Category Archives: Farm Biz

To Sell with Your Writing, Touch on Different Areas of Your Target Audience’s Life

Successful selling in any area of life requires gaining the trust of the prospective buyer. If you think about why YOU buy things, you’ll likely discover multiple factors often influence your final decision.

For instance, I have bought tutorial CDs and books on a variety of subjects, because I felt they would be useful for my kids’ education.

But not classroom education now.

I refer here to my plan to make them acquire real world relevant knowledge about vocations one can venture into. Examples include various aspect of cooking e.g. baking. And this is why today, they bake cakes without using an oven, which they sell during break time in their school.

So I buy products and services with my kids, their mother, or other loved ones in mind.

But I also look out for items that offer potentially useful value me, in my personal life, as well as for the work I do.

Many people who want to sell will benefit by adopting a similar holistic perspective in thinking about their potential buyers.

The truth is you can make your sales offers by carefully presenting them from a variety of angles that touch on the target audience’s potential interests.

I’ve been doing this for years. My realization of what makes me buy, led me to an epiphany of sorts about how to sell to others.

Nine times out of ten, selling involves explaining benefits to people.

And that requires talking, or writing, or doing both…as creatively as possible.

A look at how I do my multidisciplinary writing on this blog provides a good case in point.

Most of your prospects will have interests that cover different aspects of life. They cannot help it, as long as they are human.

Writing on different categories, however works better if one weaves in references, where relevant or possible, to solutions you offer.

It can be done. You just need to do some creative thinking.

If you’ve ever wondered why I write on seemingly unrelated multiple categories on my blog, the above is why I do it.

1. Business Owners Often Interested in Entrepreneurship…So I Write About It

Basically I share true stories and experiences about my life as an entrepreneur.

From my goof ups to my big wins, I creatively present information and education to help others.

Not only does this cement my credibility as a hands on entrepreneur in the minds of readers, it also moves those interested in solutions I offer, closer to connecting with me by making enquiries or buying.

2. Some of My Prospects Have Full Time Jobs…So I Write About Career Development

So many of my recent buyers have turned out to be people working full time in well paying jobs, who have chosen to start their businesses part time.

Most times they use what they earn from their jobs to finance their business start-up and expansion.

This implies that if they keep doing well, or better at work, they’ll have more money to channel into their part time ventures.

And possibly at some stage grow it big enough to go full time in it.

By sharing my experience based ideas about succeeding in paid employment, such individuals can discover me. And in the process, some also discover I offer products they need to run their part time businesses better.

Examples include my feed formulation handbook and/or software, my poultry farm manager, my payslip generator, Self-Development Bible etc.

3. Some of My Prospects Have Kids…So I Write About Parenting

An oil company engineer, whose wife just had a baby boy, may suddenly develop an interest in parenting. Before then, when he was a bachelor, he would have had little or no interest.

In other words, an effort to learn more by reading ideas on parenting, could make a visitor discover a solution s/he has been looking for, on the site offering the parenting ideas.

I’ve been writing parenting articles for over a decade, but not because I want to use it as a strategy for selling myself or my products and services.

Instead, it’s a passion I have, to help parents get the best out of their kids. So I demonstrate the power of my parenting ideas by exposing my kids to them, and sharing the results we get.

This way, readers gain insights they can apply in their own homes. They appreciate it so much that some email me to say thanks, while others signup to get more via my newsletter.

In the process, some may discover solutions I offer, and make contact. See examples in the screenshots of some emails I received below…

Screenshot of email request: In the process, some may discover solutions I offer, and make contact. See examples in the screenshots of some emails I received below...

Screenshot of email request: In the process, some may discover solutions I offer, and make contact. See examples in the screenshots of some emails I received below...

Final Words: Use Your Writing to Touch on Different Areas of Your Target Audience’s Life

The above examples are based on successes I’m achieving in my use of multidisciplinary writing, to attract potential buyers of my unique range of products and services.

The increasing rate of success proves that it pays to be less direct – subtle in fact – when marketing your solutions.

Years ago, I learnt – the hard way – that people resist being “sold”.

They prefer to feel they did the buying on their own, and not because it was forced down their throats.

Stealth is another word that describes this approach.

To succeed often, write about subjects that interest those who fit your target audience profile.

The truth is however that such subjects may not necessarily relate in any way to what you even sell.

Instead, make sure what you write is truly useful to those who read it.

That will make them like you, and take you seriously.

Over time, they’re more likely to trust you…

And when people trust you, they will often buy from you.

You’ll consequently be able to tell friends and associates, about your rapidly increasing sales conversions…like I did in exceprts below from an email I sent out today:

"Right till close of work Friday 4th April 2014, I was tidying video tutorials to go with courier packs for 3 Farm CEOs who sent payment from Kano (Feed formulation Handbook and software), Jos (Poultry Farm Manager) and Warri (Feed Formulation Home Study Pack)…

I sent 2 of the packs off via Fedex at 5.15p.m, at Ikeja’s Toyin street. The 3rd goes out Monday a.m once I get the handbook copy made.

My new product offers are bringing in much more sales…

I still have a past buyer from Tanzania asking for payment details too (for my home study video), while the Kenyan CEO is working to repeat the bank transfer (for my Poultry Manager app), using the corrected domicillary account details I got by visiting my bank on Tuesday."

But to reap such rewards, my experiences strongly indicate one must keep doing it for the long term.

Can you do that?

If yes, I assure you that phone calls and emails from eager prospective buyers of solutions you offer WILL come your way MUCH MORE frequently, than they currently do!

 

Earning Income Working From Anywhere (True Story)

Yesterday, I was in a Cotonou taxi headed for the Benin Republic-Nigeria border, when Alhaji Usman S., CEO of a pelleted livestock feed manufacturing company in Nigeria’s Kano State, called, and we spoke like old friends…even though we have NEVER met.

I’ve been having such conversations weekly, with increasing frequency since last year…

If truth be told however, I could not have taken my work to the level it is today, if I’d stayed in Nigeria.

Erratic power supply, and other annoyances would have drastically held me back.

So, the insight that led me to relocate to Benin Republic, from Nigeria, now looks great (on hindsight). I’ve been able to work often uninterrupted for 20 hours daily for most of the past year.

And that’s now yielding fruits that I describe in the rest of this article.

NB: Interestingly, some misinformed persons who write me, assume I either buy articles – or have a team of writers working for me. Nothing could be further from the truth. I ALONE create ALL the content on this site. I’ll address this fully in my next article.

But back to Alhaji…

He first called my MTN Nigeria mobile, last September (2013) after coming across my Ration Formulator video on Youtube. Only 6 months ago.

That day, I was in Lagos, conducting questionnaire surveys for my agribusiness case study research paper. He spoke with me for almost 30 minutes, expressing his appreciation for, and interest in my work. We ended that conversation, with him insisting I send him payment details so he could send funds for the handbook and software.

A day later, I did that, but never heard from him.

But a Farm CEO based in Uyo, who recently purchased my Ration Formulator and Feed Formulation Handbook, told me he needed information about manufacturers of feed packaging bags. It occurred to me that Alhaji might have useful contacts that could help my client. So, I reached out to him.

He confirmed that he had such contacts, and readily offered to help my client.

But before we ended the call, he brought up the issue of the products he wanted to buy, explaining that he’d traveled right after asking me to send payment details.

By the time I hung up, he’d reconfirmed the payment details. This afternoon the payment came through. Tomorrow, I’ll send his pack, containing the Ration Formulator CD and Handbook, via ABC Transport courier service.

Once again, another total stranger has taken a leap of faith to buy from me – even though I have no office, and shuttle between 2 countries!

Exactly ONE year ago today, I left my family in Lagos-Nigeria and relocated to Cotonou in Benin Republic, to work as a Location Independent Multipreneur.

It was the first lap of a journey I’d resolved would take me across the entire West African region. Indeed, I’m now preparing to MOVE ON to another Francophone African nation, though Cotonou may remain my base.

I’d planned to celebrate this maiden anniversary by opening my small brew pub in a larger rented Cotonou property, which my wife and kids would eventually join me to run.

So far however, it’s been hard to find a property owner willing to let me use the rented residence the way I plan. At least that’s what those I’ve met have said. I’m thinking they have some fears as well. So I’m thinking I’ll just get a larger place, bring my family down, and simply start by offering home delivery and pick up service.

I’m writing this from my home in Lagos, today 1st April 2014.

Apart from coming down for a meeting with a new Web Marketing client (who used to be the accountant of a company that has been using my Payslip Generator since 2007 – but has now launched his own consultancy since  January), TODAY – like I said earlier – makes it EXACTLY ONE YEAR since I relocated to live and work from Cotonou, Benin Republic.

So, I wanted to spend the day and the rest of the week with my loved ones. I wrote THIS article for my blog as part of the “celebration”.

The benefit of hindsight shows clearly that my decision to relocate was a good one.

For instance….

1. Yesterday, a Farm CEO from Tanzania, who bought my Ration Formulator software last year, wrote me an email that he wanted to buy my new Feed Formulation (and Compounding) Home Study Video Package.

This is my latest product, and it includes the popular feed formulation handbook and a 4 hour video tutorial in which I explain the theory and practice of feed formulation using my handbook’s pages as a reference on the screen.

I’ve since replied him to confirm that the price of the Home Study Package is N25, 000. And it includes the software, a physical copy of the handbook, and the DVD containing the 4 hour video series, PLUS the PDF user guide for the software etc

As a member of my Farm Biz Ideas club, however, he will only pay N15k, since each member get a 40% lifetime discount on ALL my other products and services .

See the link below for details:

http://www.tinyurl.com/ffHomeStudy

2. Last Friday, a consultant in Kenya (who had been corresponding with me for over 3 weeks), emailed me confirmatory details of payment sent by his Farm CEO client, to purchase the lower priced, monthly/mini version of the more pricey full fledged Poultry Farm Manager software.

See the preview PDF of the monthly/mini version here:

However, my online account failed to reflect the payment, right up till today, even though they’d sent me the automatic transcript generated from the bank transfer process in Kenya.

Luckily, I was in Lagos, when he wrote in this morning to say the bank in Kenya had told his client that the account information I’d supplied was not complete/accurate.

So I replied that I would visit the bank in the morning, and have them sort it out for me.

By 4p.m today, I was able to send him detailed feedback supplied by the bank. Basically, they found out that I’d sent the wrong account details to Kenya. All things being equal, the Farm CEO will be able to make payment when he tries again.

Having said above, it’s the fact that they stuck with this effort to send payment that I want to highlight…

Neither the consultant, nor his client has ever met me in person.

