Category Archives: Entrepreneurship

Sometimes You Need to Act Without Your Intuition (6 Tips)

This article is a sequel to the piece on my blog titled “How to Establish Truth, and Experience Less Doubt“.

Like I said in that piece, to use your sixth sense simply LISTEN to your deepest feelings, and act on them. However, sometimes those “feelings” may not be distinct enough for you make your mind up.

When that happens, you may have to “walk blind” i.e. face such situations on your own…not knowing what to expect, and letting things play themselves out.

Sometimes you’ll misread positive situations negatively (e.g. paranoia arising from previous bad experiences), or assume a negative situation to be positive (e.g. naivety/wishful thinking).

This “dilemma” is likely to occur less often, as you master use of your 6th sense. But it’s unlikely to ever go away completely – as long as we’re human.

For each person, the situations that cause this dilemma will naturally differ.

What is important is that you work hard to develop reliable real world relevant competence at whatever you do. That will see you through instances when you’re getting mixed signals from your 6th sense.

I Describe Six Real-Life Scenarios in Which Using the 6th Sense Can Be Very Challenging

1. Dealing with Anchorless Social Chameleons

Some years ago, I wrote an article on Emotional Intelligence that ended up being widely syndicated and extensively quoted in published journals online.

In it, I described the positive attributes of a Social Chameleon, as described by Daniel Goleman, author of the book “Emotional Intelligence”. He also mentioned that some people take this ability to the extreme by using it to manipulate others.

They become duplicitous, constantly trying to pretend to be who they are not, in an effort to get what they want from those they relate with.

Goleman described these kinds of persons as ANCHORLESS Social Chameleons. Examples include con men (or women). People who make a living from gaining people’s trust in order to defraud, cheat, or even hurt them.

Have you ever had to relate with that kind of person at work or in your personal life?

They can be so hard to pin down! And some are SO GOOD at what they do, that even when your 6th sense helps you correctly catch them out, they can put up such an act that you end up thinking you were wrong, and apologizing to them!!

Anyone who has been in love with a two-timing partner may understand what I mean:

You had this GREAT relationship everyone admired you for. Yet, every now and then you got a strong feeling your “partner” was not being straight with you. But each time you tried to establish truth by bringing it up, you always came away feeling like a jerk…until one day, you caught him/her red-handed!

2. Scam or Con artists Playing Mind Games

Two-faced people. In certain societies, duplicity is almost an accepted way of life. People learn from an early age to use deception to get what the want.

A person from a society where sincerity and trust rank high (even if with a keenly honed 6th sense), is more likely to get “duped”, if s/he has dealings with someone from a society where duplicity reigns.

Why? Because the use of the 6th sense is always a function of the experiences one is exposed to. In such societies, it will take you time to “train” your 6th sense to competently guide your decision making.

This is why foreigners often tend to be easy prey when they visit such societies. It’s also why the famed 419 Internet fraudsters recorded such great success in the early years, before people LEARNT.

3. Spies and Terrorists Working Undercover

Consider members of terrorist groups who infiltrate societies and organisations. What about men and women who live double lives as spies – working for their countries security agencies?

These people skilfully maintain relationships with different groups of people, while living double lives.

Few suicide bombers’ associates know what they’re involved in – until they made the news!

These people succeed because others rarely use their 6th senses to find them out. Their ability to pass lie detector tests is apparently not fabled. I’ve read that some actually get trained to do that!

4. Wanting “Something” A Bit Too Badly

If you’re too emotionally and/or psychologically tied to a desired outcome, you could misinterpret or become totally dead to signals from your 6th sense.

Sometimes, the other person could be very skilled at “masking” signals s/he gives out, leaving you inadequate “information” to feed your “truth meter”.

We need to watch out, for mixed signals arising from our subconscious unwillingness, to accept the truth our 6th sense may try to tell us.

A lady dating a two timing chap could force herself to believe she’s the only one in his life – despite sensing that the opposite is the case.

One example from a real life experience.

As a desperate start-up seeking clients in 2005, I repeatedly “chased” a rich but mischievous prospective client, who made me jump through many hoops, pretending to be interested.

Each day I was with him, a quiet voice kept telling me he was just “jerking my chain”.

But he looked so fatherly (he was greying) and acted so nice, that I dismissed the thought – repeatedly. I SAW he could afford to pay me – and felt that was enough.

He was interested. What I stupidly failed to note was that he was the kind who liked to cheat others – to get something for nothing. Some people get rich through that means. And that often makes them bad clients. Your 6th sense should help you detect that. I did not apply mine – and I learnt a painful lesson.

After over 5 visits, he had requested (and gotten), from me, a printed 10 page proposal – FREE. This was in addition to picking my brain for hours on end. Then he said he would get in touch with me.

A week later, I learnt through an employee of his that all he got from me had been passed to a nephew of his, who was a web designer, to use in building a website for his company.

So, he’d just used me! That experience taught me to  require a refundable fee payment, to provide proposals or discuss project aspects in depth.

5. Dealing With Temptations in Moments of Weakness

Why didn’t I see that coming? That’s a question I’ve sometimes asked myself many times, after discovering I’ve been taken for a ride.

When you’re having financial challenges, even  “fraudulent” offers you’d normally use your 6th sense to sniff out may tend to “miss” you.

That’s when you start giving bogus email offers you would normally ignore a second look :-)

In such moments of weakness, even situations you would normally handle competently with your 6th sense can become unduly challenging.

People I know to be intelligent and analytical thinkers, have surprised me by responding to fraudulent phone SMS messages that informed them they’d won money, in UK lotteries!

