.

Not even after I wrote asking why, 3 full days after they confirmed receiving my funds, the payment I requested was never made to the hosting company.

You must understand that my expectations were not baseless.

In the past – and on more than one occasion too – this same provider had effected similar payments to the very same company on my behalf.

And they had done it within 6 hours of my depositing cash in the provider’s bank account.

That day, I reasoned that if this could happen when I sent money through that provider to others, then it could happen when people sent money to me, through the provider.

And I would end up looking bad!

The foregoing made me quietly stop using the service – despite knowing they offered all sorts of payment processing apps I could embed on my website.

Your experience may of course be different.

Whatever be the case, I make no recommendations. Research and make your own mind up about what to use.

As for me, I continue searching for a solution. For now, online sales for my information products happen mainly via this Lulu.com store.

After You’re All Setup, Make "Getting People to BUY", Your Number One Priority

And that requires doing smart online marketing, to get what you offer for sale, found via search engines.

That’s where the work will be.

I use my writing – based on intelligent Web Marketing System – to attract visits mainly via search engines, and social media.

And I avoid spreading myself too thin, jumping on every platform.

The Pareto rule applies to every aspect of life – including business.

Facebook, Twitter are the key social media channels I focus my energy on in terms of social media marketing.

That’s why my blog posts are setup to auto publish to both channels via RSS feed.

I know there are others coming up. But I’d rather maximize use of those two first. With time, I’ll discover what others would be worth adding to my arsenal.

Setup a facebook page to promote your works. Invite visitors to your website, and readers of your articles to stop over and LIKE the page in exchange for a "gift".

Link from your articles, and website/blog to the page. And from all of them to the sales pages or online stores for your publications.

Most importantly, setup a promotional email newsletter in which you will send out short previews of your available papers to your subscribers.

At the bottom of each email, the reader will be invited to visit the website, the blog, as well as facebook and twitter pages/profiles.

Another thing you can do is: Create a profile at a place like www.ezinearticles.com to publish short article-type excerpts of your papers, as promotional pieces.

Through a combination of the above efforts (and others), people will likely begin to discover your website and papers for sale.

It Will Pay For Itself

What I have given you in this article, is a basic description of how it is done. It does not yield success over night.

But it always works, if you do not relent in your efforts!

I use it, and I also develop and implement it for clients. The results are always positive, as long as it’s done right.

If you have the quality of content people will want to buy, you can implement the above plan to get it to them.

I call it the Development of a Web Marketing System. Get in touch if you want me to help you set yours up.