We only spoke for the first time last Friday.

I called the consultant to discuss specifications of features for a hatchery module they are looking to have me develop, and integrate with the existing app, if they are satisfied with the latter, post usage.

Final Words: A Great Way to Celebrate!

In other words, I’m saying all these farm owners and stakeholders reaching out to me only have my Web Marketing System to work with.

But when they make contact, I show up as represented, and that convinces them to go ahead and send payment – and some return again!

There’s no better way, than THAT, to celebrate one’s first anniversary as a Location Independent Multipreneur!

No. 135: Succeed by Speaking Part-time With a Full Time Job!

Some experts in paid employment are doing great things others can learn from. You may be one of them. Do you know you can earn extra income by sharing what you know with others as a part-time speaker? I offer ideas you can use in this issue of my Speaking Ideas newsletter.

Some Self-Employed Experts Are (Technically Speaking) Holding Full- Time Jobs

 SCROLL DOWN TO READ FULL ISSUE

Click now to view the latest issue of Tayo Solagbade's Public Speaking IDEAS page

Publication: Weekly Public Speaking IDEAS Newsletter

Date: Monday 31st March 2014

No:135

Title: Succeed by Speaking Part-time With a Full Time Job!

Author & Publisher: Tayo K. Solagbade [Tel: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic) ]

Blog URL: http://www.spontaneousdevelopment.com/blog

Archive (E-mail version started 14th May 2012): Click here to view

Archive (Blog version started 24th September 2011): Click here


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NB: This newsletter is published every Monday. Point your browser to www.spontaneousdevelopment.com/sdnuggets to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays) in line with this publishing schedule :-)

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No. 135: Succeed by Speaking Part-time With a Full Time Job!

Some experts in paid employment are doing great things others can learn from. You may be one of them. Do you know you can earn extra income by sharing what you know with others as a part-time speaker? I offer ideas you can use in this issue of my Speaking Ideas newsletter.

Some Self-Employed Experts Are (Technically Speaking) Holding Full- Time Jobs

I refer especially to those self-employed persons who do not yet offer speaking services. If you’re one, you’ll want to read this through as well.

You see, I have all sort of conversations with self-employed experts, as well as career persons in paid employment. By phone, email, Skype, Facebook etc.

Most don’t have much time to spare. Even those who work for themselves, are NOT as free as they CAN be. Look, the only reason most people at work for themselves, or in the employ of some company say “I don’t have time” for something they have interest in, is often that they can’t see enough benefits.

What I propose in this article can help such persons earn added income – an attractive benefit.

Example 1: A Catfish Farm CEO based in Ibadan

I’ve known this gentleman since mid 2013. But we’ve never met. We discuss the amazing results he’s getting by using cheaper alternative ingredients, in formulating rations for his fish.

When we spoke late last year, he was getting great output from using Gari (Cassava flour) at up to 40% inclusion levels. About a week ago, when we spoke, he revealed that he now uses Palm Kernel Cake at much higher inclusion levels than normal, and that it’s yielded about 15% increase in growth rates.

Now, I had called him on behalf of a CEO in Uyo, who’d purchased my Ration Formulator and wanted ideas of low cost alternative ingredients he could use. I knew this could help my client.

When I told this Ibadan based CEO that he needed to talk to other farmers about results he was getting, he agreed saying “You know, I’m actually thinking I need to do a video and put on Youtube….”

At that point I saw the problem he was having.

He knew his own business well. But he did not know how to go about putting what he had to offer together in a manner that would attract the right attention and interest…with benefits that would make doing so worthwhile for him!

Truth is, he needs the help of a competent guide or a coach…or mentor!

But not just any guide, coach or mentor. He needs one who can help him “prepare, package, promote, and present” what he knows to others, VERY often for profitable financial gain.

Further down, I suggest one powerful example of such a mentor…

Example 2: My Accidental Foray Into Expert-Speaking While In Paid Employment

It happened in 1999. Between 1995 and 1999, I’d really broken boundaries as an employee in Guinness.

Among other achievements, I’d used my spreadsheet programming skills, to completely replace manual data entry and reporting systems in the brewing department.

Word had quickly spread about what I’d done. And I’d gotten career boosting secondments.

I still recall a visiting manager from the Lagos Harp brewery told me I was called “Super Brewer” in Lagos. Also, one day I was in the HQ block in Lagos. A Nigerian senior manager heard someone call out my name, as he climbed up the stairs.

He stopped and looking at me, saying: “Are you the Solagbade in Benin Brewery?” I replied that I was.  He then said “Keep up the good work!” and continued up the stairs.

I was 29 years old. You can imagine what that did to my morale. It made me feel like doing more!

Not long after, while on annual leave, I came across an advert in the papers regarding the Annual Young Managers Competition (now defunct).

It was organized by the Nigerian Institute of Management’s Young Management Competition.

Photo of flyer: I came across an advert in the papers regarding the Annual Young Managers Competition (now defunct).  It was organized by the Nigerian Institute of Management.

Zonal competitions would hold across the country, from which winners would be selected for the National Finals to be held in Lagos.

When I read through the requirements, it immediately struck me that a lot of what I’d done in Guinness qualified for entry into the competition. They basically wanted experience based management papers.

I thought about the Malta Guinness bottling beer waste investigation project I’d carried out, which led me to derive a formula I called Total Waste Unaccounted For (TWUF)™.

The Packaging Manager (Alex Okorodudu) had assigned me to the project over a year before.

After spending many days collating past records and recording new ones, I’d used a spreadsheet to trend beer volumes sent from the bottling tanks to the filler machine.

The TWUF™ values were then plotted in bar chart form. We eventually discovered the high wastes being recorded were caused by faulty operator cut-off of “chase water” used to clear the beer line.

The TWUF charts and values led us to this solution, because they showed we were losing MORE beer than we had in the bottling tanks at start. And that of course was not possible!

I felt a surge of excitement as I thought about sharing that story.

Then I also wanted to talk about how (using my apps) we automatically generated Process Control charts in the brewing department, that were printed out and pasted on notice boards.

Once we noticed a brew with KPIs going outside the normal upper or lower control limits, we quickly tracked down the operator who handled it. Sometimes we also liaised with the brewer s/he worked with, to find out what went wrong.

This enabled us proactively manage the process to minimize out of control performances. As a result, we had much more consistent output.

So, I began writing my management research paper titled “Statistical Process Control and Target Setting in Manufacturing Companies”.

I ended up using my entire annual leave period – and asking for time off to attend the National Finals   after resuming work). I also used a huge chunk of my leave allowance, to print and send about 7 copies of my thick spiral bound paper, to the NIM headquarters.

As I explained in an article written years back, I won 2nd place at the zonal finals, and placed 5th (out of 8th contestants) at the National Finals…despite flopping my presentation very badly at the latter event!

When I was called out to get my prize (and later interviewed by a journalist…about my goof-up!), I knew it had been worthwhile.

Today, I work as a Best Practice Farm Business Support Specialist, developing customizable Excel-VB driven apps, that are paid for by Farm and other business CEOs, within and outside Africa.

Many of my apps (like the Poultry Farm Manager, the Ration Formulator, and the Payslip Generator) auto generate KPIs that help the business owner make intelligent decisions on a daily basis. And I offer talks and training programs for my clients on Best Practices, Feed Formulation etc.

Looking back, I Realize I Could Have Launched My Career As a Part-Time Expert-Speaker Back Then!

The competition had given me an excellent start-up opportunity…

Brandishing a “National Finalist” tag from an event sponsored by Nestle, and organized by the country’s Institute of Management, in addition to holding a job with a large multinational manufacturer, would have gotten me the serious attention and interest of many!

But it did not occur to me then. However, YOU have an opportunity to reap the benefit of MY hindsight!

You can use your full time job as a spring board to become an expert-who-speaks.

Many who get paid handsolmely as expert-speakers started out doing it part time. They chose a subject that was close to their hearts, and began offeriogn speaking programs to meeting planners.

You can do the same.

Even if you don’t want to go full-time, you can continue doing it part-time, earning extra income!

If the above appeals to you, I recommend you do what those who succeeded did….

Let Burt Dubin Be Your Guide…and Mentor!

At the least, purchase one or more of his useful home study guides (like this one).

Burt has helped VERY many experts who specialize in different fields, successfully put their offers together for profitable PAYING markets.

He’s done it for over 2 decades, and is recognized as a world authority by expert-speakers across Canada, U.K, USA, Australia and Africa.

Burt’s products and services require a decent investment, not just of money, but also of time, and effort.

In other words, apart from having the financial means, you must put in the needed HARD work.

Burt will tell you what to do, and give you ideas/guidance about how to proceed.

But he cannot do it for you. And he won’t offer to either.

Those who made it under Burt’s tutelage understood all of the above. They therefore applied themselves diligently to putting what they learnt to work. That’s what made them succeed.

Are you willing to do the work needed to succeed as a part-time speaker with a full time job?

If yes, your dream of becoming a high paid speaker, while employed full time will come true!

Need details of how to get started with Burt?

Email me your name, country, phone number, with details of what you do, via tayo at tksola dot com

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So, with with diligent persistent application of what you learn you’ll start (as Burt says)…”bringing home high speaking fees”…whether you speak or not…in a matter of weeks….

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Have a great week :-))

Get Burt Dubin’s Public Speaking Mentoring
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Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Sole Agent For Burt Dubin’s Speaker Mentoring Service In Africa

Mobile: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic)

http://www.spontaneousdevelopment.com

Self-Development/Performance Enhancement SpecialistTayo Solagbade – works as a multipreneurial freelance writer providing  zero risk article and report writing support for website owners, while travelling slowly across West Africa as a Location Independent Multipreneur.

He’s presently based in Benin Republic, where he’s preparing an English-French Language Guide, City Travel Guides, and a Commercial Rabbit Farming Guide.

He earns multiple streams of income providing clients with performance improvement training/coaching, custom MS Excel-VB solutions, web marketing systems, freelance writing services, and best practice extension support services (for farm business owners).

In a previous life, before leaving to become self-employed, Tayo served for seven years as a high performing manager in Guinness Nigeria. He rose from Shift Brewer, to Training & Technical Development Manager, then later acted in senior management roles as Production Manager and Technical Manager.

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Self-Development Nuggets™ blog, and Public Speaking IDEAS newsletter (which he publishes to promote Burt Dubin’s Public Speaking Mentoring service to experts working across the African continent).

For a limited time, Tayo is available to speak to your group or organization for a moderate fee. Send e-mail to tayo at tksola dot com. You can also visit www.tksola.com to learn more.