In one instance, after I’d advised that it was a scam offer, one such person went ahead to call the number provided. When she was asked to send money over to get details, she saw I was right.

I’d “seen” enough of (but never replied to) those kinds of SMS messages to become numb to them. But she – like the others – was yet to get that far. They however only acted out of character because they were under financial pressures.

In their normal states of mind, when they were not in need, they would have readily deleted such messages without even reading them.

But as human beings, when bills are mounting, and expected income is delayed, everything that comes our way offering promise of some income suddenly gets our serious attention.

It’s that subtle “wishful thinking” that makes it so hard to stay properly tuned in to our 6th sense.

It takes GREAT mental discipline to fight this feeling when it comes. We must key in to our 6th sense to see such phoney offers for what they are.

6. Getting Carried Away by One’s Success

Sometimes we could just be absent minded. People sometimes get careless when things start going well for them. As a result, they miss signals their 6th sense throws up.

This is why I argue that knowing how your 6th sense works, does not mean you’ll be able to competently use it to reach your goals on a long term basis.

Different situations will occur, requiring you to apply your 6th sense is varying ways. Not all will be familiar to you – meaning you’ll have to guess.

That’s why I offer in this article, real life examples in which the 6th sense was used. Reading them can help you better prepare for what you may face.

You’d Have to Be Psychic to Always Get It Right

Napoleon Hill wrote extensively about using the sixth sense in “Think and Grow Rich”. We were all born with it. Our ancestors were however more aware of that innate ability and put it to great use.

For entrepreneurs, especially those starting out, consider getting a copy of James Cook’s “Start-up Entrepreneur”. I’ve repeatedly referred to it as “The Missing Chapters In Napoleon Hill’s Think and Grow Rich”.

Why?

It’s because Cook provides amazingly deep insights on how to deal with adversity, and uncertainty, as a first time start-up.

In that New York Times Bestseller, he shared, based on his personal experiences, practical examples of how he used his “intuition” to choose the right people to work with him as employees, and to detect persons not being straight with him.

But like I said earlier, no one can be perfect in this art. As humans we will sometimes get it wrong.

For instance, had he been perfect in his use of intuition, Cook may probably not have brought in shareholders/board members who later turned around and tried to kick him out of his company!

Over 10 months of boardroom battling took place. Luckily, his 51% ownership, and refusal to give in to their antics enabled him emerge victorious.

Final Words:  When You Struggle To Use Your 6th Sense, See It As a Learning Opportunity

There are times when I feel like someone launched a signal to “jam” my 6th sense “lie/truth detector”!

I simply get mixed messages or none at all.

When that happens, I’ve learnt to – as I said at the start of this piece – walk blind. I simply monitor trends and traits I can use to make up my mind.

Unlike the instant “gut level feeling” the 6th sense gives, this approach may take weeks to yield fruit.

You’ll be exposed to potentially negative outcomes. If any manifest, just dust yourself off, and move on.

In the end, you’ll often emerge tougher. What’s more, my experiences indicate these things sometimes happen for our own good.

We may not be able to use our 6th sense to solve every puzzle or avoid every danger.

There will be times, when our inability to quickly apply our 6th sense, will be meant to help us grow.

When (not if) it happens to you, make the most of it!

Be Easy to Identify Online

Success in business (or life in general) requires getting others to trust you. Today, people will readily Google your name to find out more about you. Do you have your first name and surname registered as a domain name i.e. www.firstnamesurname.com? This article explains why your success may depend in-part, on doing that – as well as a few other things.

People contemplating connecting with us, can make up their minds in seconds. Some may be so fickle minded that one small hint of inconsistency in your online profile or presence can make them flee – literally speaking.

That’s Why You Need to “Protect and Nurture Your Google/Online Identity”

A few years ago, I wrote an article on the above theme – based on my observations and experiences.

Googl’ing a person’s name can sometimes throw up links leading to profiles or pages of persons bearing the same first and last names as him/her. Maybe it happens with yours?

If you’ve never Google’d your name – try it now. If other people show up with the same name as yours, it may not be a good thing…for YOU.

I have met a number of people who faced this dilemma, in their business.

I’ve been lucky with my own name though. I have never encountered anyone online bearing the same first and surname combination with me.

Since 2006 I’ve done a lot of heavy content publishing that’s helped me gain reasonable name recognition. But even then, whenever I checked – even way beyond page 10 of Google’s results, I never came across a namesake.

That notwithstanding, a few weeks ago, I decided to register www.tayosolagbade.com to cover that loose end.

And that’s why I’m now writing this piece – especially for persons in business who find they have at least one or more online name sakes.

Persons in Paid Employment Can Also Benefit From Doing This

At first, there is a tendency to think that this may be a non-issue for those who are not in business e.g. employees.

I would however argue that you should consider making it an issue.

It is in your best interest, to ensure your employer (current or prospective) has no difficulty picking you out from amongst your namesakes online.

Ambitious career persons in today’s world, actually purchase their own names as domains.

They then point the URL to profiles on free hosting accounts. Some even purchase cheap hosting and build their resume websites on it.

For Business Persons, It Is Especially Imperative

For instance, I strongly believe that as a person in business, you must aim to dominate (at least) page 1 of Google’s results for your name. At least 80% should be all about YOU.

In my considered opinion, that reduces chances of people mistaking a namesake for me.

Publishing good quality content regularly, via an intelligent web marketing system, can help you gradually achieve that.

One quick and reliable way to boost your claim to your name on the web (and search engines take this into serious consideration), is to register your name as a domain.

That way, you alone get to ultimately use that URL. No one else.

Imagine what would happen if a namesake beat you to it, and registered the domain?

