[Tagline: If it can help your farm business, you’ll find it in THE FARM CEO™ Newspaper ]
In continuation of my year end efforts to focus more on areas often neglected by CEOs for achieving profit-making success in business, be it farming or any other. I feature articles on smart marketing.
PREVIEW
Just like I’ve said in recent articles, the loss of my 9 year old spontaneousdevelopment.com on 4th May 2014, has not limited my online sales lead generation via my tayosolagbade.com, which replaced it. The number of enquiries has risen to the extent that my Website Conversion Ratio has actually INCREASED.
This means that I’m actually getting MORE people contacting me about what I offer per traffic volume, than I used to.
NB: If you don’t know what a Website Conversion Ratio(WCR), or how to calculate it, I link below to an article I wrote in 2005, that explains (Note that my byline at the bottom of the article is yet to be updated to tayosolagbade.com. So you’ll find it still links to spontaneousdevlopment.com – which got taken over by Aplus.net in May 2014).
But how come I’m getting a higher rate of Website Conversion after losing my domain?
Here’s my experience based understanding. And I’ve taken time to study this via trends, to be sure.
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Here are the headlines, reviews – and links – for this week’s featured news items:
[URL] Back Good Quality Website Content With Delivery of Value Promised, to Achieve Web Marketing Success P.1
[PDF] Online Strategies for Direct Farm Marketers P.2
[URL] 5 Farmer’s Market Marketing Ideas P.2
[PDF] 101 Guerilla Marketing Ideas: Grow Sales with Zero Budget P.3
[PDF] Agricultural Entrepreneurship Coaching Guide P.3
Below: Screenshot of the cover for Issue No. 29 of THE FARM CEO (Monday 21st December 2015)
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1) Useful feed formulation/other findings from trusted sources
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