Connect with him on Twitter @tksola.com and Facebook.

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View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google Plus

 

Useful Resources for Speakers

Burt Dubin works with people who want to be speakers, and with speakers who want to be masters.

Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Burt Dubin’s monthly Speaking Biz Strategies Letter [Signup & get a 7-Part Email Course on “How To Succeed And Get Paid As A Professional Speaker“]

Get Burt’s mentoring at any of the 3 levels below:

1. Top Shelf [Click here]

2. Mid Range [Click here]

3. Budget Delight [Click here]


Publications

On Being a Master (PDF)...A Gift from Burt Dubin - Click now!

Burt Dubin’s latest book: “On Being a Master

Download Chapter 1 Preview as PDF

Showmanship Strategems

177 Wow! Wow!

Showmanship Stratagems

Discover these secrets of making your programs more interesting and valuable to your clients and audiences now.

more information

Burt Dubin live

Burt’s Flagship Album

This is the product to own if you can own only one. Why? Because in it you discover principles of platform mastership available to you nowhere else at any price.

You hear performance strategies you can emulate. You shorten your learning curve. You see ways to engage and delight audiences with both content and stories . . . plus you experience a bit of fun.

With its Money back if not delighted Guarantee hardly any are returned.

Find out why

Presentation Magic - Speaking Business Success

Presentation Magic

A live example, including a complete audio recording of a program Burt created from scratch–on a topic he knew nothing about and never, ever presented before! See how you, guided by your personal Learning Guide, (Presentation Magic), can do this too and thrill audiences as often as you want.

Presentation Magic Manual with new pages added plus 3 audio CDs.

more information

ProgramManual

How To Create a Great Program Manual

Discover how you can produce a precious memento of you and your program. Capture over 44 model pages you can easily adapt for your use. Engage proven principles that add value to the experience of sitting at your feet and learning from you.

This is a reprise of the historic presentation that launched the Speaking Success System.

No copy of this 2 CD program and 50 page Learning Guide has ever been returned.

more information


 

Smart Exercising Will Keep You Fit, Healthy and Alive - Click to read
Click to read article titled: 'Smart Exercising Will Keep You Fit, Healthy and Alive'...and ONE other. Self-Development/Performance Enhancement Specialist - Tayo Solagbade - works as a multipreneurial freelance writer providing zero risk article and report writing support for website owners, while travelling slowly across West Africa as a Location Independent Multipreneur. 

 

Using MS Excel® Solver for Least Cost Feed Formulation Can Be Easy - But Also Dangerous (How to Protect Yourself) - Click to downloadDownload above PDF

NEW PDF - 10 Frequently Asked Questions About Feed FormulationDownload above PDF

THEY WROTE…


“(Tayo Solagbade) is amazing and I think he is going to produce some impressive results online…” – click here to read full comment by Patrick Meninga (US based 6 figure income blogger who gained fame for building a $2,000 per month adsense website and selling it for $200,000).

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“Tayo, I honestly believe you are one of those who will succeed at anything he does. Your commitment and effort has been outstanding….Thanks for all your hard work since I’ve been here – you will be sorely missed. I don’t need to wish you good luck, you have the ability to make your own luck. – Andy”(R. Jones)*

*Operations Manager, Guinness Nigeria Plc Benin Brewery, December 2001 (Handwritten comments in farewell/xmas cards sent to Tayo Solagbade following his resignation to start his own business).

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Click here to contact Tayo… 

SD Nuggets Blog

New posts from last week that may interest you! *
Public Speaking[Tuesday]:

Entrepreneurship[Tuesday]:

Self-Development [Wednesday]:

Career Development [Thursday]:

Parenting/Travel [Friday]:

Writing/Bloggin [Saturday]:

Want me to write for you? Click here…

 

How Many Farm Records Do You Need to Succeed?

As a Farm CEO, how do you decide what data to record and analyze, towards achieving cost-effective and proactive planning/decision making for profits? And how many would be too many? This article offers ideas that can help you.

This evening I sent an email response to a consultant representing a Farm Business Owner in Kenya, who wants me to develop a hatchery module addition to the monthly version of my Excel-VB driven Poultry Manager spreadsheet software application.

[NB: Click here to view the PDF preview. Watch the video demonstration of the full fledged app here.]

In his email, he asked how long it would take me to develop the hatchery module and integrate it into the main app.

I replied as follows:

To answer your question, standard delivery is 20 working days. That includes making the new app available for test run etc. In other words, I will work in such a way that by the 20th working day, I would be able to hand over a fully functional app that you’ll be able to put to use with minimal, if at all any problems.

Typically, from the 11th working day, I would send across a demo for you to quickly interact with for 24 to 48 hours and return to me, with feedback.

In the rest of the email he listed a set of parameters he wanted captured and analyzed by the app, via reports and charts.

This was a follow up on a previous, longer set of parameters that he’d sent last week. I’d supplied an estimate of the required investment based on the previous set of parameters.

So I reviewed the additional list he sent in, along with a PDF guide document on hatchery management he attached.

What follows below is advice I offer any farm business owner, towards making optimal use of data recording, analysis and report generation apps to run his/her business profitably, for the long term.

It’s Best to Adopt Best Practice Record Keeping From the Start

That’s something I found this gentleman consultant is keen to do. And it makes me quite excited for him and his client, because I’m convinced the farm will stand a better chance of long term success if they keep going that way.

It will not really matter whether or not they hire me. As long as they focus on using KPIs to cost-effectively monitor and manage the enterprise, things will turn out right.

The PDF hatchery management guide he sent was produced by (what he rightly described as) “a global hatchery manufacturer”. He added that it “outlines how farmers should operate hatcheries with global standards.”

By the time I went through the PDF, I could not agree more with what he’d said. The guide includes lots of ready-to-use practical information, including REAL photos of different stages of embryo development, taken on a daily basis, sample data record forms etc.

Simply put, it offers useful background against which to assess potential usefulness of data one chooses to record and analyze.

The Range of Potentially Useful Data in the PDF Guide, However ALSO Alerted Me to the Potential Danger…of Data Monitoring “Over-kill”

This insight came from my past experiences in implementing use of KPIs for Process Control/Management.

You see, I played that role on a daily basis in Guinness’ brewing batch production process for years. And I’ve done that with owners of poultry farm businesses, a cookies factory owner, and a sachet water manufacturing plant owner.

All were batch production operations – just like this consultant’s client’s hatchery enterprise.

What I’ve learnt from watching these solutions get put to use, taught me to identify a few core parameters to measure – and to stick with them

Usually they would be those which if “OK”, would indicate that all the others are fine as well. One would then simply keep an eye out for exceptions that may occur. And since those are likely to be few, they would NOT be hard to spot and act upon.

Here’s another reason I offer this perspective:

Back in Guinness, we learnt – over time – to narrow down to key parameters that most members of the team could easily relate to, and which – used together – told us at least 80% of what we needed to know.

It wasn’t a conscious process for the most part. We just let some go, over time, as we noticed skipping them did not impair our ability to accurately assess the state of affairs in the process. Those that were critical in relevance could NOT be treated that way.

In other words, we learnt to basically avoid over-kill, based on realities of the workplace.

Interestingly, the PDF guide’s authors most likely had that in mind when they added the phrase below as a FINAL entry in a list under “RECORDS”…

“8. The most important aspect of record keeping and data analysis: KEEP IT SIMPLE!”

And that’s really what I’m getting at here.

In other words, I’m saying I believe it’s okay to explore all potentially useful parameters. But I feel it would be wise to do so without taking on more than the intended users (you, and/or your employees) can handle FOR THE LONG TERM.

Instead, I would suggest RANKING the potentially measurable KPIs, to decide those which if generated routinely, can facilitate proactive planning/decision making for profits.

Those would be the ones you would start off with.

That does not mean you won’t work on any others. It’s just that you may want to start with those core KPIs first, and as time goes on, explore adding any others you think can help you do better.

The decision is ultimately yours to make…

I however recommend carefully reviewing all possible data items/performance measures, and choosing those most likely to give optimal benefits.

Questions to ask yourself…

1. Do you need ALL of the data items/performance measures or KPIs?

2. Is it possible there are some we can do without? If no, then go ahead and have them added to the software.

It’s definitely important for you, as a farm owner, to know how to monitor and measure important parameters for successfully running it.

However, I’m saying make sure you do not bite off more than you can chew!

I once had to tell a professional Excel VB developer friend of mine (KC Cheung) who’s based in Singapore, that the primary target audience I serve out here (in many – but NOT all cases) display what seems to be an “aversion” for elaborate use of data recording, analysis and report generation.

Many times – and this is what informed my comments above – I’ve had to curb my “excitement/ enthusiasm” in implementing solutions for them, based on myriad possibilities I was seeing!

And this is not just farm owners now.

Many of my Small Business clients in Nigeria have shown a similar disposition.

They want it, but they don’t want something that’ll make them do too much work to make use of it.

This taught me to limit the “volume” of features and functions I added to apps I built for them.

Otherwise, I’d return few months later to find only aspects they felt most “excited” about still in use.

And those would usually be: What was produced, how much was sold etc (not surprisingly)!

Getting a few to pay attention to “predictive KPIs” as a means of proactively managing their operations, to minimize avoidable setbacks, and ensure more consistent output, took time, and a lot of effort.

Now don’t get me wrong here.

Sometimes it’s not even the farm or business owners that are the problem.

Indeed the owner may be keen to use the data if available.

But the farm hands or employees/operatives who have to capture the data routinely (usually on paper) may not be!

I have experienced being PART of a workplace in which data recording for KPIs reports had to be done daily.

For instance, I developed and maintained most of the apps used in Guinness Benin Brewery’s Production department for that purpose.

What I’ve learnt is that people begin to struggle, if the load of data to capture and record/analyze becomes too much for them. Even when the PC is being used!

What’s more, not everyone in the workplace will be equally excited about the possibilities that capturing and recording all that data imply.

Some people’s workplace responsibilities may dominate their interest more.

For best results therefore, one has to strike an intelligent balance in doing this.

Now, it goes without saying, that I may NOT know YOU!

So, it is possible a different situation prevails in YOUR farm business, and THAT will certainly make a difference :-)

And that’s why I want you to regard all I’ve said here as an act of “due diligence”.

My actions are always based on a code of ethics I subscribe to. You can click the link below to view it:

http://spontaneousdevelopment.com/uploads/code.pdf

In line with my code of ethics, I just want to be sure you know what you’re getting yourself into.

There’s no point starting something you won’t finish. Especially if you’re going to be paying a developer to build the software to be used.