People who meet (or hear/read about) you may Google you (this happens a lot!), and click on the URL for your name, only to discover a different person!

How confused do you think they would be?

It could be worse. For instance, some may not even realise the person they’ve found is NOT you.

If that happens, you’d better hope what they see pleases them. Otherwise, you’re done!

The above could happen to a potential client/buyer who remembers your name but is unable to recall the URL for your company correctly.

If Your Namesake Does Something Bad, It Could Cost You Greatly!

Be you entrepreneur or employee, you can be negatively affected if your name sake has a bad reputation online.

Some namesakes may do naughty things, linking negative reports to their names.

In 2010, I actually interacted with a prospective client who had this problem. A namesake of his showed up on page 1 of Google, with screaming news headlines (from BBC and other websites) describing the namesake as a criminal. Same name. Exact same spelling!

Like I told him “Few people will even bother trying to investigate to verify if it’s really you the news story is about!”…that includes potential clients/employees!

Think about it. When BBC reports a thing, most people accept it as God’s truth.

Yes they do! And that’s why it’s best to consolidate your name recognition online via regular quality content publishing in YOUR NAME.

It’s your best form of defence against inadvertent or deliberate negativity.

Final Words: Protect Yourself!

I’ll therefore end by saying, if you do nothing else, register your name as a domain (preferably top level e.g. dot com) ASAP.

But if you really want to be in control of what happens when people do an online search in your name, adopt a custom Web Marketing System. (Email me via tayo at tksola dot com for details of what it entails – or use this contact form).

You will NOT regret doing it.

Why Company Retirement Courses Rarely Work

This is a sequel to yesterday’s issue of my Speaking IDEAS newsletter, titled “Speaking to Retirees & Aspiring Entrepreneurs“. If you have to organise training courses for (prospective) retirees, start-ups and/or aspiring entrepreneurs, THIS is one article you want to read. Otherwise you may get it ALL wrong. Believe me!

Before leaving in December 2001, to start my own business, I was Training & Technical Development Manager (TTDM) in Guinness Nigeria’s Benin Brewery. (In 2008, I’d acted on two seperate occasions – for one month, and later for 3 months, as TTDM). Among other roles, I arranged for prospective retirees, to attend pre-retirment courses, by liasing with external training provider firms.

Before leaving, I was also opportuned to act in senior management roles, as Production Manager and Technical Manager.

However, my entire 7 year stay in that company, often had me working closely with the Training Department. .

I have a habit of reflecting deeply on happenings around me. That habit has helped me discover ways to make a useful difference in various areas of endeavour.

Among other things, I noticed that many companies simply send employees on generic training courses. Little effort seems to be made to research the course contents. As a result, there is often not much relevance and tangible impact, with regard to the real world the attendees will return to.

Training Providers Need to Go Beyond What Others Are Doing

What is needed, is an experiential learning event that involves a facilitator who brings real world expertise to share with the audience.

It’s the best way to serve retirees or aspiring start-ups. That is, deliberately investing time, effort and energy, to RESEARCH, and highlight, ALL real issues likely to be faced by start-ups. And offering solutions based on what works in the real world, for them to use.

Burt Dubin stresses the importance of doing this, a lot, in his newsletter, and many speaking success articles.

It’s not just about getting attendees competent, in the ABC’s of the business area(s) being taught in the course.

Attendees need to be told the importance of developing “street wisdom”, to interact with suppliers, and especially buyers/clients.

Otherwise they could end up frequently struggling to get paid for their products and services – despite being competent!

I’ve seen a lot of this happen first hand.

For instance, I once had a client whose manufacturing operation sold an excellent consumable item across many states.

But his distributors routinely held him to ransom, by failing to remit money for sales of items he sent them on credit  via hired trucks.

Yet they still called and asked for more. He told me he could not say no to their (blatantly selfish and inconsiderate) demands, because they made a lot of sales for him.

I told him that was only because he was not actively recruiting new distributors who could perform.

These are not things we learn easily. It can be a painful process!

To show how bad this can get, that client ended up taking a bank overdraft facility that nearly ruined him. All in a bid to cope with cash flow demands, when he could not redeem over N2million in receivables from his distributors!! Among other things, he needed to pay salaries!

This is why coaching/mentoring of people who attend pre-retirement or business start-up courses, even AFTER the events, can be quite useful.

Along with books that help attendees get better prepared to handle such issues, coaching/mentoring can boost their ability to succeed with any business idea.

Attendees Also Need Exposure to Guiding Philosophies for Success

I have had considerable contact with many training providers. Most simply use conventional approaches to conduct learning events for retirees or start-ups.

When the attendees are told all the routine, recycled stuff, one major ingredient is often missed out.

Yet, that’s the stuff that helps majority of entrepreneurs who break through keep going till they do so!

Some found it by reading Anthony Robin’s book. I found it by reading books by Napoleon Hill and James R. Cook (Start-up Entrepreneur).

That ingredient is the “mental attitude” needed for success – an aspect that’s grossly neglected.

Quite often, failures are recorded not because the business idea is bad, or the entrepreneur is incompetent.

Often times it’s the mental attitude resulting from a lack of access to, or adherence to a guiding philosophy.

This is not something that most people can fully grasp at one sitting or in one learning event.

It often needs to be drummed into their heads, until they internalise it.

This is why I believe a practical coaching element, comprising this guiding philosophy, mixed with business practice tips, must be combined to help him/her.

That’s how training provided can make a real difference in people’s lives. Otherwise, it would just be the same old stuff.

Most successful entrepreneurs got that way by persisting despite huge visitations of adversity.

It’s rarely the number of academic or professional certifications one has that leads to success.