The more features you request, the more you may have to pay.

If you need help deciding what data to capture and how to use it to better manage your farm business for profits, click here to book a FREE 15 minute consultation session with me.

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Story: After Resolving Layers Feeding Problems, Selling Increased Eggs Output Became a Headache!

Extracting Useful Lessons From Travel Experiences (True Stories & Tips)

Have you ever interacted with an unschooled, but widely traveled person? Stop for a moment and think about any such person you know. They often come across as knowledgeable, and self-confident don’t they?

Now, consider an unschooled person whose soccer skills earned him a high paying pro career, in clubs around the world for years.

We know real soccer legends alive today, who went from rags to riches doing just that. So it’s not like my analogy is far fetched.

By the time these people retire, and move on to other endeavours, it is often very difficult to detect that they did not have formal schooling or were poor.

Why?

Because during their careers, they mix and relate closely with high profile people from all walks of life, and it rubs off.

Those who start out unable to speak English or French or whatever other language is spoken where they play, gradually pick it up, and eventually become fluent.

The club(s) may arrange private coaching to help with learning to use a bank account, adult education classes in language, or any other area s/he needs.

His greatest education will however come from the regular traveling that will happen.

The posh hotels, round the clock access to cable TV, PC enabled Internet, telecom gadgets he’ll use to communicate while travelling. He’ll quickly learn to use them. And that process can rapidly transform a person, such that even his/her immediate family will marvel at how much he’s changed compared to them.

They’ll suddenly find he knows so much about many things because of the wide ranging experiences.

This is the reason a street soccer player/bus conductor, who left his country to play pro soccer, could retire and return to run for ELECTION into the office of President in his country!

He did not come brandishing a university degree or other qualifications.

Instead, he offered himself based on the achievements he’d recorded as a world class pro soccer star, and the work he’d done via his NGO.

I refer here to none other than George Opong Weah, of Liberia.

It goes without saying that many well schooled persons that could have been considered more "competent" were in his country.

But Weah’s exposure, experiences, and financial success, made him believe (rightly or wrongly) that he could be president!

He had traveled widely and related at topmost levels with world leaders. And it was his soccer skills that earned him those opportunities, not formal schooling.

George knew he’d gotten valuable exposure, and he wanted to use it to help his people.

That’s what travel based education does:

It exposes people to ideas, information, and confidence-building experiences that willing persons can use to make a difference wherever they find themselves.

New Ideas That Result In Progress & Development, Are Sometimes Inspired By Exposure to Travel

Many of us do this: You visit a place and discover they do something in a way that you know can be usefully applied where you’re from.

So when you get back home, you share that idea or solution with others, and it’s adopted.

Without travelling, that idea or solution may have remained unknown to you – and your people!

But not all ideas one encounters during travel, will be "attractive" enough for adoption!

One example: The Use of Gari (Cassava Flour) in Benin Republic vs. Nigeria

Gari is grainy flour made from Cassava.

In Nigeria we use it make a popular meal called Eba (by rapid mixing with hot water). Most homes consume Eba with vegetable stews etc.

People sometimes mix Gari with cold water and sugar, and drink for refreshment.

But here in Benin Republic, back in May 2013, I was shocked to hear undergraduates at the University in Calavi explain that only a person who runs out of money chooses to eat Eba!

To them, unless you’re short of money, you would definitely prefer to eat La Patte (a solid paste, made from Maize flour mixed with hot water) with stew.

That was when I understood why I’d been unable to find a restaurant offering Eba!

It was always “Il ya La Patte”. And I did not like it at all at the time. I do now …which shows how adaptable humans are :-)

Since then however, I’ve discovered a meal called “Agbeni”: a sticky starch paste, a bit similar to Gari in consistency, but NOT the same feel/taste.

But that’s not all that’s different about how people in these 2 neighbouring countries view the same food item…

You see, food sellers in Benin, sprinkle ample amounts of Gari on cooked rice and stew they serve buyers!

When I first saw it, I thought the individual was the one with a "problem".

But later on I many buyers actually requested it.

I must confess that THAT is one "meal" I cannot adapt to!

Gari and Rice simply do not go together…for me anyway.

I explained to my young Beninese friends that in Nigeria where I come from, anyone seen eating such a combination would be seriously laughed at.

They retorted that anyone seen eating Gari as Eba would get severely mocked in their country. Here, they regard it as a poor man’s meal, because they believe it has fewer nutrients than their Maize based meal.

Different strokes for different folks as they say.

The point to note here however is that with travel, you’ll continually encounter different experiences, which will make you more liberal in your views.

We have a proverb in Nigeria, which says:

"Only the child, who has never been to the farm of another person, thinks his father’s farm is the biggest."

This proverb basically points out the "eye-opening" advantages "travel" (i.e. moving OUT to explore areas beyond your familiar environment) can confer.

Now, to even things out, I’ll share a story that illustrates how travelling can also help us discovers similarities between "different" cultures…

An Encounter With a Meal, In Scotland, Which Reminded Me of a Nigerian Delicacy…

During 6 weeks of traveling across the UK on an International Brewing Course (organised by the UK’s Institute and Guild of Brewing in 2000), we were one afternoon treated to a buffet in a Scottish brewery somewhere in Edinburgh, if I recall correctly.

The cooks there served us "Haggis", a meal we were told was made from the internal organs (heart, lungs etc) of animals like goats and sheep.

For those of from Guinness Nigeria and Nigerian Breweries, Haggis was wonderful!

In fact, in my case, it reminded me of a delicacy prepared by my wife’s people – the Igbos – called Isi Ewu (Goat Head pepper soup).

It’s made by crushing and cooking a goat’s head with vegetable, spices and pepper, which is served in a bowl, with the eyes, tongue, ears etc.

We’d been moaning about not having enough meat in our meals.

For some of the delegates from companies in Europe and America who were vegetarians, it was not as exciting as they would have wanted.

Thankfully, they were offered alternatives they liked.

Again, the experience carried lessons for each person who was willing to take them.

I discovered, for instance, that not everyone in the UK ate mainly plant based meals.

…and that some people in the UK also eat internal parts of animals like we do in Nigeria!

Your Child Can Do Formal Schooling, AND Simultaneously Acquire Travel Based Education

Interestingly, one can actually start by traveling within one’s neighborhood, local government/county, state, or country.

So what I propose is not necessarily something you’ll have to put major funds aside for – at least not right away.

Many people live in areas they have never explored. And so when asked, do not even know what people do or how they live around them!

Yet, choosing to take long leisurely walks around, can open your eyes to new discoveries that would elude you, if you stuck to your daily routine to/from work.

If doing that can be so enriching for you, think how beneficial doing it could be for your child!

If you fear for his/her safety, go out together.

Take pictures. Make notes. Point out useful sights, and discuss what you discover.

When you have more time and money, take trips further away from home.

You could go, for instance, to the next town or city.

See if you can stay over at a friend’s, to save money.

If time is short to cover all possible areas you’d like to see on one visit, plan to do return visits.

That way you can even avoid incurring hotel or motel accommodation bills.

After all you won’t be in a hurry as if competing with anyone. It would be just you and your child, spouse or family.

While on the road keep looking and learning. There’s often a lot of useful things to see!

Sometimes you may find it wise to drop your car, and go by local transportation e.g. bus, train or subway, hired taxi etc.

That way you retain energy, and stay refreshed to make the most of the journey.

The best part is, apart from the useful education s/he will pick up. You and your child would forge a stronger emotional bond in the process!

Years later, s/he could build on what you started – and would most likely do it for his/her kids too.

The multidimensional perspective from travel experiences will enable him/her pursue success more effectively.

By the way, there’s historical proof to back up the above claim…

One example: Marcel Bic credited the travel experiences he had with his father, as having given him the creative base on which to invent his revolutionary cheap and popular Bic biro (and other products).

The lives of many other great achievers distinctly reflect a similar trend.

You Can Work With Your Child (or Family) To Develop a Plan and Implement It

I’m working on such a plan for my kids :-)

And a fortunate turn of events here in Cotonou, has helped me start earlier than I thought I would.

Have you noticed, for example, that English speaking who aspire to speak a foreign language, like French, are often drawn to anyone they discover speaks the latter?

I’ve experienced both worlds, as one who speaks French, and is from an English speaking society.

I travel to and from Anglophone/Francophone African nations, and often get approached by people (usually self-employed professionals and working class persons) who say:

“Hi. I noticed you speaking English (or French) and I ‘d like to improve my fluency by chatting with you whenever you have time.”

Usually, they would have over heard me speaking either language on phone, or with someone.

This frequent occurrence led me to produce my Quick and Dirty Guide to English and French.

I realized I could not cope with the requests, so I developed a solution that ensured I could still help people even if I did not have time.

And the solution happens to be one that earns me income at the same time, and also boosts my credibility and name recognition!

My first buyer was a Beninese medical doctor who met me in a Cotonou Cyber Café, and took my mobile number so we could “chat”.

Both of us ended up being too busy to do that, so I told him to buy my guide.

When he discovered he was to travel to an English speaking country, he got in touch, and purchased it!

One day it occurred to me that my audio recordings of 27 common greetings in English and French, on my CDROM guide, could help my kids learn French faster.

Which would better prepare them to join me here in Benin Republic as planned!

So I bought each child an MP3 player, with memory cards, and copied all the audio files to each child’s.

As stated in my Proven 5 Step Formula for Learning ANY Language in 3 Months or LESS, this strategy rapidly improved my French when I started out.

Final Words: Travel Opens People’s Eyes to Opportunities They Probably Would Not See, If They Stayed "Home"!

And that’s why I say it can be so powerfully educative!

What is considered impossible in one society is probably being done and taken for granted in another.

Just today, I sent email to a catfish farm business CEO in Nigeria’s South-South, that illustrates the above point perfectly.

The email shared details of how another catfish farm owner in the South Western city of Ibadan says he’s using lower cost balanced rations formulated, using Gari and Palm Kernel Cakes at higher inclusion levels.

According to him, he’s getting up to 15% weight increases in his table sized catfish.

If I’d not reached out to the man in Ibadan on phone, the CEO in Uyo would not know of this potentially useful idea.

Now the latter can also get across on phone to the former. Or he could even travel down to Ibadan to learn more and possibly put a similar strategy to use on his farm!

In the same way, when a child from a society where something is considered impossible, travels to one where it’s being done, s/he may realize the TRUTH that people’s achievements are shaped, primarily, by their beliefs and their environment.

If s/he remembers that important lesson AFTER returning to his/her society, it could help him/her become a useful exception in society.