Instead, it’s often your ability to persist and stay focused, that gets you where you want to go in business – or indeed in life.

First time start-ups, or prospctive retireess contemplating business start-up, must imbibe a similar philosophy, after they’ve settled on a viable business idea.

Without it, the challenges they face will stump them.

And those of them who cannot cope will cut corners to survive (by doing naughty things), or simply pack it in.

Final Words

In summary, providers of learning solutions for prospective start-ups, need to focus on developing learning events – and resources – with the above factors in mind.

Maybe the approach I use could appeal to such training content providers…

For years, I’ve actively offered myself as a Contract Resource Person to event organisers. One time it got me invited to deliver a one-hour pep talk to 14 management trainees at Tantalizers headquaters in Festac. I was invited by a training consultant, who was hired to conduct a one-week induction program.

We’d met after my talk at Center for Management Development. I mention this only to give additional insight.

Basically, interested event organisers can have me research and prepare custom learning materials, and information products etc – branded in their name.

They would then use and/or sell those items as theirs, without reference to me, or as otherwise agreed.

That is one option.

In the event that the idea appeals to both parties, we could go further to collaborate in delivering that program to the target audience. Agreements would be reached on what to do, how, and where etc.

I would prepare any relevant information products for use – branded in the training provider’s name (or company name).

We could then also go on to collaborate to deliver the program etc.

You can adopt a similar approach (or contact me to help you).

How to Use Your Job to Prepare for Retirement (6 Tips)

Every employee will eventually leave the company s/he works for e.g. via retirement. Sometimes companies can also “leave employees” e.g. via retrenchment. Either way, it pays to be ready.

In one of his books, Robert Kiyosaki, recommended proactively acquiring skills that would help one in self-employment, while still in paid employment.

It’s an unusual – but effective – strategy. Below, I suggest tips you can use, based on my personal experiences and observation:

How to Acquire Self-Employment Skills While Still In Paid Employment (6 Tips)

1. Ask yourself what area of business you wish to go into. Then find out what skills and knowledge you need to have to be effective in that line of business.

2. Study the job opportunities or positions available in your current employer. Identify those positions that can equip you with skills and know-how you need as an entrepreneur.

For instance, every entrepreneur needs marketing, sales, and book keeping knowledge to function effectively. Startups often have to multi-task a lot in those areas.

Therefore having your employer give you roles that enable you work in sales, sales management, marketing, finance and HR can be valuable.

This is not being dishonest. Your long term purpose will remain. But in the short term, you’ll still ensure you deliver justifiable work quality to your employer while doing such jobs.

3. If you can deal with the additional work load, MOONLIGHTING (running a business on the side, while employed) could be a viable approach. But do not shortchange your employer.

4. Sometimes your current employer may not have job positions that offer exposure you need. Depending on how determined you are, you may explore taking up such jobs elsewhere.

5. Accepting a pay cut to move to another company to take up the job you need to learn, may be appealing, if you feel convinced better options do not exist. It would be risky. But probably no riskier than hoping you won’t be asked to retire early…or worse get laid off!

6. Then again you may not need to switch employers at all. Consider talking to a friend(s)  competent in the areas that interest you. Maybe s/he is employed in such a job. Make out time to undergo private coaching with him/her – even if you have to pay. It will be money well spent.

Your Knowledge & Skills REMAIN Yours When You Leave – You Have Nothing to Lose!

More opportunities and incentives exist today, to pursue self-employment, than was the case a few years ago.

But experience in certain areas of business can be quite essential. Without it, things can get tougher, messier – and costlier – than they should be, for you.

I know this from working closely with CEOs of small to medium sized companies, in different industries, over the past 10 years.

Here’s the trend I noticed…a very distinct trend:

Those who had never worked (or who had spent little time) in paid employment, often struggled with daily running of their businesses. They frequently employed a lot of trial and error in managing employees, organizing sales teams, planning marketing etc.

Most noteworthy however, was their inability to ensure reliable and accurate business data recording and report generation – by themselves or their workers.

This caused trouble when financial reports for tax purposes had to be prepared, for instance. I sometimes had to facilitate the process of helping them setup systems to address the problems.

Integral to the best practice solutions I developed was often a custom spreadsheet application that performed multiple functions. Some adopted it, and made it work. Others never got it going.

In contrast, those with relevant work exposure, prior to starting their businesses, rarely had such issues. They readily brought their experiences to bear in setting up in-house. It was that simple.

Final Words

I know this is supposed to be a career development article. A first look at what I’ve written above may suggest it is not. That it’s more of a pre-retirement primer :-)

But it is still a career development focused article. It just offers an unusual perspective :-)

The truth is long term jobs are much harder to find, than they were in the past. Indeed, many employers no longer offer such jobs.

By implication therefore, most people now have to take up contract jobs, and temporary employment of all sorts.

In between jobs, many have learnt to be MORE entrepreneurial, to keep their income levels up while searching for new employment.

That’s why the strategy I’ve proposed above, is so relevant today. There’s no point being needlessly sentimental about it. As you move around, deliberately acquire NEW knowledge and/or skill. Over time, you’ll be better prepared to run your own business as the need arises.

And the need will arise…eventually…unless you win the lottery, and never have to work for money again… :-)

THE FOOL WHO THOUGHT HE WAS WISE (A 14 Year Old’s Useful Short Story On HIV-AIDS Prevention)

This insightful piece was written by a 14 year old boy – Amaechi O.S – 6 months ago. It was typed by him in MS Word format. The story delivers a powerful message regarding a dangerous misconception some people – especially kids or “uneducated” adults – may have about “how to wear” condoms to prevent HIV infection.