S/he would consequently reject limitations accepted by others around her.

As a result impossibilities would NOT exist for him/her, and success would be inevitable!

Best Practices Boost Farm Employees’ Productivity (3 Tips)

To run your farm business, you’ll engage employees, who will also document records e.g. feed used, eggs produced, stock counts etc. But a farm hand – or even the farm manager! – could (deliberately…or accidentally) make a potentially costly documentation error.

S/he could, for instance, forget to replenish the stock of vaccines to be used for a new batch of chicks.

Or s/he could pilfer them, while indicating in the stocks sheet they are still there.

You may not however, notice such wrong documentation. Until your day old chicks arrive on site, and you’re informed the vaccines rack in storage is empty!

To make matters worse, this incident could occur at a time when you lack funds to quickly buy a replacement.

Or you could have the money, but if happened on a Sunday, the vet shop, may not be open!

What I’m saying, in essence, is that even when you have the money, machines, animals, and other resources in place, THE PEOPLE you work with need to have the right orientation, and attitude, for you to succeed.

The key to success is making sure everything within your direct control and influence, works the way you want them to.

That includes who you work with, and for how long you work with them.

It’s a big subject that cannot be treated in one article.

However, here are 3 key points I’d recommend that every farm owner keep in mind:

1. Avoid Sentiments In Recruiting Employees

The workplace culture that is required for success, does not develop overnight.

You need to nurture and cultivate it.

So, you must bring people into your business, who are ready to commit to working diligently, and with integrity, with you.

Avoid taking on anyone to work in sensitive areas, based on any sentiments whatsoever – not even your closest relatives!

Do away with sentiments – or you’ll most likely regret it.

Look for people with the skills, knowledge, experience and work related attitude you want.

Background checks, smart questions, and practical tests on site can yield useful insights to go on.

If you’re not sure how to go about it, consider getting help e.g. a extension specialist, or experienced farm business owners, with relevant know how etc.

NB: I’d stay away from recruitment agencies, when it comes to staffing a farm in this part of the world: My personal preference based on years of observation :-))

2. Setup a Farm Workplace Organized According to Best Practice Process Management Standards

Very rarely will you find employees functioning optimally without supervision or guidance, to make things work out as expected.

Setting ground rules and guidelines for carrying out work that is required is often the best way to go, if you want good results.

Telarge multinational corporations do this. And they work hard to keep their system effective.

Standards enforcing organizations have certifications they award (e.g. ISO 14,000), to organizational workplaces that meet certain minimal requirements.

Companies that earn such certifications often consistently turn out output to the right standards.

If you want your farm to produce similar results (e.g. reliable output/quality each time), then set up best practice organization of your workplace.

Work Instructions and other tools in a BOPMS™, can help you achieve the above.

They are components of what I call a BOPMS™ for profitable farm business management.

3. Establish and Entrench Key Performance Indicators (KPIs) as Farm Quality Control Instruments

Your farm is a business.

To succeed, it must make a profit.

But there’s a problem I’ve referred to in many of my past articles: Too many people get carried away by the fact that buyers are trooping to their farms.

And so they don’t check if the sales happening are yielding them enough profits to GROW their business.

Yet, without profit-based growth, a business will not prosper.

I’ve seen some farm owners selling their products without really having a firm grasp of what it actually cost to produce them.

Catfish, poultry, and pig farmers can be especially guilty of this habit out here.

They fail to do the important preliminary thinkingTo accurately establish systems for tracking – on a daily basis – how much they spend, what they buy, what they use, what they produce, as well as what they earn in sales, while running their farm enterprises.

Yet all they need do is setup a reliable daily record keeping and report generation system, that works with paper based records, which are posted into a PC based Enterprise Information System.

Once that is in place, the farm CEO only needs to ensure his/her employees are taught to use the system correctly.

Don’t get me wrong. I know a lot of farms keep paper records, especially in notebooks.

However, very rarely is any informed thinking used to decide what to record, and what format to adopt in recording it!

As a result, many farm owners end up with disjointed (sometimes duplicated) paper or Excel based records, recorded in a haphazard manner.

And most times such records will be missing crucial data needed for important farm planning/decision making.

Final Words: A BOPMS™ Will Make Running Your Farm Business Easier & More Profitable

Using experiences I gained as a Best Practice Process Management champion in a large manufacturing multinational, I’m helping results focused farm owners develop their own unique solutions to this problem.

Entrenching best practices in every department of a farm business, is FUNDAMENTAL to the long term success of that enterprise.

Beyond setting up farm structures, and purchasing animals and their feeds, a farm owner who wants long term success, with profits, must adopt best practices in all facets of his/her operations.

And this will include recruiting the right people, and training them to function optimally in a best practice farm workplace, that enables them do their work EFFICIENTLY on a consistent basis.

Some farm owners I know express fears about taking the risk of staying away for even one day!

Since when did owning a business translate to losing one’s freedom, I wonder?

By adopting a BOPMS™, you would feel confident staying away from visiting your farm, without worrying that things would go haywire.

When you have:

  1. Farm personnel with the right skills, training, and work related attitude…as well as….
  2. A farm business work environment that provides employees needed systems, tools and resources to deliver the desired output…

…then there’s a good chance that YOU, as the farm owner, can safely be away from the farm, without worrying that you’ll return to find chaos.

This is because you’d still be able to remotely verify the state of affairs, using KPIs that an Enterprise Information System (EIS) component of your BOPMS™ would generate within seconds.

The KPIs are best practice process management tools that you would use to determine the accuracy of the information you’re given by your employees.

And those giving it to you, would know that!

In other words, you’d end up with a team of employees guided to do what you’ve asked them to do – with diligence.

Even when you’re away, they would keep working in alignment with you, to produce the desired output.

If the above is something you’d like to experience in your farm business, click here to book a FREE 15 Minute Phone Consultation on Adopting a BOPMS™ with me.

Dig Your Sales and Marketing Well, Before You’re Thirsty (For Income)!

On May 16, 2011…

Prospect wrote: Hi Tayo, I requested a demo (ExcelVB software) download from your site and your condition was to add you as a (Facebook) friend first. Anyway hope to hear from you…

Tayo Solagbade (Me): Hello P. Thanks for taking the pain. Can you let me know what demo you are interested – and if possible what you are looking to achieve or learn. Look forward to your response.

May 17, 2011 2:41pm

Prospect: Hello Tayo, Thank’s for your quick response. The Demo I requested was the Auto-Cash book. I liked the ease of postings and the reports analysis. Straight to the point. Hope it will help me in my hardware shop. Will also be talking to you about fish farming. I saw you have quite some knowledge in this field. We are also trying to venture here even setting up our site www.<site name removed for privacy>.com.

May 18, 2011 1:00pm

Me: Hi P.

Hate to tell you this, (and it’s a bit annoying that yours is one of those affected), but the Auto Cash Book is one of a few of my apps that got lost when my PC hard drive crashed last year.

I have been carefully checking my backup CDs to see which ones I can recover and so far, I have gotten back my Pond Construction calculator which was requested by another visitor.

See http://www.facebook.com/media/set/?set=a.1951941674325.2114919.1116136884.

You can click http://www.spontaneousdevelopment.com/uploads/Pond-Construction-Calculator-Report.xls to download the auto-generated report.

I’m thinking you might want to download and test drive the General Accounts Manager(GAM), which actually incorporates the Auto Cash Book, with major improvements on the data entry interface.

There really is no problem. If you wish, I can always customize the GAM to include any features from the original auto-cash book that you like.

This is what I do. I believe what is important is that you get a feel for how my apps work.

Let me know what you think.

The download information is as follows:

<download link removed>

[Note to Reader: Send email request to Tayo at tksola dot com with “GAM download” in subject line, and I’ll send link and other details to you]

The zipped folder contains a README first text file with basic instructions for making your copy of Excel ready to work with Visual Basic driven applications like mine.

Better still, you can download this PDF guide I give out to every client once I deliver their application to them:

http://www.excelheaven.spontaneousdevelopment.com/sdac_xlvb_guide_notes.pdf

Note that this app will work in Excel 2007 or higher, however the chart manipulation controls provided in it, which allow the user to view and export a dynamic, scrollable chart, may not function properly.

See the Youtube video for this app at: http://www.youtube.com/watch?v=lUl4_RAja-g

The application (once enabled) starts with a custom login screen form. Use the following login details to get in:

Username: <removed>

Password: <removed>

[Note to Reader: Send email request to Tayo at tksola dot com with “GAM login details” in subject line, and I’ll send the username and password to you]

Then you click login. Watch the video, then follow the demonstrated steps to explore using the app. Like I said, it can be customized/modified to suit your specific needs.

My youtube channel showcases vides of other apps I have built for clients at http://www.youtube.com/user/TKSolagbadeSDAc

I can always prepare a detailed, customized PDF user guide for the user, on request.

Cheers,

tayo

PS:

1. Love what I saw on your work-in-progress website. We need initiatives like this in Africa. It’s the kind of thing that excites me!

2. By the way, I’ve just re-launched my Speaking Service website – http://www.tksola.com, and am now promoting my customizable talks/other learning events on Cost-Saving Farm Business Ideas, and others which are reflected on my various websites as well as in my 157 syndicated articles. You might want to take a look.

May 18, 2011 1:56pm

Prospect: Hi Tayo, Thanks so much. I am going to try it and give you a feed back. You have so much goodies to offer I know now I have to stick around you. Thanks again – Patrick

May 18, 2011 2:02pm

Me: Many thanks for the kind comments, P. Wish you well. Cheers

At 4.00a.m on 18th March 2014 (3 Years later!), he returned to post a request on my wall (see below):

March 18, 2014 4.00am

Screenshot: At 4.00a.m this morning, a chap who’d had a Facebook chat session with me, a year ago, about buying my Payslip Generator (or learning to build it himself), returned to post a request on my wall

So I posted a comment asking him to send his phone number to me. About 12 hours later, he responded by posting his phone number.

Why did I not just respond to his request? Why did I need to call him?

Well, past experience has taught me to verify that I’m not dealing with misguided persons who go around making phony enquiries and playing mind games on website owners. Considering that he had not gotten back to me since 2011, I felt a need to connect with him to be sure he was for real, and also to see if I could get a better idea of what exactly he wanted.

At 10.30a.m, I called him using my mobile line, and we spoke like old friends, for about two and half minutes.

By the time I was done, I came away feeling it would be okay to respond to his enquiry. This is not to say I’m sure he will eventually make a purchase. It’s just that I got the feeling that he is indeed a serious minded fellow with a real interest in what I do. To me, that’s great, because I am keen to build relationships with prospects, till they get to a point that they trust me like they would a friend, and eventually feel comfortable doing business with me.

I ended the call by telling him I would send details in response to his enquiry, by email. Below is the text of the message I sent him via Facebook:

March 18, 2014 9:34pm

Me: Hi Patrick,

It was nice speaking with you today

The advanced Excel-VB driven Pay slip Generator sells for N50K as is (I just add your company name, logo, and help you transfer your records from your Excel file into the app – at NO CHARGE).

See http://www.tinyurl.com/PayslipTutor

If you need major modifications made, I can customize it for a fee that starts from N50,000.00 (Fifty Thousand Naira) upwards – depending on scope of work to be done.

Payment options:

1. <Removed for privacy>

2. GT Bank

This will probably be a more convenient alternative for you.

You now have GT Bank in Kenya at:
http://www.gtbank.co.ke/

See other GT Bank East Africa subsidiaries at:
http://www.finabank.com/index.html

Find my GT Bank account details below:

<account details removed for privacy>

You can convert the Naira value to USD using www.coinmill.com

Email me the transaction details if/when you pay, so I can check.

Once your payment is confirmed, I’ll email you the app, with a detailed screenshot PDF user guide. The app will be personalized with your name and other details (including your photo, if you send it in).

Hope this helps, and do let me know if you need further details or require clarification.

With kindest regards.

Tayo K. Solagbade

Interestingly, it was while doing a response to him via Facebook message, that I saw the transcript from our previous correspondence.

That was when I realized that I’d mixed him up with a chap who connected with me on Facebook over a year ago, to make detailed enquiries about my Payslip Generator. That other person was a Nigerian. This gentleman is from Kenya!

Thankfully, I noticed my error on time. Otherwise, I’d intended to posted this link in my response, as a reminder that I’d given him the information he requested before! And he would have wondered what on earth I was talking about!

In essence, I’m saying I get many enquiries, and engage in many different conversations with enquirers regularly.

And this can sometimes make one mix up names and details, as almost happened above. So, one needs to exercise some caution.

However, a good side to this is the fact that you know you’re actually working towards a possible sale!

What I wish to emphasize though, is that these opportunities only keep coming the way they do, because I do NOT stop doing what I’m doing.

And that is consistently putting up useful new content in creative ways, to attract those who need my products and services!

This is what makes potential buyers notice me, and go out of their way – even jumping through hoops I put up – to get access to me.!

But What Do I Do It Exactly – and How?

Well, I use what I call a Web Marketing System. Read my 3 part article series that explains what it’s about, and why it is useful.

I’m getting increasingly better results every year.

And that’s what convinces me it’s an effective tool for digging your Sales and Marketing well, to effectively quench your income thirst forever!

If you need help putting yours in place, or you would like to learn how to do it yourself, email tayo at tksola dot com with your name, phone number, country, and request details.

How To Deal Effectively With Risks & Uncertainties To Ensure More Consistency In Your Farm’s Performance

As a Performance Improvement Specialist, with a bias for Farm Research & Extension Advisory Services provision, I encourage farm CEOs to adopt what I call a BOPMS™ i.e. a Best Operating Process Management System™ for Profitable Farm Management.

When implemented correctly, a BOPMS™ can – among other benefits – enable competent handling of the many RISKS and UNCERTAINTIES that plague our socioeconomic environments in Nigeria/Africa…AND which can lead to the demise of ill-prepared businesses.

This article discusses specific pro-active steps you can take, to minimise the impact of sudden and unexpected occurrences, that frequently occur in our prevailing socio-economic environment.

Implementing them can ensure that your farm business maintains reasonable consistency in output – and profitability.

FACT: Your Farm Is Prone To Risks & Uncertainties

A farm enterprise, like any other business is prone to risks and uncertainties occasioned by changes that may occur in the socio-economic environment it operates. Price fluctuations for example occur/affect all businesses but are more difficult to manage or accommodate in farm business planning and management.

Similarly, increases in wages “approved” via government policy/announcement cannot be easily absorbed in agricultural ventures. This is because the farmer will rarely – if ever – be able to increase his/her price to match the increase in labour so as to maintain his/her profit margin.

Some Examples Of Risks & Uncertainties That Can Affect A Farm Biz

1. Production Uncertainties

Weather changes and disease outbreaks can negatively impact on a farm’s performance. The problem is that the farmer typically may not be able to directly control them. For instance a disease outbreak from another farm may eventually spread to his/her farm. If s/he has taken precautionary steps (e.g. vaccination etc) the damage can be minimised. Weather changes are less easy to plan for however.

2. Price Changes

 Sudden or unexpected changes in farm input and output prices tend to occur often in our economy. And they are particularly difficult to manage. This make farm planning more difficult to practice. Examples are wage increases, transport fare hikes, fuel price changes etc.

3. Government Actions & Policies

The farmer may not get notified early enough of a new government regulation that directly affects his/her farm business BEFORE he enters and commences a new season’s production run! Examples of such policies include guaranteed minimum prices, ban on import of certain essential inputs (e.g. feeds or feed materials) etc.

The farm owner will need to take crucial farm planning and management decisions within the framework of all these actions and policies by government – a very challenging task I dare say, especially in these parts!

4. Actions of Other People

Agriculture is practised by a growing proportion of Nigerians – even now in urban areas. Most of them however operate on small holdings – which are shared amongst a few. The challenge is that if a farmer diligently plans and manages various aspects of the farm and his/her neighbours do not, s/he would effectively be wasting his/her time.

5. Other Risks & Uncertainties

Water shortages, power failure, and other limitations especially caused by poor utilities/infrastructure as is common out here introduce another dimension of risks and uncertainties for the farm business owner to contend with.

Steps You Can Take To Deal With Risks & Uncertainties

The above listing is NOT exhaustive.

It however underscores the need for every farm business owner, to set up SYSTEMS to deal effectively with risks and uncertainties, if the farm’s performance is to be profitable and sustainable.

I offer a few ideas you can use, below…

1. Set definite objectives for your farm business

Decide what exactly you want the farm’s output to be and identify any of the above mentioned “obstacles” that could prevent attainment of that goal.

2. Draw up plans to pursue the objectives

You could for instance decide to start with a hatchery and two grow out ponds and then gradually add more ponds over time till the full capacity of 10 grow out ponds is achieved. This will allow you to gradually build your material and human resources to manage the enterprise in the face of various risks and uncertainties.

3. Implement your plans

There is no point setting objectives and drawing up plans if you do not decisively IMPLEMENT and follow them up to achieve the intended results. A farm business owner needs to make up his/her mind to follow through with whatever plan is decided upon – making needed changes/adjustments as the need arises.

4. Introduce Checks & balances

In our environment, pilfering and deaths resulting from disease outbreaks or accidents occur with some regularity if no checks and balances are put in place. That’s why you will need to entrench diligent record keeping of mortalities (deaths), wastes and losses that occur DAILY and analyse/trend those records to get a ‘feel” for what is “normal”,so that you can promptly detect unusual signs that could point to naughty practices by farm hands or even outsiders who break in.

5. Forecast likely price and output for the future 

You will find it useful to periodically do “what if” analyses to determine how price or output changes you anticipate in the future will IMPACT your farm’s performance. This activity is often enhanced when an automated forecasting software tool is available. Click here to learn how I can build a custom software to do something like this for you.

Summary

You as the farm business owner must ensure your mind is finely tuned to market trends. You need to stay alert to price changes in the market – know when they are lowest and when they are highest and use this knowledge to guide your farm planning and decision making.

For instance it makes sense to plan for your broilers to be ready for sale towards a festive occasion when people usually buy such birds in large numbers, otherwise you may find yourself left with unsold stocks which keep getting fed – very expensively!

That’s why it is said that the EDUCATED farmer is the one who knows the DIFFERENCE between January and July as it pertains to making income.

This article is an educational commercial about an aspect of the Best Operating Process Management System (BOPMS™) that SDAc’s CB Solutions can help you setup for your farm business.

In the BOPMS™, major emphasis is placed on the need to streamline operations(via best practice initiatives) in a manner that allows easy integration of PC automation to reduce time, effort and resources needed PLUS increase output and accuracy in the entire farming process,so that the business becomes MORE profitable. Click here to learn more.

NB: The original version of this article was first published online HERE on 1st June 2007 (i.e. a static html page, on Tayo’s Cost-Saving Farm Biz Ideas website).

Related

1. What is a BOPMS for Farm Improvement? A Mind-Map Based Explanation by Tayo K. Solagbade (Video and Text Transcript)

2. Cost-Saving Farm Business Ideas: Order a BOPMS!

No. 133: To Succeed, Find Correctly Motivated Buyers

Why do people who buy YOUR services do so? Do you know? In this article, I explain why knowing the answer to that question, is the key to your long term selling success, as a service provider.

The insights I share can make you more effective in selling your services for the long term, IF you apply them.

SCROLL DOWN TO READ FULL ISSUE

Click now to view the latest issue of Tayo Solagbade's Public Speaking IDEAS page

Publication: Weekly Public Speaking IDEAS Newsletter

Date: Monday 17th March 2014

No:133

Title: To Succeed, Find Correctly Motivated Buyers

Author & Publisher: Tayo K. Solagbade [Tel: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic) ]

Blog URL: http://www.spontaneousdevelopment.com/blog

Archive (E-mail version started 14th May 2012): Click here to view

Archive (Blog version started 24th September 2011): Click here


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Click here to view the download page:

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Can’t find it? No problem. E-mail me via tayo at tksola dot com and I’ll send you another. Not yet a subscriber? Click here to signup.


**** **********

NB: This newsletter is published every Monday. Point your browser to www.spontaneousdevelopment.com/sdnuggets to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays) in line with this publishing schedule :-)

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View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google Plus

No. 133: To Succeed, Find Correctly Motivated Buyers

Why do people who buy YOUR services do so? Do you know? In this article, I explain why knowing the answer to that question, is the key to your long term selling success, as a service provider.

The insights I share can make you more effective in selling your services for the long term, IF you apply them.

Societies Differ In the Value They Place on Specific Types of Solutions

This applies to both products and services, but more to the latter in my experience.

A person can easily make a living as a chiropractor in the USA. But s/he could literally starve trying to sell the same service in my home country, Nigeria.

Unless s/he’s smart enough to find enough of the few people who value such a service e.g. expatriates from societies where such a service is valued. Most Nigerians, even wealthy ones, would NOT pay worthwhile fees (if at all they show any interest) for such a service.

Possible exceptions would be instances when they see it as an opportunity to show off, or prove they belong to a prestigious social class.