I’ve edited it for spelling, comprehension and grammar but added NOTHING to it, and published it here (i.e.www.tinyurl.com/AmeachiOnHIV). A PDF version is available via a download link at the bottom of this post. Please share it freely – and do let Amaechi have your feedback – if any – in the comments section or via email (see below)

Oh yes, one more thing: Consider this the VERY first guest post I’m publishing on my blog…LOL! And who knows…Amaechi may end up becoming another teenage writing genius – like Bamidele Onibalusi!!

======STORY BEGINS====

There was once a family. They had lived through many generations, and were rich, strong, God fearing people.

But one day, one of their offspring brought disgrace to the family.

His name was Leinad.

Leinad thought he was clever, but often did things that showed he was not very smart.

On that fateful day, armed robbers broke into the house where he lived with his family, and demanded for two million naira.

But they were fair with him, and gave him two options.

They told him to choose between being injected with a syringe containing HIV infected blood, or giving them the two million naira.

“We will be back in five days time”, said the men of the underworld.

After five days they came back asking him if he had made his decision.

He said, “Yes. I want to give you the money”.

“Where is it”, said the men of the under world.

“It is in my room”, he replied.

“Then bring it out now!” they said.

Leinad went to his room, but instead of getting the money, he wore a condom on his manhood, then went back downstairs, and said:

“I want the syringe, I want the syringe man!”

So, they tried to inject him in the buttocks with the syringe.

“No, on my hand” he said.

They injected him and left saying “You did this to yourself!”

But Leinad laughed saying: “Those fools they don’t know that I am wearing a condom”.

Two years later he died of HIV.

======THE END====

Send feedback to: amaechiOS at tksola dot com OR add your comments below…

DOWNLOAD THE PDF VERSION…

This insightful piece was written by a 14 year old boy – Amaechi O.S - 6 months ago. It was typed by him in MS Word format. The story delivers a powerful message regarding a dangerous misconception some people – especially kids or “uneducated” adults - may have about “how to wear” condoms to prevent HIV infection.

Attract Success by Leaving Others Better Off Than When They Met You (2 Tips)

FACT: In business, and life in general, doing what this title proposes is sure to lead you to attract long term recognition and success to yourself. I employ it in dealing with every person I encounter – both online, and off the web. I strive to do it no matter how brief our interaction is. And I continually reap useful progress as a result.

This article offers 2 ways you can do the same thing and reap similar or better rewards.

1. In Business – Give Potential Clients Value Even When They Have NOT Hired YOU

This can be hard to remember, and do. I say this from experience. But I urge you to invest time and effort in doing it. Believe me, it works!

When searching for buyers for your products and services, do NOT focus on what you want (You’ve heard – or read – that before I’m sure!).

Instead, actively explore ways to immediately add value to prospective clients – using what you know, or can do.

Specific example: I always give practical ready-to-use ideas on web marketing to potential clients during discussions or meetings we have. I even create marketing resources (e.g. downloadable PDF they can give away to capture subscribers, or generate leads).

There is magic in this. Psychological magic.

It makes you look bigger in their eyes, because you come across as having so much that you confidently and readily give free samples without fear of loss.

They’ll often be impressed by your willingness to give of yourself in that manner. And that can actually attract or influence them to buy your products or services, or tell other about you.

But even if no apparent benefits seem forthcoming, do it anyway.

It will pay off eventually.

2. In General Life – Add Tangible Value to Others Even If You Have NOTHING to Gain

If you’re like me, with a passion for what you do, your personal and work life are probably difficult to separate :-)

But all the same, distinctions exist. Sometimes you’ll have to relate with people you do not consider potential buyers of whatever you sell.

Always realize that everything you do still links back to building credibility for yourself. So, explore non-manipulative strategies to turn others into your raving fans and advocates.

We all know that people generally prefer to buy from persons they know – and trust.

By aiming to leave everyone you meet better off than when you found them, you effectively build a reliable store of goodwill for yourself.

Sooner or later, you will harvest the rewards – sometimes including positive gains in your business.

One Specific Example (A True Story)

Years ago, while working in a large multinational, I used my spreadsheet programming skills to create an automated MS-Excel-VB driven application, for use by a senior colleague in the engineering function.

It enabled him produce his complex graph based engineering reports within minutes, instead of the hours it normally took him.

I did it without his asking, while off duty from shift brewing.

Some years later, I quit the company to become self-employed. Among other services, I offered spreadsheet programming services to potential company clients.

One day I got a lengthy email from this former colleague. He had moved to a well known multinational oil service company in a top position.

He wrote asking me how much it would cost to build, for him, a similar application to the one I’d built back when we worked together.

In that email, he wrote something as follows (not exact words):

“Tayo…I know you can help me with this because I’ve seen your Midas touches from when we were together in (company name)”.

NB: If I had not used my skills to add value to him years before, it’s unlikely he would have developed this deep level of trust and confidence in my capabilities.

We eventually had two meetings and followed up with emails and phone calls. Although he was eventually unable to get funding to pay the fee I quoted, it was still a useful experience for me.

This was because our discussions had given me an insider view, of areas in which I could add value to companies in the market place.

I went on to use that knowledge in winning projects from 2 medium sized hospitals later on.

Final Words (Watch Out for Wolves!)

What I’m recommending in this piece is simple.

Aim to get even people who DO NOT buy from you, to be grateful or glad that they met you. You can do this using abilities (or knowledge) you have, that can be of use to them.

Make doing this a habit, and many good people will love having you around. They will sometimes even go out of their way to help you, should the opportunity to do so arise.

Be careful however. Don’t let yourself get exploited while doing this. There are always wolves out there!

It may take some work, but for best results, you MUST learn to use your gut level instinct to identify WHO to offer yourself to in this way.

Not all those you meet will be sincere. Some insincere people will try to exploit your “generosity” to get you to work for them without (decent) pay.

The truth is however that such people will rarely be hard to detect – especially if YOU are sincere.

Just pay attention to your sixth sense. Listen carefully to YOUR FEELINGS, and you’ll know!

You Can Get Paid MORE for Doing LESS Work, By Adopting This Simple Mindset

Are you good at what you do? Very good? If no, work hard on yourself, so you can use the ideas here. But if yes, this article explains how you can get paid more, for doing the same or even less work. It goes without saying that getting to the competence level that makes it possible, will rarely be an overnight journey.

More importantly however, you need to know HOW TO convince those you serve to pay you that way!

Many highly competent service providers struggle to get paid what their solutions are worth. Sometimes it’s because they lack the insights shared in this article. It could also be because they lack the confidence to act on those insights.

Two Stories You Can Learn From

I share below, two real-life narratives that illustrate the mindset a service provider who gets paid more for less work needs to have.

But that’s all I can do.

You alone will have to decide to go out and confidently apply what you learn from her, to get what you deserve for being so awesome at what you do :-)

1. A Legendary Artist

I read a story about the great Picasso. One day, he drew – on request – a beautiful portrait of a woman client who stood before him, within just a few minutes. When she asked how much she was to pay, he mentioned a large sum of money.

But you just drew it in a few minutes!” she exclaimed. Picasso replied that it took him years to learn to do it that quickly.

In essence, Picasso was crystal clear about the VALUE of the solution he provided: she was paying for access to his ability to deliver such top quality artwork, in a short time. Not for the time it took him.

2. A Computer Repairs Genius

Another story – this one more in our time. A company CEO was forced to call in a computer repairs expert, after the corporate network suddenly went berserk. The in-house IT team had worked for days to rectify the problem without success.

When the expert arrived, he resolved the problem in less than 30 minutes. One day later he sent in an invoice for 5,000 dollars.

The CEO called him to express surprise at the hefty sum for work done in such a short period of time. He told the expert to re-think it and send in another invoice.

The next day, a revised invoice arrived which read:

“$500 for correcting the problem. $4,500 for knowing how to identify the problem, and what to do to correct it.”

Stop Charging for Your Time – or You’ll Short-change Yourself

Both stories illustrate the importance of knowing your stuff so well, that doing it takes little effort or time.

But there is an even more important lesson to be learnt from those narratives:

It’s the need to avoid letting clients dictate the value or price you place on your provided solution. And you must also not accept to quantify your remuneration based on TIME taken to do the work.

This second point is so important. Yet, many entrepreneurs fail to grasp it – especially service providers.

In a sense, this inability to avoid charging based on time is the result of formal schooling we receive. Most of our schools still teach people to think like employees, and to go out looking for jobs.

Now, time spent at work has, for decades, been the basis of estimating work done – but we often forget that that model was meant to estimating remuneration for employees working in industries etc.

As self-employed or independent service providers/consultants, adopting a similar model when our “time spent at work” is not fixed per client, sets us up to lose in the long run.

What happens when – as occurred in the stories above – you are so good, you tend to deliver solutions quickly?

Will you then deliberately take longer, in order to earn something worthwhile. And will ethical and integrity issues not arise as a result of going that route?

The foregoing is why smart service providers are choosing to price solutions they deliver using other criteria.

One reliable strategy is to make your price a percentage of total benefits (in monetary terms) to be reaped by the client, from using your solution.

Important Note: You don’t necessarily have to reveal how you arrive at your fee in detail. Just get the information needed, work it out, then state it.

You will then simply have to convince the client that s/he can reasonably expect to reap such “total benefits” by investing in your service.

If s/he disagrees, and you’re sure your offer is the best you can do, your best bet would be to move on. Your time will be better spent finding willing clients.

On a final note, it does not matter what field you are in, or what kinds of clients you serve. Pricing your services based on how long it takes you, will drastically limit your ability to make money. And it will most likely prevent you from earning sustainable profits as well.

No. 93: Aim to Be Reliably Competent – Not Popular

Competence, when reliable – and especially when exceptional – can lead to popularity or fame. However, chasing popularity ahead of competence can make you prone to avoidable mistakes e.g. going inadequately prepared for a speaking gig, and goofing up.

Now that, could also make you popular – but it would be for the wrong reasons!

In this issue of my speaking IDEAS newsletter, I discuss 2 reasons why chasing popularity ahead of reliable (and preferably “exceptional”) competence, exposes you to the risk of looking bad as an expert-who-speaks.

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Publication: Tayo Solagbade’s Weekly Public Speaking IDEAS Page (PSIP) Newsletter

Date: Monday 10th June 2013

No:93

Title: Aim to Be Reliably Competent – Not Popular.

Author & Publisher: Tayo K. Solagbade [234-803-302-1263]

Blog URL: http://www.spontaneousdevelopment.com/blog

Archive (For E-mail only version started 14th May 2012): Click here to view

Archive (For Blog version started 24th September 2011): Click here

Hi,

Please find below the latest issue of my Speaking IDEAS newsletter.

10 Fruits You Eat That Leave Useful Peels/Skins Behind (FREE PDF DOWNLOAD)

E-mail your name, country, mobile number, occupation, & facebook/twitter URLs (if any) to tayo at tksola dot com, and I’ll send you a FREE copy of my detailed PDF report titled “10 Fruits You Eat That Leave Useful Peels/Skins Behind.