Now that, could catch the money spending attention and interest of some who can afford it.

They would typically be people who buy to prove a point, and not because they need the service. They are people who sometimes spend to avoid being outdone by others. Crazy? Maybe. But it’s true!

Which brings me to the issue of buyers’ motives…

Let Me Illustrate With a Personal True Story

One morning, a few years back, a real estate expert I’d interacted with over a series of months, initially by phone and later in person, called me up.

After we’d exchange pleasantries, he said:

“Look, I need you to come down so we can finalize and get started on building my website. I really need it now. When can we meet?”

For me, I had been a bit surprised. He’d always spoken as if he considered having a website a waste of time. So when we met, I asked him why he suddenly decided he was ready to use a website.

His reply confirmed his ego was still in the driving seat of his decision making. For me, that was NOT good!

He said “Come, let me show you this website” motioning for me to come to his side of the table, and look at his laptop screen display.

There I saw a beautifully designed real estate website with pretty pictures of properties for sale. It had all the bells and whistles installed. You know the type :-)

I said “Is this the kind of website you want?”

“No. I want something better!” he replied, looking at me as if to say “How can you even ask me that?”

Then he added “Do you know the guy who owns this site, started out only few years ago. Last time we met, he was not doing anything special. But if he can own this kind of website, then I must have mine, or people will start thinking he’s bigger than I am!”

As he said those words, I knew it was potentially one of those nightmare projects that would never go well. So, I offloaded him gently, by pushing my fees higher than normal, to a point I knew he’d balk at :-)

Over time, I’ve found that in my part of the world, farm business owners tend to be the most authentic of clients one can find. Most times their motives are based on the need to get real results – otherwise their investments go down the drain. And so, most times they take you seriously when they hire you.

A Web Marketing System (WMS) Will Increase Your Chances of Getting Found By Buyers with the Right Motives

It has been my experience that buyers with the right motives, tend to be fewer in number. For that reason you need to use more rigorous marketing strategies to find and attract them. This is why depending mainly on face to face, networking and “connections” to promote your service is not wise.

And that’s why I recommend using a combination of strategies.

At the core of your marketing arsenal, should be the intelligent use of what I call a Web Marketing System (WMS).

It does not give results overnight.

But done right, it will help GROW your name recognition and credibility as an expert at what you do.

I’m living proof of that fact …and I offer some recent examples to illustrate that fact:

This past weekend, I got a web contact form enquiry from a business owner from Barbados (a first…see below), for my Feed Formulation Products.

Screenshot: I got a web contact form enquiry from a business owner from Barbados

I also received a phone call from a UK based Nigerian, who told me he was just reading one of my articles, and wanted to know how to pay for my Ration Formulator™ software.

Then at 4.00a.m this morning, a chap who’d had a Facebook chat session with me, a year ago, about buying my Payslip Generator (or learning to build it himself), returned to post a request on my wall (see below):

Screenshot: At 4.00a.m this morning, a chap who’d had a Facebook chat session with me, a year ago, about buying my Payslip Generator (or learning to build it himself), returned to post a request on my wall

Earlier in the week, I’d gotten a call from a Farm CEO based in Uyo, who confirmed he’d received the Feed Formulation learning package I’d sent him via DHL, following his payment.

Those are just a few examples. A number eventually result in actual sales. Some are good friends with me today, even though we’ve still never met.

There’s ONE main reason total strangers reach out to me, REPEATEDLY in the ways described above.

And that’s because I’ve used my WMS to put out credibility boosting information about the solutions I offer – in various formats (e.g. Ezine articles, Youtube videos, ebooks and free download resources of all kinds) – using a variety of channels (e.g. my website, on Facebook, Twitter, PInterest etc).

And this is not something I just did once, and sat back to enjoy benefits from.

No.

I’ve been doing it regularly for years. That’s the key: doing it over and over – but adding new content CREATIVELY.

That increases the mass of useful information linked to me, that’s relevant to what buyers with the right motives want. And so they get in touch.

Use Careful Observation, Combined With Critical Thinking, to Detect Buyers with the Right Motives

Why do companies hire Motivational Speakers to address their employees for one to a few hours? Why do meeting planners for trade associations invite experts-who-speak to deliver their trademark programs to their members?

Ideally, they want such speakers to help their members/employees perform better. Rarely would bias or favouritism be allowed to influence the process of choosing the RIGHT speaker for their event.

The reality in the real world I’ve had to offer speaking services as a Self-Development and Performance Improvement Specialist, has however tended to be a bit different.

You see, as a multipreneur, I offer a variety of solutions to different target audiences.

However, as stated above, I’ve found Farm Business Owners to be the most profitable group. So in line with the Pareto principle, I spend at least 80% of my marketing time/effort reaching out to them.

In whatever free time I have left, I try to connect with other groups. And I periodically make sales.

But between 2002 and 2005, my early start-up years, I’d not gained the above insights.

So I wasted (based on hindsight now) a lot of effort on marketing my Self-Development and Spontaneous Coaching™ learning events.

My objective was to get invited as a speaker and trainer in organisations.

What I discovered was that many (please note: NOT all) of the decision makers had different motives for engaging learning service providers.

Quite often, only people who were willing to play certain games (mostly unethical), or those who knew someone (who knew someone!) up “there”, got hired.

As a result, I found that I got repeatedly ignored.

Yet, I knew I could add value to many employees and their companies with my ideas. So I began putting them on the web via articles, special reports, a flagship Workplace Performance Improvement seminar offer, my Self-Development Bible etc.

Today, that strategy has paid off in some ways.

Take the example of my 10 item customisable Employee Workplace Morale Survey Quiz (approx 23.5KB).

I call it the “Employee Morale Gauge (available as an MS Excel workbook). I wrote an article based on it, titled “Are Your Employees Happy & Satisfied with Their Jobs? (A Ten Item Quiz That Can Help You Find Out)“.

In 2008, it was republished – with my permission – by India’s ICFAI University (with Sangeetha K. as author) in their 252 page journal titled “Employee Morale: Concepts and Cases” now on sale here(see item 14).

The article/10 item quiz has also been purchased by the Human Resource Development Manager of a US company, and at least one company in the UK currently offers it as a download for clients on their website.

Few Organisation in My Local Market Have Ever Shown Interest…Strangely (?)

Apart from speaking at the Centre for Management Development in 2002, and a few other gigs, I got little success as a speaker in my local market.

On the few occasions I got hired, I knew upfront before the decision came. I was basically able to sense that the decision makers wanted results.

They wasted no time on mind games of any sort! (See below)

Screenshot: Email correspondence from a decision maker to me regarding my invitation as guest speaker to the Annual Entrepreneurial Lecture at a Centre for Entrereneurship Development for a higher institution in Lagos, Nigeria

But such opportunities were too few and far between.

So I gradually shifted towards serving farm owners more.

With the progress I’ve so far made, I’m now working on learning resources (e.g. my Practical Feed Formulation and Compounding Home Study Video Package ), and events.

Examples: My 4 to 6 hour Feed Formulation workshop, and keynote speeches on Best Practice) for Farm Business Owners groups and associations.

Final Words: Use a Similar Strategy to Succeed as an Expert-Who-Speaks

Form the habit of asking probing questions.

NB: I paraphrased Burt Dubin in that preceding sentence. He recommends getting decision makers to tell you what results they expect to see AFTER you are done (he teaches his students specific questions to use).

Then use careful observation (trust your gut instincts!), to intelligently choose who you invest time and effort in promoting your services to/respond to enquiries from…

…and HOW far you go to do so.

That way, you’re likely to pick the right clients to serve cost-effectively, and efficiently in terms of time and effort.

The best part is, you’ll be sure of not only getting well paid, but also getting great reviews, that you can use to promote yourself to others.

*************

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So, with with diligent persistent application of what you learn you’ll start (as Burt says)…”bringing home high speaking fees”…whether you speak or not…in a matter of weeks….

Sooner than later you’ll find you’re ready to go for Burt’s mentoring at Diamond or higher Inner Circle membership level.

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*************

Have a great week :-))

Get Burt Dubin’s Public Speaking Mentoring
for Africa Based Experts
(PDF…Click!)

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Sole Agent For Burt Dubin’s Speaker Mentoring Service In Africa

Mobile: +234-803-302-1263 (in Nigeria) or +229-66-122-136 (in Benin Republic)

http://www.spontaneousdevelopment.com

Self-Development/Performance Enhancement SpecialistTayo Solagbade – works as a multipreneurial freelance writer providing  zero risk article and report writing support for website owners, while travelling slowly across West Africa as a Location Independent Multipreneur.

He’s presently based in Benin Republic, where he’s preparing an English-French Language Guide, City Travel Guides, and a Commercial Rabbit Farming Guide.

He earns multiple streams of income providing clients with performance improvement training/coaching, custom MS Excel-VB solutions, web marketing systems, freelance writing services, and best practice extension support services (for farm business owners).

In a previous life, before leaving to become self-employed, Tayo served for seven years as a high performing manager in Guinness Nigeria. He rose from Shift Brewer, to Training & Technical Development Manager, then later acted in senior management roles as Production Manager and Technical Manager.

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Self-Development Nuggets™ blog, and Public Speaking IDEAS newsletter (which he publishes to promote Burt Dubin’s Public Speaking Mentoring service to experts working across the African continent).

For a limited time, Tayo is available to speak to your group or organization for a moderate fee. Send e-mail to tayo at tksola dot com. You can also visit www.tksola.com to learn more.

Connect with him on Twitter @tksola.com and Facebook.

==================

View Tayo Solagbade's video tutorials and demonstrations on Facebook Productivity Tips, Web Marketing, and for his Custom MS Excel-VB driven software applicationsJoin the SD Nuggets community on Facebook.comConnect with Tayo on Twitter.comConnect with Tayo on Google Plus

 

Useful Resources for Speakers

Burt Dubin works with people who want to be speakers, and with speakers who want to be masters.

Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Burt Dubin’s monthly Speaking Biz Strategies Letter [Signup & get a 7-Part Email Course on “How To Succeed And Get Paid As A Professional Speaker“]

Get Burt’s mentoring at any of the 3 levels below:

1. Top Shelf [Click here]

2. Mid Range [Click here]

3. Budget Delight [Click here]


Publications

On Being a Master (PDF)...A Gift from Burt Dubin - Click now!

Burt Dubin’s latest book: “On Being a Master

Download Chapter 1 Preview as PDF

Showmanship Strategems

177 Wow! Wow!

Showmanship Stratagems

Discover these secrets of making your programs more interesting and valuable to your clients and audiences now.

more information

Burt Dubin live

Burt’s Flagship Album

This is the product to own if you can own only one. Why? Because in it you discover principles of platform mastership available to you nowhere else at any price.