Screenshot of PDF report titled “10 Fruits You Eat That Leave Useful Peels/Skins Behind."

CLICK THE LINK BELOW TO LEARN…

How to Make Drinks You CAN SELL, from Peels of Pineapples & Nine (9) Other Fruits!

 

No. 93: Aim to Be Reliably Competent – Not Popular.

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NB: If you ever find yourself wondering what else I’ve written, some days after you’ve read THIS Speaking Ideas newsletter I send out on a Monday, here’s what you can do to find out: Point your browser to www.spontaneousdevelopment.com/sdnuggets to read at least ONE new post added to my SD Nuggets blog on a different category from Tuesday till Saturday (sometimes even Sundays) in line with this publishing schedule :-)

**********

Competence, when reliable – and especially when exceptional – can lead to popularity or fame. However, chasing popularity ahead of competence can make you prone to avoidable mistakes e.g. going inadequately prepared for a speaking gig, and goofing up.

Now that, could also make you popular – but it would be for the wrong reasons!

In this issue of my speaking IDEAS newsletter, I discuss 2 reasons why chasing popularity ahead of reliable (and preferably “exceptional”) competence, exposes you to the risk of looking bad as an expert-who-speaks.

1. Premature Popularity Can Cause Subtle – But Potentially Costly – Distractions

Celebrities in various areas of endeavor know fame can be a double edged sword. So they’ve learnt to take necessary precautions in their daily lives.

Some of us do not appreciate the value of having “unknown” faces. We can walk down the street anytime we like, to the bar, or to watch a local football team play in the neighborhood. Not many people – except friends, family or associates – would take any notice of us, talk less of calling out to others to say “look!”.

Michael Jackson was often referred to as a mega star. He could not dare go out in public that way. Just like many other famous people still with us today.

Thankfully, popularity comes in degrees. I doubt I could tolerate such loss of my personal freedom that Jackson had to endure. But we all have our passions. He achieved results in his chosen area of expertise, that made him that popular.

When what you do puts you in the public’s eye, popularity tends to be a natural outcome of demonstrating reliable competence – over a reasonable period of time.

For Jackson and other celebrities, their popularity, which came as a result of what they did(do) so well, also posed (poses) a serious source of distraction.

You cough, and it becomes news. You decide to change your attire, or car, and someone comes up with a creative interpretation in the media. Suddenly everyone has something new to say about you, or what you did – and sometimes it may not be so nice.

Okay, so that’s more common in the entertainment industry.

But famous people in more formal vocations (e.g. public speaking) also get plenty of attention from the public. This is why it pays to FIRST devote time and energy to honing your skills, until you’re able to flawlessly deliver solutions or results to those you serve.

If popularity subsequently results from that, you’ll be relatively safe, since doing more of what you do, AFTER it arrives, will be easy for you.

However if you go around drawing attention to yourself as a “superstar” of sorts in your field, without gaining reliable competence, you set yourself up to look bad – eventually (emphasis on reliable).

2. You Can Mistake Your Premature Popularity for Achievement

Secondly, chasing popularity can make you stop striving to improve – you start thinking you’ve arrived. Especially once your efforts to be popular make people start paying more attention to you.

I read a quote credited to a famous writer. It admonished aspiring or up and coming writers not to mistake recognition for achievement. In other words, don’t get carried away by the applause of your admirers. Focus on moving to the next level of accomplishment.

Look at great achievers in the world. Even when they have been acknowledged as being the best at what they do, they never really stop trying to do more.

No they don’t. Instead they strive to create new value to add to what exists. And sometimes they invest energy and time in helping others learn how to do what they have done.

Yet, some relative newcomers in different fields (including the speaking business) make one big splash in the pond, and suddenly think they’ve done it all.

There is a big difference between “having potential” and “actualizing” it.

For instance, a person can arrive with talent and abilities never before seen or heard of.

However, long term success achievement cannot be compared to one flash in the pan – no matter how big the flash is.

Reproducibility & repeatability are crucial for demonstrating reliable competence!

You have to be able to deliver to expectations over and over, to prove you’re reliably competent. And this applies in ANY area of endeavor.

So, even when people begin to announce that you’re the next big thing, it pays to focus on actually BECOMING that big thing, rather than playing to the gallery.

Final Words

You can’t just do one big thing, and then think you can ride on the back of that, (followed by other relatively mediocre showings), to achieve long term relevance.

People who try to do that rarely end up well – for obvious reasons!

The late Zig Ziglar gained worldwide fame by FIRST demonstrating reliable competence. Robert Kiyosaki also achieved global recognition the same way.

Both handle(d) their popularity well as a result.

Many other examples abound (including that of this renowned veteran in the speaking business), that confirm it pays to achieve (exceptional) competence first, rather than chase popularity.

Doing otherwise could lead to costly negative consequences.

Need More Details of How to Make The Above Ideas Work for YOU?

If you need more specific details of how to make use of the ideas I’ve shared in this newsletter, send me a message using this request form (with “Re: Aim to Be Reliably Competent, Not Popular.” in the subject line).

SD Nuggets Blog

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Self-Development [Wednesday]:
Entrepreneurship-Farm Biz [Wednesday]:
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Have a lovely week!

Tayo K. Solagbade*

Self-Development/Performance Improvement Specialist

*Sole Agent For Burt Dubin’s Speaker Mentoring Service In Africa

Mobile: 234-803-302-1263

http://www.spontaneousdevelopment.com

Self-Development/Performance Enhancement SpecialistTayo Solagbade – works as a multipreneurial freelance writer providing  zero risk article and report writing support for website owners, while travelling slowly across West Africa as a Location Independent Entrepreneur.

He’s presently based in Benin Republic, where he’s preparing an English-French Language Guide, City Travel Guides, and a Commercial Rabbit Farming Guide.

In a previous life, before leaving to become self-employed, Tayo served for seven years as a high performing manager in Guinness Nigeria. He rose from Shift Brewer, to Training & Technical Development Manager, then later acted in senior management roles as Production Manager and Technical Manager.

When he’s not amazing clients with his superhuman skills (wink), Tayo works as the creative force behind his Self-Development Nuggets™ blog, and Public Speaking IDEAS newsletter (which he publishes to promote Burt Dubin’s Public Speaking Mentoring service to experts working across the African continent).

For a limited time, Tayo is available to speak to your group or organization for a moderate fee. Send e-mail to tayo at tksola dot com. You can also visit www.tksola.com to learn more.

Connect with him on Twitter @tksola.com and Facebook.

==================

Have you been undecided about whether or not to become a paid speaker? Or have you been trying to get your speaking career off the ground with little success?

Here’s a tip: Burt Dubin works with people who want to be speakers, and with speakers who want to be masters. Click here to visit his website NOW and submit a contact form message telling him what challenges you’re facing, and how you’d like him to help you. Tell him I sent you, and you’ll get a pleasant surprise offer from him.

Comments?

What do you think of the above message? Do you have any personal experience to share on this subject? Are there some other points you feel can be added, to help persons looking for answers? Please share your thoughts!

Share this issue!

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What fears or doubts are keeping you from (a) taking up Burt Dubin’s monthly speaker mentoring, or (b) buying his products?

You can choose to purchase Burt’s mentoring at any of the three (3) levels listed below:

1. Top Shelf [Click here] | 2. Mid Range [Click here] | 3. Budget Delight [Click here]

Burt’s three mentoring packages can be likened to the seating options offered by airlines: Budget Delight (Economy); Mid Range (Business); and Top Shelf (First Class).

At least that’s how I like to think of them!

All three will get you to your desired destination of “speaking success-ville” – so long as you meet the requirements/play your part well (your fare, abide by the set guidelines etc). During the “flight”, the seat you have will determine how much personal service attention and preference the provider will accord you. It’s that simple :-)

So, make your choice:1. Top Shelf [Click here] | 2. Mid Range [Click here] | 3. Budget Delight [Click here]

Send me an e-mail with your questions via tayo at tksola dot com. In the meantime, why not get started by subscribing here to get his 7-Part Course (How To Succeed And Get Paid As A Professional Speaker) .  . . and receive his monthly newsletter (Speaking Biz Strategies Letter) at no cost.

Get mentored by Burt Dubin - coach of some of the world's highest paid public speakers

For over 25 years, Burt Dubin has provided a variety of speaker mentoring products and services to clients worldwide.

Download this flyer as PDF: http://tinyurl.com/bdubin-africa

Burt Dubin now offers his speaker mentoring service to experts based in Africa. Click now to download this flyer as PDF

10 Fruits You Eat That Leave Useful Peels/Skins Behind (FREE PDF DOWNLOAD)

E-mail your name, country, mobile number, occupation, & facebook/twitter URLs (if any) to tayo at tksola dot com, and I’ll send you a FREE copy of my detailed PDF report titled “10 Fruits You Eat That Leave Useful Peels/Skins Behind.”

E-mail your name, country, mobile number, occupation, & facebook/twitter URLs (if any) to tayo at tksola dot com, and I’ll send you a FREE copy of my detailed PDF report titled “10 Fruits You Eat That Leave Useful Peels/Skins Behind.”

How to Make Drinks You CAN SELL, from Peels of Pineapples & Nine (9) Other Fruits!

If you’re someone looking for a viable business venture to start, this is ONE I assure you cannot go wrong with.

Over the past 2 months, I’ve watched with growing frustration huge quantities of pineapple rind get thrown away by vendors who sell the fruit here in Calavi.

And I’ve often imagined that the same thing happens across the country.

Yet, a little knowledge about what can be done with these leftovers can easily create useful income generating employment for others – or enable the vendors earn additional income.

That’s why I’m really excited about this new service I’m launching!

Finally, I can offer ideas and support to people interested in making use of wastes from fruits like Pineapples and others, to earn decent income.

INTERESTED?

E-mail your name, country, mobile number, occupation, & facebook/twitter URLs (if any) to tayo at tksola dot com, and I’ll send you a FREE copy of my detailed PDF report titled “10 Fruits You Eat That Leave Useful Peels/Skins Behind.”

Pineapple rind destined to be thrown away in Calavi, Benin Republic

Pineapple fruit

Pineapple rind destined to be thrown away in Calavi, Benin Republic

Vendor selling pineapple in Calavi, Benin Republic

You see, when I left Guinness to start my own outfit, I always planned to use my brewing background to complement my Agro-based activities. I’ve always wanted to launch my own range of “home brewed” drinks.

What I Offer

I intend to share elaborate details of how to setup different fruit based drinks production outfits on this blog. There will also be recipes of all kinds based on trials I’ll be conducting.

My purpose is also to encourage interested persons to consult or hire me to help them setup production units, or prepare feasibility studies for them.

And, I’ll also be helping myself in the process.

For instance, I’m already approaching potential investors to partner with me to start my own Pineapple peels-based drinks production outfit (with a unique twist I’m keeping to myself for now) here in Benin Republic. It’s going to happen soon.

So take a look at the flyer I’ve created below, and follow the instructions in it to take advantage of my offer.

How to Make Drinks You CAN SELL, from Peels of Pineapples & Nine (9) Other Fruits!