You hear performance strategies you can emulate. You shorten your learning curve. You see ways to engage and delight audiences with both content and stories . . . plus you experience a bit of fun.

With its Money back if not delighted Guarantee hardly any are returned.

Find out why

Presentation Magic - Speaking Business Success

Presentation Magic

A live example, including a complete audio recording of a program Burt created from scratch–on a topic he knew nothing about and never, ever presented before! See how you, guided by your personal Learning Guide, (Presentation Magic), can do this too and thrill audiences as often as you want.

Presentation Magic Manual with new pages added plus 3 audio CDs.

more information

ProgramManual

How To Create a Great Program Manual

Discover how you can produce a precious memento of you and your program. Capture over 44 model pages you can easily adapt for your use. Engage proven principles that add value to the experience of sitting at your feet and learning from you.

This is a reprise of the historic presentation that launched the Speaking Success System.

No copy of this 2 CD program and 50 page Learning Guide has ever been returned.

more information


 

Smart Exercising Will Keep You Fit, Healthy and Alive - Click to read
Click to read article titled: 'Smart Exercising Will Keep You Fit, Healthy and Alive'...and ONE other. Self-Development/Performance Enhancement Specialist - Tayo Solagbade - works as a multipreneurial freelance writer providing zero risk article and report writing support for website owners, while travelling slowly across West Africa as a Location Independent Multipreneur. 

 

Using MS Excel® Solver for Least Cost Feed Formulation Can Be Easy - But Also Dangerous (How to Protect Yourself) - Click to downloadDownload above PDF

NEW PDF - 10 Frequently Asked Questions About Feed FormulationDownload above PDF

THEY WROTE…


“(Tayo Solagbade) is amazing and I think he is going to produce some impressive results online…” – click here to read full comment by Patrick Meninga (US based 6 figure income blogger who gained fame for building a $2,000 per month adsense website and selling it for $200,000).

—————————–

“Tayo, I honestly believe you are one of those who will succeed at anything he does. Your commitment and effort has been outstanding….Thanks for all your hard work since I’ve been here – you will be sorely missed. I don’t need to wish you good luck, you have the ability to make your own luck. – Andy”(R. Jones)*

*Operations Manager, Guinness Nigeria Plc Benin Brewery, December 2001 (Handwritten comments in farewell/xmas cards sent to Tayo Solagbade following his resignation to start his own business).

———————–

Click here to contact Tayo… 

SD Nuggets Blog

New posts from last week that may interest you! *
Public Speaking[Tuesday]:

Entrepreneurship[Tuesday]:

Self-Development [Wednesday]:

Career Development [Thursday]:

Parenting [Friday]:

Writing/Blogging[Saturday]:

Want me to write for you? Click here…

 

Need Help to Raise Money for Your Farm Business?

On 2012-04-17 at 23:15:18, Obinna N., a Mechanical Engineer with a well known multinational oil company wrote me saying: “i have a plot of land and i have just raised 2 million naira to start cat fish farming please i need to succeed, i need your help in every way possible thanks”

But I Never Saw That Message UNTIL this Morning: 2 Years Later!

I was reviewing entries in my website contact form enquiries database (some call it "Data Mining"), when I noticed his words.

To this moment, it baffles me that I actually missed such an emphatic message.

And I felt particularly bad, that despite the tone of the message, I’d not been able to reply the author.

So, I placed a call to him from my mobile phone this morning, and when he picked up, we had the following conversation:

I said “Good morning. My name is Tayo Solagbade. Am I speaking with Mr. Obinna N.? “

He replied (in a guarded tone) “Yes. How can I help you?”.

“Do you remember visiting fishfarmingbusiness.com in April 2012, and then coming to my Farm Business ideas website (www.iff.spontaneousdevelopment.com) from there, to send me a message about a catfish farm you planned to start?” I asked

His tone softened as he said “Yes I do.”

I went on “Did I ever get back to you with a reply at all?”

“No, I don’t believe you did.” he answered.

At that point, I told him how I’d just noticed his message for the first time, while reviewing my website contacts database.

I then asked if he had been able to start the business as planned.

He confirmed that he had, adding that the farm had 12 ponds, but that he’d so far only been able to stock 8 of them.

In response to my subsequent query, he confirmed that he’d been raising the catfish to table size, in the 8 ponds.

For the remaining 4 ponds, he told me he was trying to raise funds towards stocking them.

He also mentioned that he had started a hatchery, but for now engaged the services of an external resource person, to do the hatching for him.

He however added that he had plans to learn to do the hatching himself  in the near future.

Speaking with him, I sensed that this gentleman was very serious minded about the venture he had started.

And that made me resolve to offer what little help I could, to help him progress towards his goals.

So I told him I knew a financial consultant who might be able to help him with raising funds that he needed.

I however emphasized that I was making no promises whatsoever, that this person would succeed in getting him the needed funding.

He said he would be interested in finding out what the person could do for him.

So I told him I’d send more details in an email later on.

I also noted that I would include other information I felt he might find useful.

About 1 hour ago, I sent him the promised e-mail message.

After doing that, it occurred to me that many other farm business owners, could find what I’d told him useful as well.

Some might even wish to gain access to the contact details of the financial consultant I sent him.

That’s what made me decide to publish excerpts from that message as part of THIS blog post.

If you’re a farm business owner, and after reading what follows below, would like me to send you the two JPEG images of the financial consultant’s business card, and flyer, just get in touch with me via tayo at tksola dot com.

NB: If you have NOT someone previously made contact with me as a farm business owner, I WILL require you to FIRST of all call me on +229-66-122-136, so I can ask you a few questions.

===Email Message Excerpt Begins===

Dear Obinna,

Re: Your Request of 2012-04-17 at 23:15:18 On My Website

Our phone discussion about one hour ago refers. It still baffles me that I never saw your web contact form request (see my email), but it was great to learn you’ve started, and are doing fairly well.

I’m also glad that I can offer some information that may prove useful towards helping you take your business to the next level. Especially regarding raising funds to stock your remaining ponds.

PART 1:

See JPEG images of Mr. Adeniyi E.’s complimentary card and flyer attached to my email.

I’ve known him since April 2007, when he convinced Mr. Temitayo F., (his boss, at the time, and MD of ….Hospital…in …Lagos) to engage my services.

Over the years, we’ve gotten quite close, especially in the process of helping him and his team, make use of my Payslip Generator software, in preparing salaries for over 100 staff of the hospital.

I got to witness the results of how he REPEATEDLY, helped the company raise funds from their hospital’s bankers (and how he used their cash flow income to successfully pay it back!), by leveraging his inside knowledge and expertise as a seasoned auditor, and financial expert.

Indeed, when he departed to start his consulting on… he left them a brand new ambulance (purchased via yet another bank facility he helped the hospital secure), as a parting gift!

In 2008, he even helped me setup an accounts system, for a manufacturing client I built a custom production management software for in Surulere.

This is what informs my confidence in referring you to him.

However, like I have told you, understand that you MUST do your own DUE DILIGENCE, and also take responsibility for the outcome of your choosing to act on the information I supply.

NB: I have NOT spoken to Mr. Adeniyi E., about you. I assume you’ll let him know I gave you his details. But if you want me to speak with him first, let me know. It would be my pleasure :-))

PART 2:

Below, I offer links to articles I’ve written, that I believe you may find useful (some are published as Guest Posts on a popular ago-business website – www.africabusinesscommunities.com):

A. To prepare your farm towards getting a loan/grant facility.

B. To pursue ways to cut your feeding costs.

C. To setup a sound farm operations data recording and report generation system to aid timely, and cost effective planning/decision making.

====Begins====

1. Five Powerful Tools for Accurately Measuring Your (Farm) Business’ Health

http://www.africabusinesscommunities.com/index.php/rss-abc-blogs/200894-5-po

2. Five Proven Ways to Boost Farm Profits without Raising Prices – By Tayo K. Solagbade

http://www.africabusinesscommunities.com/index.php/rss-abc-blogs/200661-5-proven-ways-to-boost-farm-profits-without-raising-prices

3. Reducing Catfish Feeding Costs (A Secret Weapon) – Part 1 of 2 – By Tayo K. Solagbade

http://www.africabusinesscommunities.com/index.php/rss-abc-blogs/200529-reducing-catfish-feeding-costs-a-secret-weapon-part-1-of-2

http://www.tinyurl.com/tksBPArticle3

4. Reducing Catfish Feeding Costs (A Secret Weapon) – Part 2 of 2 – By Tayo K. Solagbade

http://www.africabusinesscommunities.com/index.php/rss-abc-blogs/200576-reducing-catfish-feeding-costs-a-secret-weapon-part-2-of-2

http://www.tinyurl.com/tksBPArticle4

5. Why You Need a Best Operating Process Management System (BOPMS) for Your Farm Biz

http://spontaneousdevelopment.com/pfmgr.html

http://www.tinyurl.com/tksBPArticle5

6. To Succeed, Make Working in Your (Farm) Business More Attractive to Employees

http://spontaneousdevelopment.com/sdnuggets/to-succeed-make-working-in-your-farm-business-more-attractive-to-employees/

http://www.tinyurl.com/tksBPArticle6

7. Practical Feed Formulation (& Compounding) Home Study Video Series – Now Available!

http://spontaneousdevelopment.com/sdnuggets/your-practical-feed-formulation-compounding-home-study-video-series-is-now-available/

http://www.tinyurl.com/tksBPArticle7

====Ends====

I wish you well in your venture, and do let me know if there is any other way I can be of service :-))

With kindest regards,

Tayo

===Email Message Excerpt Begins===

Final Words: Do You Need Funding For Your New, or Existing Farm Business?

If yes, I feel a need to point out that you’ll need to have good farm operations and financial records.

Without those, it will be near impossible for any funds source to accurately evaluate your business for eligibility. All farm operations or production data must be diligently recorded daily, for all aspects of your business.

That is what your financial adviser will refer to, in order to help you prepare a loan package.

If you’ve not been keeping accurate and regular records, you need to start now, before you seek funding support.

And that’s why the articles I listed in the above message, about the need to adopt Best Practices in your farm business, are important.

Make time out to read them.

One of them even explains Five Powerful Tools for Accurately Measuring Your (Farm) Business’ Health.

Those are Financial Key Performance Indicators (KPIs) that can be used by investors, or financiers, to decide whether or not to award your farm business, the funding you seek.

Goodluck!